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Cloud. Pure and simple.

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IBM Competitive Project Office

Cloud. Pure and simple.

(2)

We showed you how PureApplication is the

solid cloud application platform of choice

It has “Patterns of Expertise”

for easy topology deployment

It is Cloud. Pure and Simple.

Kingland Systems: “We had one pilot where we deployed the solution in two to four hours. Before it would take between five and 10 days and involve many more people.” — Matt Good, Principal, Software Architect, Kingland Systems

“It took only two weeks to get up and running as far as the full automation of our products so we could leverage the patterns. Now it's just a matter of selecting the parts from the library and clicking the button to deploy the application. It’s that easy.” — Matt Good, Principal, Software Architect, Kingland Systems

Kingland Systems case study Web site

Example Web application and database pattern

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We showed you how PureApplication is the

solid cloud application platform of choice

It has system performance

and value

It is Cloud. Pure and Simple.

Desert Research Institute: “We selected IBM PureSystems because they had a great blend of capabilities — easy to deploy, use and maintain, faster processing, highly scalable, available and secure, and cloud ready.” — Dr. Stephen Wells

DSI press releaseand DSI case studydownloadable PDF

Great performance for best

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We showed you how PureApplication is the

solid cloud application platform of choice

It has Integrated management to

help keep labor and costs down

It is Cloud. Pure and Simple.

Blue Shield of California: “We are pleased with the IBM PureApplication System. It was easy to deploy and customize. Blue Shield has gained tremendous

efficiencies by leveraging the power of Patterns received with the system; and have created additional Patterns to fit our specific needs.

Through PureApp's single interface, we can control, monitor and manage multiple environments. PureApp has provided us with the confidence to meet the needs and expectations of the business.” — Michael Mathias, CIO, Blue Shield of California

Single “pane of

glass” console

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PureApplication System sees tremendous

success – here’s some highlights

With

250% growth

in 2013 across 20 countries; as far north

as Siberia and as far south as Australia

An

85% faster rate of adoption

since launch than Oracle

Exalogic

Nearly

30% of our unit sales have been with new

clients

to IBM, against incumbents like Oracle, Cisco UCS, HP,

Dell, JBoss, Open Source

In 4Q13,

35% of our sales were repeat orders

, highlighting

the value PureApplication System delivers

Optimized patterns continues to grow with

over 200 patterns

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The story is clear: Cloud. Pure and simple.

Available through PureApplication

Complete, integrated private cloud

Fastest setup and time to value

Ideal platform to deploy predefined patterns

Best price/performance

Single, integrated management console

Lower deployment and overall labor

Lower cost per workload

Offering more entry point options and lower

acquisition price than competitors

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General Specific Refined Executive Presentation BVA Results Workshop Delivered

PureApplication System Business Value

Assessment (BVA) overview

Process is interactive, focused on Client’s specific needs and pain points.

Define scope, gather initial data Business case socialized, refined, completed Assumptions validated, benefits areas discusses, data gathered

Business Value presented, benefits quantified.

Business priorities, projects, and key events discussed. Scope

defined.

Review data and assumptions -Questionnaire

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Desig, Procure, Install 2% Creating new sw stacks 8% Provisioning 11% Change Requests 5% Patches&Fixes 17% Incident Mgmt & Problem resolution 15% Firmware upgrades 5% Other maintenance 2% Monitoring 8% Storage Management 4% Virtualization Management 2% Scripts Maintenance 0% App Development 10% App Testing 2% App UAT 1% Performance Impact 2% Procurement Operations 2% Call Center 0% Business Productivity 3% Migration 0%

Productivity Benefits Distribution

BVA delivers: Sample analysis results

$0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000 $8,000 Alternative PureApplication T h o u sa n d s PROCURE&INSTALL DESIGN&PROVISION IT MANAGEMENT APP DELIVERY FACILITIES&ENERGY ALTERNATIVE HW,SW,MAINT PUREAPP SOLUTION $-$1,000 $2,000 $3,000 $4,000 $5,000 $6,000

Apr-13 Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15 Oct-15 Jan-16

T h o u sa n d s Break-even by Quarter

Cumulative Benefits by Quarter Cumulative Investment by Quarter

$0 $500,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000 HW Server HW Rack Networking Storage SW Licenses Expert System Maintenance Facilities & Energy

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Free of Charge total cost of ownership study that helps customers evaluate the lowest cost option among alternative approaches. The study usually requires one day for an on-site visit and is specifically tailored to a customer’s

enterprise.

The study can be focused on at least one of the areas below:

We conduct Eagle studies for System z, POWER, and PureSystems accounts

Over 300 customer studies since the formation of the TCO Eagle team in 2007

Engage our Eagle-Eyed TCO Experts!

̶ Start by sending an email to [email protected]

Fit For Purpose Platform Selection Private Cloud Implementation Enterprise Server Issues

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Customer Testimonial

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What should you do now?

Talk to your local IBM representatives (some are in the

audience)

They are your “key resource” in helping you improve

(12)

ibm

.com/puresystems

References

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