More Than
Implants™
United StateS
More Than Implants™
Customer
Loyalty
We appreciate your commitment to Straumann, and hope that you utilize the resources available through the More Than Implants program to achieve your practice growth goals. Please take a few moments to review this program brochure, and keep it on hand to make the most of the services available to you as a Straumann customer.
The 2016 More Than Implants Program Year runs from March 1, 2016 – February 28, 2017.
The purchase volumes above are required to maintain membership status from year to year. Any benefits or services not utilized in the Program Year may not be carried over to the following year. A clinician must be part of a qualifying practice during the Program Year to enjoy member benefits and services, regardless of purchase volumes or practice affiliations during the previous calendar year.
The terms and benefits identified here are current as of January 1, 2016. Straumann reserves the right to modify or cancel terms of membership or benefit program available through the program at any time and without notice. Straumann is not responsible for any claims or damages asserted by customers in reliance upon the terms and benefits of the program. The benefits of the More Than Implants program are subject to Federal and State law; including, but not limited to, the exclusion of select benefits and mandatory reporting.
Welcome
More Than Implants™ 2016
600+ implants or $200,000+ annual net purchases or 100+ emdogain boxes 300+ implants or $100,000+ annual net purchases or 50+ emdogain boxes any Straumann purchase
The NexT LeveL of ServIce
Welcome to Straumann More Than Implants, our customer loyalty program that recognizes and rewards Straumann customers.
More Than Implants delivers a variety of value-added benefits and services to provide increased value and practice support to our customers, including world class service and support, patient education, practice building tools, and training and education programs.
MeMBerShIP
More Than Implants offers services for every Straumann customer, and as your purchases with Straumann increase, so do the benefits. Membership levels include Platinum, Gold, and Customer, and your status is achieved through purchases made during the previous calendar year. Each Program Year begins the March after the qualifying calendar year end and concludes the following February.
Be
N
ef
IT
S
o
ve
rv
Ie
W
Simply doing more
SMMore Than Implants™ 2016
Service & Support
More Than Implants
Practice
Management Training & education
Patient Pro
foUr ServIce AreAS - cUSToMIZeD for YoUr SUcceSS
The More Than Implants 2016 service areas are organized into easy-to-navigate categories. Use each section to select services and take advantage of those that best fit your needs.
Practice Management
Practice management, marketing and business tools for the entire dental team. Training & education
Comprehensive training and education programs for all types of dental professionals and expertise levels, designed to help you achieve optimal treatment outcomes and security in product handling.
Patient Pro
Straumann Patient Pro is a new integrated marketing program that delivers content for use at each step of the patient journey. With content on your website and social media channels, and in your practice – Patient Pro covers all your patient communication needs.
Service & Support
Best-in-class services and support set Straumann apart and allow you to focus on your priorities as a dental professional.
Browse the following pages to learn about More Than Implants’ range of services that offer practical solutions for your practice, lab, and partners.
PrAcTIce MANAGeMeNT
Platinum Implant User Conference (600+ implants or $200K+ surgeons only)
Online speaker consortium access
Referral survey
Practice marketing materials design service
Referral and Rx forms
Straumann media CD
Straumann logo labels
Referral communication template CD
Emdogain™ referral communication package
Online CARES® Lab Finder
Straumann CARES Interactive Treatment Guide and app
TrAINING & eDUcATIoN
Straumann course discounts
North American Education Center VIP access
Educational demonstration materials access
Education program flyer creation
Straumann education event support
Lunch-and-Learn training sessions
Lab technical training
At-a-glance
1 Excludes CARES products
iPad® is a registered trademark of Apple, Inc.
