+
Mobile/Virtual Terminal
Workshop
Marrakech 30th October 2015
How we have integrated the use of
mobile/virtual terminal into our
+
CM3 Ingénierie
Our core business:
TurnKey solutions to manage
the Pari-Mutuel points of sale
+
CM3 Ingénierie
3Software editor and integrator with over 20
years in pari-mutuel expertise
• Created in 1996
• Extensive knowledge and experience on French and
foreign customer requirements
• Particularly addressing the African countries
Twofold expertise: pari-mutuel business
trade and technology
+
Our References in France and Abroad
3Operators and Race organisations for designing
complete systems
Hippodromes Paris and Province
PMU France TJK (Turkey) ATS (Tunisia) Belgrade Racing Club
PMU Madagascar, LONAB, COGELO, LONACI
Partnered with software editors specialized in specific projects PMC ILTS SEPMO Editech Ludwin Arius
With large industrial groups in the project management
Texas instrument
Schneider
+
Modular applications: points of sale monitoring, pari-mutuel server, smart information system,
Scalable: to guarantee continuing adaptation to the development of future needs and consistent with technological changes,
Tailored to local environment risks of disruption and technical constraints.
VegaSolution
Our
TurnKey solution
to manage the
points of sale
network
+
Since 1996, our betting solutions
have equipped more than 4000
points of sale
Operators Points of sale
Guinea Conakry 400 Djibouti 100 Rwanda 100 Madagascar 400 Burkina Faso 800 Congo Brazzaville 600 Turkmenistan 1000 Ivory Coast 1200
+
Mobility appears in all kinds of betting sales organisation :
B to B
with dedicated vendors in the physical points of sale,
B to C
through internet or personal mobile phone
.
Focus on
the distribution
channels in Africa:
Physical point of sale
Virtual point of sale
+
African market :
Sharing our
experience with
mobile devices
With millions of mobile users on the continent, there is a
great potential and an untapped market which is
ready to be harvested.
New virtual distribution channels as ICT expands and
grows on the African continent.
A very competitive gambling environment with competition
among traditional gaming operators and newcomers.
Africa is one of the
world’s most rapidly
growing markets
+
Africa :
Rough operating and technical
constraints for betting system
+
A technological and economical model taking
into account the specificities of African markets
An optimized technical architecture to successfully answer the African operating constraints and answer the African pari-mutuel challenges in the best secure and efficient ways.
A new approach of POS equipment tailored to local environment technical constraints mainly based on rugged mobile terminal instead of the dedicated gaming terminals.
A multi channel communication approach to keep high level of security and reliability.
A scalable solution based on partnership to guarantee continuing
adaptation to the development of future needs and easily integrate new distributors.
+
Our answer:
Multi devices
Multi communication channels
Physical
+
Physical point of sale equipments
challenges for a B to B organisation
Taking into
account the
environment
of each point
of sale.
Taking into
account the
environment
of each point
of sale.
Equipment selected according to the turnover
To reduce « time to market »
Scalable according to available infrastructure
To answer constraints on the field
Various communication networks and partnership with virtual telco operators
+
B to B points of sale network:
Our choice of the point of sale equipments from
rugged and professional devices
+
Working with the great providers
+
The ultra light
terminal:
less than 400g
associated with BT
printer
Our ”success story”
Windows CE
Power autonomy of
8 hours in used
Rugged, IP54
Multi-communication
Power autonomy of 3000
tickets
Rugged
50mm/s
+
« All-in-one » mobile
terminal with card
+
Very positive customer’ feedbacks about
mobile devices
Cost effective Interopera ble and open for other betting application (Windows platform) Easy to spread over the territory even with very poor infrastruct ures Reduce the risk of degradatio n and the theft risks of the equipment Power autonomy Scalability to adapt to several communic ation network Technology continuity in time 17+
Multi channel communication
18Mix the
communication
channels inside the
betting network to
ensure a large
coverage
Mix the
communication
channels inside the
betting network to
ensure a large
coverage
Wifi
GPRS
Vsat
Dedicated link USSD+
Customer pain points
Mobile operators’ white and grey zones
Unsatisfactory data service availability rate
Lack on visibility on 2G / 3G continuity over
time
Lack of control over fleet
+
Virtual Telco operator offers the best coverage through
the existing networks
20
Wherever radio signal is detectable, MobiquiThings always
connects your devices to the best available network , worldwide.
