3-D
FILM &
INTERACTIVE
FESTIVAL
Wayne Brady - 3DFF Las V egas
Chris Rock - 3DFF Sundance Mariah Car
ey - 3D Lounge
David Archuleta - 3DFF
The “3D Film Festival” (3DFF) represents a milestone innovation for the worldwide film festival community. 3DFF is noted as the world’s first touring digital 3D film, music and interactive video game festival to feature a program comprised entirely of 3D stereoscopic content in all forms of entertainment media.
In September 2010, 3DFF successfully curated the first International 3D Film Festival & Market in Hollywood. With more than 12,000 attendees over a 4 day period, and spanning five city blocks, 3DFF executed a first class “Free to the Public” program that was enjoyed by a wide variety of both consumers and VIP Industry and Invited Guests.
The following package summarizes 3DFF’s 2011Hollywood program for your partnership consideration. This years event will take place:
September 22nd through the 25th 2011
FESTIVAL SUMMARY
OUR MISSION:
With support from its founding sponsors, the “3D Film Festival” is dedicated to driving
innovations in the 3D entertainment industry and to help perpetuate the art and science of the medium.
Through its biannual and touring festival programs, “3DFF” pays tribute to and honors the companies, technologists, and content creators, who have in the past and are currently pioneering the future of the 3D stereoscopic motion picture and video game industries.
“3DFF” is committed to educating both studio supported and independent filmmakers and game creators so that they may more effectively learn to utilize the latest 3D technologies in order to reach their highest levels of achievement within their respective fields.
MISSION STATEMENT
3DFF ATTENDANCE FIGURES:
2008-2009 20 City Tour - 80,000 attendees
2009-2010 30 City Tour - 125,000, attendees
2010 Hollywood Program - 12,000 attendees
2011 3DFF 30 City International Tour - Estimated 350,000 attendees
3DFF ATTENDANCE FOR 2009 & 2010
During our two year tour of 50 cities, 3DFF physically reached more than 250,000
people with our sponsor branded messages and entertainment programs and we
generated more than 200 Million Media Impressions worldwide. This was achieved in
part through our alliance programs with Toronto Film Festival, Cannes Film Festival,
Sundance Film Festival, Fantastic Fest, Orlando Film Fest, CES, NAB, IBC and several
other well attended events where we showcased our 3D programs and generated
global press.
3DFF STATISTICS
3DFF ATTENDEE STATS INCOME $25,000 - $50,000 ...25% $50,001 - $75,000 ...12% $75,001 - $100,000 ...17% $100,001 and over ...32% GENDER Male ...64% Female ...36% AGE 18-24 ...35% 25-34 ...34% 35-44 ...16% 45-54 ...8% 55 and older ...7% EDUCATION High school graduate ...9%Some college ...33%
Undergraduate degree ...36%
Postgraduate degree ...22%
The Media Coordination Division of the “3D Film & Interactive Festival” is available year
round to provide information to members of the press and media about our annual world
tour, special events, and educational programs.
For more information or to obtain credentials please contact:
Hilda Sommariba
323-405-3762
Office
email: hilda@prism-mg.com
3DFF IN THE NEWS
With more than 6 years experience in crafting new marketing experiences for the 3D industry to showcase at its events, 3DFF has learned a few things along the way about how to best support its sponsors and filmmakers. The 3DFF team has devised a simple formula for maximizing your
sponsorship dollars so that brand messages and campaigns can have the farthest reach in all of our existing and emerging programs offering you the the most media impressions and maximum penetration to both VIP
Tastemakers and a wide range of consumer demographics.
3DFF attendance figures and online stats far surpass those of competing 3D events. Our grassroots marketing and online social networking capabilities combined with our celebrity driven “all media” blitz campaigns ensure that year after year 3DFF will remain the smartest investment of your marketing and sponsorship dollars.
For your convenience, 3DFF has streamlined its sponsorship program into a simple turn key solution or “media buy” that offers you the maximum benefit at the lowest possible cost across all of our programs. Simply pay one fee, and get access to all of the exciting benefits that 3DFF programs offer year round.
With more than 30 events to choose from, the 3DFF Media buy can help carry your promotional messaging to every facet of the marketplace from Online, Theatrical, Broadcast, VOD, In Store, Live Event, and Blu-ray Distribution.
3DFF PROGRAMS
The 3D Film & Music Festival Hollywood
3opolis 3D Nightclub Tour
The 3D Lounge Tour & Permanent Installations
3D Advertising Consortium
The 3D Academy Educational Program
3D Wonderworld Virtual World Platform
3D Film Market Hollywood
3D Distribution Program & Vault Services
3DFF Presents 3D TV Program
HOW CAN 3DFF SUPPORT YOU?
