Tecnotree is a global provider of telecom IT solutions for the management of products, customers and revenue. Tecnotree helps communications service providers to transform their business towards a marketplace of digital services. Tecnotree empowers service providers to monetise on service bundles, provide personalised user experiences and augment value throughout the customer lifecycle. With over 1100 telecom experts, Tecnotree serves more than 100 service providers in over 70 countries. Tecnotree is listed on the main list of NASDAQ OMX Helsinki with the trading code TEM1V.
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Tecnotree Agility™ Suite offers a full complement of prod-ucts and solutions needed to transform communications service provider’s business towards a marketplace of digital services.
The natively convergent suite architecture supports all stages of the value chain; service creation, offer bundling, monetisation, and end-to-end customer lifecycle manage-ment. Well defined interfaces between the suite compo-nents enable deployment of integrated systems all at once, or in phases as standalone products.
Tecnotree Agility™ Suite offers unmatched value and flex-ibility to communications service providers around the world. Its proven components are serving hundreds of millions of subscribers every day.
Introduction
The advent of mobile VoIP and messaging services poses a threat to Communications Service Providers (CSPs’) voice and messaging revenues. In addition to that, both fixed and mobile service providers face or will soon face saturation in their markets with substantially intensified competition. Eroding tariffs and margins as well as regulation opening paths for new players force service providers to seek call completion and messag-ing solutions to improve their bottom lines, to stay competitive and to offer delightful and contemporary experiences while maintaining a high level of service.
The increasingly competitive business environment forces CSPs to evolve and consolidate their call completion systems to achieve cost savings thru lower data transmission, ca-pacity sharing, lower power consumption, and decreased maintenance costs. In short, this could be summarised as “cost reduction is as important as revenue generation”. Even though voice revenue growth is slowing down in many networks, voice will still be the most important revenue source for operators. Overall mobile services
revenue is still increasing – data revenues growing faster than voice revenues decreasing.
Figure 1 describes the change of mobile revenue streams. This trend is much more aggressive in developed countries and their data revenues would meet voice already in 2014. At the same time in developing countries, this would take much longer, even till the end of the decade.
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Market Trend
This market evolution is not the only reason why CSPs’ voice revenues continue to decline: also the basic com-munication price structure is under big changes – introduc-ing voice bundles/packages, heavy regulation, decreased interconnection fees – all these are lowering the revenue from the operators’ old cash cow.
Totally new ways of communicating are appearing: Rich Communication Services (RCS), location and cloud-based richer and more complex services where voice plays a smaller role. These are boosted by the increasing number of new smartphone users that are opening new possibili-ties for introducing new services and features – e.g. re-inventing voicemail through the Visual Voicemail service. There is a demand for future-proof open architecture-based call completion systems. Legacy voicemail systems suffer from the disadvantages of rather cumbersome end user experience and the inability to support enhanced voicemail services such as visual voicemail and videomail. All these requirements have to be addressed by one modern, flex-ible and versatile call completion system providing ser-vices in a cost-efficient way, which is quick to launch, easy to use and accessible everywhere.
It is very important for the operator to get all calls handled properly – also those non-answered ones. The question in service and network planning should be: “What if we increase the call completion ratio in the network to 100 per cent?”
The mobile operators’ business models are entering a new phase. IP-based communication is taking over circuit-switched networks and over-the-top (OTT) mobile VoIP and messaging services are taking over mar-ket shares from mobile operators.
How Can We Help You
Our comprehensive collection of services is designed to support your entire subscriber base – including the pre-paid segment and those who do not normally use voice-mail services. It supports a wide range of hosting and segmentation possibilities enabling the creation of flex-ible service concepts with a shorter service creation cycle within the same IP-based platform.
Tecnotree provides a future-proof next generation solu-tion to replace end-of-life voice technology in the opera-tor’s networks. This platform consolidates legacy call completion services into a single Tecnotree Call Comple-tion soluComple-tion.
Tecnotree Agility™ Call Completion solution is designed to ensure 100 % reachability. It includes voice, fax and Videomail, Visual Voicemail, a variety of on-demand services as well as basic reachability services, such as Missed Call Notification (MCN) and Notify Me, all designed to turn every call into positive cash flow. With a single call attempt, the caller can reach a person who is busy, not replying, or not reachable. This way, non-profitable unsuccessful calls are turned into non-profitable calls, and additional retrieval and call-back calls generate more profitable traffic. Additionally, the investment in the whole network can be used well when non-chargeable calls do not consume network resources.
An operator replaced their legacy voicemail systems with a new solution provided by Tecnotree – a fully IP-based Voicemail and Call Completion solution for their mobile and fixed customers. Tecnotree´s solution architecture is a perfect match for the operator’s full IP network and beyond for their future IMS/LTE network. The competition in the mobile service provider market and the goal of increasing efficiency made it evident for the service pro-viders to select a partner who can help them to rapidly reduce OPEX.
An operator wanted to reduce operational expenses by combining all call completion services within one single system – providing its customers 100 % reachability (Fig-ure 2). Additionally the operator improved its ability to quickly develop and launch new services in response to the dynamic market conditions. An example of this is the Visual Voicemail functionality that was delivered within 10 weeks from order to commercial launch.
Examples from our latest achievements:
BASIC VOICEMAIL
BUSINESS VOICEMAIL
MCN+NOTIFYME
VISUAL VOICEMAIL
17%
32%
36%
15%
100% Reachability
In a Nutshell
Tecnotree Agility™ Call Completion allows you to offer 100 % reachability through one single platform that generates revenue from any non-answered call.
