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THE

BILLBOARD

The

Billboard.

- 0 .-..j.-TT^T.^i^Tiifnfjiniii «/fijjmrwtr erJrr, rrrrriitmJIrtlrraddmitd a.d modiAajatlr to"*

selousofIt.knowsItandfeelsIt issomething whichlieknowsIsnot a part ofIllsphysicalIfeing,although closelyIdentifiedwllhIt,becauseit andhisbodytiroindependently of one another.Whenthebody has been long atwork,themindbeingthe while.Inactive,theformergrows weary while thelatter Is comparative-lyfresh.Conversely, nfter long, pro-tractedmentaleffortthemind de-mandsreBt,althoughthebody tuny notrequireit.On the other. hand. Hie mlud and [he mind the body.The .formerIs.especially noticeableInillness,while after in-tensethought

(

meansloan end.Wonn sysicmlzuthem,v.-llhlliepurpose of understanding tSelr relations and as-sociationsanddiscoveringthelaws which govern theirmodes of opera-tion.To dothis,we resortto experi-ment.Thisisaform of observation eethe agentsofnatureinnew and different environment thatwemay notetheir actionthemoreclearly.The reader, by looking intohis.own mind, can see thatuponcertainIntelligencebeing presentedtohismind that:(1)his cognitivefai-ullicsncqnlredthe Intel-ligenceand assimilatedIt.and,r-1 thatthe assimilation affectedhis

emo-HearttoHeart, -Talks 'Publishers.'' MR.JOHN BR1SBENWALKER.— Wewouldliketoobilgeyou,and wouldIfitherewis tiny Venture.that merlteilcriticism.Insimpletruth, though,IlieMarch Issue of the Cosmo-politanisasnear faultless usIIIs posrihle forhuman endeavor to make It.•Tillsadmissionwillgrieveour heart for aweek and n day.

-COUG. B.HARVHY.-*225,000 for theNorthAmerican?Wheu!Ifyou really paidthat forIt.you are a farm-er,and you have boughtn goldbrick. Really,(leorgle.youmustlieaunions IndeedtogetIrnckInthebusiness. Yon willliehack.InearnestIfyon are

rseltt bany,il-Ml

sepii-ItIsnecessary at this stage of our Investigationslbatwetakei maylietermed the Psycliolngy-of Ad-vertlcs.Psychologyisthescience of themind, or rather,It Isthe science which Inquires into the working of the mind wllh a view of discovering the regularlaw*which governall Its op-eration*.ItIsan inductive science. The agent of observationIspure sctf-cohsclausness.Self-consciousnessIs notmind;ItIsa facnlty of the mind. NeitherisItconsciousness which sig-nifiesthemindawake n ml working. mind that enablesIttobeaware of Itself,toobserve Us,

mm

conditions andexercises.Hopkinsdelinesif: "The knowledge by the mind ofItself a, thepermanent and Unliable sub-ject ofIta,ownoperations."McCosb stylesIt:Thepower by whichwe takecognizanceofacting—say.as thinking orfeeling,asremembering thepastor anticipating the future; as

musclesto feelasstiffands liieyhailbeen overtaxed at

mayliemnlllplled, butno matterbow many are cited theywillnotlieipustoa definition or mind or explain whatItIs,Wecan not know whatItor anythingIs.In

elated,gratifiedordisappointed at the Intelligence,and,(3)thatIn conse-quence ofthisfeelinghe resolved or willedlodothis,thatortheother .this latterbeing an exercise of

Its ... Wee;

loving, fearing, resolving."

for the purposeof studying tbe opera-tionsofItself,we are exercising the facilityofself-consciousness. Psy-chologicalobservationsare obtained entirelyand exclusively through the

eIncentive,regardlessofthe 11actuatehimInso doing. »themind of an-nmber of persons; hencet irtiat .tomind?Itmaybe said atonce thatno replyIspossiblewhich

throughtheirattributes.ItIs.thus. Inntwodellneiceby.itsproperties, cold,"transparentandbrittle.tothis manner only canwe define mind, soul or ego.Wecan hut point out the at-tributeswhich.Intheirentirety, dis-tinguishItfromallother things..This which, ofItsown force thinks,feels and willsand which! while Intimately .connectedwithand closely .dependent upon the body,isInno sense Identical with Ihe-phyaical brganWtlbn,

'

The student of Advertlcs must also bea student of mind.Hemnstob-.. serveItsmanifestationsand classlfy them.Almost anyone, no matter how unaccustomedlothiskindof,IdvcsII-" .gallon,can very readily discover three differentand distinct•classesby;ol* scrying Ihe working of his own-mind. In thefirstplace,lieIsaware thatlie thinks andknows things,:Secondly, hemayascertainikatiie.feels pleased. or pained.Thirdly, homayllnd.i

