Next Generation Digital Banking with SAP

Full text

(1)

Use this title slid

e only with an im

age

Thorsten Weinrich, Director Business Development, Banking, SAP EMEA

October, 2014

(2)

© 2014 SAP AG. All rights reserved. 2

Legal Disclaimer

The information in this presentation is confidential and proprietary to SAP and may not be disclosed

without the permission of SAP. This presentation is not subject to your license agreement or any other

service or subscription agreement with SAP. SAP has no obligation to pursue any course of business

outlined in this document or any related presentation, or to develop or release any functionality mentioned

therein. This document, or any related presentation and SAP's strategy and possible future developments,

products and/or platforms directions and functionality are all subject to change and may be changed by

SAP at any time for any reason without notice. The information on this document is not a commitment,

promise or legal obligation to deliver any material, code or functionality. This document is provided without

a warranty of any kind, either express or implied, including but not limited to, the implied warranties of

merchantability, fitness for a particular purpose, or non-infringement. This document is for informational

purposes and may not be incorporated into a contract. SAP assumes no responsibility for errors or

omissions in this document, and shall have no liability for damages of any kind including without limitation

direct, special, indirect, or consequential damages that may result from the use of this document. This

limitation shall not apply in cases of intent or gross negligence.

All forward-looking statements are subject to various risks and uncertainties that could cause actual

(3)

© 2014 SAP AG. All rights reserved. 3

“Traditional banks could

lose a third of their market

share to

non-banks

by 2020”

(4)

© 2014 SAP AG. All rights reserved. 4

New players are “…proceeding

aggressively with digital innovations

and

capturing

more and more of the

banking value chain

(5)

© 2014 SAP AG. All rights reserved. 5

The risk for banks “… a limited role as

back-office utilities, while non-banks

become

the new face

of their customers’

financial lives”

(6)

© 2014 SAP AG. All rights reserved. 6

The World of Retail Banking is Changing – Mobile Payments

(7)

Starbucks card transactions accounted for about $2.5 billion in U.S. sales for the company

last year…we can assume that they have even more stored on those cards at any given time.

Wired April 2014

(8)

© 2014 SAP AG. All rights reserved. 8

(9)

© 2014 SAP AG. All rights reserved. 9

(10)

© 2014 SAP AG. All rights reserved. 10

Banking Players and Extended View

My personal view as a customer

T

R

U

S

T

EASE OF USE & RELEVANCE

High

LOW

Low

HIGH

BANK

The Race for

(11)

© 2014 SAP AG. All rights reserved. 11

Banks…”enjoy a crucial

competitive

advantage

— the huge store of

information they already have about

their customers”

(12)

© 2014 SAP AG. All rights reserved. 12

Next Generation Digital Banking (Maturity Model from SAP)

Banks have some way to go

LEVEL 3: OMNI AGGREGATOR

LEVEL 4: OMNI ACHIEVER

LEVEL 2: BASIC AGGREGATOR

LEVEL 1: DIGITAL STARTER

LEVEL 5: OMNI LEADER

(13)

© 2014 SAP AG. All rights reserved. 13

SAP Customer Engagement & Commerce in Banking

SAP Customer Data & Analytics Platform (DB, HANA, BW, Business Objects)

Advanced Analytics Data Integration &

Quality Mgmt. Data Modeling

Managed Customer

Analytics Agile Visualization Data Storage &

Management

Sales & Customer Management

Sales

•Business Partner Management •Activity Management

•Opportunity Management

Pricing

Marketing

ccccccccccccccccccccccc

Core Marketing & Customer Intelligence

•Audience discovery and targeting •Social Contact Intelligence •Real Time Recommendations •Campaign Management

•Marketing Resource Management •Loyalty Management

•Lead Management

Click Stream Analysis Social Media Analysis

Service

Bank Account Services for Digital Banking

Personal Finance Management Mobile Money Management

Customer Service Requests & Complaints Account Origination / Contracting

Contract Change Management Customer Lifecycle Management

(marriage, inheritance,…)

Bank Account Services for Physical Banking

Customer facing Channels

Teller / ATMs Internet

Web Sales Online Banking

Mobile

Mobile Banking Mobile Money Bank Representative

Interaction Center Client Manager

Omni Channel Platform

Partner Offering Omni Channel Customer Engagement & Commerce Platform

(14)

© 2014 SAP AG. All rights reserved. 14

SAP Customer Engagement & Commerce in Banking

SAP Customer Data & Analytics Platform (DB, HANA, BW, Business Objects)

