Latest & Up-to-Date Course Modules

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WordPress Website Creation

Training Course

How to Create, Customise, & Maintain a WordPress Site

Latest & Up-to-Date

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WordPress Course | Overview

U

sed by some of the most well-known Fortune 500 companies in the world including Sony, GM, UPS, and international news sites including CNN, Forbes, and The New York Times, WordPress has come a long way to become one of the World Wide Web’s most popular and free open-source content management system.

In this 2-day intensive hands-on course, students will learn how to create and manage a WordPress web-site from scratch. A demo domain and web hosting account with the WordPress software pre-installed will be provided to each student for practical hands-on training.

Not only will students learn the technical aspects of how to manage and customise a website, but also un-derstand modern web design concepts to create distinguished websites that will pique the interest of web visitors and encourage them to take important actions.

By the end of this course, participants will:

• Be able to create a simple modern-looking catalogue website.

• Be able to manage and maintain a WordPress website including how to edit and update web content, format copy, and manage media. • Understand modern web design concepts. • Be familiar with creating business emails and

syncing emails with third party email soft-wares such as Gmail and Microsoft Outlook.

• Understand basic on-page Search Engine Optimization to improve a website’s search engine-friendliness.

• Know how to integrate E-Commerce into a WordPress installation and understand how various payment gateways work.

• Be able to back up a WordPress website and transfer the entire site to another domain or web host.

Objectives

Introduction

Key Features

Up-to-date course modules

Hands-on with lots of practical examples

Structured curriculum

Demo websites for each student

Taught by Web Design experts in the field

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Introduction

Instructor-led | Mode of delivery (Presentation)

• 3 essential elements to build a website • What is a content management system • Open source CMS vs. proprietary / closed

source CMS

• Popular open-source content management systems

• How to choose the right CMS for your needs • WordPress.com vs. WordPress.org

Domain & Hosting

Instructor-led | Mode of delivery (Presentation, practical hands-on)

• Recommended domain name registrars • Recommended web hosting providers

• What to consider when choosing the right host-ing plan for your needs

• The differences between CDN & Cloud • How to point/link domain name to website • Setting up emails in your web hosting account • Syncing emails with your email provider

WordPress Installation

• 3-step WordPress installation • Logging into WordPress

Modern Web Design Trends

Instructor-led | Mode of delivery (Presentation)

• Flat UI

• Responsive Design • Micro UX Effects

• Screen Estate Maximisation • Colour Schemes

• Rich Media Content • Minimal text

• Compact Navigation • Mix & Match Typography • Full-Width Imagery • Parallax Web Design • Infinite Scrolling

WordPress Themes

Instructor-led | Mode of delivery (Presentation, demonstration, case studies, practical hands-on)

• Choosing a reliable WordPress theme • Installing a theme

• Installing a child theme

Adding Site Content

Instructor-led | Mode of delivery (Demonstra-tion, practical hands-on)

• Creating pages

• Placing your pages on the main navigation menu • Adding content with the Visual Editor

• Adding content with the Text Editor • Reviewing past revisions

• Creating posts

• Creating posts categories and subcategories • Inserting an image gallery

• Setting a featured image

• Embedding a video, image, or other media • Setting up a blog

Customising Site Appearance

• How to upload a logo • Customizing the sidebar • Customizing the footer

• Customizing your site’s appearance via your

WordPress Course | Outline

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Settings

Instructor-led | Mode of delivery (Demonstration, practical hands-on)

• General • Writing • Reading • Discussion • Media • Permalinks

Plugins

Instructor-led | Mode of delivery (Demonstration, practical hands-on)

• How to find plugins to enhance your site’s func-tionality

• How to add a plugin • Recommended plugins

Making Your Site SEO-Friendly

• Installing WordPress SEO • On-page SEO factors

• Maintaining your site speed and loading time

Website Backup & Maintenance

• Backing up your website with Duplicator • Transferring your website to a new domain or

new host

• Keeping your website secure and up to date

Integrating E-Commerce

Instructor-led | Mode of delivery (Presentation, Video, demonstration, practical hands-on)

• Installing Woocommerce • Creating a product

• Customizing the product page • Customizing Woocommerce settings • Setting up various payment gateways

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Who Should Take This Course

Marketing executives, Managers, Administrative Staff, Solopreneurs, Graphic Designers, Content Developers, Web Developers, and Individuals who want to learn how to create, customise, and main-tain a WordPress website.