Billboard Callers.

ratedfrom your moneyIn 'thiswise. Have ncare.Aflrr Ihe gait you have been going for thelastfew years you willtlndpushing n|>enolIforgrub— KAVT.ORISWOI-n.-Tlie covers are beautiful,buthave a care.The swapping habit' grows on one.Look nt Howell.Seewhat youmay come to.Yon are ruining your chances wllh the AssociatedBillPosters by accept-ingHoke's advcrtlslug.Ifyon per-sist.ProfitableAdvertisingwillnever —no.never—Itetheofficialorgan.

i I'MS.OCHft.—Suppose Ihey

do thinkIthascheapened the Times. What mailer?Because nthingIs cheap,itdoes not necessarilyfollow thatItIsteclotallydevoid of merit. .Instyon seelo ItthaiItdoes not he-.nuie nasty,ami youwillhotfallquite aslow socially as a barkeeper.Hnv,. done with proipslatlnnandvigorous denial.YouarepullingIhepublic

JAMKMUHIMlMKN demand createdInremotedistricts, whereinhiswares are not stocked.Is woollylost.The percentage realized onIsthereforesaddledwith the coBt of thatwhichIswasted,andI' suitsobi''

It Is II

.cf)

Forallthat,wecan 'hot tmust be con-sidered;andit fawellworth the while. Everyonelaaware ofsomething whichlieterms, "myself.". of"mylimbs,""mybody,"' "my brain;" therefore, this

he resolvesor wlllsto do llUngs,The powersOf.mind which perform Uhese actionsare facultiesand thetliree di-visions elted olioveIllustratethe three principalgroups;In/-theirclasslflea Hon;via.;tD.The Cognitive racultlrs. (2).theEmotional-Faculties,(3)vthc MotiveFaculties..--Each-ofthese classesIs,.In >turn,;dividedand su> :dividedand,Itmay besaid,indiffer .entmanner ami under different names

bydifferent, schoolsof;psychology. Theclosslflcallonof the.prlneipal

dl-:

visions mentioned above,however,is

dredball-.Iftwo of the bulletsIdt. the marksman did Well.

Modern Ingenuity, however, has pro-vided therifle.In thehands of an ex-pert,ahundred bullels not Infrequent-lymi one hundred limes and very sel-dom Indeed average more than 3 or 4 p;>r cent,ofblanks.

Modern ingenuity has also perfected billposting,bulletin spstems. distrib-uting' nnd'exhlbltlug.They are tbe agencies of publicitywhich the adver-tiser'cancontrol,beepingthem train-ed npon'and confining their execution

from your determination?Areweto appose s"u,1QTereachedIhe Ciiucluslonlliatyou can notkillIhe Herald?Are yonreadyatlastto scknowledge yonrselt defeated?

GEO.P.ROW-HEM^-Panloathe lll«riywe lake wllh your nniup, but youkuow you are always kicking up theone and raising the other.Butlu getdownlothe question—we would advise you nottobe so hasty.Hnsle Isfutile.Let us throw the cnldlight

hiyour basic Ibatallmen areliars. Ifallmen areliars.Itfollowsthat everymanIsaliar.Now, George, uo person suspects thatyou are either n

frepetitionandi lesSIteration,then use posters.They

'-iratemoreIna day than newspa-doina month und they cost oh!

mustlteaman,and by syllogismn liar,whichvitiates might sayunder anye HnsleIsfutile.This puisyouright, ceorgc.Whenever yon llnd yourself Inasimilartllleiiimn,consultus again.ComeloIhefountain-head for InformaIIon, liutremember—we do not swap,andwe have no exchangelist. The price of (he choice stuffIsten ciils a copy.

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THE

HLfcBOARE

|*

fair

=

Department

5—

ii

Are:..Country.FairsaThing

ofthePast Weareoftentold

tfroma lack ofinterest, auuwane tbeolfk-ers l-jhnotiuukea fairwithout the support of the people, the interestmost originate In the of-ficers.Itbus beencustomary with a l!reatman;togetouta catalogue from tea days to two, or perhaps.In some cases, three weeks,before the fainprintLOCO to 3.000 copies, mail fort;orfiftyofthem, hand

FairNotes. .

