Grow Your Business with. IBM Verse. A New Way to Work! 2014 IBM Corporation

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© 2014 IBM Corporation

Grow Your Business with…

A New Way to Work!

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Introductions

LOU

SASSANO

Director, Global Business Partner Sales

Social & Smarter Workforce Solutions

lsassano@us.ibm.com

MATT

PADDON

WW Channel Leader, Messaging & Collaboration

Social & Smarter Workforce Solutions

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© 2014 IBM Corporation

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IBM and Odin – Now & coming soon

The case for a New Way to Work

Getting to Know IBM Verse

Accelerate Your Growth with IBM

Next Steps

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SoftLayer

: An important

part of a CSP’s Hybrid cloud strategy

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IaaS Offerings:

Public Virtualized

Private Virtualized

Dedicated Bare-Metal

22,000

Customers

40

Global Data Centers

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Points of Presence

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Networks:

Public

Private

Management

1

20%

100

3,000+

Management Portal

for every resource

of domains in the world

hosted by SoftLayer

Million +

Gamers playing on games

running on SoftLayer

APIs

For fine, granular

control and automation

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Today and Coming Soon!

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Over 120 Additional IBM SaaS Offerings!

Commerce

Marketing

Social

Analytics

Smarter

Process

Smarter

Process

Human

Resources

Human

Resources

Industry

Security

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Next Steps

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1. Data

…is the new Natural Resource

2. Cloud/Hybrid

…is the path to New Business models

3. Engagement

…changes Interactions and How you feel

Three Major Market Shifts in this

New Era of IT

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The workplace is getting more complex

* The State of Workplace Productivity Report, Cornerstone OnDemand, 2012

Millennials feel information and technology overload, and

prioritize ease-of-use in work applications*

Workforce is spread

around the globe

Open work models raise new

demands on security

Integration must be seamless in

the office, home, and on the go

Social approaches are

brought from home to work

The future of work focuses on

the individual …

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How are you spending your time?

Every day,

information overwhelms us. Tasks get left

undone. Messages go unanswered. Meetings dominate our

time. The emails pile up.

Today’s tools are not adequate for the workplace of the future.

The average worker spends

an estimated 28%

of the work week managing e-mail.

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Up to 30%

of email time could be repurposed by

adopting social collaboration tools for communication.

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1 McKinsey Global Institute - The social economy: Unlocking value and productivity through social technologies, July 2012, and Susan Felman, Hidden cost of information work: A progress report, International Data Corporation, May 2009 2 McKinsey Global Institute - The social economy: Unlocking value and productivity through social technologies, July 2012

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…a clear sense of where to focus

the time we have.

…an easy way to collaborate with

the people that matter to us most.

…a way to take back control

of our day.

What we need is…

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Accelerating Growth with IBM

Next Steps

IBM and Odin – Now & Coming Soon

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Austin - Research Triangle Park – Toronto - New York

Ottawa – Dublin – Hursley – Boeblingen - Shanghai

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IBM DESIGN THINKING

Two Key Lessons Learned

1. Inbox is more about managing people relationships than email

2. Lots of guilt related to eMail

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Mail that understands you

Less clutter, more clarity

Connecting me to we

1

billion

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IBM Verse: How to have a smarter day at work

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Demo

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Market Update

Leading Applications for 2016

Web Hosting

Support/

Help Desk

Phone Conferencing

Virtual Desktop (VDI)

Instant Collaboration

Hosted Email

Web Conferencing

Payroll & HR

Online Backup &

Storage

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IBM Verse / Connections Cloud vs. Disparate Services

Totally integrated, robust and secure at a fraction of the cost…

IBM

Connections

Cloud

$10

user/month

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IBM is the leader in creating systems of engagement with

social, mobile and security leadership

4,000+

social software business partner

certifications worldwide

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200,000+

social communities at

IBM with

300,000+

active IBMers

on Connections social platform

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IBM Named a

Leader

in Gartner

Magic Quadrant for

Mobility

Management

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#1 Social Software

market share leader for 5th

Consecutive Year

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More than 75%

of Fortune 100

companies have licensed IBM social

software

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#2 in enterprise mail

market

share

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and

41,000+

email customers

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1 IDC Worldwide Semiannual Software Tracker, 2H 2013; 2 IBM Finance; 3 Worldwide Email Applications 2013 Vendor Shares, IDC, May 2014; 4 IBM Finance; 5 Approximately 4,000 partners, IBM Partner World database; 6 IBM 2013 Annual Report; 7: “Magic Quadrant for Enterprise Mobility Management Suites”, Gartner Feb 2014

2012 Gold Winner IBM

Cloud Security Solutions

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Next Steps

IBM and Odin – Now & Coming Soon

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Embrace the SaaS Opportunity

SaaS spending will

increase

in 2012-2016 by

123%

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In 2015,

90%

of net new software

offerings will be

built

for public cloud

delivery

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Cloud services purchases

are

dominated

by SaaS

, especially

in the United States

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By 2018,

SaaS will become the

dominant model

for consuming

application functionality for

approximately

80%

of all organizations

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1. Gartner. Forecast Overview: Public Cloud Services, Worldwide, 2014 Update, Anderson, Ed et al., G00261926

2. IDC Directions. Market Analysis Perspectives: Worldwide SaaS and Cloud Software, 2013 - Software Will Never Be the Same, December 2013 3. TBR. TBR Cloud Professional Services Study

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Build an Annuity Stream and Services Revenue with IBM Verse*

Software as a Service is transforming business and IT.

IBM Verse is an ideal way to land and expand in a client account.

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IBM PartnerWorld:

Access to vast array of Sales, Marketing and Technical resources

Global Financing

Education, training

and sales kits

Co-marketing and

demand generation

How-to guides

Collaboration

resources

Technical support

Solution road maps

and sales plays

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Marketing Assets for Cloud Service Providers

Comprehensive set of

services to help build

MSP/CSP’s brand and

generate demand for

their services.

Marketing

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IBM and Odin – Now & Coming Soon

Summary & Next Steps

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Highest Margins

Summary

Significant Investment in Marketing, GTM, Enablement

Visionary, Valuable and Differentiated Offering

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Next steps

•

Experience

IBM Verse

•

Register

for IBM PartnerWorld

®

•

Access

Verse Resource Center

•

Learn

about IBM program benefits for MSPs / CSPs

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Looking forward to connecting this week…

Alisa DeMartino

IBM Business Development Representative

ademar@us.ibm.com

Ted Brufke

IBM Worldwide Channel Sales Executive

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