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© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 2

Use the mobile app to complete a session

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1. Access “My schedule”

2. Click on this session

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(3)

Enabling IT as a service broker

with the Service Catalog

HP Software Professional Services

Felix Fernandez / June, 2014

@ffromero

#HPDiscover

(4)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Managing a mosaic of services

Year IT execs expect to confidently manage business processes

across services spanning data centers and public and private clouds

2012 2013 2014 2015 2016 2017 2018 2019 2020

100%

80%

60%

40%

20%

0%

Confidence

2020: Managing a mosaic of services

An IT service broker

needs to

shield

the business from

the complexity of

managing it all.

(5)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Information

Applications

Infrastructure

Mitigate risk

Mitigate threat of

business service failures

and inability to comply

with regulations

Reduce cost

Achieve better ROI & reduce

IT costs through service

provider & delivery

optimization

Agility

Faster response to

changing business and

customer needs

Innovation

Deliver competitive &

service advantage

Analysts predict enterprise cloud services will be

used by 8 out of 10 of the Fortune 1,000 companies

What is driving IT to become a service broker?

Traditional

Managed cloud

Private cloud

Public

cloud

(6)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

And what are the challenges of managing

multiple suppliers?

IT is responsible for evaluating, designing, procuring, delivering, and managing IT

services and resources on behalf of the business. IT must protect the business from

the complexity of managing multiple suppliers:

• Inconsistent processes for onboarding and off-boarding

• Disparate management platforms

• Loss of visibility and control

• Unclear, inconsistent accountability

• Cost-inefficiency

• Need for ongoing integration

(7)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Do nothing

But the pace is unsustainable

Limit the number of vendors you use

And suffer vendor lock-in while missing out on best-in-breed technology

innovations

Let each responsible party select, contract with, and manage their own vendors, to

the best of their ability

And lose all semblance of consistency and control

Transform IT into a service broker, utilizing a

Service Integration and Management (SIAM) approach

Frost & Sullivan. Managing Vendor Sprawl: How SIAM Can Help You Gain Control. 2014

(8)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Re

fe

re

nc

e

arc

hi

te

cture

Process model

Information model

Technology integration

Standalone

Shared service

Service integrator

Service broker

Low maturity

High maturity

Operational focus

Strategic focus

Optimize

Transform

Transform

Transform

Legacy

standalone

Shared service

delivery

Optimize

Optimize

Optimize

Transform

Hybrid service

delivery

Open market

service delivery

IT operating model

Multi-supplier

(9)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

ATL Incident

Escalation

1.9 Major Incident Handling 1.8

Major Incident Confirmation 1.11 Complaint Handling 1.1 Interaction Handling 1.2 Incident Logging &

Assignment

1.6 CPS or CDP Incident Investigation & Diagnosis

1.7 CPS or CDP Incident Resolution & Recovery

1.12 Tracking and Escalation 1.11 Task Management 1.3 Standard Incident Investigation & Diagnosis 1.3

Standard Incident Acceptance

Incident

Record Alerts Closure 1.10 End

Critical

CPS/CDP

Standard

1.5 Standard Incident Resolution & Recovery

Business

IT

(service

integration

layer)

Suppliers

Example process flow across multiple vendors for

Incident Management

(10)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Business

units

CIO

Compliance and

security

Service assurance

and quality

Cost effective, predictable

service usage

Visibility of the service

portfolio

Clear responsibilities

and accountability

Service sourcing

strategy

CIO

Internal organization

In-house

applications

centers

Data

Private cloud

services

Workplace

services

External suppliers

Hosted

services

Outsourced

services

services

Cloud

Communication

services

?

