AWARD Awards Finalists 2011
I
Direct Marketing
Entry Nº
Title
Client
Entrant Company
I.01
Flat Direct Mail
I.01-506 Catalogue and TeeShirt Folding Machine AS Colour DDB Group New Zealand
Entry Nº
Title
Client
Entrant Company
I.02
Dimensional Direct Mail
I.02-503 Ping-Pong by Noise Noise M&C Saatchi
I.02-506 Make Cyberspace a Better Place Optus M&C Saatchi
I.02-510 Spiegel Box Arts Centre Leo Burnett Melbourne
Entry Nº
Title
Client
Entrant Company
I.03
Direct Response Advertising, individual
I.03-500 Match Delay Carlton MID Clemenger BBDO Melbourne
AWARD Awards Finalists 2011
Entry Nº
Title
Client
Entrant Company
I.04
Direct Response Advertising, campaign - single medium
I.04-505 EFFIES Awards campaign - Making It personal CAANZ DraftFCB New Zealand
- Crawford - McPherson - Gattung - King - Bradbourne - Talbot - Catmur - Ellis - Mowday - Buchanan - Scott - Stone - Cochrane
Entry Nº
Title
Client
Entrant Company
I.05
Non Commercial Direct Mail
I.05-502 BMF's Wow Sit Down Thing BMF BMF
AWARD Awards Finalists 2011
Entry Nº
Title
Client
Entrant Company
I.06
Community service & charity, individual
I.06-007 Flooded House Red Cross Belgiovane Williams Mackay
I.06-503 The Guide Dog Interviews Guide Dogs NSW/ACT The Monkeys
I.06-504 Handlebar Grips Accident Compensation Corporation (ACC) Clemenger BBDO
Entry Nº
Title
Client
Entrant Company
I.07
Community service & charity, campaign
I.07-001 OPEN BOOK The Reach Foundation DDB Group Melbourne
- Interactive - Open Book Website - Interactive - Open Book Banner Ads - Outdoor - Open Book Metrolites - Print - Open Book Radio
- Other - Open Book PR
- DM - Open Book Avant Cards
I.07-003 Sneak Up Ads New Zealand Transport Agency (NZTA) Clemenger BBDO
- DM - 4x4 - DM - Ute - DM - Campervan - DM - Motorbike - DM - Classic Car 1 - DM - Classic Car 2 - DM - Canoe - DM - Car
I.07-500 Communication Shutdown The AEIOU Foundation SapientNitro
- Interactive - Online videos - Interactive - Website
AWARD Awards Finalists 2011
I.07-501 Disposable Forest Greenpeace East Asia Ogilvy Beijing
- Outdoor - Disposable Forest - Interactive - Disposable Forest - DM - Disposable Forest - Poster - Disposable Forest - Other - Disposable Forest - Print - Disposable Forest
Entry Nº
Title
Client
Entrant Company
I.09
Art Direction for Direct, individual - any medium
I.09-500 Make Cyberspace a Better place Kids Helpline M&C Saatchi
I.09-506 Spiegel Box Arts Centre Leo Burnett Melbourne
I.09-507 Apple Box Leo Burnett Sydney Leo Burnett Sydney
I.09-508 Spotlight Australian Bureau of Statistics Leo Burnett Sydney
Entry Nº
Title
Client
Entrant Company
I.10
Integrated Solutions
I.10-503 NAB Break Up National Australia Bank Clemenger BBDO Melbourne
- TV - NAB Break Up
- Print - NAB Break Up - Newspaper Letter - Outdoor - NAB Break Up - Live Stunts
- Interactive - NAB Break Up - Twitter, Online Flims, Blog
I.10-504 MY CAR IS YOUR CAR IAG-NRMA, SGIO, SGIC WHYBIN\TBWA\TEQUILA
- Other - CASE STUDY VIDEO - Other - AWARD BOARD - Other - TBC
AWARD Awards Finalists 2011
I.10-506 Fat Yak Carlton and United Breweries Clemenger BBDO Melbourne
- DM - Fat Yak Player Trading Cards - TV - It Is On TVC
- Interactive - Grooming and Adornement Viral Film - Interactive - Gerz Viral Film
