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SBC VoIP. Patrick Hurley Systems Engineer SBC DataComm. January 26th, 2005

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SBC VoIP

Patrick Hurley Systems Engineer

SBC DataComm January 26th, 2005

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VoIP Lessons Learned

• Understand what you expect to get out of VoIP – Simpler Moves, Adds & Changes ?

– New Applications ? – Mobility ?

– Total Cost of Ownership

• Understand what level of reliability is important to you

99.999% availability = 5.26 minutes of downtime a year

99.9% availability = 8.76 hours of downtime a year

• Your WAN/LAN must be up to the test • Develop a solid migration strategy

– Who stays behind ? – How do you interwork ?

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SBC VoIP Strategy

Focus on Customer Needs & Total Cost of Ownership

Design, Deliver & Manage

Total solutions approach

– VoIP PBXs, Hybrid PBXs, and TDM Upgrades

– Hosted IP Communication Service

– Centrex Multimedia Services

– Transport

– Services

IP is 50% of VoIP

– Network Based VPN

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Customers Have Multiple VoIP Options

Complexity Reliance on Managed-Service Provider High Low High Low

PremierSERVSMVoIP PBX Options PremierSERVSM Hosted IP Communication Service

Owned Owned Managed Managed Outsourced Outsourced Hosted Hosted Hosted

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SBC PremierSERV

SBC PremierSERV

SMSM

Consulting Services

Consulting Services

Assessments and recommendations of a customer’s current and/or future VoIP network needs performed by Callisma Consulting, Inc.

Convergence Practice—analyzes the current state of existing network infrastructures. The

resulting analysis can be used as a baseline of the existing infrastructure as well as an evaluation of the readiness of that infrastructure to support planned expansion, migration, and/or new

deployment.

IP Telephony Readiness Assessment

Ensures a quick, successful, and cost effective migration to a converged network solution ¾ Document existing network infrastructure ¾ Identify potential gap

¾ Document resources and requirements

Complete Telecom Strategy

Map the optimum approach, fulfilling the requirements and select the technologies and vendors

¾ Defining business needs

¾ Determine an appropriate voice architecture strategy ¾ The end result is a defined game plan to increase

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VoIP CPE Solutions

Cisco

AVVID, CME, Meeting Place, IPCC

One of Cisco’s Largest partners

Nortel

CSE 1000, BCM, MCS5100

Elite Advantage Partner, Top Distributor

Avaya

Call Center Solutions

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IPT

IPT

Monitoring and Management

Monitoring and Management

SBC PremierSERV

SBC PremierSERVSMSM Managed Managed

Care IPT

Care IPT

SBC PremierSERVSM Managed Care IPT

(IP Telephony) is a complete

outsourcing solution that offers a suite of fully integrated, value-added solutions for voice and data network support

functions.

This service can be tailored to meet

specific technology, financial service, and performance needs. It allows a customer to choose to implement only one solution set, or they can combine them to get comprehensive

management of all their voice

equipment, lines, systems, and services.

SBC PremierSERV

SBC PremierSERVSMSM

IP Telephony Advantage

IP Telephony Advantage

A set of support solutions that provide customers with Fault

Management and Remote Diagnostics IPT support functions.

Provides VoIP management for a

end-to-end solution of voice and data applications.

24/7 Monitoring of Call

Management or Voicemail servers proactively via VPN tunnel or FR PVC. Offers two levels of service:

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Powerful Combination NVPN & VoIP

Wireless – PDA, Laptop, Cell Phone

VoIP PBX Branch 3 DS-1/FR Private IP Backbone (MPLS Core) Frame/ATM VoIP PBX Branch 2 DS-3/ATM VoIP PBX Branch 4 DS-3/IP Metro Optical HQ Site 1 Opt-E-Man VoIP PBX Branch 1 DS-1/FR VoIP PBX Branch 5 OC-3/ IP DSL – SOHO

LAN/WAN assessment

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Hosted IP Communications Service

• Hosted VoIP solution.

– All the value of a VoIP CPE solution without the risk

– No more Islands – Evolution of PBX/Centrex • Integrated / Unified – Unified Messaging – Conferencing – Voice Portal • Find Me Follow Me • Mobility Launch Pad access to frequently My Yahoo- like portal to customize and set up features Phone top access to most Wireless, Wireline, email, voicemail & with Outlook Integration

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HIPCS Architecture

SS7

Media

Gateway ServerMedia

HIPCS Access Office TDM LATA Local STP Web Portal Media Gateway Controller Management Network Feature Server HIPCS Server Office Signaling Gateway STP SS7 IP Phone IP Phone IP Phone PC HIPCS Customer 2 Unified Messaging System IP Phone IP Phone PC HIPCS Customer 1 IP Phone EdgeMarc 4200 EdgeMarc 5300 ALG FW Internet DIA DIA DIA DIA SS7 Network Access Office Edge Router DIA

Router RouterDIA

DIA Router SBCIS IP Network d e m a r c

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What is coming

Seamless Mobility

802.11 + GSM handsets for CPE & Hosted

Continued focus on applications

VoIP is not about moves adds & changes. It is

about solving business problems

• Healthcare

– Mobile Patient records, Nurse Paging, Zone Paging

• Schools

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Issues to Consider When Choosing

a VoIP Managed Services Provider

Can the Managed-Services provider help me evaluate all of my options, or are they biased?

1.

2.

3.

5.

Does the Managed-Services provider have the skills to design, deliver and maintain a complex IP network? Can the Managed-Services provider assist me in

developing

a migration plan from my current platform?

Does the Managed-Services provider have a product evolution plan?

Will the Managed-Services provider be able to deliver the true potential of VoIP?

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References

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