Virtuoso
Cheryl Bunker
THANK YOU!
THANK YOU!
2016
2016 Virtuoso Events
Preview of 2016 Virtuoso meetings
Virtuoso Travel Week – Global
Registration process and cost
2016 Virtuoso Events
www.virtuosomeetings.virtuoso.com
Login Required
Frequently Asked Questions Quick Registration Guides Dates and Locations
Virtuoso Travel Week Tours
Delivering Networking to Advisors
New format to bring networking to frontline advisor 30 Preferred Partners attend full week across all cities 180 Advisors attend half-day in each city
– Maximum of 90 per session (AM or PM)
– Networking lunch includes attendees of both sessions
No charge to attend
Virtuoso Travel Week Tours
Registration Process
Each week opens 75 days prior and closes 30 days prior to each week
Open to all advisors, selling owners, and managers Virtuoso Travel Weeks are Preferred Partner region
specific, ideally advisors will attend shows with in their primary region (e.g., USA vs. Latin America)
US/Canada members may attend in any of the five regions no matter of their physical location
Virtuoso Travel Week Tours
Sample Week
ThursdayOmaha
WednesdayChicago
TuesdayDetroit
Virtuoso Travel Week – Midwest
22 Weeks in 2016 will include:
Virtuoso Travel Week Tours
Events Website
virtuoso.com login required Dates and locations
Virtuoso Travel Week Tours
Events Website
Weeks in BLUE open
for registration or view details
Registration Open
Virtuoso Travel Week Tours
Event Website
Click Icon for Details
- Event Agenda
Virtuoso Travel Week Tours
Dates & Locations
February - June
Dates Event Locations
February 1 – 3 Virtuoso Travel Week – West Coast Seattle, Los Angeles, San Francisco February 22– 25 Virtuoso Travel Week – Midwest Chicago, Chicago, Cincinnati
March 7 – 10 Virtuoso Travel Week – Southeast Richmond, Raleigh, Atlanta
May 10 – 12 Virtuoso Travel Week – Canada Montreal, Toronto, Vancouver June 14 – 16 Virtuoso Travel Week – Southwest Denver, Dallas, Houston
June 20 – 23 Virtuoso Travel Week – Northeast New York, New York, Boston
Subject to change and final schedule published on website. Cities in red will offer Professional Development Day
Virtuoso Travel Week Tours
Dates & Locations
July - November
Subject to change and final schedule published on website. Cities in red will offer Professional Development Day
in conjunction with Virtuoso Travel Week Tour.
Dates Event Locations
September 13 – 15 Virtuoso Travel Week - West Los Angeles, San Diego, Phoenix September 13 – 15 Virtuoso Travel Week – Midwest Detroit, Chicago, Omaha
September 20 – 22 Virtuoso Travel Week – Florida Tampa, Jacksonville, Miami October 18 – 20 Virtuoso Travel Week – Canada Montreal, Toronto, Vancouver
Virtuoso Travel Week Tours
Cost/Fees
Cost to Attend – Complimentary
- Must register to attend
Late Registration - $25
- Any accepted registrations after registration deadline Changes - $25
- Changes received after registration deadline Cancellation - $50
- Cancellations received after registration deadline
No Show - $50
Professional
Professional Development Days
Continuing Education
One-day training events in five North America cities
Offered in-conjunction with a Virtuoso Travel Week Tour Open to all advisors, selling owners, and managers
Each Professional Development Day opens 75 days prior and closes 30 days prior to each day
Professional Development Days
Dates and Locations
Date Location Pre/Post VTW Tour
February 22 Chicago Pre
March 10 Atlanta Post
June 13 Denver Pre
June 20 New York Post
September 12 Los Angeles Pre
Professional Development Days
Dates and Locations
Cost to Attend - $100
- Must register to attend
Late Registration - $25
- Any accepted registrations after registration deadline Changes - $25
- Changes received after registration deadline Cancellation – $100
- Cancellations received after registration deadline
No Show – $100
Professional Development Days
Sessions:
Life Lives in Language (Helen Nodland, CTC)
Building Relationships with Social Media (Jay Lindstrom) Virtuoso Cruise: Exclusives, New Programs and Benefits New To Virtuoso
Learning from the Best
Making Money with Virtuoso Air Understand Virtuoso Marketing
How to Work Smarter with Virtuoso On-sites Is Return on Life Right for You?