MobiquiThings Smart Sim MobiquiThings Core Network & Tailored IS Paris Frankfurt
Thanks to our patented embedded software, our Sim switches to the best Network in real time
Thanks to our own infrastructure, we deliver an outstanding up time
Load Balancing Worldwide 3GPP mobile operators 2G, 3G, 4G Worldwide 3GPP mobile operators 2G, 3G, 4G
+
Virtual Telco operator
empowers the quality of service
21
One Global SIM
Optimized service cost of ownership inside country and across border Local everywhere Cross border Always best connected Optimized Radio coverage and Quality of Service across geographies
Professional Services
In-house expertise and partner network:
Dynamic Network Attachment
Reduces Technology risks by agile and dynamic switching according to device fleet operation logic
+
Full flexibility due to CM3
software products and alliances
Virtual point
of sale
+
Virtual terminal : A new business approach
to integrate new distribution channels
The relative large amount of contributing organizations in innovative ICT services has been the cause of important changes that took place in the value chain.
Traditionally, one company would perform all necessary activities that make the service work. Nowadays, this is often divided between specialized contributors. This invokes the creation of an ad hoc value net which replaces the more
traditional value chain.
In this value web, there is less hierarchy and it is more adaptable to changes in roles or contributors.
+
m-banking m_betting Cash deposit through money transfer External Punter accounts Payment from mobile phoneVirtual Terminal:
Inter-connection with existing platforms
Our partners bring:
Their technical
expertise in mobile
environment,
TurnKey contracts
with bank
organisation or Telco
operator,
A large and scalable
range of existing
features.
We have opened our betting system to m-banking or m-betting platforms to add the virtual distribution channel betting to our solutions.
+
Mobile betting application IOS, Window, Adroiid compatible
+
• Sim cards • E-recharge centre • Internet application to hit the market on time and on budget. • Project management • Development • Support • Software applications for remote banking facilities Bank facilities IT technologies VAS TelecomInter
net
M-banking and
+
Easy to use on desktop and mobile devices:
View:
Dashboards and reporting,
Analyse:
Export data to business intelligence system,
Smart information
system to manage the
+
Recent promising approaches:
Service-Oriented Architecture (SOA)
Multi-platform hybrid applications
New and innovative internet providers
Cutting-edge
technologies and
fresh perspectives to
address technological
challenges
28+
Cutting-edge technologies and approaches:
Service-Oriented Architecture (SOA)
A service:
logical representation of an
activity with specific
outcome,
self-contained,
may be composed of other
services,
"black box" to consumers of
the service
may be under the control of
The SOA approach is an architectural style that
supports service-orientation. Service-orientation is a
way of thinking in terms of services and
service-based development and the outcomes of services.
Procedural Oriented Object Oriented Component Oriented Services Oriented
+
Cutting-edge technologies and approaches:
Multi-platform hybrid applications
Hybrid application using both
javascript and native code:
easily use native code to interact with the phone’s APIs,
hybrid UI by rendering native controls,
preferred option: native veener
minimal native application with the bulk of the UI logic done in javascript, app stores and key navigation aids, Custom level of trade-off between user-experience and cost.
Approaches to reach multiple mobile OS:
•
multiple native applications -> high cost
•
cross-platform toolkits -> poor user
experience
+
Cutting-edge technologies and approaches:
New and innovative internet providers
Facebook's Connectivity Lab is starting to build drones, satellites and lasers to deliver the internet:
solar-powered drones delivered and able to fly without landing for three months at a time,
Facebook plans to use a linked network of the drones to provide internet access to large rural areas,
Promises to deliver 10Gbps internet access.
Google’s Loon Project offers balloons to deliver the internet:
Flight in the stratosphere,
Partnering with Telecommunications companies to share cellular spectrum,
There are regions in the world where the internet has penetrated
poorly (bad coverage) or the currently available speeds are far
from good standards. But this situation could rapidly change…
+
Conclusion: a new generation of pari-mutuel IT tools to
meet new betting challenges in constrained
environments
New betting offers, new distribution channel, new business models Smart information system• To control over the point of sale network
• To analyse the turnover through business
intelligence module
MOBILE DEVICES • New generation of rugged
professional devices, based on global standards, to meet mobility challenges
SECURE
COMMUNICATION • Multi communication
channels to ensure
communication reliability (USSD, GPRS, Wifi, Vsat, etc.)
INTEROPARABILITY • Interconnection between
the pari-mutuel IT and the internet gaming platforms to cover the m-betting needs and to answer to the new digital uses of bettors