Phoenix S 48th St, Ste 200 / Phoenix, AZ / / outfrontmedia.com

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Customers are at the core of everything we do. We are driven to make it easier to plan, buy, and

activate successful advertising programs. We are laser-focused on exceptional customer service and on

exceeding customer expectations.

We embrace change and take the lead in creating new markets, new formats and new opportunities.

We put fresh thinking and innovative approaches to work in all aspects of our business — from digital

networks, to social and mobile integration, to improved business practices.

We are Outfront Media. Always innovating. Always connecting. Always on. Always the right choice.

Always.

Phoenix

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Phoenix

Last Rev. 06/03/16 3150 S 48th St, Ste 200, Phoenix, AZ 85040-1724 (602) 246 9569/ outfrontmedia.com

Why Go Out-of-Home?

It’s Simple — That’s Where the People Are!

According to the 2013 Arbitration Out-of-Home Advertising Study, we are spending even more time out of home — more than 89% of U.S. residents aged 18 or older are exposed to Outdoor advertising each day. Outdoor advertising reaches consumers 24/7 — during their daily commute, on their lunch break and throughout shopping trips. Out-of-Home is often the last message a consumer receives before making a service or buying decision.

Today’s consumers are increasingly mobile — 70% of their waking hours are spent away from home and with out of home ads whether in their cars, riding mass transit, on foot or at the point-of-sale.

Why OUTFRONT Media?

We deliver audience.

Our media is target-able by market and demographic, allowing us to pinpoint accurately who you need to reach, and then reach them consistently — more than 20 times each month. With our newest media measurement system, TAB OOH Ratings, we are able to further refine our delivery.

We deliver service.

We are committed to delivering research and information that helps tailor a program to achieve your marketing objectives. We are committed to the “after-sale,” following your program through to success.

We deliver America.

Whether it’s bulletins in suburban communities, transit shelters and bus kings in our urban centers, rail displays in transportation systems that connect bedroom communities to commercial centers, high-impact digital billboards, or standard billboards on highways entering or leaving major cities, we have you covered.

Nearly three-quarters of Outdoor viewers shop on their way home from work; more than two-thirds make their shopping decisions while in the car and more than one-third make the decision to stop at the store while on their way home — all times when Outdoor advertising has the opportunity to influence purchasing and service decisions.

Source Arbitration Out-o -Home Advertising Report, 2013

Why Now?

Out-of-home is the LAST mass reach medium. Beyond fragmentation and self selection is an emerging marketplace that is redefining how we interact with media and content. As the traditional media model gets reconfigured, OOH becomes the ONLY mass media choice. We are always there and we are always on.

OOH advertising reaches almost the entire U.S. adult population each

week.

Out door C ommut ers P edes trians Tele vision Radio Ne w spaper Int ernet 96% 61% 70% 95% _91% 71% _67% 100% 80% 60% 40% 20% 0% Out-of-Home

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Phoenix

Last Rev. 06/03/16

National In-Car Study

2:07 2:00 1:00 0:00 2:52 3:00

Typical Weekday Typical Weekend

0% 58% an event 75% a store* a restaurant* a phone number a website address a radio tune-in a TV show tune-in 58% 50% 26% 44% 28% 33% 25% 50% _0%

public bus, not including a school bus? 50% bus stop? taxi cab? 59% 47% 38% 25% 75% 100%

*and visited establishment

Base Uni ed S a es residen s aged 18 or older who have raveled in any vehicle in he pas mon h ** Based on responden s ha no iced ads Source Arbi ra ion Na ional n Car S udy 2009

2:52 2:00 1:00 0 2:11 3:00 2003 2009 31% Incr ease Sometimes 34% Most of the Time 28% Each Time 9% Never 11% Almost Never 16% 0% 44% fast-food restaurant 75% a sit-down restaurant a grocery store a drug store a convenience store a dept. store a “Big Box” store

82% 22% 53% 32% 58% 63% 25% 50% 100%

31% Increase in time spent in car.

18 1/2 Hours per week on the road!

Billboards move consumers to action!**

On a roadside billboard, have you ever learned of...

Buses & Shelters get attention!**

On a roadside billboard, have you ever learned of...

71% of travelers notice Billboard Ads.*

Workers shop on their way home.**

From work to...