- Interactive - Maneuvers at Speed Viral Film - Interactive - Victory Celebrations Viral Film
I.10-509 Expedia 'New York on $50' Expedia BMF
- TV - 'New York on $50' TVC 30"
- Other - 'New York on $50' Online Teaser 1 15" - Other - 'New York on $50' Online Teaser 2 15" - Other - 'New York on $50' Online Teaser 3 15" - Other - 'New York on $50' Documentary 1 90" - Other - 'New York on $50' Documentary 2 90" - Print - 'New York on $50' Katz print
- Print - 'New York on $50' Times Square print - Outdoor - 'New York on $50' cross track
I.10-513 Lambassador Meat and Livestock Australia BMF
- TV - Launch 90sec spot - TV - Content Pieces x 8 spots - TV - Content Current Affairs x 2 - TV - Travel segment
- TV - Cricket segment
- Interactive - Lambassador page - Interactive - Lambassador HQ - Other - POS posters x 3
- Other - Passports/Appointment Letters
I.10-516 Sponsor the White House Reckitt Benckiser Euro RSCG Australia
- TV - Sponsor the White House - Radio - Sponsor the White House - Interactive - Sponsor the White House
AWARD Awards Finalists 2011
I.10-520 Maxibon Man-Chew Nestle Peters Ice Cream Publicis Mojo Melbourne
- TV - Man-Chew 90" Infomercial - Poster - Jawceps Billboard - Interactive - Man-Chew Website - Interactive - Jumping Girls
- Interactive - Licker Youtube Masthead - Interactive - Throbbing Chin
- Interactive - Pathetic Licker to Biting God - Other - Man-Chew Toy
- Outdoor - Jawsome Bus-Bak
I.10-521 BYO Cup Day 7 Eleven Leo Burnett Melbourne
- Other - BYO Case Study Video - Other - BYO Case Study Board - Interactive - Facebook Page - Poster - POS Posters
- Outdoor - Bill Posters
I.10-522 RENT IKEA 303Lowe
- TV - Create Space - Radio - New Room Mate - Print - Small Space 1 - Print - Small Space 2 - Print - Small Space 3 - Print - Teaser 1 - Print - Teaser 2 - Print - Actual Size 1 - Print - Actual Size 2 - Other - In store poster - Outdoor - Sit Back - Outdoor - Seat - Outdoor - Inspired - Outdoor - Actual Size - Other - Tags 1 - Other - Trolley
AWARD Awards Finalists 2011
Entry Nº
Title
Client
Entrant Company
I.11
Alternative media, individual
I.11-503 IKEA Career Instructions Flat Pack IKEA The Monkeys
I.11-514 Musical Fitting Rooms StarHub Pte Ltd DDB Singapore
Entry Nº
Title
Client
Entrant Company
I.13
Digital Direct Response, individual
I.13-502 PEDIGREE DOG -A- LIKE MARS PETCARE WHYBIN\TBWA\TEQUILA
I.13-504 Flip Your Profile Cisco Consumer Products Pte Ltd DDB Singapore
I.13-507 Doggelganger Mars Colenso BBDO
I.13-510 Music MoodBox StarHub Pte Ltd DDB Singapore
I.13-511 Musical Fitting Rooms Starhub Pte Ltd DDB Singapore
AWARD Awards Finalists 2011
Entry Nº
Title
Client
Entrant Company
I.14
Digital Direct Response, campaign
I.14-503 Sponsor the White House Reckitt Benckiser Euro RSCG Australia
- Sponsor the White House - Sponsor the White House - Sponsor the White House
I.14-505 Maxibon Man-Chew Nestle Peters Ice Cream Publicis Mojo Melbourne
- Man-Chew 90" Infomercial - Man-Chew Website - Licker youtube Masthead - Jumping Girls Banner - Pathetic Licker to Biting God - Chin Page Takeover
I.14-506 RENT IKEA 303Lowe
- Monthly rent cheque - Banner ad 1 - Banner ad 2 - Catalogue check in - Facebook share - Twitter re-tweet - Facebook ad - EDM 1 - EDM 2 - EDM 3 - EDM 4 - Consumer comments
