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Make your world an effective world.

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effective world is an international agency for online

marketing and technology with a particular focus on B2B communication.

 Culturally-adapted services ranging from strategic consulting to operationalimplementation.

 36 languages are used in 60+ countries.

 Process standardization and automation as well as consistent controlling = optimal efficiency.

 Several world market leaders and hidden champions have already incorporated effective world’s sustainable solutions into their growth strategies.

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1998

effective virtuelle Konzept GbR was founded

8

effective world – Company History

2000 effective GmbH Mannheim, Germany 2007 effective world Shanghai PR China 2008 effective world Montreal, Canada (2015) (Ottawa 2008-2014) 2007 Google Professional

26.01.2015 effective world Group – effective world US Inc., Rockville, MD, USA 3

2009 effective world Paris, France 2010 effective world Singapore effective world Istanbul, Turkey 2009 inxmail Partner 2011 The effective Institute of Intercultural Competence was founded in Mannheim 2014 effective world Rockville, MD, USA 2013 Searchmetrics Partner 2011 effective world Seville, Spain

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Our Team

online marketing

expertise,

programming skills

, creativity,

graphic design

,

linguistic

skills

& cultural

competency,

B2B marketing

know-how,

product knowledge, inherent understanding of your

industry

,

media planning

and IT architecture,

passion, precision and

perseverance

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Integrated Services

for effective Marketing

Online Marketing Marketing Systems and Services

Internet Technology Customer Care Design and Video

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International Online Marketing Communication in B2B for Branding and Lead Generation

 Search engine advertising

 Display advertising

 Social media advertising

 Re-marketing/targeting

 Content marketing

Consulting and Workshops

 Online media planning

 SEO, social media: analysis and application

 Trends in B2B communication

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Support for active Online Marketing Campaigns

 Standardization and automation of online marketing

 Provision of control systems to measure

success and optimise results: Searchmetrics, Google Analytics, effective.tracking, Brandwatch (social media monitoring)

 Active contact qualification (lead generation campaigns) with a highly specialized call center in the B2B /

industrial sector

 Multilingual call center (outbound services) Consulting and Workshops

 Implementation of online tools

 Searchmetrics, Brandwatch, Google Analytics

Marketing Systems

and Services

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Web Development

 Global web integration platforms

 Multilingual, multi-domain CMS

 Programming of interfaces for multiple systems

 Design and development of customised tools

 Online application of special, tailor-made solutions Consulting Services

 Usability, stability, time management and costs

 International range of projects, many years‘ experience in the international B2B sector

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Content Services und Technical Support

Our Customer Care team are the helping hand for all your online operations

 Complete management of multilingual web content

 E-mail marketing campaigns: tailor-made solutions

 Software workshops for mailing systems, CMS and various analytical tools

 Customer-specific, thorough and fast resolution of any problems

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Web Design, Online Advertising and Communication

We engineer a connection between your message and your target audience via, for example:

 Responsive design/web design

 Banner design

 Design of Powerpoint templates

Our design solutions rely on simple elegance, strength and wit rather than fashion or the latest graphic mannerism.

The highly creative content of our video clips, combined with target-oriented filmic presentation, result in an extraordinarily impressive visual experience.

We create a clear cinematic message in our video clips for - Corporate, HR

- Products, product launches

- Events (company, trade fairs, exhibition openings)

Our clients' communications’ strategies and corporate identity form the cornerstone of our work.

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International Communications and Advertising

 Cultural perception of product and brand names, texts, images and logos

 Optimization of your international marketing strategy

 Avoidance of costly intercultural errors

effective Institute of

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Workflow and Processes

26.01.2015

Input

effective world Group – effective world US Inc., Rockville, MD, USA 12

Strategy Execution Reporting Optimization

1

Client Briefing •Analysis

•Concept •Strategy

2

2

a

4

5

Workshop

3

•Campaign •OM Websites Launch •Analysis •Controlling •Tests •Ideas •Improvement

•Consulting •Workshop

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26.01.2015

Advantages for our clients

Automation

& Standardization

of all services

Cost-effective &flexible services for medium-size businesses with global operations

Time to Market

- faster than the competition with centrally controlled processes Quality with consistent CI, CD Consistency in the management of various marketing channels Culturally aware marketing strategies

Buffer zone for

clients with increased workloads

(fast take-over of online services)

effective world Group – effective world US Inc., Rockville, MD, USA 13

Employees with knowledge of an often complex range of

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26.01.2015 effective world Group – effective world US Inc., Rockville, MD, USA 14

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26.01.2015

Contact

effective world US Inc.

11140 Rockville Pike

Suite 411

Rockville, MD 20852

USA

T: +1 240 200 5353

C: +1 202 386 2774

F: +1 240 630 4051

mehdi.zare@effective-world.com

www.effective-world.com

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26.01.2015

Copyright

©2014, effective world | effective GmbH Foto: Ernst Fesseler, 2012

Design: Ziran Xie, 2014 Text: effective GmbH

This presentation is the intellectual property of effective GmbH. The reproduction or use of any content, concepts or ideas may only take place with the written consent of effective GmbH. Bu sunumun telif hakkı effective GmbH’ye aittir. İçerik ve konseptler, ancak effective GmbH’nin yazılı izni ile kullanılabilir.

Cette présentation Powerpoint est la propriété d´effective GmbH et est exclusivement destinée à la présentation. Le contenu ainsi que les idées et concepts cités dans cette présentation ne peuvent être utilisés qu´avec le consentement préalable et écrit de la société effective GmbH.

Diese Präsentation ist geistiges Eigentum der effective GmbH. Jede Verwendung des gesamten Textes oder die Verwendung von Teilen der Konzeption oder der Ideen kann nur mit schriftlichem Einverständnis der effective GmbH erfolgen.

Todos los derechos reservados. El contenido y la estructura de esta presentación están protegidos por los derechos de autor. Las informaciones o datos de la misma no pueden ser utilizados ni reproducidos de ninguna forma ni en parte sin la aprobación previa por escrito de effective GmbH. effective GmbH 是该文件中所有页面设计、页面内容的著作权人;文档中所引用的图片部分来自于商业图 库或个人相册,仅限于本文件演示用途。未经本公司授权,任何个人或者组织不得抄袭、转载、摘编、修 改本文件内容;本公司与他人另有协议或法律另有规定的除外。

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