3OPOLIS @ CES LAS VEGAS
JANUARY 7TH & 8TH
3D LOUNGE @ THE SUNDANCE FILM FESTIVAL
JANUARY 20TH TO 25TH
3D LOUNGE @ THE GRAMMY’S
FEBRUARY 11TH & 12TH
3D LOUNGE @ THE ACADEMY AWARDS
FEBRUARY 25TH & 26TH
3OPOLIS @ CINEMACON
MARCH 30TH, APRIL 1 & 2
3D LOUNGE & 3OPOLIS @ SXSW
MARCH 20TH
3OPOLIS @ NAB
APRIL 14TH
3OPOLIS @ COACHELLA
APRIL 15TH & 16TH
3D LOUNGE @ TRIBECA FILM FESTIVAL
APRIL 20TH TO 25TH
3D FILM FESTIVAL SEOUL, SOUTH KOREA
SPRING 2011 DATE TBA
3DFF 2011 30 CITY GLOBAL EVENT TOUR CALENDAR
3D LOUNGE @ CANNES FILM FESTIVAL
MAY 11TH TO 22ND
3D LOUNGE @ TORONTO FILM FESTIVAL
SEPTEMBER 12TH
3OPOLIS @ THE 3D ENTERTAINMENT SUMMIT
SEPTEMBER 15TH 2011
THE 3D FILM FESTIVAL - HOLLYWOOD
FALL 2011
THE 3D MUSIC FESTIVAL - HOLLYWOOD
FALL 2011
THE 3D FILM FESTIVAL - IN THEATER MINI TOUR OCTOBER - NOVEMBER
SAN FRANCISCO SEATTLE
SAN DIEGO SALT LAKE CITY PHOENIX HOUSTON NEW ORLEANS ATLANTA ORLANDO MIAMI CHICAGO MINNEAPOLIS PHILADELPHIA NEW YORK WASHINGTON DC
THE 3D FILM FESTIVAL PROGRAMS
#1 on Google!
David Arquette & Curtis Reynolds,
3D FILM MARKET (3DFM)
3DFF is proud to announce year two of the newly formed 3D Film Market which debuted during 3DFF Hollywood last fall. 3DFF Filmmakers and Sponsors enjoy FREE access to 3DFF Theaters for special screenings and private events during the festival.
For info about exhibitor screenings at the 3DFM please contact
Christopher Crescitelli at 415-871-1707.
3D FILM MARKET
3D FILMMAKER DISTRIBUTION PROGRAM & VAULT SERVICES
David Arquette & Curtis Reynolds, !
BUTLER’S IN LOVE Q & A! PIRAHNA 3D, Alex Aja, Filmmakers Q & A! Panel: 2D to 3D – A Producer’s Guide to Conversion! Werner Herzog, DREAMS, CAVES OF FORGOTTEN 3D Lounge TIFF 2010!
The 3DFF Filmmaker Distribution Program is a special services division of 3DFF that specializes in managing distribution opportunities and work flows for all participating 3DFF Filmmakers and Sponsors.
3DFF has established a Quality Control Lab where all 3DFF Official Content is vaulted and processed for global distribution through various pipelines provided by participating 3DFF Sponsors.
3D MUSIC FESTIVAL (3DMF)
For info about 3D Music Festival please contact Christopher
Crescitelli at 415-871-1707.
BECAUSE MUSIC WAS MEANT TO BE SEEN AND HEARD IN 3 DIMENSIONS
3DFF is proud to announce the launch of the newly formed 3D Music Festival which will debut in Hollywood this Fall.
With four nightly events during our 3DFF Hollwyood Program, The 3D Music Festival will draw and estimated 25,000 people.
Featuring top performers and amazing 3D Comedy and Variety shows, the 3D Music Festival will push the limits of what 3D technology can achieve for a live audience.
INTRODUCTION
NEW SEASON - NEW AGENDA - SAME GREAT LOCATION
After settling in to our new location at the Los Angeles Film School, 3DFF is back for a fourth season of wild and imaginative events and screenings.
The newly expanded 3DFF program is set to take place over the course of four days September 22nd through the 25th, located primarily in the Sunset + Vine District of Hollywood with our main theater headquarters returning again to the Los Angeles Film School.
3DFF will grow this year to include the world’s first 3D parade float, and a new outdoor 3D Dance Floor and Entertainment Complex featuring live 3D music performances.