.mrtnow .limn* r»dr(orU»

optn-hand out, uselittleorno space In the local columnsof local papers, printin the cataloguethesamelistOf direc-tors^superintendents,year after year. Ml jer cent ofwhomdo not takeany Interest Intbefair,normake any ef-fortwhatevertowork np tbelr depart-of tbe past, so far as anj

Managers oflivefairs

take holdandailupbisdepartment. s.oftbe society and some time and energy to the np of thefair.Catalogueso and mailed outWemallinApril catalogueIntoeveryfamilyinti county.Thea> securing;the be* opening day willbechildren'sday. Wewin cbarge then a nominal en-trancefee.andspendtwicethe amount they pay Tor special attrac-_We will bave randfallbefore the Talr n get out special large editions ot some ofour localpapers,givingaInree amount of the space to advertising the features of onrfair,anda copy of the paper mailed. Into the home of every familyIn.thecouu.

boardsabout the county freely. Wewill guarantee to buyers of privi-legesa certain large number of admis-sion."toour gates;Ifwefailofthe nnnfber,acreelngtorefundtheh money paid for privileges in

propor-tlKLt cocntryfairshas theproperlyconductedrair ample room, and abundantt

ledat.theAgricultural College.oF iganmid.atHnrvaul.Univen-ily. :bewas afterwards instructorin yforseveralyears..liealso spent he Universities'Of Gev-Italy.receivingtherie'greeof TkKtor of Natural Sciences from the Uni-versityofTubingen.For several years he was1'rofessorofBotanyandDirector oftheSchool of Biologyinthe University ofPennsylvania..In1893.heconceived the idea of foundinga Commercial- Mu-scurj'villiIhe ratt--product**xhibite'l by differentnationsattheWorld:*.Fair, nt Chicago.He secured ithe authorityof Ihe Cityof Philadelphia,and surceedtd inhaving donatedtothe proposed Mu-seum, the large collections exhibited by nearlyevery country,especiallythe Simn-pMs.Coa*

Tbe I'llilndrl-tlaborandactivity.He ml

'111.beencurriedout.He hasvisited Hurope severallimes,. Iravelingthrough Bnatanil, France,Germany, -Swilwrlaitd, Italy,and olher countriesforthe purpose studyingt one andtrad

ally-visitedMexico.forthe ofgettingaccurate infor-MISSGERTRUDEWILLIAMS.

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1

TH6 BiLLBOARD

Obituary.

Managers

of Agricultural Fairs, Street Fairs,

Parks and Pleasure Resorts

YOUR

ATTENTION.

PLEASE

(16)
(17)

-Trifr

BIIXBOARD

17 M4SSA.CH1J6BTTS,

BROCTON, MAStt-BrntonAfrlenl CUM-SlNGTON.MASB.-fllltelie

Agricultu-ralBmltIT-Sep'^» W.«£,

CunnDtDKICE.aecj. CHEAT B A ItT^iO TONA^.— jilLlQLEFlELD,

"'MICHIGAN, ALLEGAN". MICH.—AlleE&D Counti

Agrlcul-HORNELLSvfLLB. N. T.-HomtllevWe

El-MARCARBTV ILLS. W. Y-c.i.kli! Moun-(*HAirk-JlluralSoci.lr.All*,nII

X

Under the auspices of Columbus Lodge, Ko. 37, B.P.0. E.

4

One

Solid

Week

July

3, 4, 5, 6, 7, 8,

1899.

A MammothExpositionoftbeTrades.ArtsandSciences.

TO

ADVERTISERS.

SpacetoRent1 forDisplay Advertising.No'Distributing.

Exclusive

privilege will

be given

to

any

« advertiser for their lineoffgoods.

Excursionswillberun fromallovertheStateandadjoining states.The BoardofTrade,andthewhole City of Columbus are interested in the enterprise,anditwilldraw morepeople than wereever inColumbusbefore inone week.

WHNTED.-Bovel

Exhibitionsofallkindson

per-centage or certainty. I

Addressailcommunications to 'AL.G;FIELD, ChairmanExecutiveCommitlt*,

(18)

THE

billboard

UARKHAM. ONT..

Parmas.pres.;Frank.F.Olney. SOUTH CABOLIHA.

SOOTH

DAKOTA PILOTMOUND,C

lonlDivisionAgricultural Km-iety,u.i PHtIcott ,'califfii^imSm^mmrrtit'A i

Him.!i'r!

,

,'°T'B.'atolvlila?aw£VCB "'' RICHMOND. ONT.. CAN—CarlelonConnI

eanes

—FOR—

CANEBOARDS!

linyyourCanesiaAswrled Lots anagetBig Yartttj~ Little

HLL SILVER HERDS

OnPine Polished Sticks. BlggMtAssortment in the Country. CralK^Non^Gowsr;prea.;

WilllsmMcBL-7..CAN.—Annual E<positIon .mm...lamlrlalExhibition'

Anocla-HALL

&

CO.,

122 ELIZABETH ST.,NEWYOrtK VERMONT.

RATTLEBOBO,VT—VnllerF

"WertRutland, nrea. ?tri™.on*.:V.^ijhi'jimi HITE"l«VEIl**JUNCTION.VT.— A

luteFair.Sept.lito14.Oeone A

'VIHGIIiTA.

