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MMA 225 - 1400

DIGITAL IMAGING FOR GRAPHIC DESIGN

Instructor: Anna Pinkas

! Email: apinkas@bmcc.cuny.edu ! Schedule: Thursdays 2:00-5:40pm ! Room: FH-705 !

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COURSE DESCRIPTION

This course continues the study of digital imaging as it relates to

graphic design. A core philosophy of this class is the introduction of photographic images as a basis for approaching 2D design

concepts. !

During the semester, this class covers digital input, editing, archiving, and begins to study digital output.

!

Artistic, theoretical, and technical aspects of digital imaging will be considered. Reading will focus on the use of technology in

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SKILLS

!

By the end of the course, you should understand… !

The difference between analog and digital images How digital cameras work

How to format images properly (for web and for print) How to save and organize your digital files

How to use photoshop and illustrator to edit, manipulate and combine images and text

The terminology related to digital imaging Digital imaging’s historical context

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GRADING

! • Weekly Assignments: 30% • Midterm project: 20% • Final Project: 25% • Quizzes: 15%

• Teacher evaluation and class performance: 10% !

!

At BMCC, the maximum number of absences is limited to one

more hour than the number of hours a class meets in one week. In the case of excessive absences, the instructor has the option to

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COMPUTER LABS

• 199 Chambers, Room N-261

◦ Hours: Mon-Thu: 8am-12am, Fri: 9am-12am, Sat-Sun:  8:30am-12am

!

• 70 Murray Street, Room. M-1109

◦ Hours: Mon-Thu: 9am-8pm, Fri: 9am-3pm !

• 245 Greenwich (Fiterman), Room LL03

◦ Hours: Mon-Fri: 8am-10pm, Sat-Sun:  8:30am-1:30pm !

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HARDWARE

DSLR cameras and tripods can be checked out by students for a period of 48hrs from the Media Center located at 199 Chambers Street, Room S-530B

!

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SUPPLIES

REQUIRED

!

•  USB Removable Flash Drive !

SUGGESTED !

• Sketchbook

• HB, 2B and/or 4B Sketch pencils • Eraser

• SD Card

• Digital Camera • Tripod

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TEXTBook + assigned reading/viewing

Pages from the textbook will be assigned weekly. Other reading and watching references may also be posted on the class blog.

Photoshop CC: The missing manual

!

by Lesa Snider !

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BLACKBOARD

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CLASS BLOG

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INTRODUCTIONS

\

Interview your neighbor using the questions listed below (feel free to add your own):!

!

First name, standing, department!

!

Five things about you (for example: nicknames, how many brothers and sisters, favorite movies, artists, video game, future school or career goals, etc.)!

!

List all your computer skills (for example: Microsoft Word, Keynote, Photoshop, Illustrator, InDesign, HTML/CSS etc.)! !

What do you hope to learn in this class?!

!

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CONTACT EMAIL

Please send me an email with your preferred address at: apinkas@bmcc.cuny.edu

with the subject line

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SENSORS

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point-and-shoot

phone camera

DSLR

CAMERA TYPES

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10x optical 10x digital

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point-and-shoot

phone camera

DSLR

CAMERA TYPES

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point-and-shoot DSLR

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point-and-shoot

phone camera

DSLR

CAMERA TYPES

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EXPOSURE MODES

• Program (P)

!

• Shutter Priority (S or Tv)

!

• Aperture Priority (A)

!

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IN CAMERA FILE FORMATS

JPEG

• Lossy File Format

• Not as High Quality as RAW • Processed in camera

!

RAW

• Lossless Format • Proprietary

• Provides the highest image quality

• The unprocessed data must be edited with a digital imaging software.

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UPLOADING TO A COMPUTER

HARDWARE

!

• Use the cable that came with your camera • Use a memory card reader

!

SOFTWARE

!

• Directly drag/copy photos to computer

• Use a photo application such as iPhoto or Adobe Bridge

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FOLDERS

Don’t put files on your desktop

!

Limit folder creation !

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HIERARCHY

Documents

mmp100

mes152 mma225

Photos Videos Music Spring2015

Fall2014

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NAMING YOUR FILES

• Use the underscore (_) as element delimiter.

cat_retouched.jpg

• Use the hyphen (-) or capitlization to delimit words within an element cat_colorRetouched.jpg or cat_color-retouched.jpg

!

•Elements should be ordered from general to specific (this holds true for dates) 2014-09-01_cat_colorRetouched.jpg

!

•Personal names within an element should have family name first followed by first names or initials.

PinkasA_assignment1.jpg

!

•Abbreviate the content of elements whenever possible.

!

•An element for version control should start with V followed by at least 2 digits and should be placed as the last most element.

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ASSIGNMENT 1

due next class

1. Adjust and convert the RAW image provided on the class blog in Adobe Camera Raw

2. Create a dropbox account.

3. In dropbox, create a folder for this class (this is where you will store all future assignments).

4. Upload the .jpg version to a folder called "Assignment1". 5. Post a link to that folder on the blog.

!

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TIPS for GOOD COMPOSITIONs

1. Clearly defined subject and background

! 2. Sense of balance ! 3. Point of view ! 4. Degree of simplicity

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BALANCE

No single area of the image should attract our eyes so much that we get stuck there. Instead, our eyes should be free to roam

around the image and take it all in.

A balanced image feels pleasing to the eye, and not lop-sided in any way.

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POINT OF VIEW

In photography, “point of view” means the position from which you/the camera sees the scene. Are you looking down on the

subject? Are you looking up at the subject? How close are you to the subject? Is there anything between you and the subject?

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SIMPLICITY

Pair down the image to its essence. Get rid of superficial/ distracting elements.

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ALL GOOD COMPOSITIONS HAVE:

1. Subject and background

! 2. Sense of balance ! 3. Point of view ! 4. Degree of simplicity

www.annapinkas.com/mma225/

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