Prerequisite

Basic computer knowledge is required for this course.

A demo web hosting account and domain name with the WordPress software pre-installed will also be provided to each student.

Course Duration

2 Days (10am - 6pm)

Certificate

Upon completion of the course, students will be awarded a Certificate of Completion.

Training Method

Instructor-led training

Other Information

WordPress Course | Other Information

Dylan Sun

Recognized as the authority in the fields of Search Engine Marketing and Web Design by some of the World’s leading companies, Dylan made it his mission to train and consult businesses and individuals to establish a successful and above all profitable online presence.

After years with a successful professional career as a Search Engine Marketing Specialist and Web Designer, Dylan founded Equinet Academy, an Digital Marketing and Design training company. His courses have been attended by hundreds of individuals, small business owners and even representatives from renowned companies such as Fuji Xer-ox Asia Pacific, NTUC Unity Healthcare, Singapore Airlines, Academic Institutions, and Government Organisations, all with the goal of learning first hand from an expert to thrive in the digital era.

Dylan is also a Google AdWords certified individual and currently manages campaigns for several companies in Asia, all observing a significant increase in leads and online conversions, leading to a stable profit growth.

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*Register 30 days before course date to enjoy 10% early bird discount. * Register 2 or more pax to enjoy 10% off the total course fees.

Course Registration Form

Course Fee Time Course Dates

1 WordPress Website Creation Training Course S$380 10am - 6pm

Name of Applicant(s) Email Contact No.

1 2 3 4 5

To register for our courses online, visit www.EquinetAcademy.com/online-form

Company Details

Company: Address:

Contact Person’s Email: Contact Person’s Contact No.:

Payment Term iBank Transfer



Cheque



All payments are to be made within 7 working days from date of invoice. Seats will only be confirmed upon receipt of payment. Upon receiving your payment, we will email you a receipt and confirmation of your successful application.

Transfer full amount to

DBS Current 017-904249-6 Make Cheques Payable to “Equinet LLP” Kindly email [email protected]

once you have completed the ibanking transfer. _{1093 Lower Delta Road, #01-06 S169204}Mail all cheques to:

Terms and Conditions

General

Forms shall be completed, scanned, and sent to [email protected]. We will then process your application, reserve your seats, and email you an invoice. Payment is to be made within 7 working days from date of invoice. Seats will only be confirmed upon receipt of payment. Upon receiving your payment, we will email you a receipt and confirmation of your successful application. Course fees are inclusive of course notes, writing materials, internet connection, refreshments, and certificate of completion. Students are required to bring their own laptops and power adaptors unless stated otherwise. Trainings will be conducted at 118, Aljunied Avenue 2 #02-100, Singapore 380118 (Near Paya Lebar MRT) or our partner locations which will be indicated in the confirmation email. Equinet Academy reserves the right to reschedule any course dates due to unforeseen circumstances.

Available Promotions

Early Bird Discount: 10% off course fees when you register and complete payment at least 30 days before course commencement date. Group Discount: 10% discount for 2 or more pax.

All promotions may be combined.

Cancellation & Refund Policy

In the event of any cancellation by students due to unforeseen circumstances, students must inform Equinet Academy at least 3 days in advance to defer the course to the next intake. Refund requests for legitimate reasons will be assessed on a case by case basis. Should classes be cancelled by Equinet Academy, students may:

- Defer the course to the next intake at no extra charges.

- Withdraw from the course and obtain 100% refund of all course fees paid.

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