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Virtualization Changes

Virtually Everything

(2)

Virtualization Stages

Virtualization 1.0 = Consolidation

(cost savings)

Virtualization 2.0 =

Agility

(speed)

Virtualization 3.0 =

Alternate sourcing

(cloud computing)

Cloud computing is also the model for enterprise internal

computing

(3)

Key Issues

1.

How will virtualization change IT and business?

2.

How will virtualization change technology?

3.

How will virtualization change the market?

(4)

Virtualizing the Data Center:

From Silos to Clouds

(5)

Virtualization Changes Business – and

Prepares for Cloud

Services Replace Equipment

Sharing

Defining service needs

Agility

Low barrier to entry

Faster deployments

Rapid reaction to change

Funding

From project- to usage-based

From consolidated to user

Sourcing

Rapid expansion of alternate

delivery models

Dynamic, granular

Is the business

ready for speed?

Can the business

choose the delivery

model?

Does the

(6)

Virtualization:

Consolidation and Deconsolidation

(7)

Cloud Computing:

Four Perspectives, Four Attributes

Cloud Computing:

A style of computing where massively scalable IT-enabled capabilities are delivered as a service to external customers using Internet technologies

Acquisition Model

Service

Business Model

Pay for usage

Technical Model

Elastic, shareable

Access Model

Internet technologies

"All that matters is results. I don't care how it is done." "I don't want to own assets. I want to pay for an elastic utility."

―I need economies of scale, with effective and dynamic sharing."

"I want accessibility from anywhere on any device."

Business Process Providers Software Providers

Storage Providers Processing Providers

Service Brokers

The providers in the cloud create a supply

chain — from business process services to component

(8)

Virtualization Enables Storage Mobility

and Potentially Improved Use

Quality of Service

• Enabling capacity redeployment • Increasing performance by striping

and caching, avoiding hot spindles • Providing easier and less impactful

migration

• Consolidation = lower staffing costs

Planning

• From good requirements planning to reacting to usage

• From time-consuming reconfiguring to virtual reallocation

Flexibility, Agility, Growth

• Provisioning • Recovery

• Physical limits don't constrain • Dynamic volume change

Abstraction

• Managing physical storage can be isolated to focused administrators • Storage users need not be

storage savvy

Caution: Virtualized storage management is more complex

One Used as

Many

(9)

Virtualization Changes the

x86 Server Architecture and Market

VMs Making a Mark

• The VM installed base was 2.9M in 2007 — about 7% of the opportunity.

Multicore

• Synergistic with virtual machines.

Server Size

• Virtualization enables larger servers.

Servers More Commoditized

• No lock-in with workloads, and blades more attractive.

Predictions

• The installed base of VMs will grow more than tenfold between 2007 and 2011.

• One out of every four x86 workloads deployed or redeployed during 2008 will be installed in virtual machines.

(10)

Virtualization Changes Client Computing:

"Bubbles," Streaming and Letting Go

Emerging Client

• Multidevice, mobile

• Remotely hosted (terminal services)

• Remotely hosted (virtual desktops)

• Nonenterprise-owned

• "Bubbles" (virtual machines)

• Streamed applications

• Software as a service

Traditional Client

• Standard PC

• Enterprise-owned

(11)

Software Appliances:

A New Software Paradigm

VM packaging enables prepackaged

solutions

Virtual software packages (VSPs)

Software-based appliances (SBAs)

VM operational and service information

(e.g., OVF)

Can be managed, updated remotely (by

provider) – enabling on-premise SaaS

Can be dynamically moved – from user

to/from provider, between providers

(12)
(13)

Do Operating Systems Matter?

The Emergence of the Meta OS

An automation layer that governs the usage of distributed

resources

A

service governor

manages the usage of distributed

computing resources at a

service level.

Service Governor

A meta operating system is a virtualization layer between applications and distributed computing resources; it utilizes distributed computing resources to perform scheduling, loading, initiating, supervising applications and error handling.

An operating system for a distributed infrastructure App

Meta OS

Network App OS OS

Server Server Storage The meta-OS

commoditizes much of the role

(14)

Virtualization Breaks Traditional

Software Pricing and Licensing Models

Fractional use, consolidated

• Especially when consolidated to large servers • Multicore trend exacerbating issue

Dynamic change

• Old friction: Deployments, upgrades are rare

• Now: Deployments are fast, resource allocations change quickly

Dynamic movement

• Old paradigm: Tie software to serial numbers • Now: Workloads can move dynamically between

servers

Virtual machine packaging

• Software-based appliances, pre-integrated software

Enabling cloud computing

(15)

Virtualization Enables and Motivates

Chargeback

From Fixed to Variable Usage

Virtualization enables a move to utility pricing

Most businesses are not prepared to deal with

IT as a variable expense

Tools and measurement standards needed

The Danger of a Frictionless Model

Old

- CapEx requirement

- Time to respond to requests

New

- CapEx asynchronous, smaller - Rapid response (30X faster)

Chargeback helps provide the friction — helps

IT run as a business

Cloud Impact?

