SAP Analytics in the Cloud: The What s, Why s, and How s Ashish C. Morzaria, SAP SESSION CODE: 0801

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SAP Analytics in the Cloud:

The What’s, Why’s, and

How’s

Ashish C. Morzaria, SAP

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DISCLAIMER

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The What’s, Why’s, and How’s:

 Why “Cloud”, and why is “Cloud Analytics” already a mature area?

 What does “Cloud Analytics” mean and what are the solutions available?

 How do you make the right decisions and how do you implement them?

What else should we cover?

 Clearing up “cloud-y” topics, definitions/terms

 What SAP is going with cloud

 Anything else?

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Cloud hosted Enterprise Business Intelligence

1

2

Agile Visualization Advanced Analytics

3 SAP Business Intelligence Analytics for the Cloud

Strategic Areas

Analytic Cloud Applications

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BI On Demand (and CrystalReports.com, YouCalc)

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SAP Cloud for Customer

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The shift to the Cloud accelerates

Scale and pace of change is unprecedented…

49%

of executives see cloud computing as transformational to their business1 Hybrid-cloud becomes the enterprise platform of choice

through

2016

2

75%

or more of new enterprise IT spend will be cloud-based or hybrid by 20162

10.1%

CAGR for cloud investments from 2012 through 20174

80%

of new IT investments will have direct LOB executive

involvement by 20163

$10.2

billion

2012 spend on cloud5

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The Cloud opportunity is real and growing

Met by the Cloud Customer needs

Value, not software Easy to buy and install Use (not operations) Industry fit

Interoperability

Market size Real partner opportunity

50% 18% 13% 40% 63% 47% 10% 39% On-premise Hybrid Cloud 2012 2016 2020 $100B

in 2015 of VARs are involved with the cloud in 2011

of VARs are both selling and using cloud solutions

(CompTIA)

90%

40% Growth in Cloud adoption

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... And as for the traditional objections …

“Security concerns”

Data Security is in our DNA. We meet the most stringent security

requirements that a company could have. Focus and expertise of scale Make sure you’re comparing to reality

today

“Cloud isn’t for us”

Cloud has passed tipping point — majority of new apps now

going to cloud. You’re already using cloud, we’re just talking about how

much more, when

“Legal restrictions”

Hosting in 20 countries by end of year

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Delayed Project Start Due To System/Hardware Acquisition Lead Times.

Specialized Resources Needed.

Faster time to Value Adapting to changes in

business processes

Business Change Is Outpacing IT.

Focus shifts back to quickly enabling strategic business processes

Today’s reality

In a world of accelerated change, what are common customer challenges and potential outcomes?

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The Cloud co-existence

A new path forward

Virtualization/ Private Cloud

On-Premise

Full Cloud

Enterprise

Deployment

“

Interestingly, 74% of customers also want their trusted cloud service provider to be able to offer comparable on premise expertise. Another validation of the hybrid model.

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SAP Cloud strategy:

Cloud built for business

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Analytics solutions from SAP

Available on premise or in the SAP Cloud powered by SAP HANA

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Deployment Types

On-Premise:

Traditional deployment on physical or virtualized

hardware where IT manages all systems

Hybrid:

Split-mode deployment where some systems are hosted at a

service provider and connected by VPN. These systems can be managed by IT or through a managed services provider

Cloud:

All enterprise systems are hosted at a service provider and

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“Cloud-y” Definitions Clarified

Public Cloud:

is where a Service provider owns all of the infrastructure

and makes computing resources available to the public over the Internet for free, pay-per-use, or subscription

Private Cloud:

is a cloud-like infrastructure implemented within the

corporate firewall, under the control of the IT department and provides many benefits of cloud systems (metering, self-provisioning, elasticity, etc..)

Virtual Private Cloud:

is a private cloud infrastructure deployed at a

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Public Cloud - Definitions

Software as a Service (SaaS):

applications designed for end-users,

delivered over the web

Platform as a Service (PaaS):

brings the benefits that SaaS brings

for applications, but over to the development world. PaaS delivers the set of tools and services designed to enhance, integrate and deploy SaaS applications quickly and efficiently. Equivalent to O/S, Runtime, Middleware, and

Development

Infrastructure as a Service (IaaS):

is the hardware and software

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Software-as-a-Service (SaaS)?

 SAP Lumira Cloud, Salesforce.com, Business-by-Design

 Outlook.com, GMail, Office 365, Google Apps

 Dropbox, Google Drive, OneDrive

Platform-as-a-Service (PaaS)?  SAP HANA Cloud Platform (HCP)

 Google Compute Engine, Amazon Elastic Beanstalk, Windows Azure (development)

Infrastructure-as-a-Service (PaaS)?

 SAP HANA Enterprise Cloud (HEC)

 Amazon EC2, Windows Azure, Rackspace, Google Compute Engine

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SAP Cloud Solution Portfolio

Application Services | Database Services | Infrastructure Services | Development | Integration

SAP HANA CLOUD PLATFORM SOCIAL PEOPLE TO PEOPLE COLLABORATION

BUSINESS NETWORK BUSINESS TO BUSINESS COLLABORATION

HR

SALES, SERVICE, MARKETING FINANCE PROCUREMENT

SAP BUSINESS SUITE / NW BW

SAP OR PARTNERS

OTHER SAP HANA APPLICATIONS

PARTNER / ISV APPS

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t SAP HANA

Cloud Platform (HCP)

 Self Service Cloud Offering

 Ideal for those who want to build, extend, and run next generation

applications on SAP HANA in the cloud

 HCP runs with SAP HANA applications

 Self service; no managed services

 Subscription pricing model

HEC and HCP…Options for Innovation and Deployment

SAP HANA

Enterprise Cloud (HEC)

