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Cheap is not always best:

How to get performance and value for your

presented by

Shannon Vaillancourt

(2)

Less-than-truckload (LTL)

Tender shipments that optimally

match your carriers’ network

Full Truckload

Take advantage of carriers with

backhaul opportunities

Inbound Routing

Empower suppliers to make the

optimal transportation decisions

Mode Determination

Utilize real-time rating to automate

(3)

Common Rate Base

50,000 lanes X %

Y %

Z %

Lane Awards & Final Pricing

 Carriers submit pricing off one common rate base with state to state or regional discounts  Carriers submit pricing based on highest cost in lane and city groupings

 Shippers compare discounts by hand to award a state or region to a carrier

50,000 (lanes) + 3 (carriers) = 50,000 total lanes

common rate base = less flexibility for carriers

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 Carriers are provided with one year of historical data with exact lane and product details  Carriers submit pricing on their own rate base with zip-to-zip discounts & floor charges  Shippers utilize predictive analytics to model data and determine proposal outcomes

Carrier’s Rate Base

500,000 lanes

Carrier’s Rate Base

500,000 lanes

Carrier’s Rate Base

500,000 lanes ABC %

XYZ %

JKL %

500,000 (lanes) x 3 (carriers) = 1,500,000 total lanes

Lane Awards & Final Pricing

greater flexibility,

more lanes, less risk = more aggressive pricing for shippers

Predictive Analytics Engine

OUTCOME

1 OUTCOME 2

OUTCOME

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Carriers enjoy a uniform profit level, shipper enjoys sustainable rates  Provides carrier with tangible results, i.e. “Do X get Y”

More of a collaborative approach

 Analysis “tells” carriers the exact discount level required to receive the

amount of freight they want

Objective approach provides carrier with assurance that the amount of freight will be obtained

 New process puts you in lockstep with the carrier • Carrier’s rates are lowest in the lanes they operate efficiently • One carrier’s low cost lane may be another carrier’s high cost lane

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Shipment from Cranbury, NJ to anywhere in Indiana • Common rate base has

7

distinct lanes

• Carrier X has

24

distinct lanes ($0-$10 price range) • Carrier Y has

75

distinct lanes ($14-$32 price range) • Carrier Z has

21

distinct lanes ($0-$54 price range)  Zero-Sum Game

Carrier X

Aggressively prices based on $0 lanes—carrier loses • Conservatively prices based on $10 lanes—shipper loses • Carrier Y

Aggressively prices based on $14 lanes—carrier loses • Conservatively prices based on $32 lanes—shipper loses • Carrier Z

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Shipper & Carrier wins—Win-Win

Have carriers price based on their rate base

Tender freight to the carrier that is lowest in the given lane

Freight is inexpensive in the lanes that the carrier wants, i.e. operates well

in

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Reverse Auction Platform

 Ensures lowest cost solution

 Ability to audit all ‘spot quotes’

 Minimizes work at Branch level

One time input No calling carriers

Easy to find lowest bidder

 Auction Timed to maximize results  Results can be leveraged in the future  Initial bids level set on market

intelligence

 5-star rating system  Carrier Development

Simple to expand carrier base Access to additional Truckload

Capacity

Attract high quality, high capacity

carriers

Take advantage of dynamic backhaul opportunities

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Benefits to Shipper & Supplier

 Optimize mode selection between parcel, LTL & Full Truckload shipments

 Optimize inbound and 3rd party shipment

carrier selection

 Supplier prints parcel labels, Bills of Lading and custom packing slips

 Visibility to open and fulfilled purchase orders through dashboard KPI

 Integration with ERP or WMS

 Access key Purchase Order details such as parts, quantities, and reference numbers  Automated shipping feedback eliminates

manual communication processes

 View entire shipping history and re-print shipping labels & documents

» Provide automated tools for all suppliers to fulfill purchase orders and optimize

(13)

Mode Determination through Real-Time Rating

 Optimize mode selection between hundredweight and LTL shipments  Allow TMS to plan shipments based on given day or wave of orders

 Replace the inbound routing guide with an inbound portal that determines mode  Use deliver-by-date logic to enforce cost and service business requirements

» Utilize a real-time rating engine to determine mode rather than static elements

Weight Pieces Mode

> 150 lbs. > 15 pieces LTL

≤ 150 lbs. ≤ 15 pieces Parcel

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Savings Key Performance Indicator (KPI)

Calculate “before” cost to measure savings

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 Lost Savings Key Performance Indicator (KPI) • Calculate optimal carrier to measure lost

savings

• View your trend over time

• Identify what is preventing you from achieving

your goal

(17)
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presented by

Shannon Vaillancourt

[email protected]

@RateLinx

Cheap is not always best:

References

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