PATIeNT Pro
Online Straumann Dentist Finder listing
Complimentary Patient education models
Sesame Communications Online Patient Marketing Support
Straumann® Patient Pro Marketing Packages
• Digital Pro – Online and digital content for websites, social media & eMarketing
• Practice Pro – In-office print and digital materials
• Patient Relations Pro – Tools for a positive treatment experience
• Engagement Pro – Help satisfied patients become advocates for your practice
ServIce & SUPPorT
More Than Implants E-Newsbrief
Priority toll-free hotline
Straumann product first look
Membership plaque
Complimentary shipping on all orders1
Straumann Young Professional Job Board Access
Straumann Young Professional Program
Straumann RDH C.A.R.E. Network
STARGET digital magazine and app
The Straumann Guarantee®
Straumann manufacturing tour
Straumann eShop
Online Straumann Verification Tool
Customer service and specialized sales team support
Practice management
1 The Platinum Implant User Conference is by invitation only. This annual conference is designed exclusively for Platinum level
implant customers at $200,000+ annual sales or 600+ implants.
2 Straumann may decline to produce materials that do not comply with legal or regulatory requirements.
Implant user conference
PLATINUM IMPLANT USer coNfereNce:
november 11 – 14, 2016 – Belmond Charleston Place; Charleston, South Carolina
The Platinum Implant User Conference is a unique event for our Platinum implant customers to share clinical expertise, interact with Straumann® executives, and review new developments in dentistry. Plan to join us this year in historic Charleston, South Carolina, at the Belmond
Charleston Place! Straumann® covers airfare, hotel, meals, and airport transfers.1 Details regarding registration will be
sent directly to invitees.
STrAUMANN oNLINe SPeAker coNSorTIUM AcceSS
straumann.cvent.com/straumann_speaker_consortium
Platinum members enjoy exclusive access to our online Speaker Consortium Resource Portal to download educational presentations and product images. Visit straumann.cvent.com/straumann_speaker_consortium and under the “Speaker Resources” tab, select the “Resource Portal” button to create a login.
SeSAMe coMMUNIcATIoNS SUPPorT
A leader in online patient marketing, Sesame Communication offers educational opportunities and discounts
exclusively for Straumann customers to help manage your website, social media, and online presence, and our Patient Pro materials (see the Patient Pro services). Contact Sesame to learn more at straumann@sesamecommunications.com • Free online effectiveness assessment for Straumann customers (a $395 value)
• Special Straumann pricing on Sesame solutions: • Platinum: 50% off setup fees
• Gold: 40% off setup fees • customer: 30% off setup fees
referrAL SUrveY
Straumann’s referral survey template helps you better understand how to support referring dentists. Use it as-is or customize it to better suit your practice. Contact the Straumann marketing department to obtain a copy.
STRAUMANN® IMPLANT POST-OPERATIVE COMMUNICATION FORM
From surgical doctor to restorative dental team. If you need an additional supply, this form can be photocopied. (please do not fax this form to Straumann’s Customer Service Department.) Patient:_________________________________________________ Date of implant placement:______________________________ Surgical doctor: Anthem Periodontics Phone: 702/270 4600 Fax: 702/270 7773 Restorative doctor:________________________________________ Laboratory:______________________________________________ Straumann Representative: Chris Mabeus
Place the Certification of Authenticity
sticker here
For additional information, please contact your local Straumann representative, Chris Mabeus at 760/587 5809 or chris.mabeus@straumann.com Implant(s) placed
Tooth # Sticker Comments Anthem Periodontics • 2610 W. Horizon Ridge Parkway, Suite 202 • Henderson, NV 89052 • phone (702) 270-4600 • fax (702) 270-7773
Anthem PeriodonticsE
DDE ANDRADE, DDS, LTD
Anthem Periodontics places Straumann products
PrAcTIce MArkeTING MATerIAL DeSIGN ServIce2
The Straumann Marketing Department can help you create materials to fit your practice marketing
needs.2 This includes design services only and does not include printing or distribution costs. Your
Straumann representative can show you samples on their iPad® to get started.
• Platinum: Custom-designed materials for the practice, events and referral or patient marketing needs. • Gold: Personalized Straumann materials with the practice logo and contact information.
