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Concept Generation 2.8 – Select a Design

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(1)

Concept Generation 2.8 – Select a Design

1) Pugh Chart – SA

2) Refined C-Sketch

3) Reflection

(2)

What have we done? What’s next?

(3)

Pugh Charts

Each other column

represents a concept under consideration The first column represents

your “reference object”

Each row represents a criterion for evaluating the concepts.

Weight Cost

Speed TOTAL

Current laptop

Laptop A

Battery

Laptop B

Laptop C

A number is entered in each cell according to whether a choice is:

• better than the original (+1)

• the same as the original (0)

• worse than the original (-1).

0 0

0 0

+1 -1

0 +1

-1 -1

+1 0

+1

+1 -1

+1

0 +1 -1 +2

Laptop C is the best choice.

(4)

Pugh Charts: Transportation

Possible choices for how to get to school

Ride Time Cost Safety Eco-friendliness

Other criteria?

(5)

Select Your Concept

Identify your top 3-4 redesigns from your groups’ C- Sketches.

Identify the criterion that you or your customers value.

Create and complete a Pugh Chart for your concepts

Identify the redesign your group chose.

Provide rationale as to why this design as chosen.

How do the features of your design address customer

needs?

(6)

Customer Needs

In determining the criterion one evaluates a

flashlight on, consider the interpreted customer needs:

1.

Brighter Light

2.

Quieter Crank

3.

Easier Crank

4.

Longer Battery

5.

Durability

6.

Aesthetically Pleasing

(7)

Refined C-Sketch

Sketch the design your group chose.

Be sure to include:

1.

Multiple Viewpoints

2.

Labeled Features

3.

Dimensions

4.

Size of parts relatively to scale.

(8)

Types of Redesign

Parametric redesign

Changes to design variables (e.g., size, materials)

Adaptive redesign

Significant changes to one function or

adding a function, but majority of product unchanged

Original redesign

Significant changes to many functions

Least like new product design

Some similarities with new product design

Most like new product design

Under which category does your redesign selection fall? Why?

(9)

Reflection

 How did the experience of selecting a concept in this unit compare to that in the pinhole

camera unit?

 How do you think your team’s decision would have differed if you hadn’t used the Pugh

Chart, but had simply negotiated without

structure?

(10)

Review and Next Steps

References

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