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Gomez Web Performance Management OPTIMIZE YOUR WEB APPLICATION AVAILABILITY, PERFORMANCE AND EXPERIENCE FROM BROWSER TO DATA CENTER

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Gomez Web Performance Management

OPTIMIZE YOUR WEB APPLICATION AVAILABILITY, PERFORMANCE AND EXPERIENCE

FROM BROWSER TO DATA CENTER

Gomez’s Web Performance Management is an on-demand Web and mobile application monitoring

solution that enables companies to optimize their Web application availability, performance and

quality of experiences. While most point products and homegrown tools have limited functional

capabilities and geographic coverage, Gomez covers the entire Web application delivery chain and

finds problems from 100,000+ real-world locations at 2,500+ ISPs in 168+ countries — and for every

visitor to your Website. Gomez’s complete monitoring solution provides you the testing flexibility

and diagnostic details needed to rapidly detect and troubleshoot problems that directly impact

customers, optimize your Web application performance and make smarter technology investments.

Web Performance Management is used by…

Marketing and eBusiness Managers to protect online

revenue, maximize conversions and ensure that end-users

are satisfied with performance

IT Operations to quickly identify and resolve problems,

optimize application performance and effectively manage

service levels

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Gomez’s Web Performance Management solutions help you protect online revenue and improve end-user experiences. Poor application response times and availability prevent customers from making purchases and leave them dissatisfied. Also, poor application performance hurts employee productivity and harms customer support. For over 10 years, Gomez has helped 2,000+ companies optimize their Web application availability, performance and experience across multiple browsers, mobile devices, geographies and users.

Detecting and resolving Web application problems experienced by end-users is a major challenge — especially in today’s Web 2.0 environments with key features and content delivered from multiple sources and assembled in different browsers. According to Forrester Research, without Gomez, more than 70 percent of problems are not detected through monitoring; rather, they are reported by end users and require, on average, six internal calls to identify the problem owner. With Gomez’s Web Performance Management solutions companies can optimize their Web application performance to protect online revenue, reduce operating costs and protect brand image.

Gomez gives us superior visibility into our performance for every region of the country and

every element on our website… if any performance issues arise, they are by definition already

diagnosed, and we can fix them before they harm the online experience.”

— Neil Seth, Vice President of Product Management, Gamefly, an online video game rental subscription service

Why Gomez

Accelerate problem identification, notification and resolution • Identify root cause across the Web

application delivery chain

• Ensure availability and performance for key users, transactions and geographies

Optimize Web application performance • Improve availability and response time • Enhance Web experiences across mobile,

streaming and Web applications, including Rich Internet Applications

Make smart technology investments and manage service providers effectively

• Quantify the benefits of technology investments such as Content Delivery Networks, virtualization and infrastructure • Ensure Service Level Agreement

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The Challenges of Web Application Delivery

Web and mobile applications are delivered to your users via layers of infrastructure and services called the Web application delivery chain. This complex chain delivers all of the application components that are ultimately assembled within the browser to shape the end-user experience. Figure 1 illustrates the Web application delivery chain and identifies many of the problems that Gomez’s Web Performance Management solution helps detect and resolve.

Inside Firewall • Configuration errors • Application design issues • Change Management problems • Capacity issues Third Party/Cloud • Geographic inconsistentcy • SLA non-compliance • Poor performance under load CDN • CDN Configuration issues • Oversubscribed POP • Poor cache and routing optimization Local ISP • Network peering problems • Bandwidth throttling • Inconsistent connectivity

Browswer and Devices

• Low availability • Slow RIAs • Page size too big • Too many objects Mobile Carrier • Network resource shortage • Faulty content transcoding • SMS routing / latency issues

What Makes Gomez Unique?

The Gomez Web Performance Management solution helps detect and resolve problems across the entire Web application delivery chain.