GeNerAL BeNefITS
Rx and RefeRRal foRms
Straumann Rx Forms help ensure that your dental partners use genuine Straumann implants and prosthetics for patient cases, and help to maintain consistent communication between the dentist, surgeon and labs. Forms are available for Roxolid® (USLIT 484), Straumann Restoration (USLIT 279), and our interactive general implant referral form (www.straumann.us/implantreferralform).
stRaumann media Cd
Request a complimentary Straumann media CD, containing a library of lifestyle photos and images that illustrate the use of Straumann products. Available through the Straumann Marketing Department, it is a valuable tool to develop your marketing materials and practice growth activities.
stRaumann logo labels
Order Straumann logo labels to help organize your office supply areas, label Straumann-related files, documents and products, and to brand your office or lab as a Straumann provider. Order your labels from customer service using article number USLIT 386.
RefeRRal CommuniCation temPlate Cd
Straumann’s Referral Communication Template CD helps surgical practices create their own referral
marketing brochures. This complimentary CD can be ordered from Straumann Customer Service using article number USADV 035, and contains samples and design files for you to provide to a local design service for personalization and printing of your own brochures.
emdogain™ RefeRRal CommuniCation PaCKage
There are a variety of tools for Emdogain users to improve patient communication, assist with Emdogain case management and help referring dentists understand procedures and identify patients. This package includes brochures, PDF samples, letter templates, and more. Order a complimentary Emdogain Referral Package (USLIT 381) from Customer Service at 800/363 4024.
online CaRes® lab findeR
www.straumann.us/labfinder
Straumann CARES Scanner labs are listed on the Straumann Lab Finder at www.straumann.us/labfinder, ensuring dentists can obtain original CARES abutments and prosthetics.
stRaumann CaRes inteRaCtiVe tReatment guide + aPP
www.straumann.us/caresguide – app Store, and iPad® app
The Straumann CARES Interactive Treatment Guide help you navigate our CARES Prosthetics Portfolio. Users can search by indication or materials to explore the variety of choices available for indications and upcoming restorations.
Straumann Restoration Form Straumann CARES Interactive Treatment Guide + App Referral communication
template
Contact details / Location
Hours:
Monday – Friday X:XX a.m. – X:XX p.m.
Lab Name Technician(s) Address 123 Main St. Anytown, US 00000 Tel. (555) 555-5555 Fax (555) 555-5555 E-mail info@labemail.com www.labwebsite.com Lab Name Technician(s) www.labwebsite.com Map Lab Name Lab philosophy
"RESpEcT FoR pATiEnTS, STAFF, pARTnERS And SUppliERS" • Motivation and commitment of each employee • Reliability and respect • …
Lab equipment • Straumann® cARES® cS2 Scanner • Straumann® gonyXTM table • Furnace • ceramic / veneering materials • Accepting digital impression scans
prescription Form For the straumann® restoration
Dr. Name: ______________________________________________________________________ Address: _______________________________________________________________________ City: _______________________________ State: ________________ Zip: ________________ Phone: __________________________________________________________________________ Patient Name: _________________________________________________ Male Female Deliver By: _______________________________________________________________________
Straumann cadcam materialS zerion zerion is a zirconium dioxide ceramic material for use in the oral cavity ticon™ ticon is pure titanium for use in the oral cavity coron™ coron is a cobalt-chromium non-precious alloy for use in the oral cavity polycon™ ae polycon ae is a PMMA-based material for use in the oral cavity
implant platform, Straumann cuStom abutmentS (available in zro2 or ti) Straumann synOcta RN Straumann CrossFit NC Straumann synOcta WN* Straumann CrossFit RC *WN available in Ti only
Material Type: Titanium ZrO2
implant platform, Straumann Stock abutmentS Straumann NN, octagon hex connection Straumann Narrow CrossFit™ Connection Straumann RN Anatomic Cementable Multi-Base Solid Abutment synOcta® LOCATOR Meso Gold LOCATOR® Gold Straumann Regular CrossFit Connection Straumann WN Anatomic Cementable Multi-Base Solid Abutment synOcta LOCATOR Meso Gold LOCATOR® Gold
Place Laboratory Sticker Here
Straumann crown and bridge *Porcelain fused to zirconia Zirconia-Porcelain Junction Margin PFM Metal-Porcelain Junction Margin Full Metal Porcelain Butt Margin
Specific inStructionS ― uSe only genuine Straumann componentS
Dr. Signature: _____________________________________________ License #: __________________________ Date: ________________
REMINDER: Please enclose models, impressions, and/or bite registration templates with this form. No Substitutions. PFZ* Lingual or Buccal Margin Pontic Design
Cemented crown for the custom abt. Screw retained crown (porcelain
applied to custom abt.)
