HELPING HOTELS COMPETE

ABOUT PEGASUS

• Delivering crucial sources of global business to hotels • Advanced connectivity to traditional and online global

distributors that promote and sell travel • Offering RVNG, the fastest and most

reliable central reservations system (CRS) available

• Debt-free company with offices worldwide

• Drawing on a 25-year pedigree of innovation in hospitality technology • Leveraging Utell’s long-established

UI chain code and global

relationships to generate demand among consortia and corporations

PEGASUS

CONNECT

HOTEL SHOPPING ENVIRONMENT

GDS

ADS

Meta

Desktop

Mobile

Voice

Corporate

PEGASUS CONNECT

• Advanced connectivity via RVNG to the GDS and more than 1,000 online channels

• Guided onboarding and training to maximize profitability of rate plans and hotel content made globally available

• Reliable global hotel support and dedicated hotelier portal • Complementary Pegasus services build off Pegasus Connect’s

powerful and foundational connectivity

• Benefit of representation with buyer-preferred UI chain code with no branding restrictions

IMPLEMENTATION

• Guided onboarding with a dedicated implementation manager for timely data collection and rate configuration

• Proven process to facilitate quick loading of hotel information to ensure soonest availability across global booking channels

• Pre-live readiness testing, quality assurance and post-live satisfaction review

• Active client participation and response help determine success • Around the clock

access to multi-lingual Pegasus Academy online client learning videos and document library

SUPPORT

• Pegasus Connect client portal at www.pegsconnect.com

provides quick and easy access to information, support, training and other solutions anytime, night or day

• Global client support organization includes a network of Pegasus-dedicated client support staff available by phone

RVNG CRS

RVNG CRS

• Be consistently bookable and consistently available anywhere consumers are shopping

• Centrally and immediately manage hotel information, images, rates and availability

• Interface with property management systems (PMS), channel managers and revenue managers

• Web-based, easy to learn and

implement

REPORTING

• Track performance for hotels in a chain or for a specific hotel • Schedule reports for delivery in multiple formats via email to

revenue managers • Several customizable

reporting options: production by channel, rate

category, rate plan, room type, source, arrival days; as well as travel agent,

contract and

consortia production, among others

DISTRIBUTION

SOLUTIONS

ALTERNATIVE DISTRIBUTION SYSTEMS

More than 1,000 online travel agencies and meta-search sites

DIRECT CONNECTS

Bypass the switch and eliminate intermediary fees with a more cost-effective connection to high-volume online channels, which also introduce operational efficiencies by eliminating

maintenance of extranets

HOTELBOOK.COM

Pegasus’ online booking site markets UI hotels directly to

consumers with no service fees, flexible rates, and cancellation policies, as well as 24-hour customer service

VOICE SERVICES

VOICE SERVICES

• Direct voice bookings to a global network of call centers fielding only hotel calls in 10 languages for callers from more than 30 countries

• Free your staff from answering the phone to let our agents sell using information

you load in RVNG:

◦ Agents can be available 24-7, or ◦ When you’re not available – use

Call Gating to send us your overflow, unanswered or off-peak hours’ calls • The Call Center Module in RVNG ensures

consistent delivery of hotel and sales

information – whether it’s our call center or yours

GLOBAL CALL CENTER

• Our staff of reservation agents in our global call centers manage hotel bookings exclusively, and offer both fluent and culturally appropriate multi-lingual sales support

• The person answering the phone is trained on your hotel or brand and can quickly answer guest and buyer inquiries using detailed information you make available in RVNG:

◦ Room types, upgrades and updated rates ◦ Selling points and promotions

◦ Cross-sell of associated hotels

INTERFACES

PMS INTERFACES

Pegasus provides nearly 60 certified property management system (PMS) and channel manager interfaces with RVNG to ensure hotels can use updated distribution channels despite legacy and

disparate systems 1-way PMS Interface

UTELL

DEMAND-GENERATION

UTELL DEMAND-GENERATION

• Facilitate relationships with key global buyers that Utell has long-established relationships with, including:

◦ Travel Management Companies ◦ Consortia

◦ Travel agents

• Increase interest from corporate buyers by establishing a compelling business case for your hotel

• Leverage Pegasus’ global team of corporate and agency account managers to solicit corporate business

PEGASUS SALES CONNECTIONS

• Identify and respond to requests for proposals (RFPs) from buyers with automated RFP management reaching:

◦ More than 325 corporations

◦ Over 40 travel management companies (TMCs) and consortia

• We help you present the most compelling business case to help ensure your hotel will be invited to targeted corporate and

consortia programs

• Pursue corporations in your local market that could be driving business to you today

CUSTOM

WEBSITE

SOLUTIONS

CUSTOM WEBSITE SOLUTIONS

• Generate interest in your hotel with a completely custom site from a team that builds sites for hotels only

