ADULT MCCBRC
Multiprofessional Critical Care Board Review Course
Industry Opportunities
August 11 – 15, 2015
Fairmont Chicago Millennium Park Chicago, Illinois
Overview
• This is the sixth year of SCCM’s Adult Multiprofessional
Critical Care Board Review Course (MCCBRC) which was
the result of combining The Board Review Course led by
Joseph E. Parrillo, MD, FCCM, and Henry Masur, MD,
FCCM and Society of Critical Care Medicine’s (SCCM) Adult
Board Review Course.
– Parrillo and Masur continues to lead as the Founding Directors
of the course
• This course will help critical care practitioners receive core
knowledge needed to optimize preparation for the critical
care board exam.
– Each comprehensive session is derived specifically from
previous critical care subspecialty exams and is presented by a
distinguished team of multiprofessionals
Attendee Profile
•
This course is designed for practitioners who are preparing
for the adult critical care subspecialty exams, as well as
those seeking a review on critical care
•
This course will benefit:
– Advanced practice nurses – Anesthesiologists
– Cardiologists
– Critical care fellows – Critical care nurses
– Emergency medicine practitioners – Intensivists
– Internists – Neurologists – Pulmonologists
– Respiratory care practitioners
– Surgeons
Average attendance is 350. Projected attendance is 350 for 2015
non-MDs
16%
MDs
84%
Young MDs 25% Est. MDs 75% Int'l 13% Domestic 87%Attendee Demographics
Approximately 330
attendees in 2014
Young MDs – defined as in training or just out of training.
Non-MDs (PAs, RNs, Pharmacists and other)
Attendee Demographics
Year – Metro area West Midwest Northeast South
2014 - Chicago 12% 34% 25% 28% 2013 – Washington, DC 7% 19% 36% 37%
Benefits
•
Cost efficient reach to members of the ICU/CCU team at one
place than having rep make sales calls by institution or health
system
– 40.5 hours of comprehensive review in the diagnosis, monitoring and management of the critically ill patient as well as to provide
preparation for the critical care subspecialty examination
•
Build rapport with those hard to reach ICU/CCU team members
– More quality face time with learners in the sponsor/exhibit area
•
Familiarize them with your product or service
•
Attendee course objectives
– Discuss relevant clinical topics to prepare for the critical care subspecialty board examination
– Assess the scientific foundations and literature evidence for the
diagnosis, monitoring and management of patients with critical illness – Compare information amongst multiprofessional practitioners
Sponsorship Levels
Level Gold Silver Bronze
Amount $25,000 $10,000 $5,000
Maximum Slots Available 1 2 3
6’ Table Top Y Y Y
Pre-Registrant List (for use prior to the event) Y Y Y
Signage/ Recognition in Board Review print collateral and email marketing
Color Logo BW Logo N
Program Book Advertisement Full Page 4/C (back cover)
Full Page B/W (inside cover)
N
Breakfast Sponsorship Acknowledgment All breakfasts N N Break Sponsorship Acknowledgment N 4 Breaks Each N
Optional Lunch or evening promotional symposium on either August 11
(Tue), 12 (Wed), 13 (Thu), or 14 (Fri) (sponsor pays F/B and AV costs)
Incremental $5K Incremental $10K
N
Hotel door drop Y Y N
Hotel key cards Y N N
Other available sponsorship options to silver level and above sponsors:
Gold Sponsor
• Investment - $25,000
– 6’ table top
• Power strip included upon request
– Pre-Registrant list
– Color logo
on signage and promotional and electronic
marketing materials
– Full page
four-color
ad on the back cover on the attendee
program
– Sponsorship acknowledgment of
five
breakfasts
– Lunch or evening promotional symposium on either of the four
days, August 11 – 14 (Tuesday – Friday) for a decreased fee
of $5K (optional)
• Sponsor pays F/B and AV costs
– Production fees for the hotel key cards are included if ad
creative is provided by July 15, 2015
– Hotel door drops are included (printed materials must be
provided by July 17, 2015
Silver Sponsor
• Investment - $10,000
– 6’ table top
• Power strip included upon request
– Pre-Registrant list
– Black/white
company logo on signage and promotional and
electronic marketing efforts
– Full page
black/white
ad on an inside cover position of the
attendee program
– Sponsorship acknowledgment for
four
breaks
– Lunch or evening promotional symposium on either of the four
days, August 11 – 14 (Tuesday – Friday) for an incremental
$10K (optional)
• Sponsor pays F/B and AV costs
– Hotel door drops are included (printed materials must be
provided by July 17, 2015)
Bronze Sponsor
• Investment - $5,000
– 6’ table top
• Power strip included upon request
Sponsorship Descriptions
• Table top – 6 foot long
– Display literature or your medical device.
• Attendee pre-registrant list
– An excel document is provided so that you can do your own
promotional mailing prior to the event. Note you’ll need final copy approval from SCCM before this list is released
• Attendee program book ad
– Another avenue to promote company product or service
• Branded box lunches and bottled water
– Your company or product message will be seen by those attending the educational sessions
• Company recognition
– Recognition of sponsorship level on all pre-event promotional print materials and email marketing
– Onsite recognition includes signage outside the conference meeting room, break areas, and attendee conference program – Email promoting the event to approximately 30,000+ names
Sponsorship Descriptions
• Hotel door drop
– Provide product literature, sales brochures, or other promotional
materials so that SCCM can distribute to attendees’ hotel rooms so that your materials are at their door when they awaken in the morning.
Materials must be approved by SCCM and will be distributed at the hotel.
– Materials due: July 17, 2015
• Hotel key cards
– Your brand message is the first thing the event attendee will see as they check into Fairmont Chicago Millennium Park
– Materials due: July 15, 2015
• Lunch or evening promotional educational symposia
– An opportunity to educate attendees on the therapeutic category or disease state and would be structured as a non-CME event that is not affiliated with SCCM and its board review courses. For an incremental fee, you will be provided a room and a pre-registrant attendee list. Your meetings department or selected meeting planner would coordinate with the speakers and educational content, advertising, registration, invites, and on-site hotel logistics (F/B, AV, and signage). Symposium materials, handouts, signage and presentation slides must be approved by SCCM. Guidelines will be supplied upon signed LOA (letter of