© Straumann USA, LLC
2009. Straumann
® , synOcta
® , and CrossFit™ Connections are
trademarks or registered trademarks of Straumann Holding AG, or its affiliates. All
rights
reser
ved.
LOCATOR® is a registered trademark of Zest Anchors, Inc. All rights reserved.
4/09 USLIT 279
Training & education
3 Discounts do not apply to ITI or other 3rd party educational courses.
STrAUMANN coUrSe DIScoUNTS
Enjoy discounts for Straumann courses3 during the program year:
• Platinum: 20% discount • Gold: 10% discount
feATUreD BeNefITS
20%
10%
vIP NorTh AMerIcAN eDUcATIoN ceNTer AcceSS
Platinum and Gold members are invited to hold their educational events at our state-of-the-art facility in Andover, Massachusetts. The Straumann Education Team will provide support to coordinate and manage your event, including planning, on-site logistics, and tours of our manufacturing facility. Program costs (food and beverage, speaker fees, etc.) and travel are not covered by Straumann. Contact Straumann Education at 978/747 2553 or
education.us@straumann.com for information.
eDUcATIoNAL DeMoNSTrATIoN MATerIALS AcceSS
Educational demonstration materials are available for loan for hands-on training sessions conducted by a Straumann sales professional. Demo materials are available on a first-come, first-served basis. Ask your Straumann representatives about demo materials for your next educational program.
eDUcATIoN ProGrAM fLYer creATIoN
Straumann provides design services to help promote your Straumann education program. This includes design services only, and does not include printing costs or distribution of materials. • Platinum: Custom-designed program flyer
• Gold: Personalized program flyer
• customer: Straumann-branded program flyer
Speaker Tracy Butler, RDH, MFT
Date Wednesday, February 4, 2015
Time 6:00 PM – 6:30 PM 6:30 PM – 8:30 PM Registration Program Food will be served
Location Springhill Suites Las Vegas Convention Center 2989 Paradise Rd Las Vegas, NV 89109 702/443 5880
Program DeScriPTion
This program focuses on the key role hygienists play in ultimate patient care. Emphasis will be placed on the evolution of periodontal and regenerative therapies, and the significant impact these therapies have on comprehensive care dentistry. The program provides practices tips and tools to optimizing periodontal therapy and explores the advances, capabilities and benefits of periodontal regeneration. Emphasis is placed on implementing effective treatment protocols and how biologic modifiers, particularly enamel matrix derivatives are used to regenerate lost hard and soft tissue. Establishing effective practice and patient communication to enhance case presentation and case acceptance of these therapies is a highlight of the program.
Learning objecTiveS
• Establish evidence based decision tree to enhance periodontal awareness • Understand the biologic basis of periodontal regeneration versus repair • Understand the indications, method of use and regenerative potential of enamel matrix derivative and other biologic modifiers • Implement effective communication to enhance treatment acceptance
Subject code 495 Sac Straightforward Type Lecture ce credit 2.0 Hours Tuition Complimentary rSvP https://straumann.cvent.com/buchanan020415 Questions? Contact Territory Manager Todd Buchanan at 702/994 9755 or todd.buchanan@straumann.com
The Hygienist’s Role in Regenerative Periodontics In Association with Anthem Periodontics and Dental Implants,
Ed DeAndrade, DDS and Jessica Allen, DMD, MSD Wednesday, February 4, 2015
GeNerAL BeNefITS
stRaumann eduCation eVent suPPoRt
Education is the cornerstone of our commitment to deliver reliable and esthetic tooth replacement solutions. Our experienced education team and sales representatives provide exceptional education programs for all types of dental professionals. The Straumann Education Team provides support to coordinate and manage events, including online program registration sites to help you with registration management, promoting the program and managing CE. Contact education.us@straumann.com for more information.
