Evolving the online customer experience - Is there a role for online customer support?
Full text
Figure
Related documents
The main objectives of this study are (1) to examine the role of website credibility and information quality in relation to the online customer experience during a search
In telecom sector customer-support service plays an important role in customer relationship and long term relationship with customers depends how good
Numerous variables have been outlined as being capable of influencing the customer experience in the online web environment, namely, ease of use (navigational control),
Plentiful of studies investigated the precursors and consequences of online customer experience by utilizing flow theory and it was found that online customer experience has
Frost & Sullivan’s Customer Experience Australia, focused on the needs of changing business models, new technology evolu- tion, support for cloud services, the effects
There are several examples of innovative steps taken by banks to encourage customers to move to the online channel and to improve the online customer experience.. A
competitive shift has raised the importance of customer focus; how customer experience (CX) drives real business value; and how to treat customer experience as a business
Base: 45 customer experience professionals whose companies have a centralized customer experience team Source: Q4 2011 Global Customer Experience Peer Research Panel Online