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Monthly Mobile Games Data

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(1)

Newzoo Subscriptions

Monthly Mobile

Games Data

iOS/PlayStore Game Revenues & Downloads +

Key Mobile Gamer Demographics

(2)

Unique Insights

Based on both transactional & consumer data

App Store

Transactions

Consumer

Behaviour

App Store Tracking &

Analytics

Consumer Research &

Market Analysis

Products

Data Subscriptions

Summary Reports

Custom Analysis

Revenue / Download data

Consumer data

All You Need

to Know

About the

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Three products

And a wide range of countries to chooose from

1. Data Subscription

monthly game-by-game revenues and downloads

2. Summary Report Subscription

monthly market size data and top five games per country

3. Custom Analysis

(4)

Monthly App Store Data

Top 200 grossing and top 300 downloaded games

Easily select the publisher

and see their games in the

top 200 gross ranking and

top 300 free and paid

ranking across all app stores.

Revenue and download

data. Per country and per

App store.

Over 30 datapoints per

game.

Stores:

iPhone iPad PlayStore Amazon Windows 8

End 2012:

Readily available:

US, UK, Germany, France,

Italy, Spain, Netherlands,

Belgium, Russia, Brazil,

Japan, China. Over 75 other

countries at request.

(5)

Consumer Research Data

Interactive access to key demographics and preferences

Export to powerpoint or excel

Select topics & variables

Select or compare countries

Filters to cross analyze

(6)

Available Countries & Scope of Data

For the monthly full subscription: app store + consumer data

App Store Data

Consumer Data

iPhone/iPod iPad Google Play** Amazon Windows 8 Data Explorer Q1 2013 Q1 2013 >75 countries other countries at request, e.g. South-Korea, Australia dec 2012 Q1 2013

US EU* UK GER FR IT ES BE NL RU BR JP CN OTHER

US EU* UK GER FR IT ES BE NL RU BR JP CN OTHER

See Newzoo.com

*EU as aggregate of the available EU countries (7) ** Only game-by-game revenue data. Not downloads. dec 2012 dec 2012 dec 2012 dec 2012 dec 2012 dec 2012 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013 Q1 2013

Full data subscription for the UK

(€5,000 per year)

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Methodology

AppStore & Consumer Data

A1. PROJECT DOWNLOADS, REVENUES

& RANKS

Based on transactional data collected from Distimo Monitor, we project known download volumes and ranks onto a graph.

A2. CURVE CALCULATION

With these ranks and downloads, Distimo calculates the

downloads/ranking curve for each day individually.

A3. DOWNLOAD / REVENUE

ESTIMATES

Download and revenue volumes can now be calculated.

A. Monthly Downloads & Revenues (Distimo)

Download and revenue volumes are estimated based on daily sampling of downloads, revenue, rankings and prices. Estimates are based on transactional data from over 100.000 apps with over 1.5 billion downloads per quarter.

d o w n lo ad s / re ve n u es rank position d o w n lo ad s / re ve n u es rank position d o w n lo ad s / re ve n u es rank position

B. Consumer Research Data (Newzoo)

 Bi-annual consumer surveys (CAWI) involving > 25,000 invitation only respondents

 10+ countries per batch

 National representative respondent selection on age, gender, education, income and region.

 Margin of error 2-3%, with 95%

confidence interval and using full sample.  Translation & data validation performed

by local games industry professionals.  Extrapolation to representative totals after extensive benchmarking & local validation

 Interactive access through online tool: Newzoo Data Explorer.

(8)

Three products

And a wide range of countries to chooose from

1. Data Subscription

monthly game-by-game revenues and downloads

2. Summary Report Subscription

monthly market size data and top five games per country

3. Custom Analysis

(9)

Mobile Games Summary Report

Monthly high level report on revenues and downloads

(10)

Three products

And a wide range of countries to chooose from

1. Data Subscription

monthly game-by-game revenues and downloads

2. Summary Report Subscription

monthly market size data and top five games per country

3. Custom Analysis

(11)

© 2012 Newzoo/Distimo

Custom Analysis

Example: Infinity Blade I/II vs Kingdoms of Camelot

iOS Downloads

US

iOS Revenues

US

Price depends on scope of

Games, Publishers, Countries

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Pricing & Contact

and some cool free services

Pricing

of subscriptions and custom analysis

Distimo Monitor

the free app analytics tool for game developers and publishers

Top 20 Games & Publishers

Published every month on newzoo.com

Contact us

(13)

Pricing

For subscriptions (12 months) and custom analysis

Full Data

Summary Report

12 months

US EU* UK GER FR IT ES BE NL RU BR JP CN OTHER AT REQUEST

US EU* UK GER FR IT ES BE NL RU BR JP CN OTHER

*EU as aggregate of the available EU countries

** Google Play Store: Only game-by-game revenue data. Not downloads.

US or EU*

€9,000

Price per country

12 months

All countries

€12,000

Custom Analysis

US EU* UK GER FR IT ES BE NL RU BR JP CN OTHER

One-off

€1,500 - €2,500 - €5,000

Depending on scope

Individual countries (not US)

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www.distimo.com/monitor

Distimo Monitor: Free App Analysis Tool

Analyze your apps and ads with our free web-based app store analytics tool.

Features

 Support for all major app stores and ad networks.

 Detailed analytics including downloads, revenue, rankings and reviews.

 Unlimited number of apps, ads and developer accounts.

 Drill down to continents and countries.  Track one-off, in-app and ad revenue.  Automated event detection.

 Export your data to various formats.  Free.

Top 20 games

Top 20 publishers

www.newzoo.com/free

Free: Monthly Rankings & Tool

Check out our completely renewed Newzoo.com

(15)

Contact us

Or buy directly online

Order subscriptions online on newzoo.com

Newzoo

Wybe Schutte

[email protected]

+31 20 6635816

References

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