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METHOD OF SELECTION OF PROPOSED MODELS ON A PARTICULAR AREA

SELECTION OF UNIVERSAL SERVICE FINANCING MODEL USING FUZZY MCDM

4. METHOD OF SELECTION OF PROPOSED MODELS ON A PARTICULAR AREA

Taking into account the diversity of various regions within one country, there is a need for special consideration of each of them in terms of defining the method of financing the universal service. Therefore it is necessary to observe the territorial units established by NUTS 2 standard. In each of these units observed, depending on the characteristics of the postal market and the aim sought to be achieved by the regulatory body, weights of the criteria are set for the evaluation of certain alternatives of financing the Universal Service. The determination of these weights is carried out by AHP method. The core of the system is a performance matrix for specific criteria by proposed alternative models of financing. Values of matrices are obtained on the basis of questionnaires filled by experts for financing models. The survey was conducted over 10 experts. The experts were asked to assess the realization of each criterion, via linguistic variables which are expressed by triangular fuzzy numbers in the range of 0-5. The possible values of these variables are: “unrealized”, “poorly realized”, “medium realized”, “very realized”, “and fully realized”. From the obtained fuzzy numbers, by applying BNP, we get defuzzicated values. Ranking of values is made by implementing TOPSIS, and then the selection of the financing model most similar to the ideal solution is made.

We will observe the territory of the Republic of Serbia. In accordance with the NUTS 2 standardization and looking at the highest concentration of competition we decided to consider the statistical region of Belgrade. Looking at the characteristics of the observed area weight coefficients of the criteria defined on the basis of AHP are: fair competition – 0.15, social equality - 0.1, compliance with state aid rules - 0.1, transparency - 0.1, proportionality - 0.1, feasibility - 0.05, reliability - 0.05, allocative efficiency - 0.1, productive efficiency - 0.1, dynamic efficiency - 0.1. Results of testing experts analyzed on the basis of equation (5) are given in Table 1. After measuring performance in the form of fuzzy numbers, made their defuzzification using the Center of Area (equation (6), so that it could be applied TOPSIS the procedure of ranking (Table 3).

Table 1: Fuzzy performance of financing model

criteria / alternatives Reserved area Compensation fund “pay or play” Additional funding Fair competition (1.81, 2.21, 2.47) (3.90, 4.23, 4.58) (3.52, 4.29, 4.7) (3.91, 4.18, 4.24)

Social equality (3.63, 3.93, 4.24) (3.09, 4.06, 4.75) (4.72, 4.84, 4.95) (4.54, 4.63, 4.69) Compliance with

state aid rules (4.75, 4.91, 4.94) (4.49, 4.87, 4.96) (4.15, 4.53, 4.76) (3.97, 4.01, 4.06) Transparency (2.95, 3.12, 3.72) (1.48, 2.39, 2.54) (2.8, 2.94, 3.03) (2.04, 2.9, 3.19) Proportionality (2.42, 2.87, 3.18) (1.91, 2.40, 2.57) (2.79, 3.16, 3.22) (2.95, 3.37, 3.5) Feasibility (4.57, 4.68, 4.73) (2.03, 3.39, 3.57) (2.84, 3.22, 3.91) (3.93, 4.27, 4.40) Reliability (4.67, 4.72, 4.87) (2.75, 3.24, 3.77) (2.74, 3.08, 3.31) (3.39, 3.92, 4.12) Allocative efficiency (2.62, 3.31, 3.55) (2.17, 2.89, 3.12) (3.7, 4.34, 4.6) (3.03, 3.48, 4.18) Productive efficiency (2.27, 3.20, 3.69) (2.04, 2.48, 2.62) (4.09, 4.38, 4.71) (4.35, 4.43, 4.82) Dynamic efficiency (1.69, 2.12, 2.48) (1.31, 2.40, 2.71) (4.42, 4.68, 4.95) (4.05, 4.21, 4.44) Table 2: Overall performance measures of financing models

criteria / alternatives Reserved area Compensation fund “pay or play” Additional funding

Fair competition 2.13 4.24 4.17 4.11

Social equality 3.94 3.97 4.84 4.62

Compliance with state aid rules 4.87 4.77 4.48 4.01

Transparency 3.26 2.14 2.92 2.71 Proportionality 2.82 2.29 3.06 3.27 Feasibility 4.66 3.00 3.32 4.20 Reliability 4.75 3.25 3.04 3.81 Allocative efficiency 3.17 2.73 4.21 3.56 Productive efficiency 3.05 2.38 4.39 4.53 Dynamic efficiency 2.10 2.14 4.68 4.23

Table 3: Ranking of financing models

Rang Model The similarity to the ideal solution

1 “pay or play” 0.8047

2 Additional funding 0.7655 3 Compensation fund 0.4144

5. CONCLUSION

The problem of financing the universal postal service captures the attention of the postal sector for many years. One of the basic principles underlying the role of postal services is facing the issue of sustainability, as profitability of postal system is becoming more and more basic benchmark in successful functioning. Past experience has shown that this business segment is unattractive for operators that have emerged from the market liberalization, so public postal operators have taken this responsibility. The reason for this may be sought in the financing model that is administered on the whole territory of the state.

Different characteristics of each region within the state should be considered in order to establish appropriate mechanisms to encourage other operators to take an active role in the provision of universal service. On the model that we presented, we came to the conclusion that the most appropriate model for the observed region is “pay or play”, while a reserved area that is currently in force took the last place in relation to the considered models of financing.

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COMPARISON OF MOVING AVERAGES FOR TRADING TRENDS:

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