I would first like to thank all of our attendees, sponsors and partners for their contributions in making the
2014 GSMA Mobile 360 Series a major success for the industry.
This year marked an expansion of the series to four total events across the globe, with conferences in
Atlanta, Brussels, Cape Town and Dubai. More than 1,400 people attended one of our Mobile 360
events spanning eight days of influential industry discussions, with unparalleled support amongst
the C-suite of each region's leading companies.
CEOs and senior representatives from a variety of organisations collaborated across the entire series.
Mobile Operators comprised 33% of total attendees at the Mobile 360 Series, representing more than
450 individuals over the course of the four events. We are especially grateful to our event Host and
Platinum Sponsors: AT&T, Etisalat, Ooredoo and MTN for their support of the industry and the Series.
We extend our gratitude to the cities of Atlanta, Brussels, Cape Town and Dubai, and all of our city
partners for being such welcoming and efficient hosts. We would also like to thank our numerous Mobile
360 Series sponsors and partners for their continued support.
We look forward to seeing you again in 2015 as we continue to expand the Mobile 360 Series.
Warm regards,
John Hoffman
CEO
GSMA Ltd.
GLOBAL PARTNER MOBILE 360 EVENT SERIES
The 2014 GSMA Mobile 360 Series offered
senior executives in the mobile industry a
platform to meet and discuss the key issues
specific to a region or country. This conference
series focused on regional issues while bringing
together global leaders from operators,
regulators, and governmental bodies to discuss
the complex issues affecting the mobile industry
in specific geographic areas.
Mobile 360 - North America
Driving Innovation in Connected Living
Mobile 360 - Middle East
Creating Connected Societies
Mobile 360 - Africa
Driving Digital and Financial Inclusion
Mobile 360 - Europe
Accelerating Growth through a Connected Europe
The 2014 conferences focused on regionally relevant topics:
“It is a unique event where all stakeholders, namely operators, regulators, policy makers, service providers, NGOs, etc, meet to exchange invaluable experiences, visions, solutions, innovations, for the benefit of the mobile industry. It is enriching and enlightening.”
Chief Regulatory Officer, Airtel
The first-ever Mobile 360 – North America event, held 22-23 September, saw great success with over
275 senior executives, regulatory officials, industry leaders and press in attendance. Executives at the
event represented prominent companies including AT&T, Airwatch, The Coca-Cola Company, Ericsson,
Jasper, Verizon, Visa, ZTE, and many others.
As a feature of the North American event, the GSMA Showcase offered a close look at GSMA programmes and initiatives in Connected Living, Digital Commerce, Personal Data, and Network 2020 through virtual experiences and demonstrations. Mobile 360 – North America was pleased to be co-located with Mobility LIVE! 2014.
Attendees included a vast array of mobile leaders across multiple industry platforms ranging from operators, app developers and device manufacturers to government, healthcare and automotive representatives. Specific demographic information included:
Mobile 360 – North America included attendance from over 60% senior-level attendees, including 42 CEOs and Chairmen. Job Function ● C-Level/Owner 15.50% ● Vice President 15.87% ● Director/Head 26.20% ● Attorney/Counsel 2.58% ● Administrative 1.58% ● Manager 26.57% ● Analyst 3.32% ● Consultant 3.32% ● Specialist 4.80%
NORTH AMERICA
The entire spectrum of industries within the mobile ecosystem were represented, led by Mobile Network Operators with 28% of attendees. Other key industries represented were App & Software Development, Government and NGO organisations, Content Providers and Consultancies.
Industry
● Mobile Network Operator 28.04%
● Other 21.4%
● Association/Foundations 15.87%
● Mobile Content/Creation Provider 4.06%
● Consultancy 6.64% ● Broadcast/Media 2.95%
● App & Software Development 2.58% ● Network Infrastructure Vendor 2.58%
● Advertising/Marketing/PR 1.85%
● Finance/Banking 1.85% ● Government/Regulatory 1.85%
● Systems Integrator 1.48%
● Integrated Solution Vendor (Software Only) 1.48%
● Automotive/Transportation 1.11% ● Healthcare 1.11%
● Mobile Virtual Network Operator 1.11%
● Component Manufacturer 0.74% ● Device Manufacturer 0.74%
● Entertainment 0.74%
● OSS/Billing Vendor 0.74% ● Education/Training 0.37% ● Fixed Network Operator 0.37% ● Insurance 0.37%
Partners Global Partner Platinum Sponsor Silver Sponsor Conference
Stationery Sponsor
Co-Located Event Official Media Partners
Though focused on mobile concerns in the North American region, Mobile 360 – North America, had attendees from four continents, representing 10 countries, showing the global draw of the regional interests. Attendees within the United States came from 18 different states as well as the District of Columbia.