ALUiflYS

IIN

STO:

PugilisticandAthleticPaper.

GLOVE CONTEST. Ji-sheet,icolor.Lithograph,4kinds, i-the,et,z-color, Pictorial,persheet, 3c. 3sSeet. 3-color, pictorial,persheet, jc. .= slieet Pictorial,persheet, 3c.

WRESTLING. i-slte-t,i-color.Lithograph

(Illusira-I-sbeet, a^ecdor, Pictorial,persheet, jc. SPECIAL PRICES IN QUANTI MES nationalPrintingandEngravingCo

The Frank

"TheLargest

Mead Amusement

Com pan.inNew Rutlandcatering toSummer Park, ami

Co.

hair.. SendforSummera... Il-.nl1>™-i i|>uvrIill,,, i, : ,t,-JOal.loa.ue.

ibiisned iSjs. 37 Tremont Street, Boston, Mass.

The

Admiral"

and

"

©wl."

ticNickelMachini onIhcirmeritsT

JAVA.LARKLN,lvXanufartuKr, 560 RiverSt.,Troy,N.Y,

F.

16

Warren

Street.

FlBBKIURTi DEI

1IMI

PALLONI

digomma. a gas e col fischislto

i.SB Ji qaalsL.il tolnre, lastumsfiM '

M

" " -t4,H " 45 •rk«ti kBMkittt*"

KM

"El

tm

"6(1» •• 43,00 Serpentl,bambole.

'ogol sorts dl novJta.

stool. I ooBtrl corcpratorl aonu avviea'ic'm nolalamoi soillabbricant. delPIUMI flTUEEL,che nol vendiamofirjoda 43 inn[eche noi garantiatno supero1iit tuttlKli ultri.Cuardalerl.11chl iond« PalIonIcolnoitronomr, !Terlorl dlquanta'odprcizi bawl.*

Mailorder

Printing

^Wilhoiildoubt,

m

aredoine the lJi',v\';' '.i t.",'lT^m"^n'"^l'^P^'l-i\m

1000NoteheadajPriceJjotLCa>h^wllh order. We makeaspecial!;of nuati eta blnnka.'fhejr

H. S.

LEWIS,

BEAVER

FALLS,N. Y.

COSTUA\

ES.

iniLNiM,;

h!H'"p*nVst

;E.A.Dow.In.:' ona.;Andrew NEW' LONDON.WIS—New LondonFair.

Sept.sua.Aug.Koiott.pro.;Henrr pSstoiiTlT'wiS.-Sheoorgan Connti Aari-culturalAssociation.Sept.5to8.H. Wheeler. Sr..

CABAM

wfcTNAl)A—Weatern ManitobaBTfc'.. BHA>^TFO«D.CAN A DA-SoSh^Bra^t °Agri^ CHATl'lAM*CA^Ar^-WM^^m"'Dlatrlet

U.Col.W. M.

Street

Fairs!

Pleasure

Resorts!

Electric

Parks!

|

r

i

"

Expositions!

etc. etc.

f

^

Bostock

and

Ferrari

iHave relumed fromtheirexiendedEuropeantrip,andarenow opento to transact

. withManagers andPresidents of theabovefor

The

Only

Trained

Wild

Animal

Exhibitions;

jIn America, allstrictlyEuropean.Larger, betterandmoreinterestingthan ever, with the

J

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THE

BILLBOARD

ANNOUNCEMENT!

»- K.Griawi Washingu>

Subscriptionprice,$100peryrar. fortijn Sabsrriptbn. $1-50 per year. tdirt»PROHTABIE ADVERTISING, Hi.22' Washington Sired. BnUa, "ass

ACCOUNTICS.

llll»A«o<ima i>t'.

A

SPECIAL

OFFER

Business

Sep] 15Cents for a Three Months" TrialSflbscriplion

subscriptionsi.coayear.

Bill

Posters

Distributors

WAGtWoRfJART

BillPosters'Push earl.

i:^3?r£^^$24.BO_EACH. HillPosters'pony Gan.

BUI Posters'

Wagons.

"JOHNH.

MICHAEL,

m. millFji St.eIM»INN ATI,f>.

Expositions.

BALTIMOREmd-IIod» Product

e.jio.i-ricn.Autumn.IBM.Msnaremsni 0(Balll-IIAI.TIMUHK.Mll.-Ulf'SpoiUmtBlEjN

1VEBSVJLLK. N

JWWYORK CITY-EmpXreTrolU, NFVV TORK.'x. T.-SepL1Is&

0.