How much time in hours or minute do you spend combined, either driving or riding as a passenger in any vehicle, on a typical weekday/weekend?

Results displayed in hours: minutes

During our 2003 national in-car media survey, Arbitration found that Americans averaged 2 hours and 11 minutes in their cars during an average weekday; in 2009, Americans are reporting spending 2 hours and 52 minutes in their cars per weekday — a 31% increase.

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Phoenix

3150 S 48th St, Ste 200, Phoenix, AZ 85040-1724 (602) 246-9569 / outfrontmedia.com

Phoenix

Last Rev. 04/29/16

Out of Home Creates Awareness!

Adults say that they’ve seen an OOH ad in the past month

7 out

of

10 41%

Say OOH is very, or

somewhat likely, to

influence a purchase.

Use mobile /social

media to share

informa-tion while viewing

an OOH ad.

Search the web as a

direct result of seeing

an ad.

And among those who have seen an OOH ad:

Are more likely to learn

about the brand being

advertised.

55%

58%

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Phoenix

Last Rev. 04/29/16

Moving Consumers to Action!

Adults say that they’ve seen an OOH ad in the past month

7 out

of

10 40%

And among those who have seen an OOH ad:

40%

_39%

viewed a

DIRECTIONAL ad

WATCHED a TV

program

advertised

visited a

RESTAURANT

advertised

TALKED about a

product advertised

33%

ATTENDED an event

advertised

29%

28%

_{shopped a}

SALE online

that week

26%

_{visited a}

WEBSITE that

was advertised

26%

_IMMEDIATELY

visited business

18%

_CALLED

a phone number

advertised

shopped a

SALE in-store

that week

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Phoenix

Last Rev. 04/29/16

OOH: A Return On Your Investment

The British media research firm Brandscience analyzed over 600 econometric case studies to gauge the impact of out-of-home on sales results. The information is used to provide insights about how out-of-home advertising works relative to other media, independently and in synergy with other media. Brandscience found for each dollar spent on out-of-home advertising, an average of $2.80 was received in sales. Television and print advertising have a lower ROI, yet receive a greater share of the dollars in the average media mix.

OOH

RADIO

ONLINE

$2.80 $2.50 $2.00 $1.50 $1.00 $.50 $-$3.38 $3.14

PRINT

$2.41

TV

$2.43 $4.00 $3.50 $3.00 Sales ROI

Using out-of-home in combination with other media improves the retention of a campaign’s advertising message. This works particularly well for television and online advertising.

Research studies have repeatedly shown that OOH significantly lowers the cost of advertising. To reach 1,000 people, online can cost up to $17.50 per thousand impressions, magazines can cost up to $21.00 per thousand. At $3.38-$8.65 per thousand impressions, OOH delivers the same audience at significantly lower costs. Only radio comes anywhere close. $50.00 $20.00 $10.00 $0 $40.00 $30.00 Shelt er Pos ter

BulletinNetwork Spot Sear ch Sit es Portal Sit es Gener al C ontent Busines s Cont ent Spot TV - Early E ve. Netw

ork TV - Prime_{Spot TV - Ne} ws Spot TV - Prime Netw ork Inter connect Zoned Spot _Newsweeklies

Men’ s Int eres t Women’ s FashionBusines s Daily Busines s Newspapers Magazines Cable Broadcast Online Radio OOH Television Internet 2 18 10 8 6 4 0 16 14 12 Mes sage Deca y Ra te (Da ys )

Without OOH With OOH

Source OAAA org, 2013

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Phoenix

Last Rev. 04/29/16

Increase Your Reach!

According to a 2012 survey conducted by Touchpoints USA, when OOH is added to a media plan, it can increase reach by 18% for TV and up to 45% for Radio.

Out-of-home media delivers more online activity per advertising dollar spent compared to other offline media.