The festival will be comprised of the following 3D activations:
•
3D Educational Seminars with Top 3D Filmmakers and Industry Leaders•
Multiple 3D Feature Film Premiere Screenings and Red Carpet Events•
3ology 3D Short Film Program•
Sponsor Technology Showcase & Exhibit Area•
3D Nightclub, Cocktail Receptions and Networking Events•
3D Television Lounge Installation•
3D Gamers Lounge Installation•
3D Virtual World Award Show•
Opening and Closing Night 3D Events•
3DFF Cell Phone App with 3D Movie Finder•
Syndicated 3D Cable TV Show and Live Broadcast Events•
3D Electric Light Parade•
Live 3D Music Festival•
3D Film MarketHOLLYWOOD RESIDENCY
INTRODUCTION
A NEW DIMENSION OF HOLLYWOOD’S ECONOMIC DEVELOPMENT
3DFF HEADQUARTERS
On April 1st 2010, The Dream Factory opened its new base of operations for 3DFF inside the Hello! building at 1641 N. Ivar Avenue right in the heart of Hollywood. 3DFF Festival Directors and
Programmers will run their basic festival operations out of this office year round.
OFFICIAL 3D SCREENING ROOM
3DFF worked closely with the LA Film School to upgrade their in-house theater to a new RealD Sony 4k Digital 3D Cinema System. The new Sony RealD 3D theater at the LA Film School serves as the primary screening location for 3DFF’s tent pole event.
3D FILM & INTERACTIVE LOUNGE VENUE
Additionally, the newly remodeled front lobby of the LA Film School will again be transformed into an exciting new 3D Film & Interactive Lounge Exhibit that will feature the latest in 3D TV and Video Game Technologies.
3D ACADEMY SESSIONS AND EDUCATIONAL PANELS
The LA Film School will also serve as the home for 3DFF’s informative educational programs and panel discussions where 3D industry leaders, filmmakers, game creators and pioneers will share their vast knowledge of the stereoscopic arts and sciences. The 3D Academy is one of the top rated 3D educational programs in the world.
OFFICIAL VENUES
INTRODUCTION
A NEW DIMENSION OF HOLLYWOOD’S ECONOMIC DEVELOPMENT
3D NIGHTCLUB AND LIVE EVENTS
Located in the heart of the Sunset and Vine district, the historic Avalon Hollywood will again play host to 3DFF’s legendary 3opolis 3D Nightclub and Dance Party events which will take place on Friday and Saturday nights during the festival. With world famous DJs and Musical Guests, these events are always the hottest ticket in town.
OFFICIAL VENUES
The 3-D Film & Interactive Festival 2011
Writer/Director/Producer: Thomas Jane
DARK COUNTRY! Director Joe Dante & Bruce Dern: THE HOLE! ! & Leo Quinones: Arielle Kebbel, Thomas Jane, Danny Houston DARK COUNTRY Q & A!
The “3D Film Festival” brings together 3D Artists, Technologists, Filmmakers,
Stereographers, and Game Developers, to display a cooperative body of work that is representative of the best 3D content in the world today.
In 2008, 3DFF launched its recurring and continually updated short compilation program called “3ology: The Art & Science of the 3rd Dimension”. The program continues to flourish and has been presented in select digital 3D theaters around the country including AMC Theatres, Megaplex Theatres, and Rave Motion Picture Theaters.
In 2010, 3DFF will take its 3ology Short Film program in a new direction when it launches its very own 3D Cable TV program, which will run in syndication on multiple 3D broadcast
networks around the world.
3DFF also plans to run its 3ology Shorts Film Program in select digital 3D theaters around the world who subscribe to the weekend long promotional program that will give
independent 3D filmmakers a chance to have their work showcased before a global audience.
With sponsor branded commercials and in theater advertising models, the 3ology Short Film Program is ripe with opportunities to promote your brand or service to tech savvy 3DFF
audiences around the globe.
If you would like to become a content partner to 3DFF, please contact the Festival Director at 415-871-1707.
3DFF PANELS & WORKSHOPS
Since its inception, 3DFF has been focused on filmmaker education. We are proud to announce the continuation of our 3D Academy Film School & Training Program developed in cooperation with The Los Angeles Film School. The program is also a part of our global touring initiative in 2011 with sessions planned in Singapore, South Korea, China and other cities around the world.
3DFF HOLLYWOOD PANELS 2010
The Great 3D Debate: 2D vs 3D
2D to 3D: A Producers Guide to the Universe of Conversion The Future of 3D Advertising
Designer 3D: Eyewear for a New Generation 3DTV: Content & Distribution Panel
WORKSHOPS & FILMMAKER TRAINING PROGRAMS 2010
3ality Digital 3DIQ Workshop Kerner 3D Camera Workshop
72 Hour Filmmaker Challenge featuring Melanie Illich Introduction to 3D by Chris Chinnock
3D Post Production Workshop presented by Oasis Imagery 3D Animation Creation
THE 3D ACADEMY
3DFF FILM SCHOOL CHALLENGE
3DFF has invited some of California’s most prestigious colleges and film schools to organize into teams and compete in a 72hr 3D Filmmaker Challenge to create a :30 second 3D PSA for the 3D Film Festival.