Services

Demand

…IT must integrate and manage all services, no

matter the source

(11)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Service Integration and Management (SIAM):

The operating model for multi-sourcing management

SIAM operating model

components

Governance

• Obligations, policies and roles

Operational processes

• Processes, goals and metrics

Technology

• Integrated management tools

Service

consumption

Service provider

ecosystem as

single entity

towards business

Service provider

ecosystem

Govern

Plan

Build

Run

Service integrator

Service delivery

Lines of business

Service

provision

operations

Service

Service

brokering

Service

consumption

SI governance

Demand & supply chain

management

orchestration

Service

Service

(12)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IT performance management and

continuous service improvement

• Single source for reporting IT business

performance information

• KPIs to measure supplier performance

• Performance data for benchmarking and

decision-making

(13)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Service Portal and Catalog

Unified end-user service

experience

• Consumer-oriented shopping

experience

• Seamlessly integrated to internal and

supplier services

• Hybrid fulfillment and service

delivery: on-premise, off-premise

(including cloud)

• Business-oriented service structure

…with a unified experience for enterprise employees

Service Integration and Exchange

Service Portal and Catalog

(14)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Manage the total

service experience

Manage the

service lifecycle

Transform the

Service Catalog

– Single point of access for request

– Knowledge access

– Become a 21

st

Century IT department

– Standardize on services

– Integrate with incident, request,

problem, change

– Include supplier services

– Become a service provider

– Automate provisioning

– Integrate with other fulfillment engines

– Manage catalog lifecycle

– Integrate supplier fulfillment processes

– Become a service broker

Capability

Val

ue

From a cutting-edge service catalog to service

lifecycle automation

(15)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

4 4

Service Map

Family Enterprise Life Group

CO M M O N SE RV IC ES BU SI N ESS PR O C ESS SU PPO R T P RODU CT A ND SE R V ICE M A NA GE M E NT CH A NN E L S E R V ICE S

Car Insurance Contracting Car Insurance provision management Car Insurance Order management

Enterprise online office Car product development General Insurance Contracting General Insurance provision management General Insurance Order management

Enterprise and Family management Health Orders Contracting & Management

Health provision management Mapfre online office

Life contracting Life provision Life order management

Life Management Life technical processes Industrial Risk contracting Credit and Guarantee contracting

Agricultural Risk management External portals

Mapfre online office Insurance Banking

Customer Help Desk User Service Desk Workplace management

Internal portals

Life insurance network Credit and Guarantee provision management Car Insurance Professional

Network management General Insurance Professional Network Management

Mapfre insurance network Credit and Guarantee order management Global Risk contracting &

Order management Life product development Insurance broker Multicentre Industrial Risk order management Industrial Risk provision management Health Professional Network Management Global Risk provision management Industrial Risk product development Club Mapfre Medical centre management Mapfre Renting Health and Safety prevention services

Service map

Service brochures

Service Portal

Designing the service catalog…

Unified experience

• Consumer-oriented shopping experience

• Seamlessly integrated to internal and supplier

services

A menu of IT services

• A menu of services that business users understand

• Service map structure and scope aligned to business

customers

• Defining the relationship between:

• Services and business functions/processes

• Services and business organization

(16)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Supplier

Governance

Supplier

on-boarding

and off-boarding

Service

Orchestration

Service

Assurance

Suppliers

Cloud

providers

Internal IT

HP Propel Portal

HP Propel Service Exchange

HP Propel Portal and Catalog

Line of business

Service Catalog strategy and design

Service Catalog maturity

Service Catalog strategy for multi-supplier integration

(17)

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

For more information

Attend these sessions

• Tuesday, 1:00pm, RT3381, HP

Propel –on becoming an IT

Service broker

• Thursday, 10:30pm, BB3334,

Capabilities and technologies for

the IT Service Broker

• Thursday, 12:00pm, BB3109,

Regaining control of your IT

Service lifecycle

• Thursday, 3:00pm, DF3582,

Propel and Multi-Supplier

Integration Services

Visit these demos

• HP Propel: Connected

Intelligence for IT as a Service

Broker, DEMO4259

• HP on HP: “IT’s Inside Story”

guru bar, DEMO3728

• HP Software Services: Guru Bar,

DEMO4274

After the event

• Contact your sales rep

• Visit the HP Propel website at

hp.com/go/propel

• Visit the HP SIAM website at

hp.com/go/SIAM

(18)

Thank you

www.hp.com/go/SIAM

www.hp.com/go/propel

www.hp.com/go/hpswprofessionalservices

www.hp.com/go/hpexperts

www.hp.com/go/software

felix.fernandez@hp.com

(19)

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