• All custom sites are mobile-ready and integrate a complete SEO analysis to drive traffic from organic search

• Full multi-lingual capacity with hosting and maintenance in our secure data center

INTERNATIONAL GUEST LANDING PAGES

• Offer language-specific landing pages for limited volume source markets • Use as a more affordable

translation option for both initial launch and ongoing site maintenance

QUICKSTART

WEBSITE

SOLUTIONS

QUICKSTART WEBSITE SOLUTIONS

• Available at two levels, these near-custom sites allow you to more quickly and affordably launch your hotel’s website

• QuickStart sites include a complete SEO analysis

• Full multi-lingual capacity with hosting and maintenance in our secure data center

QUICKSTART STANDARD

QUICKSTART PLATINUM

OPENVIEW

INTERNET

BOOKING ENGINE

Private-labeled solution reflects your look

• Full rate and inventory management

• Secure URL for passing guest’s sensitive data, keeping bookings within the browser window and retaining navigation

Multi-room booking allows guests to reserve

more than one room at a time with varying

room types and rates

Market and sell in the booking process

• Customizable promo codes (frequent guest, IATA numbers, offers, etc.) that can be pre-populated when directing from offers

• Upsell with prominent marketing messages within booking path • Site navigation and booking steps visible throughout

Groups can

enable “wide

availability” in

the availability

search to

cross-sell associated

hotels if nothing

is available at

the selected

property

Compare both detailed room descriptions and

rate information, including multi-night subtotals

Deliver a clean and informative experience

• Hover to view guarantee, deposit, cancellation and tax policies • Support multiple room images in a gallery display with toggling

Make your site work harder with “enhance your

stay” suggested room upgrades and other

Offer any combination of language translations

and unlimited currency conversion

Easily edited guest profiles allow repeat guests

to book faster and retain stay preferences, or

make bookings for another guest

Repeat guests can store credit cards with the

option to directly modify stored payment details

Guest information screen presents summary of

the booking, including upgrades

Confirmation

page features

more ways to

distinguish your

offering

reservation via social media

• Or “Add to my calendar”

Confirmation maintains brand aesthetic with

link to modify booking

Your aesthetic is also mirrored in all email direct

marketing opportunities

MOBILE

SERVICES

MOBILE SERVICES

• Leverage responsive design technology to deliver a consistent brand and booking experience across any mobile device

• Focusing on the most frequently requested information and images, guests enjoy a clear and straightforward booking experience

OPENVIEW MOBILE BOOKING ENGINE

• Reflects key features of OpenView Internet Booking Engine, including:

◦ Full rate and inventory management ◦ Unlimited language and currency

capabilities

◦ Dynamic packaging and multi-room booking capability

◦ Guest database collection

◦ Customizable HTML emails for guest communications

OPENVIEW MOBILE BOOKING ENGINE

• Private-labeled solution customized to match the hotel desktop site clearly demonstrates the workflow to make booking fast and intuitive for mobile users

E-CARD

MARKETING

E-CARD MARKETING

Compel guests to “Book Now” and reinforce branding with direct marketing e-cards that present timely offers marketing your hotel to your client database

Custom E-cards

• One custom design • One round of revisions

• Distribution to your client list

E-card Express

• Available individually or bundled • Select a design from 100 choices • Distribution to your client list

SOCIAL

MEDIA

SOCIAL MEDIA

• Leverage social media to drive awareness and engage with guests either through:

◦ Fully managed services to include set-up and ongoing posting and guest response

◦ One-time set-up for the hotel to manage

• Include calls to action to compel guest response with

Sweepstakes or special “buttons”, like “Join Our Network”,

“Share/Save”, or “Book Now” with a Facebook reservations tab • Manage your reputation with monitoring for and re-posting of

SEARCH

ENGINE

OPTIMIZATION

SEARCH ENGINE OPTIMIZATION (SEO)

Our Google-certified experts have mastered the science of SEO to deliver “eyes” to your website

Standard SEO

• Analysis of site structure, navigation and content • Compatibility testing and optimization

• Optimization of images, JavaScript and CSS to improve loading • Most relevant keywords embedded for up to five pages

Premium SEO

• In addition to Standard SEO, local search optimization and Google Local Search business listing

• Geo-positioning meta tags

• Pay-per-Click Google Adword Advertising campaign and monthly performance reports

PAY-PER-CLICK

• Advertise in the context of a browser plus the Google search engine by selecting keywords to help trigger your ad – if a consumer clicks on your ad, you pay for that click

• You determine the maximum for each click on your ad and your campaign

Adjust PPC ads and bids based on a consumer’s location, device and time-of-day, more precisely targeting consumer interests and types by device and booking behavior

ENHANCED CAMPAIGNS

By location to target a source market when those consumers are shopping

By device to target a specific consumer booking behavior

By time of day to target a specific prone to booking at certain times

Let us help you compete today and tomorrow.

www.pegs.com