Professional Development Days
Dates and Locations
virtuoso.com login required Dates and locations
Frequently Asked Questions Click Register Now to begin
Professional Development Days
Registration and Info
Click Icon for Details
- Event Agenda
- Registration Dashboard - Participants List
Description of Classes
Virtuoso Travel Week - Global
Dates and Locations
August 6 – August 12, 2016
Las Vegas
Virtuoso Travel Week - Global
Dates and Locations
Functions & rooms at all three host properties with different price points
Convenient convention space proximity
< 7 minute walk between Vdara & Bellagio < 7 minute walk between Vdara & Aria < 5 minute door-to-door car transfers
between Aria & Bellagio
Event design minimizes need to travel back and forth between properties
Virtuoso Travel Week - Global
Four Core Components
Virtuoso Travel Week - Global
Continuing : Strong investment
in relationship building New: 4 hours/day
New: Both Bellagio and Aria campuses
Scheduled 4-Minute Relationship
Appts
Virtuoso Travel Week - Global
Four Core Components
Scheduled & Anytime Meetings
Using My Events:
Continuing: Schedule meetings with
Virtuoso staff and cruise executives in Cruise Café
Continuing: Schedule anytime meetings
Virtuoso Travel Week - Global
Four Core Components
Community Events & Functions
Crafted opportunities for face-to-face
connections between community members Continuing: VAST, Voyager Club Hosts,
Top Cruise Producers, etc.
Virtuoso Travel Week - Global
Projected Daily Schedule (Mon–Thur)
Activity Time
Breakfast (at General Breakfast venue at respective hotel or at invited venue) 6:30 - 7:30
Pre-Appointments Break (to allow time to arrive at appointment tables) 7:30 - 8:00
4-minute Appointments [Session 1] in assigned ballroom at Aria or Bellagio 8:00 - 10:00
Morning Break (with food and beverage) 10:00 - 10:30
4-minute Appointments [Session 2] in same ballroom at Aria or Bellagio 10:30 - 12:30
Pre-Lunch Break (to allow for time to get to lunch venue) 12:30 - 1:00 Lunch (at General Lunch venue at respective hotel or to invited venue) 1:00 - 2:00
After Lunch Break (to allow time to return to appointment tables) 2:00 - 2:30
10-minute Meetings [Session 3] in same ballroom at Aria or Bellagio 2:30 - 4:00
Afternoon Break (to allow time to get to Community Function venue) 4:00 - 4:30 Community Functions (at multiple venues in conference spaces) 4:30 - 5:30 Dinner/Evening Activities (on your own or at invited venues) 5:30 - on
Virtuoso Travel Week - Global
Understanding Appointments/Meetings
4 “Areas” for Appointment Tables
Advisors stay at same table for entire week
Preferred Partners move to new “area” each day 10-minute sales meetings
between Member and
Virtuoso Travel Week - Global
Creating 10-Minute Sales Meetings
Priority Advisor requests to see Preferred Partner?
Preferred Partner requests to see Advisor?
Attribute** Match between Preferred Partner & Advisor
1st Yes Yes N/A 2nd Yes No N/A 3rd No Yes N/A 4th No No Yes
CONGRATULATIONS!
Over 70% of your
Advisor Profiles are
Advisor Profile
Why Update My Profile?
3rd party verification of your advising services
Place for consumers to see their reviews posted Media requests to Virtuoso
Advisor Profile
virtuoso.com
Photo
Specialty - Interests
Places I’ve Been
Six Fields Complete to Display
Languages
(Including English)
Bio
Years of Experience
Advisor Profile
Lead Generation
Virtuoso Network
830 advisors in 157 agencies actively participating in taking leads
Advisor Count
EMEA 0
APAC 64
LAC 113
US Central and Canada 133
US NE and Canada 129
US SC and Canada 71
US SE and Canada 132
US West and Canada 188
Lead Generation
Virtuoso Network
Believe it or not, the number of consumers registering (both prospects and leads) has grown by:
Lead Generation
Program Status
National Geographic
- Program re-imagined and focused on building a better supplier partnership
Cunard
- 1 year program test complete, challenging leads, time consuming to administer (managing dupes,
existing clients, and advisor responsiveness in program). Merrill Lynch
- Doing a reset to focus on FA to TA outreach Saveur
Lead Generation
Plan Going Forward
• Increase site traffic by continuing best practices in SEO and redoubling efforts around this with existing staff and new site content editor.
• Home page testing • Hotel booking
• Chat on the website
Lead Generation
Home Page Testing
Lead Generation
Lead Generation
Pilot Program - Chat on the Website
Working with third party vendor and 10-15 advisor to test out the feature on Virtuoso.com in Q1 2016. Consumers can pick who
they want to chat with. Advisors log into a web
Client E-Mail
Why It’s Important
Marketing
Client E-Mail
Why It’s Important
Marketing
Client E-Mail
Why It’s Important
Marketing Virtuoso
Reserve