+18%

+45%

+68%

+212%

+316%

TV

Radio

Web

Social

Mobile App

250 200 150 100 50 350 300 400

Search

Facebook

Twitter

61

180

98

294

61

174

98

311

63

154

95

350

Television Radio Newspaper/Magazine Out-of-Home

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Phoenix

Last Rev. 04/29/16

Top 50 Market Coverage

Market _{Population Age 18 +}CBSA Bulletins/_Walls _{Jr. Posters}Posters/ Commuter Rail/ _Subway Buses _FurnitureStreet Wrapped _Media Lifestyle Centers/ _{City Lights} Airports

New York, NY /

15,806,405

•

North Jersey & Central Jersey

•

Los Angeles-Long Beach, CA 10,363,815

•

Chicago, IL-IN-WI 7,322,541

•

Dallas-Ft. Worth-Arlington, TX 5,239,799

•

Houston-The Woodlands, TX 4,885,987

•

Miami-Ft. Lauderdale, FL 4,783,986

•

Philadelphia, PA-NJ-DE-MD / 4,727,310

•

South Jersey

•

Washington, DC-VA-MD-WV 4,720,493

•

Atlanta, GA 4,298,956

•

Boston-Cambridge-Newton, MA-NH 3,811,087

•

San Francisco / 3,714,911

•

Oakland /

•

San Jose, CA

•

Phoenix-Mesa-Scottsdale, AZ 3,457,429

•

Detroit-Warren-Dearborn, MI 3,332,255

•

Riverside, CA 3,307,319

•

Seattle-Tacoma-Bellevue, WA 2,909,229

•

Minneapolis - St. Paul, MN 2,698,084

•

San Diego-Carlsbad, CA 2,563,295

•

Tampa-St. Petersburg (Sarasota), FL 2,374,159

•

Baltimore-Columbia-Towson, MD 2,188,674

•

St. Louis, MO-IL 2,177,675

•

Denver-Aurora-Lakewood, CO 2,157,155

•

Pittsburgh, PA 1,903,444

•

Orlando-Kissimmee-Sanford, FL 1,859,297

•

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Phoenix

Last Rev. 04/29/16

Top 50 Market Coverage

Market _{Population Age 18 +}CBSA Bulletins/_Walls _{Jr. Posters}Posters/ Commuter Rai/_Subway Buses _FurnitureStreet Wrapped _Media Lifestyle Centers/_{City Lights} Airports

Portland-Vancouver, OR-WA 1,852,687

•

Charlotte-Concord, NC-SC 1,843,603

_•

San Antonio-New Braunfels, TX 1,780,935

_•

Sacramento-Roseville, CA 1,741,842

•

Cincinnati, OH-KY-IN 1,647,337

•

Las Vegas-Henderson-Paradise, NV 1,615,337

•

Cleveland-Elyria,OH 1,615,309

•

Kansas City, MO-KS 1,577,229

_•

Columbus, OH 1,545,222

_•

San Jose-Sunnyvale, CA 1,525,784

•

Austin-Round Rock, TX 1,518,122

Indianapolis-Carmel-Anderson, IN 1,500,259

•

Nashville-Davidson, TN 1,406,121

•

Virginia Beach, VA-NC 1,342,960

_•

Providence-Warwick, RI-MA 1,287,098

_•

Milwaukee-Waukesha, WI 1,205,977

•

Jacksonville, FL 1,122,497

•

Oklahoma City, OK 1,024,675 Memphis, TN-MS-AR 1,007,324

•

Richmond, VA 993,380

_•

Louisville, KY-IN 989,275

_•

New Orleans-Metairie, LA 984,141

_•

Hartford-West Hartford, CT 962,897

•

Raleigh, NC 958,147

•

Buffalo-Cheektowaga, NY 906,516 Birmingham-Hoover, AL 883,982 Rochester, NY 855,479

_•

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Phoenix

3150 S 48th St, Ste 200, Phoenix, AZ 85040-1724 (602) 246-9569 / outfrontmedia.com Last Rev. 04/29/16

Phoenix Overview

Phoenix, Arizona is a $50 billion marketplace driven by technology. World-leading companies such

as Intel, Avnet, Motorola, Allied Signal, Honeywell and Boeing Company have chosen Phoenix

for their corporate and regional headquarters. The Phoenix metro area is a top resort and outdoor

recreation playground for visitors and residents, with 300+ sunny days per year. The ‘Valley of

the Sun’ has more than 200 golf courses, nearby lakes, and mountains. This translates into more

opportunities for outdoor signage and billboard advertising in Phoenix — and who better to pick

than Outfront Media!

