Prof.dr.ir. P.C. de Weerd-Nederhof
Programme Director
BSc International Business Administration & MSc Business Administration
IBA information session
on 2
nd
year IBA
24 November 2015
International Business Administration Programme
Mod. 1TOP: Technology, Organizations, People
Mod. 2
BOM: Business Operations Management
Mod. 3
FAIS: Finance, Accounting, & Information Systems
Mod. 4
HOLI: HRM, Information Management, Business Law, OB
Mod. 5SME: Strategy, Marketing, Economics
Mod. 6
Innovation & Entrepreneurship
ChoiceMod. 7
PROGRAMME-SPECIFIC ELECTIVES I: 1 choice out of 2 • Digital Marketing for Networked Businesses
• Supply Management Choice
Mod. 8
PROGRAMME-SPECIFIC ELECTIVES II: 1 choice out of 2
• Financing Entrepreneurial Start-ups and Innovative firms
• Business Innovation through IT project management
Minor Mod. 9 + 10 STUDY ABROAD or UT-minor Mod.11
CHANGEL : Change Management, Corporate Governance,
Business Ethics & Leadership
+ preparation of ThesisThesis
Bachelor Thesis
M&T line Interna- tionaliza-tion line IBA skills line Corpo-rate interac-tions
Agenda
• Pilot Innovation and Entreneurship Internship
(201500326)
• IBA Electives Module 7
– Supply Management
– Digital Marketing for Networked Businesses
• IBA Electives Module 8
– Financing Entrepreneurial Start-ups and Innovative firms
– Business Innovation through IT project management
• UT minors in first semester year 3
• Evaluations and improvement plans
• Q &A
INNOVATION & ENTREPRENEURSHIP INTERNSHIP
• Pilot
• Maximum 30 participants
• Four teachers -> 34 developers of the module
• Q2 & Q3: preparation and further development by students (and
teachers)
• Q4 Internship (possibility to extend to or start in summer break
:because of possible delay only after consultation and permission of
supervisors
)
• Typically in Twente region, the Netherlands or its direct
neighbouring countries.
• In the development phase cooperation may be sought with
student bodies such as Integrand and AIESEC.
• Internship is more than serving coffee and operate the copy machine. • Also: the elective is a deepening follow up on M6 (INN&ENT)
• Preliminary objective (to be further developed with you): get to know how a company or organization works in practice by working on an identified
problem within the innovation and entrepreneurship domain. • To achieve this, a framework is needed.
• Therefore the development stage includes the development of a common instrument such as a benchmark audit or an omnibus survey which can be done by all participating students during their individual internship (this
instrument can be complemented with questions specifically for your problem identification stage).
Q2 AND Q3: PREPARATION
• Hand in the following documents:
– A motivation letter that shows your motivation to do the internship and willingness to co-develop the module during Q3 and Q4;
– Study planning (including period of Internship: Q4 or summer);
– Preliminary idea on (type of) company/organization for your internship; – A resume;
– Grade list.
• Send these documents by email to:
[email protected]
• Before December 14 2015 noon.
• A selection of students will be made based on the provided
documents. Total number: 30
CALL FOR APPLICATION AND ACTIVE PARTICIPATION
IBA electives Semester 2
• IBA Electives Module 7
– Supply Management
– Digital Marketing for Networked Businesses
• IBA Electives Module 8
– Financing Entrepreneurial Start-ups and Innovative
firms
– Business Innovation through IT project management
(the internship pilot can take place in Q4 or
summer)
The IBA elective Supply Management prepares you for a job in
the purchasing department – which exists in virtually every firm
The biggest part of a firm‘s turnover is purchases... ...and in Twente you can learn how to manage them!
Elective „supply management“
Twente is one of the few universities to offer a purchasing specialisation
Job prospects are good, in a very international work environment
The programme consists of
– Tactical sourcing (the year cycle of a purchasing department – what
purchasers really do)
– Strategic purchasing (formulating a sourcing strategy, choosing
suppliers)
– Seminar on advanced topics (e.g. global sourcing, green procurement, innovations with suppliers)
– Business game
Q3: Digital Marketing for Networked Businesses
Code 201400068- see Osiris
Dr. Efthymios Constantinides
Assistant Professor Digital Marketing
School of Behavioral, Management and Social Sciences (BMS) Module Coordinator
Dr. Sjoerd de Vries
Assistant Professor Networked Communications
School of Behavioral, Management and Social Sciences (BMS)
The Elective DMNB introduces the students to Digital Marketing and addresses some of the main contemporary Marketing challenges
Group assignment based on the Google Online Marketing Challenge, a global challenge for an AdWords promotional campaign.
Q4: Business Innovation through IT project
management – see Osiris
201500310-coordinator: Dr Fons Wijnhoven
• IT projects transform, integrate, innovate and reposition organizations.
• Lectures on project management stages (Prince 2): Problem ID,
Requirements, Solution Design, Project portfolio decisions, Project
planning, execution, monitoring, Make or buy sourcing decisions, Legal
issues
• Lectures on project organizational contexts: Stakeholders, Policies,
Culture, Processes.
• Lectures on skills: Prototyping; Planning and monitoring tools, Team
composition, Roles and communication
• Real projects design and sourcing for KPN telecom, CGI and Telegraaf
Media Group
• 3 projects, 9 student teams, BIT and IBA interdisciplinary mixed teams
• Lecturers from Information Systems, Business Law, Construction project
management, Government project management.
• Participation of project management professionals
Q4 FENSI (new) see Osiris 201500016
Financing Entrepreneurial Start-ups
and Innovative firms – coordinator Prof. Rez Kabir
Major learning goals
• Explain different ways in which entrepreneurial start-ups, small- & medium-sized enterprises and multinational firms organize and manage major financial
management functions;
• Apply different valuation techniques, the modern portfolio theory and asset pricing models to value financial assets like stocks, bonds and options;
• Make asset allocation decisions, design investment portfolios and financial models, and evaluate portfolio / investment performance;
• Analyze problems related to financial planning, capital structure, dividends & share repurchases, mergers & acquisitions, restructuring and risk management; and
discuss the impact of these decisions on firm performance / value;
• Distinguish between the operations of domestic & multinational firms, and explain the differences related to capital budgeting, capital structure, cash & risk
management in global context;
• Describe how investors and firms deal with financial innovations, financial
technology, e-finance, and new trends in financing & investment; and how human behavior and psychology influence investment decisions.