lunCh-and-leaRn tRaining sessions
Straumann’s well-trained sales representatives deliver “Lunch-and-Learn” training sessions at your practice, providing the opportunity to discuss the basic principles or new developments in dental implant solutions with you and your staff.
lab teChniCal tRaining
With your investment in the Straumann CARES Scanner, Straumann waives tuition for two members of the lab team to attend our specialized CADCAM user training. Our technical training experts help users understand the Straumann CARES workflow, capabilities of the scanner and design functions to help ensure success with Straumann CARES CADCAM. Visit our website or contact your Straumann Lab Territory Manager to find a training session in your area.
Straumann Patient Pro.
The plus for your business.
PATIeNT Pro DeLIverS MArkeTING coNTeNT for eAch STAGe of The PATIeNT joUrNeY
The four Patient Pro marketing “packages” listed below will help you guide patients through the entire journey – from consideration and decision-making to aftercare, and, finally, to advocacy of your treatments and practice. Contact your representative or customer service to order materials or the Patient Pro program brochure (NAMLIT 1093), or visit our new media portal on Straumann eShop.
Straumann® Patient iPad® app Patient education literature Sesame Communications Support
examples
ѹ Online dentist finder (Platinum and Gold customers) straumann.us/dentistfinder ѹ Sesame Communications – Straumann customer support
ѹ Special Straumann customer discounts on Sesame Communications services ѹ Complimentary online effectiveness analysis from Sesame Communications
ѹ Learn more: straumann@sesamecommunications.com or www.sesamecommunications.com
Content – Digital Pro portal on www.straumann.us/eShop
ѹ Patient content for your website, social media and eMarketing (images, text, illustrations, videos available on eShop)
Guidance & Support on www.straumann.us/eShop
ѹ eBook online marketing manual ѹ Playbook for social media episodes
Recommendation
ѹ Recommendation cards to encourage word-of-mouth referrals ѹ Feedback cards to help collect testimonials
ѹ Online marketing guidance for your practice (e.g., how to get online reviews)
Digital Pro
Online & digital content and support for your website, social media, and eMarketing
Engagement Pro
Build business & leverage your existing patients as advocates of your practice
coNSIDerATIoN
ADvocAcY
PATIeNT Pro-4 PAckAGeS
Office posters and presentations Referral cards Social media and website content
via Straumann eShop
iPad® is a registered trademark of Apple, Inc.
ѹ Patient education models: 3:1 Patient Education, Pro Arch, or Periodontal Disease model ѹ Platinum: 2 complimentary models per practice each Program Year
ѹ Gold: 1 complimentary model per practice each Program Year
Aftercare tools
ѹ Aftercare flyer
ѹ Online patient aftercare information at www.straumann.us/patients
Follow-up tools
ѹ Implant passport with implant & abutment information ѹ Patient appointment cards
Awareness & education tools
ѹ Print posters for the office
ѹ Patient literature for introductory information ѹ Movies for waiting room
ѹ Open-house presentation template ѹ Straumann user certificate
Information & Consultation tools
ѹ Patient education literature for in-depth education ѹ Straumann® Patient iPad® app
ѹ 3D animations for treatment education
Patient Relations Pro
Tools to help you create a positive treatment experience
Practice Pro
Print and digital materials for your office to help your patients make the right choice
evALUATIoN
exPerIeNce
PATIeNT Pro-4 PAckAGeS
MOMENT OF CHOICE
Service & support
4 Excludes CARESproducts
5 For implants placed as of April 1, 2011, Straumann will replace any failed implant under the lifetime limited warranty,
provided that genuine Straumann products have been used to place and restore it.
More ThAN IMPLANTS e-NeWSBrIef
Enjoy the convenience of quarterly updates and benefits reminders with the MORE THAN IMPLANTS E-Newsbrief, a quarterly e-newsletter delivered directly to Platinum and Gold members. To confirm your subscription to the E-Newsbrief send an e-mail to feedback.nam@straumann.com and include your email address with subject line ‘MTI E-Newsletter.’