Deliver your message to the masses where they shop, eat and gather with a variety of Phoenix

outdoor advertising solutions provided by Outfront Media. Reach busy commuters everywhere

from key highways and intersections to primary and secondary roadways with high impact

Phoenix static or digital billboard options. We also offer rail exterior advertising and platform poster

advertising on the Phoenix Light Rail. Other eye-level Phoenix signage, such as street furniture,

are highly visible to target your demographic and influence purchasing decisions.

When you opt for billboards in Phoenix or other out-of-home media with Outfront Media, you are

certain to attract attention from your key audience and create buzz for your brand.

Market Demographics:

Population (18+ Phoenix CBSA): 4,501,548 HHI $100K+: 20.2% College Educated (4+ yrs): 28.7%

White Collar Occupation: 63.1%

Blue Collar Occupation: 17.8%

Available Products:

Market In Motion:

Drove alone to any place (wk): 87.7% Traveled 200+ miles (wk): 27.2% Spent 30+ minutes traveling to work one way: 17.5% Walked 3+ miles town/city (wk): 21.2%

Source: Scarborough Research 2015, Phoenix CBSA, Release 1-12 month study

• Digital Bulletins

36 Faces

• Digital Posters

22 Faces

• Bulletins

625 Faces

• Posters

870 Faces

• Jr Posters

246 Faces

• Bus Shelters

2,170 Faces

• Bus Benches

398 Faces

• Wrapped Train / Center Sections

25 Faces

• Train Platform Kiosk

59 Faces

• Mobile Billboard

1 Trucks

• Mobile Geofencing

Outfront Mobile Network

Race & Ethnicity: White: 56.7% Asian: 3.6%

AA/B 4.9% Other: 2.4% Hispanic: 30.4%

Source: Census Data, Phoen x-Mesa-G enda e, AZ, 2015 update

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Phoenix

Last Rev. 04/29/16

Phoenix

Points of Interest

Major Points of Interest:

Golf Resorts

Desert Botanical Garden Pueblo Grande Museum Wrigley Mansion Heard Museum Phoenix Art Museum City Scape

AZ Science Center Rawhide

Phoenix International Raceway/Firebird Raceway AZ Biltmore

Local Events:

2017 College Basketball Final Four Waste Management Phoenix Open Fiesta Bowl - Cactus Bowl

BCS Championship game (every 4 years) Cactus League Spring Training

Barrett Jackson Car Auction NASCAR & NHRA Races Parada Del Sol

Major Headquarters

Apollo Group Avnet Dial Corp First Solar Freeport McMoran GoDaddy.com Insight Enterprises Karsten Ping Golf Petsmart Pinnacle West Republic Services Taser International

Professional Sports Teams / Stadium:

Arizona Cardinals - NFL / University of Phoenix Stadium Phoenix Suns - NBA / Talking Stick Resort Arena Arizona Coyotes - NHL / Gila River Arena

Phoenix Mercury - WNBA / Talking Stick Resort Arena Arizona Diamondbacks - MLB / Chase Field

Colleges/Universities:

Arizona State University Grand Canyon University Maricopa Community Colleges University of Phoenix

Arizona Christian University

Shopping Centers/Nightlife:

Arrowhead Towne Center

Biltmore Fashion Park CityScape

Desert Ridge Marketplace Kierland Commons Mill Avenue

Old Town Scottsdale Scottsdale Fashion Square Tempe Marketplace Westgate City Center

Convention Centers:

Phoenix Convention Center

Casinos

Desert Diamond Fort McDowell Gila River Wild Horse Pass Harrah's Casino Arizona Talking Stick Resort

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Product Information:

Phoenix

Last Rev. 04/29/16

• Lat/Long Defined Virtual Radius • Banner Ad (320 x 50), PNG/JPEG/GIF • Templated Mobile Optimized Landing Page

Branded Header (320 x 200), Directions, Call, Video (YouTube hosted), Promo, Custom Button • Deliverable Targets: Impressions, CTR, SAR

• Retargeting option available

Coverage:

National

*SOURCE: Ocean Beyond OOH Neuroinsight, 2015

OUTFRONT Mobile Network

What advertising opportunities are on the OUTFRONT Mobile Network?