P.Fairehild

&

Go.

COVINQTOiN,KV. LICENSED CITY BILLPOSTERS. DISTRIBUTORS

AND GENERAL

eovloatoa, Ky.

PAINT

SIGNS.

AddrcMEASTbRINSPHC1ALTYCO.SAMOKI).MAINE.

J.

GARLICK,

City

Billposter,

Distributor

ANDADVERTISING SI6N PAINTED,

633 Commercial

Place,

New

Orleans.

Bill

Posters'

Paste

Brushes.

TicmostpracticalBmia Bade.Copper -Irtdnlprotectedcoraen.

Improved Light Weight Block. VERY STROUD. WITH SAFETY SCREWS

GRAY

RUSSIAN BRISTLES.

QuakerCity.9-inch, f34.00 per dozen. Ja.Sd each. Ksctlaor. 9-inch, f30.00 per dozen, (i.oo each. Extra Extra.9-inch,for circus use.$39.03 per dozen. (3.75 each. ACK.

CHINA HKIS1LES.

No.],Royal.9-inch,fit.oo per dozen, f1.15each. No.1,Royal. 9-inch,J.2700 per dozen, fl.50 each. No.3,Rnval.9-iiich,f10.00per dozen,J.3.00each. S-footCurve] Handles. 50 cents each.

(24)

PARKS,

PLEASURE RESORTS,

SUMMER

GARDENS.

THE

BILLBOARD

TravelingDistributors. rrriii-Contest.) ittraveling distributer!

ALBANY,K.T.—LatoonIsland.JohnF. UALT1SIORE. BID.—DeerPstK.W. H. Labb, BALTIMORE. M.D.—FairyGrove. J»»011-IlALTlMOHft

S Mb.—WoodsldePark.W. H. "'

"f^^^k.

E.I.Da

cfllCAGO? fLL^anDjBld'e'park*" i-HI'-Ai:t>.ILL.—DMinirki Garutt, CHICAGO. ILL.—Chut™Park.B.D. Slmp-C[UcaSo"J

1 E ll.—FerrisWheelput*.I*.B.

-Sans SonetW. H. CaaUr. kmpus Bibleby rain orBoon. :allthesetact.,anyIntelligent man^canaee^lhat the advertiser" ran sacea ST™™to0

£KlUbUlocald,.5buio"B pe™ hepa bewillnr. whola the reliabledUtribu-lorInthisorthat dltj.andho% doIknow thathalareliable?Thatlayerr—Mr an-swered.Aak an7ofthe old.reliable,

gen-CLEVELAND, o.—Ecelilc,Pork.JamesB. cSLvuBxisTo'-^'arn*Park.,, J.K. Bora, COLUMBTS,- o—OlentangjPark. Duaen-COV^GToi*^KY1

-l-iwon.AiflreaaJohn Respectfully,

Detroit.Mich.

A

New

Association BcraariL_srboBe portrait appears

Hte-hl'll'poaleraol^Sorib

I^SS^SfL^S^Sg^SE^iliiiEnd PITTSBORO. .PA.—CalhounPark.Second aTtcowa^SSJStjia™fltoaass,Noma sakdustct: c skowhegan. TgLE^"O.^Prewiuefar,.F.N.guale. 'S?!-Weber, manager.

*

Y-—LasnonI.land.JohnF. WILLIA MS POUT. PA.—VallamontPark.J

TheLastGasp.

monertoparthede

ifthe BBioclatlOD. _ ._

Rutiithingsweregolns;frombad aorse.andthemembersdidnottakeI tercetInthe association at all.Tfound rawMBible.loro>alodoanythingtova layloglOeolddebts,endslsooutof lu.-eimt,to rootrsrr~.ooea «itbeoyb. >the.lnetoempaid.So.afterIhado ihoutI7S00 ool ofDroiropocket. I«a»"

Ourwoltu

llflcaTic c*nTimilundavi NUaATISFACTIONlNOPAY! ADVERTISERS,writeaa andweurilj tellyou, BILL POSTINfi^D ISIB1BU 11N6,ETC BATESVILLEADVERTISINGCO.,

BATESV1LI.K, 1ND.

JOHHSI^WK.Sr?MDSUBURBS. Population 30,000. 'time,liiuployiii,; ill allH.oooliniitls. GEORGE EUPDEGRAVE

&

CO Successors tmMoodCity Hlllpoatlns Co. log.

nm

-class.howing(or j.a,i6andn-.be«

GEORGEE.UPDEGRAVEftCO.,

P. O.Boatsj, JOHNSTOWN. PA

50Dg'S'rfriu.'my'n^d g?,ocf ^V,\r'T,V 'i'.r V,' ,a Frank ainsta. pub., whitestoue. P. O., N. V. Lily

PRESS

CLIPPINGS

|

»

arevaluable to the editors of classand trade journa's, to professionalmen,tostudentsof science or history,and to every one whowants a collection of thoughts orfactsonany subject.We're ratherproud of the fact that our serviceissocompleteand satisfac-tory thatour circle of subscribers toourpressclippingssteadily widens.May weaddyou to the list?