STrAUMANN YoUNG ProfeSSIoNAL ProGrAM
The Straumann Young Professional Program is a community of dental students and professionals, providing support during and immediately after dental school. Our Young Professional Portal is the entry point to the program and is the key to accessing the networking and ongoing learning opportunities, business resources, and ongoing insights into the dental market and industry – www.straumannYP.com.
• Platinum and Gold members: Post your open positions on our Young Professional Portal job board! Your post will be seen by Straumann Young Professionals from across North America.
PrIorITY ToLL-free hoTLINe
Platinum and Gold members have a priority toll-free telephone line, listed on your membership card, direct to our most experienced Customer Service and Technical Support representatives. Calls to this dedicated line are given priority to facilitate your orders and answer product questions.
STrAUMANN ProDUcT fIrST Look
Platinum and Gold customers receive priority email announcements when new Straumann products are on the horizon – you’ll receive direct notification to your office when a new product or service introduced to the market.
MeMBerShIP PLAqUe
New Platinum and Gold members receive a personalized plaque to recognize their status as a top Straumann customer.
coMPLIMeNTArY ShIPPING oN ALL orDerS4
Platinum and Gold members receive complimentary shipping on all orders.
GeNerAL BeNefITS
staRget digital magazine and aPP
STARGET, Straumann’s official magazine is going digital! STARGET will still feature product innovations, clinical cases, and industry trends, but coming in June 2016 our new STARGET digital site and App will launch for all customers.
stRaumann Rdh netwoRK to C.a.R.e
We invite all RDH’s to become members of our Network to C.A.R.E. – “Communicate. Assess. Refer. Educate.” – with this complimentary membership, you’ll gain access to a full library of resources, continuing education, research, and our monthly e-news. Register today to gain valuable knowledge and advance the CARE you provide every day for your patients, visit www.straumann.us/RDH.
the stRaumann guaRantee®
We deliver top quality products that offer simplicity, precision, and reliability. So firm is our belief in our quality that we provide a limited lifetime warranty on all Straumann implants.5
stRaumann manufaCtuRing touR
All Straumann customers are invited to visit our North American Headquarters in Andover, Massachusetts for a personal tour of our world class education, training and manufacturing facility. Gain an appreciation for the quality, precision, and reliability that is designed and manufactured into every implant. Contact your representative to learn more.
stRaumann eshop and my aCCount – shiPPing disCounts
www.straumann.us/eShop
Straumann eShop and My Account offers fast, easy and convenient online ordering. eShop gives you 24/7 access to real-time order tracking, free shipping for all customers on orders of $500 or more, and online bill pay. Register online at www.straumann.us/eShop, or contact Straumann Customer Service to receive an eShop user ID and password.
online stRaumann VeRifiCation tool
The Straumann Online Verification Tool enables you to confirm that you have purchased and received an original Straumann component. By entering the product number and lot number, you receive instant
verification that a component is authentic. Eliminate all doubt and ensure that you have a genuine Straumann abutment via the Online Verification Tool under the “Services” section of our www.straumann.us Professionals website.
CustomeR seRViCe and sPeCialized sales team suPPoRt
Straumann sales representatives with expertise in surgical, restorative, digital, and regenerative solutions are available to answer questions, and deliver the solutions that are right for you. Additionally, the Customer Service Team is available Monday – Friday, 8:00 am – 8:00 pm ET at 800/363 4024 to support your practice.
eShop The Straumann Guarantee®
Straumann Young Professional Program
International headquarters Institut Straumann AG Peter Merian-Weg 12 CH-4002 Basel, Switzerland Phone +41 (0)61 965 11 11 Fax +41 (0)61 965 11 01
Straumann North American headquarters
Straumann USA, LLC 60 Minuteman Road Andover, MA 01810
Phone 800/448 8168 (US) 800/363 4024 (CA)
Fax 978/747 2490
www.straumann.us www.straumann.ca
USLIT 400 2/16
© Straumann USA, LLC 2016. All rights reserved.
Straumann® and/or other trademarks and logos from Straumann® that are mentioned herein are the trademarks or registered trademarks of Straumann Holding AG and/or its affiliates. All rights reserved.