 Custom Managed Cloud Service

 Ideal for those who want to run any SAP HANA application in the cloud

 Suited for SAP Business Suite, SAP Business Warehouse, and for complex landscapes

 Includes management of infrastructure, software, and applications to accelerate time to value

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1. Cloud hosted Enterprise Business Intelligence

SAP Business Intelligence Analytics for the Cloud

Strategic Areas

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SAP Business Suite powered by SAP HANA

Smarter Business Innovations Faster Business Processes Simpler Business Interactions

SAP NetWeaver BW powered by SAP HANA

Smarter Business Decisions Faster Business Intelligence Simpler Analytics Modeling

SAP BusinessObjects BI 4 SAP Lumira Server

Enterprise grade Business Intelligence

SAP HANA Optimized BI Clients Mobile enabled Business

Intelligence

SAP HANA Enterprise Cloud (Managed Cloud)

REAL-TIME BUSINESS COMBINED WITH CLOUD SIMPLICITY

SAP HANA Cloud Platform

Application Development | Integration | Database and Analytics | Foundation

MANAGED SERVICES

Assessment Advisory Onboarding and Migration Application Management Infrastructure Hosting and

Cloud Services Custom Services

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Core Services for SAP HANA Enterprise Cloud

Assure customer success from discovery, advice, preparation, transition to operation.

Assessment Onboarding _{& Migration} Application

Management Cloud Infrastructure

Rapid Deployment Solutions available for accelerated deployment

Assessment on technical aspects for solution in scope with action and transition plan

Prepare the as-is solution and execute the onboarding and

migration toward SAP HANA Enterprise

Cloud

Provisioning of cloud hosting infrastructure with

enterprise-class Service Level Agreements

Provide application incident support and monitoring with

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2. Agile Visualization in the Cloud

SAP Business Intelligence Analytics for the Cloud

Strategic Areas

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SAP Lumira

Design Analyze Visualize Share

SAP Lumira delivers beautiful analytics, allowing you to easily convey and share knowledge.

• Using beautiful and intuitive data visualization

templates, SAP Lumira lets you focus on telling your story.

• The power of sharing visualizations and insights in

the cloud with everyone and without having to sacrifice performance, security, or functionality.

• Combine and mash up all your data with simpler,

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HEC Data Centers

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Decide the what’s and why’s first:

 Do your needs dictate a specific type of solution?

 What are the key benefits you are looking to get out of Cloud?

 Who are the primary beneficiaries of going to the Cloud?

 What are the use cases that can be solved and by which solution?

Then figure out the how:

 Deployment model might be obvious (actually should be by this stage )

 Determine the security, enterprise integration, data flow, etc. requirements

 Who is going to run the project, do the deployment, manage the migration, etc.?

 What is the timeline and success critiera?

 Where is the budget coming from? Do you have executive support?

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SAP or non-SAP hosting?

 What type of skills do you have in-house versus require?

 What other SAP solutions do you have, and are they going to also migrate to Cloud?

 Are you looking for straight IaaS or Managed Hosting?

SAP Partner-hosted or Amazon-hosted?

 Are you planning for production or dev/test? (24x7x365 operation or project based?)

 Are you looking for any “value-added” services or straight IaaS?

 What SLA are you looking for? What level of support?

BI4: Amazon Marketplace or Amazon EC2?

 What level of control or administration are you looking for?

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Various customer deployment scenarios

Example customer SAP landscapes BEFORE and AFTER

ERP 6.0 RDBMS BW 7.0 RDBMS CRM 7.0 RDBMS

SAP ILM for

Archiving for Archiving SAP NLS

SAP NetWeaver Portal 3rd_Party Applications SAP BusinessObject s SAP Mobility Extractors Moving entire Landscape to Cloud Extending on-premise

with cloud applications Merging Data into

Datamart in Cloud

Sandbox System in Cloud (for testing only)

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Both provide a very similar “user experience”:

 Relative parity on features – explore data, visualize, and share stories

 New features/new versions synchronized – both release at the same time

 Enterprise data access on both – HANA Cloud Integration (HCI) and Data Services

Each has significantly different “deployment experiences”:  Lumira Cloud: no HANA license, web-based admin, always up to date

 Hosted Lumira Server: own instance, larger sizes, more control, tighter security

Lumira Cloud or Hosted Lumira Server?

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IaaS vs SaaS

Infrastructure-as-a Service Software-as-a-Service

Solution Type Hosted on-premise software Targeted solution

Targeted Persona(s) IT / Administrators Managers / Business Users

Deployment Same as on-premise (or vendor supplied) Instantaneous, zero-footprint

Maintenance Customer-supplied Always up to date (vendor)

Support System-level only, rest is customer supplied Application-level, varying degrees by vendor

Enterprise Integration Transparent integration with on-premise Vendor-specific, limited

Security Transparent use of on-premise credentials Web-based, but sometimes can federate

Licensing Perpetual (but increasingly system-based

subscription)

Subscription (usually user-based)

Decision Criteria Cost and time savings, efficiencies, lower up-front costs

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SAP Lumira Cloud

 Free to use (not just to try!): http://cloud.saplumira.com  Enterprise subscriptions also available:

 Choose “Settings->Account Info” once you are logged in

Amazon EC2

 AWS & SAP site: http://aws.amazon.com/sap/

 Case Studies & EC2 Trials: http://aws.amazon.com/enterprise-applications/sap/

Amazon Marketplace (BI4)  Partners offering subscriptions:

https://aws.amazon.com/marketplace/search/results?page=1&searchTerms=business+objects

SAP Analytics in the Cloud: The What s, Why s, and How s Ashish C. Morzaria, SAP SESSION CODE: 0801