NEW

ENGLAND

NEWSPAPER BUREAU, 146 Ftaoklln Street, Boston,Mass.

DICKSOM&LESILR,cityBH.po.l<r..ad Dl.trltnitors. l-rllNCKTOH, KY. CHAS. WDIjD.BHIrOoterMfJOlrtrHiador

HaRKA.BORDY.^^'S,;^1 '^SStSS

W/M

Wf

HAVT.FM

Bedford

Gity,

Va.

POPULATION a,5or. DistributesCircularsandSamples, Tacks Signs. Moderateprices.

CBJS.C.

ClSS,W

bBTin

r

o

~

5EK3 matterJr.Arhuj-kDl .n^dAdsir^ouin

^"-H'"IJ|; MUSIINSHINS°°e*""»"';»"<

H cut r^JeEpCsW^bsfihwr. "hi l^one",o.'

r.rwVorkcity. N^"d^2r*lbil°c.^fa^Tl"hc

y on^-'d?»*i Sulcfr lieT" «#-AllworkliiM-clms.Pop. »Bo.

t".N.PKrabgROAST.

privilrur iiilh.-ir cuniitii; Inir.Octlo.11.,iand 3, I*9»

ELECTRIC BELTS!

<.<-to I»1.3S. 'w3£tf&i

\?*£'S:ZSerf U ELECTRICAPPLIANCE CO., Burtln«t

M

.ic.. [heJE.LKin^

HERBERT

SMITH.

Sg^aS

n^-krr.ILIMETIITIMjjCarter Co..Tenneiaee.

ADVERTISERS

I whim youa.lr»til« InMaine,consultthe

PUEBLO,

Mod. JESSEMITCHELL.

pvsSiSstutMr

TtttSr.

IRK

1.B0KDIfflJ7S'„V''S;a.'™:

[Tertlserhyhieanerllou kthe public.Bothare jBrlneesunder

telsepre-GEORGE

G.

FRENCH,

I.ft.OFD.DISTRIBUTORANDBILLPOSTEB, LUMBBflTON.N. C.

MONTHLY

MAGAZINE

inevery issue of whicliarcrbautipullolokio illustra-tions. Nothingtoctitja]thebeautyand ttnishot*these wondertul coloredricrun, s has ever bcJorc b:en attempted inanv periodical.

Theseriesof articlennwri-niiinain

TRUTH

on American Artists aht>theirwork,Freelyillustnttcdin colorsand in black and white, from painting., bv the artists the articles are on,isof exceptional merit and interest.

Buya copy of any ne&ima.-t.VoawSUbe pirated it. SlNCI.CCOPIM,25CENTS,SUMCKIPTTONIT.RVcAR,Jl.OO

(25)
(26)

THE

BILLBOARD

The

GUNNING-POSTING

Service

The

R.

J.

Gunning Co. announce

toalladvertisers

who

post

bills

and

to

every

one

in

any

way

interested in poster publicity, that

they

have added

to their general

Out-door Display work, a department

of

Billposting.

This

will

be

known

by

thetitle

given above.

Its

claims for

patronage

are

basedon

thesepoints

:

New

boards,

with

all

modern improvements

toinsure longestlife

ofpaper, superiority in advertising value of locations,

and a

service

ofabsolute reliability.

Inquiriessolicited

on

rates,locations,etc.,

which

willreceive

prompt and

carefulattention.

The "Gunning

System"

of painteddisplays

on

walls

and

bulletins will continue as before.

All

thevaluable features, locations,

artistic

workmanship,

carefulattention to the advertiser's interests,

will

be

retained.

What we

have promised

and performed

inthe

past,isa

guarantee

of

what

we

will

do

inthe future.

(27)

THE

BILLBOARD.

The

Thk

Billboard.Sul»cription 50 cents peryear,postfree,may be sentto 117East EixliUiSt.,Cincinnati,O.

AMYovONtOfT/UM?

""AUlTeWlBOMtft

JOHN

T.WILLIAMS,

SECRETARYAND MANAGER.

Northwestern

gillpostipg

»

H.t=.

TODD.

Assistant Manager.

OFTHE INTERNATIONAL ASSOCIATION OF DISTRIBUTORS.

346

MORRISON STREET.