The most complete “outside-in” view from your users to your data center

• Multi-browser, real-user, passive, active Internet Backbone and Gomez Last MileTM monitoring • Mobile, streaming, Web and

Rich Internet Application monitoring

The most accurate and actionable data, diagnostics and alerts

• Detailed object-level, page, connection and host data across multiple browsers • Most accurate client-side

metrics for multiple browsers, AJAX and Rich Internet Applications

The most representative and the largest testing network • 100,000+ backbone and

Gomez Last MileTM testing locations in 168+ countries and 2,500+ ISPs

• Complete coverage across real-world geographies, browsers and mobile devices

The most flexibility, self- service control and support • Flexible subscription with

on-demand consumption-based pricing

• Easy-to-use test creation, scheduling and diagnostics • Record once, playback

anywhere test creation

Major ISP

CDNs

Local ISPs

Mobile Carriers

Browsers & Devices Third Party/Cloud

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Key Capabilities and Features

Optimize Web application availability, performance and experience from the browser to the data center with Gomez’s Web Performance Management solutions.

Web Page and Application Monitoring

Gain an “outside-in” perspective on Web performance and availability by monitoring from 100,000+ real-world Internet Backbone and true Gomez Last MileTM locations. Ensure quality Web experiences, application availability and

performance for your key users, transactions and geographies. Receive instant warning when errors happen along any part of the Web application delivery chain. Quickly determine the root cause of problems before they impact your business and damage your brand.

Real-User Passive Monitoring

Make sure your users achieve the quality experience you planned for by moni-toring the performance you deliver to your end-users. Gomez’s real-user passive monitoring solution monitors performance from the most important vantage point — that of your end-users — so you can understand how Web application performance and experience impacts satisfaction and business results.

Streaming Media Monitoring

Multimedia is one of the fastest growing content areas on the Internet. Protect the quality of streaming media experiences for your end-users around the world. Gomez offers two methods, active and passive streaming monitoring, to rapidly identify delivery problems with a Content Delivery Network (CDN) or quality issues impacting end-users in different geographies.

Rich Internet Application (RIA) Monitoring

Today’s users are more demanding than ever, and RIAs offer companies an interactive and compelling way to engage with customers. Gomez provides a quick and easy way to record complex RIA interactions (with technologies such as AJAX, Flex and Flash), set up operational monitoring and optimize RIA performance for end-users. Alerts provide instant warning when RIA quality issues arise anywhere across multiple browsers, devices, geographies and users.

Mobile Application Monitoring

Gomez provides a unified “One Web” view of both mobile and Web application performance and availability. Maximize your monitoring efficiencies and quickly identify, diagnose and resolve mobile application and SMS performance and availability problems using Gomez’s integrated platform and metrics.

Intelligent and Immediate Alerting of Performance Problems

There is no waiting for alerts with Gomez. They are dispatched instantaneously when performance dips below the thresholds you set. Gomez’s intelligent alerts also take into account your past performance to reduce the “false positives” frequently triggered in other services.

As one of the top-five most visited family destinations online, families count on Kaboose

for a host of rich content to improve the quality of their lives by connecting them in a fun,

educational and safe online environment. By deploying Gomez’s services, we’re able to

ensure that our users’ experience is consistently speedy, useful and fun.”

Jonathan Graff — President , Kaboose, an online educational games and activities provider

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Record Once, Playback Anywhere

The easy-to-use “point and click” Gomez Recorder makes it simple to record critical customer transactions – even with RIA technologies such as AJAX, Flex and Flash. With Gomez’s record once, playback anywhere technology, record your most important transactions and replay them:

• Locally to gain instant access to performance metrics • When load testing new Websites, applications and features

• From locations around the world to monitor your Website across multiple browsers

Multi-Browser Monitoring with a Choice

Monitor application performance and Web experiences with the highest fidelity possible via multi-browser testing. Gomez monitoring covers the key pages and transactions your customers interact with from the geographic locations where they are located. Unlike other solutions that support a single version of a single browser, with Gomez you can monitor from all the different browsers and devices end-users utilize to access your Website. Monitor your Web and mobile

applications across today’s top browsers, including Internet Explorer 6, 7 and 8, Firefox 2 and 3, Google Chrome, Safari and Java-enabled mobile devices such as Apple iPhones and RIM BlackBerries.

