The 2013 LegaL ResouRce guide PRofiLes LawyeRs and
Law fiRms To moRe Than 150,000 aRea house hoLds
incLuding These suggesTed ToPic aReas:
• Criminal
• Employment Law
• Estates & Wills
• Family Law
• Immigration Law
• Medical Malpractice
• Personal Injury
• Real Estate
• Tax & Wealth Management
2013 LEgaL REsouRcE guIdE
serving the greater Toronto area
MEdIa KIT
Produced by the publishers of 1 1WHen liFe tHroWS You a CurVeBall, tHiS guide Will HelP maKe it a Bit eaSier to get tHrougH Your legal iSSueS
Produced by the publishers of
lawyeR?
leGal
ResouRCe
GuiDe
2 0 1 2 CRiMinal law eMployMenT law faMily law insuRanCe liTiGaTion peRsonal inJuRy MeDiCal neGliGenCe wills anD esTaTes Real esTaTe lawserving the Greater Toronto area
need a
sponsor a page of exclusive content in The Legal Resource guide (gTa Edition) and get your name in front of more than 150,000 gTa-area consumers. share your expertise in your area of practice and be the first name that comes to mind when community residents have a need for legal services. aimed at mid- to upper-income earners aged 35 to 60, The Legal Resource guide is an unbeatable marketing opportunity for lawyers and law firms that specialize in practice areas that matter to your potential clients . Practice areas available for sponsored content include: Be the first firm to secure your article topic to ensure that your firm is the authoritative source on that topic .
Find new clients in the Greater Toronto Area!
Distributed December 14 to
150, 000 selected households
• Criminal
• Employment Law
• Estates & Wills
• Family Law
• Immigration Law
• Medical Malpractice
• Personal Injury
• Real Estate
• Tax & Wealth Management
1 1WHen liFe tHroWS You a CurVeBall, tHiS guide Will HelP maKe it a Bit eaSier to get tHrougH Your legal iSSueS
Produced by the publishers of
lawyeR?
leGal
ResouRCe
GuiDe
2 0 1 2 CRiMinal law eMployMenT law faMily law insuRanCe liTiGaTion peRsonal inJuRy MeDiCal neGliGenCewills anD esTaTes Real esTaTe law
serving the Greater Toronto area
need a
article Booking deadline september 14, 2012 | article Material due october 5, 2012
Distribution Details
distribution: selected Toronto areas /gTa circulation: 150,000*
average household income: $120,000+*
gender: Male 49% Female: 51%
university education or higher: 41% married/Living Together: 61%attached adults with children: 30%
get the attention that only exclusive
content can attract!
introduce your lawyers to the Gta community
in the lawyer listings section at the back!
Let more than 150,000 potential new clients in the gTa know how you can meet their legal needs. sponsor a page of exclusive content in The Legal Resource guide and build new business in the most effective way possible. By providing information of value in an exclusive environment, you will be seen as the expert in your area of practice, and you’ll be remembered when your services are needed down the road. You’ll also be partnering with one of canada’s most reputable legal publishers - canadian Lawyer magazine. We’ve been in the business of providing information to the legal community for more than 150 years. With The Legal Resource guide, we’re now helping you to reach out to your own communities with a useful, memorable publication. distributed as a standalone publication in december, The Legal Resource guide focuses on what people in the gTa need to know about the many potential legal needs that could occur in their lives -- and who to contact when they do. The print edition will be kept and referred to for many months to come. Make sure your firm is the one that gets the business by telling your story in the exclusive pages of The Legal Resource guide. * Refers to the Legal Resource guide only. article Booking deadline september 14, 2012 | article Material due october 5, 2012 ad and Listing Booking deadline october 5, 2012 | ad and Listing Material due october 12, 2012 |
More than 150,000 copies of The Legal Resource guide will be distributed to selected gTa residential areas in december. Included in the distribution will be households of 35-60 year olds in central Toronto, North York, East York, Etobicoke, scarborough, Vaughan, Markham and oakville., with incomes exceeding $120,000 ads throughout The Legal Resource guide will encouraged readers to go online to the digital version where they can connect directly with your website from a link on your sponsored exclusive page. canadian Lawyer will direct even more traffic to the digital edition of The Legal Resource guide with a display advertisement on www. canadianlawyermag.com
get print and digital distribution!
How to participate in
The Legal Resource Guide
sPoNsoREd ExcLusIVE coNTENT sponsor an article for just $6,495 and position your firm as the “go-to” resource for legal services in your area of practice. You get 500 words to share your legal insights or tell your law firm’s story, along with your logo, plus a live link to your website in the digital edition. You also get an 8”x10” table-top display of your article “as seen in The Legal Resource guide.” LaWYER oR FIRM LIsTINgs Introduce your lawyers to the gTa community with photos and contact information in the Lawyer Listings section that follows the sponsored articles. Listings are grouped by area of practice. or, place your firm’s business card to promote your areas of expertise. Each listing includes a photograph, first name, last name, website, telephone number and email address and is priced at just $795.
The LegaL ResouRce guide
adVERTIsEMENTs
Full page advertisements are also available for $5,495. Half page horizontal advertisements are available for $3,495. or for $6,495 choose from one of three cover positions booked on a first come first served basis.
For all advertising Inquiries
Grace So
client development Manager Phone: 416.609.5838 Fax: 416.609.5840 E-mail: grace.so@thomsonreuters.com sPEcIFIcaTIoNs coNTacTsfuLL Page (PRemium and inside PosiTion): Live area: 7”w x 10”h
Trim area: 8”w x 10.75”h Bleed area: 8.25”w x 11”h 1/2 Page hoRizonTaL: 7”w x 4.78”h
Business caRds ad. size: 3 3/8 x 2 3/8 mechanicaL RequiRemenTs: digital Files only (PdF/x-1a) High Resolution Images (300 dpi or higher) cMYK Format Please place all crop marks outside the bleed area
LawyeR oR fiRm LisTing PhoTo: Type: TIFF or JPEg images size: MINIMuM - 3 x 5 in Resolution: 300 dpi or better 4 colour (in cMYK format) Individual Head shots only fiRm Logos: Type: EPs, JPEg or PdF size: MINIMuM - 3 x 5 in Resolution: 300 dpi or better 4 colour (in cMYK format)
article Booking deadline september 5, 2012 article material due october 6, 2012
ad and Listing Booking deadline october 5, 2012 ad and Listing material due october 12, 2012
For Production Inquiries