Take a Minute ana PostilWriteI us andwiwill, tollyonallaboutit.I J.

H.DAY

&.

CO.

nits.aims™ire,Cincinnati, 0.

BILLPOSTER

GUTS.

,§@^^§

BILLPOSTERS ALL BUY ---E, madeespecially for Iheir vie, •beeauseandcenalnlnOaUHa*.I«rBKTTKR (ban home imdr, more-WWMMar am)coo rcnlentwillk.ep [or 1111 iudelftlKlenmhnflimeOnreceiptof

g£j

Cincinnati

has a population of 400.000 people, eitherhouse owners orwage earners. Ttie

John

Chapman

Co.

has'allthe billboards,and must of thebulletinsinCincinnati.We alsodo good sign tacking and dis-tributing.Offices,

-17LOKGWORTHSTREET.

BILLPOSTERS'

PASTE BRUSHES.

HHPfe

Thisisour celebrated"UNEXCELLED."The Best PasteF urimtrjom arcountof its e'ratduraoiliu

PRICES

55la., fi-TJea.;

9in.,fj.no:10in.,fo.ijfa. THK DONALDSONBRI'SH«manufactured especiallyforus.an- 1 is full, war-11icdIt 1* Hir .ii' j|„-.iii;ni[) trrush.ou canfindan.uherv.

PRICES-!.,*>isea.; 9i....#,.;St*.-,lbin.,f3.00 ea SENDYOUR ORDERS

TO

The

Donaldson Litho.

Go,

Cincinnati, 0.

Sole Western Agents lorthe CelebratedWireBoundBrush.

AMERICAN BILLPOSTING C

O.

BROOKLYN,

N. Y.

PITTSBURG,

PA.

(28)

28

THE

BILLBOARD

Distributors

II

UNITEDSTATES

8hS33S2SKW*S«S-"'

EiSiK'^Sf

S'i%,!SIS."i »iu» »N» »l»nu»»T««

cana^a.

a^Si

•Wgfe»W%~

WIIIIAMSPORT. PENN'A

^?*^^u"oJi ^™; , BQ1W»69qum ™" ForCoupon

c/r

'ansell"

140-142MwrwSt gBICftGO. it.off*Tina llw

iwmi

ofth»

United

Press

News

Bureau

PmaCullinii I'nttntCre*. ^wi. l"rDQW0«lipylll|.p.crSf'l|>» lSTff "

Willi,crtf.lly (rainedfor™of t»°tV.c„t

mwlllaemo»(ria1for1«0

Don't Worry!

Tail u» aboutItIfIt's

P.-tMkrt-J. E.MCK.b0n.aBurner. lalt.!*-!..}^^ ,,,0 ^'ir r7ii. p ',rSi4?*'"BJB,"l"", MjpSHg'5'"•»«..:...-..: THE

MANHATTAN

PRESS-CLIPPINGBUREAU.

ARTHUR CAMOT,ta«t>'

niiMilliIfifn^ Chmt. m**s» Hartford Citr—Chaa.w.Abbott.Bom IndLUMtxilli-CM).W. VmjliMfc.UJ

LoganBDort—Cobs. SchlelKer. ZIS fi

Ml

INDIAN TEH.B7TORY. Bnrllngtoti—A. E. Drier.4U Maulsat.:<-•..i;:,\< .'»:•

S^S&£^aFS£A£&M

A.-iVlrxWlABKt^ka.ADon].,. BoaIt DuHolnaa—cbaa.W. Orel*If»lPaaUolaea at NORTH CAROLINA. af^^lrJ^S.B. ivaii 7**™**; **14 * BUBStrew.

BowllDfGreen—A-H. Tonfcer. 1 i—AtcfilsonAdf.rrod Dial. Co.Lock

THE

OWEN

DISTRIBUTING SERVICE,

,

(29)

THE

BILLBOARD

THE

DONALDSON

litho. go.

CINCINNATI

Making I Specialty of Powerful, Pertinent 4*^=7

POSTERS

AHKinds,SIXH»nd Slylli,

>oklets

IN

LARGE EDITIONS,

FOR HOUSE-TO-HOUSE DISTRIBUTION.

,h.twcpri».

»d

-.po...

W.

can gel ,

(30)

30

tHE

BILLBOARD

3TT1NG

&

SON,

I.A.oIU.Addn^ -KWl'O

"HONEST

SERVICE!"

Than what

m

ilIIyoiisend>put DISTRIBUTING

M

SIGNTACKIH

T.ARTHUR LEONARD,

SP1TLER&SIMMONS

BILLPOSTERS.

MHUnt

IOWA.OlTpopi.laUon, J.OOO

^nd'^'-TrrSatej'ou"riTea right!

STARCH STICKS BEST.