Open Integration Framework Between Gomez and Your IT Systems Management Software

Connect Gomez’s “outside-in” end-user Web performance monitoring with your “behind-the-firewall” infrastructure monitoring systems to provide an integrated view of application performance and IT service delivery across the Enterprise and the Internet. By aggregating Gomez alerts with internal systems events (from CA, HP, IBM, Nagios, and others), IT operations teams can leverage existing software investments and more quickly identify internal systems causing business-impact-ing Web application performance issues.

Gomez Customer’s Achieve Tangible ROI

Recent Aberdeen Research shows that Gomez users, when compared to all other users are…

• 50% more likely to improve application response times • 42% more likely to reduce mean time to repair

• 69% more likely to reduce the labor cost to manage application performance

“Gomez Users Rise Above Best-in-Class in Monitoring End-User Experince” — Aberdeen Research

BuildDirect, a building materials supplier, reduced Website downtime by 45 percent and improved page load times by 23 percent.

Coolibar, a sun-protecting clothing designer and manufacturer, reduced the time necessary to complete its most important seven-step e-commerce transactions by 50 percent.

eBags, the world’s leading online provider of bags and accessories, achieved a 10 percent increase in conver-sion and saved more than 50 percent in staff and fees.

Scottrade, a discount broker-age house and investment company, achieved less than 3 second response time and consistent 99+ percent availability rates.

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Launching and Upgrading a Web Site Will our Website work properly on all browsers for all users around the world? Infrastructure Changes

Will our Web applications perform as well or better after the changes? Data Center Consolidation

When can we consider consolidation and ensure that our Web applications still perform well?

Building Rich Internet Applications Do these new features perform well for our key users?

Delivering Mobile Applications Is our new mobile offering available and performing optimally on different devices? Virtualization of Applications

Are we performing better or worse after virtualization? Are we more consistent?

Content Delivery Network Selection and Optimization

Are we selecting the right vendor? Is the service optimized for our users? Service Level Management

How can we ensure that our key vendors and third party providers are delivering as promised?

Managing Cloud Computing Resources How do we ensure our providers are delivering as promised?

When to use Gomez?

Gomez Web Performance Management solutions detect problems across the entire Web application delivery chain using the world’s most comprehensive testing network.

Complete Web Application Delivery Chain Coverage

Gomez Web Performance Management solutions provide the most complete “outside-in” view, from your users’ browsers to your data center, with the most comprehensive testing network available. Gomez solutions enable unparalleled customer insight into:

• WHAT they do (key pages and transactions) • WHERE they do it (geographic locations) • HOW they do it (browsers and mobile devices) • WHEN they do it (normal and peak usage)

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Gomez, Incorporated 10 Maguire Rd, Bldg3, Suite 330, Lexington, MA 02421 General Inquiries: +1 781-778-2700 Sales: USA +1 781-778-2760 UK +44 (0)1753 626 632 Germany +49 (0)40 53299 207 www.gomez.com

©2009 Gomez, Inc. All rights reserved. Gomez® is a registered service mark, and the tagline “Ensuring Quality Web ExperiencesSM is a service mark of Gomez, Inc. All other trademarks and service marks are the property of their respective owners.

Specifications may change. Consult the technical documentation for the most current information. Some features described are extra cost options. Ask your sales representative for details.

About Gomez

Gomez, the Web performance division of Compuware, provides the industry’s leading solutions for optimizing the performance, availability, and quality of Web and mobile applications. The on-demand Gomez platform integrates solutions for Web load testing, Web performance management, Web cross-browser testing, and Web performance business analysis that test and measure Web and mobile applications from the “outside-in” — across all users, browsers, devices, and geographies — using a global network of over 100,000 locations. When combined with Compuware Vantage, Gomez offers the industry’s only solution for optimizing application performance across the Enterprise and the Internet. Over 2,500 customers worldwide, ranging from small companies to large enterprises — including 12 of the top 20 most visited US Web sites — use Gomez solutions to increase revenue, build brand loyalty, and decrease costs.

Web Performance Management is part of Gomez’s Web Application Experience Management Platform, the industry’s only on-demand, fully integrated solution that enables you to optimize Web and mobile application performance and quality across the entire Web application delivery chain.

References

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