Sales & Customer

Management

Marketing

Service

Customer Facing Channels

(15)

© 2014 SAP AG. All rights reserved. 15

Customer Lifecycle – the Magic Circle

Channel

Content

Social

Content

other

Content

Partner Network

Customer Channels & Web

(16)

© 2014 SAP SE or an SAP affiliate company. All rights reserved. 16

Best-run banks run on SAP platform solutions

Over 12,000

banks in 142

countries are SAP customers

97%

of the major banks in the Forbes Global

2000 are SAP customers

SAP supports more than 130 million active

bank accounts across the world

Our global banking customers manage more

than €51 trillion in assets

SAP has helped customers originate new

accounts 99% faster

(17)

© 2014 SAP AG. All rights reserved. 17

(18)
(19)

© 2014 SAP AG. All rights reserved. 19

(20)

© 2014 SAP AG. All rights reserved. 20

CUSTOMER LIFECYCLE VALUE

CHURN RATE

CUSTOMER ENGAGEMENT

(21)

© 2014 SAP AG. All rights reserved. 21

SAP Customer Engagement Intelligence

React in Real Time

Real Time Relevant Offer

(22)
(23)

© 2014 SAP AG. All rights reserved. 23

(24)

© 2014 SAP AG. All rights reserved. 24

(25)

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

Thank you!

Thorsten Weinrich

Director, Business Development Banking, EMEA

thorsten.weinrich@sap.com

(26)

© 2014 SAP AG. All rights reserved. 26

No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice.

Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors.

Microsoft, Windows, Excel, Outlook, and PowerPoint are registered trademarks of Microsoft Corporation.

IBM, DB2, DB2 Universal Database, System i, System i5, System p, System p5, System x, System z, System z10, System z9, z10, z9, iSeries, pSeries, xSeries, zSeries, eServer, z/VM, z/OS, i5/OS, S/390, OS/390, OS/400, AS/400, S/390 Parallel Enterprise Server, PowerVM, Power Architecture, POWER6+, POWER6, POWER5+, POWER5, POWER, OpenPower, PowerPC, BatchPipes, BladeCenter, System Storage, GPFS, HACMP, RETAIN, DB2 Connect, RACF, Redbooks, OS/2, Parallel Sysplex, MVS/ESA, AIX, Intelligent Miner, WebSphere, Netfinity, Tivoli and Informix are trademarks or registered trademarks of IBM Corporation.

Linux is the registered trademark of Linus Torvalds in the U.S. and other countries. Adobe, the Adobe logo, Acrobat, PostScript, and Reader are either trademarks or registered trademarks of Adobe Systems Incorporated in the United States and/or other countries.

Oracle is a registered trademark of Oracle Corporation.

UNIX, X/Open, OSF/1, and Motif are registered trademarks of the Open Group.

Citrix, ICA, Program Neighborhood, MetaFrame, WinFrame, VideoFrame, and MultiWin are trademarks or registered trademarks of Citrix Systems, Inc.

HTML, XML, XHTML and W3C are trademarks or registered trademarks of W3C®, World Wide Web Consortium, Massachusetts Institute of Technology.

Java is a registered trademark of Sun Microsystems, Inc.

JavaScript is a registered trademark of Sun Microsystems, Inc., used under license for technology invented and implemented by Netscape.

SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer, StreamWork, and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries.

© 2014 SAP AG. All rights reserved

Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company.

Sybase and Adaptive Server, iAnywhere, Sybase 365, SQL Anywhere, and other Sybase products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Sybase, Inc. Sybase is an SAP company.

All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serves informational purposes only. National product specifications may vary.

The information in this document is proprietary to SAP. No part of this document may be reproduced, copied, or transmitted in any form or for any purpose without the express prior written permission of SAP AG.

This document is a preliminary version and not subject to your license agreement or any other agreement with SAP. This document contains only intended strategies, developments, and functionalities of the SAP® product and is not intended to be binding upon SAP to any particular course of business, product strategy, and/or development. Please note that this document is subject to change and may be changed by SAP at any time without notice. SAP assumes no responsibility for errors or omissions in this document. SAP does not warrant the accuracy or completeness of the information, text, graphics, links, or other items contained within this material. This document is provided without a warranty of any kind, either express or implied, including but not limited to the implied warranties of

merchantability, fitness for a particular purpose, or non-infringement.

SAP shall have no liability for damages of any kind including without limitation direct, special, indirect, or consequential damages that may result from the use of these materials. This limitation shall not apply in cases of intent or gross negligence.

Figure

Updating...

References

Updating...

Related subjects :