Paying per usage is a

fundamental

characteristic of cloud

computing –

(16)

Operationalizing Virtualization:

New Approaches, New Concerns

Configuration

• Virtual resources vs. software

• Managing asset location

• Managing dependencies

• Virtual machines as black boxes — e.g., appliances

Problem

• Matching problems to moving assets

• Additional moving and changing parts

Change

• Ease/speed of virtual machine creation

• New virtual changes

• V-to-P and P-to-V as a new step

Chargeback

• Capex mapping to virtual deployments

• Dynamic usage challenges

• Different physical hosts change metrics

Security

• New privileged layer of software that will be targeted

• Separation of admin. duties

• Protecting and patching offline virtual machines

• Auditing virtual machine movement, changes and life cycles is inadequate

• Immature security and mgmt. tools

Performance/Capacity

• Shift to holistic capacity planning

• Virtualization vs. service-level agreement mgmt.

(17)

Virtualization Completely

Scrambles the Market

Technology virtualization and abstraction layers are also eliminating market boundaries and creating new market opportunities.

Servers

• Better utilization = less capacity sold (now)

• Agility = more sold (later) • Sell as a service?

Networking

• The network is the computer — but everyone is managing

the network

Storage

• Server virtualization challenging storage virtualization role • Sell as a service?

Applications

• Packaged software, and/or SaaS? • Package as appliances?

• Pricing and licensing changes • Cloud: Opportunity or threat?

Outsourcing

• From process and best practices to economies of scale and agility

• Prospects can create their own economies of scale

Management

• From monitoring and

components to active service management

Operating Systems

• ―Just‖ a container?

Servers

• Better utilization = less capacity sold (now)

• Agility = more sold (later) • Sell as a service?

Networking

• The network is the computer — but everyone is managing

the network

Storage

• Server virtualization challenging storage virtualization role • Sell as a service?

Applications

• Packaged software, and/or SaaS? • Package as appliances?

• Pricing and licensing changes • Cloud: Opportunity or threat?

Outsourcing

• From process and best practices to economies of scale and agility

• Prospects can create their own economies of scale

Management

• From monitoring and

components to active service management

Operating Systems

(18)

Primary Considerations:

VMware vs. Microsoft

Capabilities and Management

VMware is 2-3 years ahead of Microsoft in virtualization

functionality, including Vmotion, DRS, HA, SRM;

Microsoft offers mainstream System Center for physical

and software management tools that VMware lacks

Stability

VMware’s architecture is much more lightweight (32 MB

footprint); Hyper-V leverages a Windows Server subset

(1.5 GB footprint) – a larger system to manage

Maturity

90% of the installed VMs are VMware, with more than

100,000 customers over seven years; Microsoft’s

Hyper-V needs proven deployments

Price

Combined with management tools, typical VMware

pricing is three times higher; however, higher VM density

and increased functionality reduces the pricing gap

(19)

The Future of Xen-Based Solutions

Future requires an acquisition or strong alliances.

Possible wild card – but attention to software business ongoing issue. Shift in focus from Xen

toward OS-centric KVM virtualization.

Strongest third player – but challenged to find a server market niche.

Virtualization

management limited — could expand (PlateSpin recently acquired).

Clearly focused on

defending Oracle stack — but how rich will their management be?

But consider…

The x86 server market is less than 10%

penetrated, there are many submarkets, the

(20)

Best Practices:

Starting to Virtualize Servers

Start small, but think big

Require rapid ROI - but

look beyond cost savings

Define your storage

strategy first

Virtualize the right

applications

Combine virtual

(21)

The Emerging Trends in Virtualization

Becoming pervasive from data centers to PCs.

The Trend:

Virtualization is…

The Implications:

Virtualization Will…

Change how IT is acquired, managed and used.

Completely change how software is priced and licensed.

Change the way business works with IT.

Create new forms of applications.

Change the operating system business.

Create competition between vendors that did not exist before.

(22)

Recommendations

Virtualization requires a

plan and a vision.

Be proactive, not reactive.

Consider virtualization as a

strategic change agent.

Cost, agility, architecture, alternate

sourcing.

Virtualization must be

managed.

―Virtual‖ sprawl > physical

sprawl.

Now entering an era of

experimentation.

Be a scientist, not a

subject.

Beware software pricing

and licensing.

Vendors slow to change, willing

to increase revenue.

Sourcing will become

dynamic and granular.

Every project, elements of the

architecture, etc..

Virtualization requires

business alignment.

Or your efforts may be wasted.

Beware nervous vendors and

ill-conceived offerings.

References

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