The OUTFRONT Mobile Network is a customized geofencing solution, with location verification enabled. Advertisers place a virtual radius around OOH assets and key secondary locations, which triggers the delivery of mobile banner ads. While in the geofence, consumers actively engaged with an app in the OUTFRONT Mobile Network, have the opportunity to be delivered a banner ad. Upon clicking the banner ad, the consumer is taken to a dynamic landing page, where further actions can take place.

How can the OUTFRONT Mobile Network connect with consumers?

Mobile ads allow advertisers to create an one-to-one engagement with consumers. After being primed by the OOH ad, the consumer can learn more about the brand or service via their mobile phone. Utilizing the dynamic landing page, advertisers can communicate specific action items for the consumer. Examples include: interactive directions, click to call, click to website, video.

Why is the OUTFRONT Mobile Network valuable to advertisers?

Studies show OOH as the best primer for mobile engagement, with consumers 48% more likely to click a mobile ad after being exposed to it on OOH first*. By layering mobile onto any OOH campaign, advertisers gain additional insight on consumer engagement with their brand, measured by engagement metrics of click through rate (CTR) and secondary action rate (SAR).

Prime. Engage. Capture.

Phoenix

3150 S 48th St, Ste 200, Phoenix, AZ 85040-1724

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Phoenix

Last Rev. 04/29/16

• LED Display Size: 14’H x 48’W 20’H x 60’W 12’H x 41’W • Spot Length: :08 seconds

Coverage:

See next page for complete coverage

Product Information:

Digital Bulletins

What advertising opportunities are on digital bulletins?

These bright and bold digitals allow an advertiser to display their ad for a “spot” — 8 seconds on a 8-spot loop. With messages that are easily changed, advertisers can day-part segments of their campaign making messages not only relevant but timely.

How can the digital bulletins connect with consumers?

Utilizing Twitter, Facebook, and other social media sites to connect with your customers by announcing news, events, contests, giveaways. Keep consumers updated in real time on Digital Billboards.

Why are digital bulletins valuable to advertisers?

Advertising with one of our digital billboards is a great opportunity to stand out from the crowd. Production costs are no longer an issue. Digital billboards allows the advertiser to change copy within minutes without any printing or installation costs.

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Phoenix

3150 S 48th St, Ste 200, Phoenix, AZ 85040-1724 (602) 246-9569 / outfrontmedia.com Last Rev. 04/29/16

• LED Display Size: 10’5”H x 22’8”W • Spot Length: :08 seconds

Coverage:

Product Information:

Digital Posters

What advertising opportunities are on digital posters?

Our wide array of inventory allows you to hand-select specific locations to penetrate specific markets to reach target demographic groups. The digital format also gives you the opportunity to hyper-localize campaigns across a national landscape.

How can the digital posters connect with consumers?

Give your campaign ultimate creative flexibility utilizing the vivid high-resolution display and keep the audience posted with to the minute updates, countdowns, and messaging that keeps everyone engaged.

Why are digital bulletins valuable to advertisers?

Strategic placement of illuminated LED posters in high traffic areas ensures the greatest reach for your message. With a constant flow of potential consumers exposed to your ad, your investment sees a low CPM that is as mind-blowing as the stunning display.

Influential. Progressive. Flexible.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 14’H x 48’W • Odd Sizes

• Sizes vary by location • Extensions available

Coverage:

What advertising opportunities are on static bulletins?

Brands are built on our roadways with buzz-worthy advertising on static bulletins. Billboards act as guides, directing us to hotels, eateries and amusements. Static billboards help consumers find businesses, and help businesses find customers.

How can static bulletins connect with consumers?

Static bulletins are one of the greatest ways to impact the increasingly mobile population and to communicate your message to the masses. Month long presence and tremendous visibility to vehicular traffic impacts commuters on the go and influences purchase decisions

Why are static bulletins valuable to advertisers?

Your message generates ultimate brand awareness. Static billboards offer a vibrant creative canvas to make a major splash in the Phoenix market that is sure to catch the attention of daily commuters.

Exposure. Presence. Impressions.

Static Bulletins

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Phoenix

Product Information:

Last Rev. 04/29/16 • 10.5’H x 22.8”W

Coverage:

What advertising opportunities are on eco posters?

