• No results found

Customer segmentation in B2B markets: the relationship between customer segmentation and market orientation

N/A
N/A
Protected

Academic year: 2020

Share "Customer segmentation in B2B markets: the relationship between customer segmentation and market orientation"

Copied!
43
0
0

Loading.... (view fulltext now)

Full text

Loading

Figure

Figure 1-The Nested Approach to Customer Segmentation
Figure 2- The cycle of preferred customership
Table 1- Case Overview
Table 2 – Criteria used for Segmentation
+2

References

Related documents

A Novel Vehicular Information Network Architecture Based on Named Data Networking (NDN)”, IEEE Internet of Things Journal

In the last few years, online Social Network Systems (SNSs) thrived and changed the overall outlook of the Internet. These systems play an important role in making the Internet

The editor of European Journal of Medical Research would like to thank all our reviewers who have contributed to the journal in Volume 18 (2013).. Ahmed

Thus, the use of two separate inverters in the proposed DVSI scheme provides increased reliability, better uti lization of microgrid power, reduced dc grid voltage

Results showed that participants in CBT group sessions, a significant difference between dissonance and self-esteem in middle-aged women compared to pre-test

The results of pharmacognostic studies revealed that, TS of midrib, leaf constants (Table 3) organoleptic characters (Table 4) and preliminary phytochemical analysis

The present study reports physicochemical characterization and antioxidant activity of essential oils extracted from guggul ( Commiphora wightii ) exudates collected from

The result of this experiment was as follows. When one level high desk and the chair from the proper size were used, the fatigue degree comparatively became small in the erector