Geography
Thank you to our Mobile 360 – North America Sponsors and Partners:
“A highly rewarding and enriching experience”
Executive Secretary, CRASA
1.85% 84.50% 0.37% 10.70% 0.37% 0.74% 0.37% 0.37% 0.37% 0.37% Regional Participation Worldwide Participation
Our second annual GSMA Mobile 360 – Middle East conference, held on 13-14 October, continued
the regional event’s overwhelming success in the region.
The event exceeded expectations with more than 400 senior executives, regulatory officials, industry leaders and press in attendance. Many prominent companies from the region were represented, including du, Etisalat, Huawei, Microsoft, Mobily, Nokia, Ooredoo, Orange, STC, VIVA Kuwait, Vodafone Egypt, Zain Group and others.
With a focus on smart cities and connected communities, the Middle Eastern mobile ecosystem will continue to grow through the innovation and thought leadership of top tier executives and mobile leaders that attended in 2014. Mobile 360 – Middle East again was co-located with GITEX Technology Week in Dubai.
The event included over 80% senior-level attendees, including 48 CEOs and Chairmen. Nearly 45% of attendees were Vice Presidents or C-Level executives.
Job Function ● C-Level/Owner 28.02% ● Vice President 17.87% ● Director/Head 40.58% ● Attorney/Counsel 0.48% ● Administrative 0.97% ● Manager 9.66% ● Consultant 0.97% ● Specialist 1.45%
A vast array of mobile leaders across multiple industry platforms, led by the Mobile Network Operators, attended Mobile 360 – Middle East. Other represented industries included app developers, device manufacturers,
government officials, venture capitalists and financial representatives.
Industry
● Mobile Network Operator 54.63%
● Government/Regulatory 11.11% ● Advertising/Marketing/PR 5.09%
● IT/Hardware Manufacturer 5.09%
● Consultancy 4.63%
● Network Infrastructure Vendor 4.17%
● Association/Foundations 3.70% ● App & Software Development 1.85%
● Mobile Content/Creation Provider 1.85%
● Broadcast/Media 1.39%
● Integrated Solution Vendor (Software Only) 1.39% ● Mobile Virtual Network Operator 1.39%
● Entertainment 0.93%
● Finance/Banking/Insurance 0.93%
● Systems Integrator 0.93% ● Fixed Network Operator 0.46%
● OSS/Billing Vendor 0.46%
Host Sponsor Platinum Sponsor Gold Sponsor Silver Sponsor / Registration Sponsor Co-Located Event Mobile 360 – Middle East welcomed representatives from 39 countries, including nearly every country in the Middle East and North Africa region. There were also government delegations from eight countries in the MENA and East Africa regions.
Geography
Thank you to our Mobile 360 – Middle East Sponsors and Partners:
Global Partner
Partners
Official Media Partners
1.70% 1.02% 2.72% 11.22% 37.07% 0.34% 0.68% 0.68% 3.74% 1.70% 0.34% 3.40% 4.08% 2.04% 2.04% 0.34% 0.68% 0.34% 1.70% 1.70% 0.34% 1.02% 1.02% 0.34% 0.34% 0.68% 6.12% 0.34% 1.70% 0.34% 0.34% 0.34% 2.72% 0.34% 0.34% 3.06% Worldwide Participation Regional Participation
“Covered good topics and created good networking opportunities”
Our inaugural Mobile 360 – Africa event, held on 5-7 November in Cape Town, exceeded expectations
with over 400 senior executives, NGOs, industry leaders and press in attendance.
The event was enhanced by representation by prominent companies in the region including Airtel, Ericsson, MasterCard, MTN, Orange, Safaricom, Vital Wave, Vodacom, and many others.
The diverse agenda included a variety of programmes -- the Conference programme, Connected Women, the MMU Global Event, and Mobile for Development -- which enabled this event to deliver a huge impact addressing the regional issues in Africa and drawing an exceptional cross-section of attendees.
Senior executives led attendance at Mobile 360 – Africa with more than 60% senior-level attendees, including 24 CEOs and Chairmen.
Job Function ● C-Level/Owner 12.67% ● Vice President 9.33% ● Director/Head 41.0% ● Attorney/Counsel 0.67% ● Administrative 1.33% ● Manager 21.33% ● Analyst 1.33% ● Consultant 5.33% ● Specialist 6.67% ● Other 0.33%
Mobile 360 – Africa, with its varied programs, hosted a vast array of mobile leaders across multiple industry platforms ranging from operators, app developers, regulatory associations & NGOs. Mobile Network Operators represented 24% of all attendees.