Posters are made of 100% recyclable polyethylene printed copy and are highly visible to both pedestrian and vehicular traffic. Achieve dramatic large-scale impact and frequency with multiple units strategically located to maximize your advertising potential. Eco posters are a perfect media option for both local and retail advertisers.

How can eco posters connect with consumers?

Neighborhood penetration makes Posters the ideal point of purchase media. Demographic-specific locations bring your ad directly to your target audience. Targeted programs include upscale showings, general market, ethnic and individual locations.

Why are eco posters valuable to advertisers?

These big, bold and environmentally friendly boards are visually superior to traditional 30-sheet posters — regardless of weather conditions. Posters are seamless, guaranteeing consistent color tone across the surface of the board.

Visible. Bright. Green.

Eco Posters

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Phoenix

Product Information:

Last Rev. 04/29/16 • 60” x 132”

Coverage:

Junior Posters

What advertising opportunities are on junior posters?

Located along primary and secondary roadways in urban Phoenix, junior posters are highly visible to vehicular traffic. This media format offers advertisers deep neighborhoods penetration that will speak directly to your demographic in one of the most cost efficient ways.

How can junior posters connect with consumers?

Their smaller canvas allows these signs to be placed in local neighborhoods where bulletins and posters are zoned out.

Why are junior posters valuable to advertisers?

Junior posters offer point-of-purchase opportunities and is a great medium for local businesses to drive traffic to their stores. Junior posters can target neighborhoods, shops and ethnic areas.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 12’H X 12’W

Coverage:

Maricopa County

Flex Wrap

What advertising opportunities are on flex wraps?

Tower above the competition with flex wraps! This unique vertical advertising message is located on most high traffic arterials throughout Metro Phoenix.

How can flex wraps connect with consumers?

Distribution is market wide allowing advertisers to target business districts, high income areas and even ethnic locations.

Why are flex wraps valuable to advertisers?

Flex wraps provide the perfect canvas for creativity and drama that is sure to make a lasting impression. Achieve ultimate exposure for your brand with rapid frequency and reach.

Stand Out. Make Statements.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 70”H x 48”W

Coverage:

Bus Shelters

What advertising opportunities are on bus shelters?

Bus shelters provide your message with great reach and frequency. With curbside positioning along main roadways, these transit shelters provide high circulation in the areas where traditional media forms are not available.

How can bus shelters connect with consumers?

Street furniture provides coverage in areas zoned out to other media and dusk-to-dawn illumination provides round-the-clock visibility to both vehicular and pedestrian traffic.

Why are bus shelters valuable to advertisers?

With magazine-quality production, bus shelters are a great on-the-street extension of print campaigns.

Exposure. Presence. Impressions.

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Phoenix

Product Information:

Last Rev. 04/29/16

(2) Transit shelter posters 70"h x 48"w each (1) Back screen 64.75h x 97.5"w

Coverage:

Same locations as Bus Shelters

Shelter Wrap

What are shelter wraps?

Shelter wraps ensure maximum impact and exposure by incorporating all three of a shelter's display areas into one unified message.

How can shelter wraps connect with consumers?

Wrapped shelter packages are available within the city of Phoenix, allowing advertisers to connect with commuters as they travel throughout the Phoenix Market. Wrapped shelters create a branded environment that can interact with the consumer.

Why are shelter wraps valuable to advertisers?

Wrapped shelters allow advertisers to amplify their message within the transit media, and boost their image in upscale areas where other typical out of home media does not exist.

Immerse. Coverage. Powerful.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 22”H x 80”W

Coverage:

Bus Benches

What advertising opportunities are on bus benches?

Bus benches are a great option that reach a mobile audience similar to that of bus shelters. Often described as “Urban Market Penetrators,” bus bench panels saturate diverse communities with strong visual impact.

How can bus benches connect with consumers?

Bus benches are located on primary arterials throughout the Phoenix Area. Bus benches are most prevalent in downtown sectors of the city and some rural neighborhoods allowing advertisers to connect with suburban residents.

Why are bus benches valuable to advertisers?

Offering a wide canvas, bus benches can deliver street level impact as well as many creative opportunities to include a mobile component to your ad campaign that is sure to engage and entertain those waiting for the next bus to arrive.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 515 sq. ft.

• GPS tracking system per truck

Coverage:

Targeted routes available on a request basis

Mobile Billboards

What advertising opportunities are on mobile billboards?