3DFF will provide 3D cameras and post production workflow solutions along with stereoscopic experts who will help guide and educate the teams as they embark on a 3 day journey to
develop, shoot, and edit a 3D project to be shown at its very own 3DFF 72hr Filmmaker Challenge Award Show.
OPEN TO THE PUBLIC CHALLENGE
The open to the public 72 Hour 3D Filmmaker Challenge is open to all Filmmakers who register for the program and agree to abide by the official rules and regulations.
All registered 3D Filmmakers will gather prior to the start of the 72 Hour 3D Filmmaker Challenge to kick off the competition and select filmmaker topics which will be drawn at random by the moderator.
Teams will then have 72 hours to develop, shoot, and edit a 3D short form project (between 2:00 minutes and 7:00 minutes in length) all of which will be shown and judged at the 3DFF 72hr Filmmaker Challenge Award Show.
3D FILM CHALLENGE
3D FILMMAKER CHALLENGE
The 3D Lounge unites the exploding demographic of 3D interactive video games and filmed entertainment to create a unique, multi dimensional, viral & location based entertainment marketing experience for our sponsors.
VIP guests and patrons of The 3D Lounge will be given the opportunity to interact with
multiple 3D interactive displays representing the latest in 3D television, software, computers, game consoles, projection and mobile phone devices.
3DFF offers several unique ways of incorporating your brand into our 3D displays including: custom 3D logo projection, 3D virtual world build outs, 3D commercials, 3D lenticular signage, and custom created 3D logo animations.
A NEW DIMENSION OF INNOVATIVE TECHNOLOGY
:
THE 3D LOUNGE TOUR
Winner - 3DFF Audience Award
The 3-D Film & Interactive Festival 2011 3D Lounge 2011 25 City Tour
Park City (Sundance) Los Angeles (Grammy’s)
Los Angeles, (Academy Awards) Austin (SXSW)
Palm Springs (Coachella)
New York (Tribeca Film Festival) Seoul, South Korea (3DFF Seoul) Cannes (Cannes Film Festival) Toronto (TIFF)
Hollywood (3DFF Hollywood) San Fran
Seattle San Diego Salt Lake City Phoenix Houston New Orleans Atlanta Orlando Miami Chicago Minneapolis Philadelphia New York Washington
THE 3D DANCE FLOOR EXHIBIT: A DREAM FACTORY ORIGINAL
3OPOLIS 3D NIGHTCLUB
3opolis™ comes equipped with the most technologically advanced dance floor experience ever created for a special event venue. Attendees will find themselves lost in the 3rd
Dimension as they move to the music inside of a stereoscopic 3D dance floor exhibit engineered by The Dream Factory Studio and RealD.
3DFF’s “3opolis™” 3D Lounge and Nightclub project was first launched in September 2009 to rave reviews over two weekends in Las Vegas at the Planet Hollywood Resort and Casino. The event drew huge crowds and was heralded as one of the most successful events in the casino’s history.
3opolis™ has gone on to produce sell out shows all over the world in some of the world’s most prestigious venues like Avalon Hollywood and The Playhouse in Los Angeles, Harmon Theater Las Vegas, Nikki Beach Club at Cannes, and many more. Look for 3opolis in a city near you in 2011!
The “3DFF CELL PHONE APP” is the first phone app designed to help keep you up to date on the latest trends in 3D news, technologies, and information.
With GPS capabilities, the 3DFF Cell Phone App will help consumers locate the nearest 3D movie theaters complete with show times and ticket information.
Watch 2D and 3D movie trailers and sneak preview clips from the hottest 3D releases from around the world.
3DFF sponsors will receive premiere rotating banner ad placement and enjoy priority listing capabilities for their 3D Theaters.
LOOKING FOR A 3D MOVIE? 3DFF’s CELL PHONE APP CAN HELP!
3D CELL PHONE APP
Winner - 3DFF Audience Award
The “3D WONDERWORLD VIRTUAL WORLD EXPERIENCE” is the world’s first in-browser web based stereoscopic virtual world platform. The immersive mall like environment offers consumers the ability to view and experience 3D virtual storefronts, and a virtual 3D movie theater where 3D content and marketing activations can be viewed at home on a 3D PC or television display with an active internet connection. 3D Wonderworld also works in 2D.
3DFF will host an online version of its festival on 3DWonderworld.com this fall. The program will include a 3DFF virtual world award show that will be live broadcast over the web in 3D and will include sponsor branded commercials and messages.
The 3-D Film & Interactive Festival 2011
3D ONLINE VIRTUAL WORLD
Winner - 3DFF Audience Award
The 3-D Film & Interactive Festival 2010
The 3-D Film & Interactive Festival 2010
presented by powered by Christopher Crescitelli 3DFF Festival Director 1641 N. Ivar Avenue Los Angeles, CA 90028 415.871.1707 Phone chris@dreamfactory3d.com WWW.3DFF.ORG