Industry
● Mobile Network Operator 24.33%
● Finance/Banking/Insurance 16.0%
● Government/Regulatory 14.67%
● Association/Foundations 14.33%
● Consultancy 6.67%
● App & Software Development 4.67%
● Mobile Content/Creation Provider 3.00% ● Other 2.33%
● Advertising/Marketing/PR 2.00%
● IT/Hardware Manufacturer 2.00%
● Healthcare 1.67%
● Education/Training 1.33%
● Integrated Solution Vendor (Software Only) 1.33%
● Broadcast/Media 1.0%
● Device Manufacturer 1.0%
● Network Infrastructure Vendor 1.0%
● Value Added Reseller 1.0% ● Oss/Billing Vendor 0.67%
● Fixed Network Operator 0.33%
● Systems Integrator 0.33%
● Test/Measurement Vendor 0.33%
Attendees from 60 countries gathered in Cape Town for the event. Highlighting the engagement in the region, more than 25 African countries were represented.
Geography
Thank you to our Mobile 360 – Africa Sponsors and Partners:
Platinum Sponsor Registration Sponsor Official Media Partners
Partners
Coffee Break Sponsor
Global Partner
“An excellent event focused on future need and perfect organisation”
Chief Procurement Officer, Etisalat Group
0.33% 0.33% 0.33% 0.33% 0.33% 0.33% 0.33% 0.33% 1.33% 0.33% 0.67% 1.67% 2.33% 1.00% 1.00% 0.33% 0.67% 2.33% 0.33% 0.33% 0.33% 0.67% 0.33% 8.00% 1.33% 1.67% 2.33% 0.67% 0.33% 0.33% 0.33% 0.33% 1.33% 1.00% 1.00% 0.67%0.33% 2.67% 1.33% 10.67% 0.33% 0.33% 6.67% 1.67% 1.00% 0.67% 0.33% 3.33% 1.33% 0.33% 0.33% 27.33% 2.33% 0.33% Worldwide Participation Regional Participation
Mobile 360 – Europe included more than 40% senior-level attendees, including 16 CEOs and Chairmen. In addition, 30% of the attendees represented other job functions including representatives of the EU and their attaché’s and staff.
Job Function ● C-Level/Owner 6.99% ● Vice President 6.29% ● Director/Head 30.07% ● Attorney/Counsel 0.70% ● Administrative 2.10% ● Manager 31.47% ● Analyst 2.80% ● Consultant 13.99% ● Specialist 3.50% ● Other 2.10%
The event represented a vast array of mobile leaders across multiple industry platforms ranging from consultants, operators, regulatory and associations & NGOs. Specifically, 24% of attendees were from Government, Associations and NGOs, and 22% represented Mobile Network Operators.
Industry
● Mobile Network Operator 21.68%
● Consultancy 21.68%
● Network Infrastructure Vendor 13.99%
● Association/Foundations 11.89%
● Government/Regulatory 11.89% ● Finance/Banking/Insurance 2.80%
● OSS/Billing Vendor 2.10% ● Fixed Network Operator 2.10%
● Systems Integrator 2.10%
● App & Software Development 1.40%
● Device Manufacturer 1.40%
● Integrated Solution Vendor (Software Only) 1.40%
● Mobile Virtual Network Operator 1.40%
● Advertising/Marketing/PR 0.70% ● Automotive/Transportation 0.70% ● Broadcast/Media 0.70% ● Component Manufacturer 0.70% ● Healthcare 0.70% ● IT/Hardware Manufacturer 0.70%
The GSMA Mobile 360 — Europe conference, held on 8 December, saw great success in the
collaboration of government officials and the mobile industry to address growth in the European Union
through mobility.
Representation by prominent companies and organisations including AT&T, Deutsche Telekom, Ericsson, European Commission, European Parliament, Telecom Italia and Telenor Group, among others, supported enthusiastic discussions throughout the event.
From the engaging conference sessions to the extensive networking opportunities, our attendees participated in a unique and valuable experience that will help to shape the future of mobile in the European Union.
Attendees at Mobile 360 –Europe represented more than 15 countries, including 12 from the European Union.
Geography
Thank you to our Mobile 360 – Europe Sponsors and Partners:
0.70% 8.39% 0.70% 0.70% 0.70% 0.70% 0.70% 74.83% 2.10% 0.70% 2.10% 2.80% “The conference was aimed well at senior members of Operators looking at the digital economy from a macro level”
Director, IRG Consulting
Official Media Partners
Partners