Mobile billboards have four advertising displays — one on each side and two on the back. Each panel is back-lit illuminated, which makes your advertisements distinct and visually persuasive day and night.

How can mobile billboards connect with consumers?

Mobile billboards can be left parked adjacent to special events, like trade shows, concerts, sporting events, mall promotions providing a wealth of point of purchase opportunities!

Why are mobile billboards valuable to advertisers?

Routes are specifically customized for your promotional needs. Target heavily trafficked routes or neighborhoods to forge new relationships with your consumer.

Street Smart. Targeted. Impact.

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Phoenix

Last Rev. 06/03/16

Product Information:

• Platform Kiosks • Center Section • Wrapped Train

Coverage:

See next page MAP for complete coverage 2015 Light Rail Annual Ridership 14,276,884 Weekly Average = 273,980

Light Rail

What advertising opportunities are on Light Rail?

The Metro Light Rail that travels through central Phoenix, Tempe and Mesa in the middle of the highest traffic areas in the metro Phoenix area. The 20 mile route currently has eight secured park and ride lots, 28 stations, 33 platforms and operates 365 days a year.

How can Light Rail connect with consumers?

Commuter Rail is a popular, reliable & convenient option for affluent suburbanites traveling into downtown. Send multiple messages twice a day, 22 ‘work days’ a month, that are sure to resonate among riders and even vehicular traffic!

Why are Light Rail valuable to advertisers?

The ten 90’ wrapped trains and the 50 platform kiosks situated in each station are visible to both rail commuters and motorists in the heart of Metropolitan Phoenix and ensure high impact and branding penetration!

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Phoenix

Product Information:

Last Rev. 04/29/16 • 48’W X 70’H Actual Size • 43’’W X 65’’H Image Area

Coverage:

25 Stations

Platform Kiosks

What advertising opportunities are on platform kiosks?

Light Rail platform kiosks are located at City of Phoenix Light Rail stations. Visible to both rail commuters and passing motorists in the heart of the Metropolitan Phoenix area. The Metro system delivers passengers to their workplace, sporting events, restaurants, nightlife and schools.

How can platform kiosks connect with consumers?

These highly visible platform kiosks keep your message front & center in highly trafficked boarding & waiting areas. Platform kiosks demand attention in an otherwise hectic commuter environment.

Why are platform kiosks valuable to advertisers?

Your message resonates with commuter rail riders 2 times a day and over 20 times a month with the use of vibrant and eye-catching platform kiosks.

Vibrant. Bright. Eye Catching.

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Phoenix

Product Information:

Last Rev. 04/29/16 • Size varies

Coverage:

25 Stations

Center Section

What advertising opportunities are on center sections?

This stand out media format goes along for the ride throughout Phoenix to ensure you capture the attention of the many daily riders and vehicular traffic.

How can center sections connect with consumers?

This clean, eye-grabbing media format is a great way to get the attention of commuters as they await and board the train at numerous points throughout Phoenix.

Why are center sections valuable to advertisers?

These highly visible stations allow advertisers to target and impact a large audience. Center sections allow for unlimited artistic possibilities with the ability to spark interest and garner buzz around campaigns.

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Phoenix

Product Information:

Last Rev. 04/29/16 • 25 Wrapped Trains • 76’W x 11’H Ad Size

Coverage:

25 Stations

Wrapped Trains

What advertising opportunities are on wrapped trains?

Your message rolling through the heart of Phoenix and dominating the streets! The 90’ trains travel through central Phoenix, Tempe and Mesa in the middle of the highest traffic areas in the metro Phoenix area. The 20 mile starter route currently has 8 secured park and ride lots, 28 stations, 33 platforms and operates 365 days a year.

How can wrapped trains connect with consumers?

The Metro Light Rail wrapped trains are rolling canvases allowing for the maximum dramatic effect, and are sure to get people talking to create a lasting impression on the daily commuter.

Why are wrapped trains valuable to advertisers?

The Metro currently travels through the Downtown Phoenix business corridor, Chase Field, US Airways Center, Sky Harbor International Airport, Mill Avenue shops and art studios, ASU and Sun Devil Stadium and Tempe Town Lake sure to make lasting impressions.

Show Stopping. Exciting. Bold.

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