Itatatt.an*ispro™™ A. WALLACE.

oawgQO.W. Y. 8ANDSIGN TACKING

SpunldingIdvertislDgandDlslribntingigeacj.

IISE.BsnnochStreet,BOISE IDAHO.j, _

'

LETTER

°

HEADS.

W.W. RAMSEY, ' ;

LANCASTER,

OHIO.

iEiiisnHt,' DlSTRUimilG,SIGHiiciing ...Mlrt*DC*MtortajhiirtK...R.Id

THE

NATIONAL FLAG

COMPANY

lockof Flint,Fiulkxr,Wadi

mi

DtqmlnSt«„ f*

T.i„h..,

CINCINNATI, OHIO,

FUGS, BANNERS, STREAMERS, MUSLIM SIGHS,

. PAPERLANTERNS,FESTOONING,ETC,

WRITE

FOR CATALOGUE.

WflSNIRE

,

V

POSTING

(o.

LOS

ANGELES.

Every

Distributor

THE

WALUCE~l.AG.

'"iiBflr.air inc.«rVi|i««.athepeM.<•k. IWOMd(aIk ihT.Kosai-taBH»t»l H.,.»h> ;* -titnwrt'tWimple(a>R II. 5B1 ft fu> C-JU. 5e»dlor circular.

:_S.^-:7r

WALLACE BAG

CO.. n. r. S16NWRITERS, Sho.IVrt— IwoC*nl«rokir, .rmfralr. He. I>t»n nne ft^nr ofbt.1.1p. EtheAo'DPiattiwijSS in*.Pensi-i*in\inch»ideti rental* tree

HolicetoAdvertisers !

(Hefairs,V«atenot newat

Ok-A.

PROCTOR

&W.ASTLEY

ptnee

reoR

eoxrKK&r

for distributing, sampling, sign tjhsking,

with

EDW.

B.

BRIDGER'S

ADV.

C©.,

licensed

advertisers.

memberl a.ofo.—**-ATLANTA,COLUMBUS AND ADJACENT TOWNS, osnhral omes. Atlanta,oa.

Bill

Posting

and

Circus

Paste Brush.

The Extra Mikado Brushisthe bestmade; constructed ofALLPore BlackChinaBristlesimportedby usforthe purpose,andespecially pre-paredunder a formulaknown onlytoourselves.

Weguarantee thatourCHINABRISTLES are moreelasticand more durable than anyother:consequently ourMIKADOBrashwill wear longerAND BO BETTERWORKthanany other brash made. ALL OUR MIKADOSARE GUARANTEED.They are copper wired, withheavy metnl edge protectorsand are great paste holders.Used by Barnnm, Forepaugh and other leading shows, and highly recom-mended by Mr. R. C. Campbell, Chicago. Send the price and get a sample

...-jutsli.clie.Wide.

No.io, 3-0. in.long (13.50 per doz (2.25each.

No.10,-4-O-SHiti.long.... ;...:.$^.roperijoi-.. J1.50.each. No.10,6-6..sH"i-long,heaw .f31.50 per doi$3.15 each. No.io. 7-0. in.long.es.heaty.,*34.ooper doe.;..£3.50.each. <'. No.10, 9-0..sH>n-long,ex. ex.heavy-..$42.00perdoz$4.00 eacb.

RENNOUS. KLEIM.F

"

The American

Billposting, Distributingand Hand-Painted Poster

Company.

1

OfficeOper

represented:BowlingGi nage, Mernlll, Kddnl|,h a

wllne Or

erne,

Ohio.

THE CURRAN COMPANY.

3 uniformeddistributors.

OTY

BILLPOSTERS

AND

DISTRIBUTORS.

r,-Puiblo,Colo. -Springs, and surrounding towns.

General

Office.

Denver. Col.

THE

ORIGINAL.

The

Only Genuine, PerfectlyCorrect l

CYCLE

SKATE

RubberTires. 'BallBearing, Noiseless, and

No

Dust

Don'tConsiderAny Other.

BUFFHL©

FOOT

6YeLES

THEONLY

NOVELTY.

Now

isthe

Time

to je

Open

an Academy.

The

Whole World

will

Soon bo Cycling Afoot

LiberalDiscount*tothe tradeand Promoters of Foot Cvcle Academies. Agentsof Halls.Managers of Theatres.(Jvtcitiasiui:^,K-.^k-;.iiicvclcSchools,etc.Writehr Terns and Booklet"HowtoCom)ectFoot CycleAcademy." Address

W.

S.

CLEVELAND,

f006MutualLife Builefing, Buffalo,N.Y: A-erteW^rled.Srr.4forSeayleP.lr*S.t. Itedd. ltX>.I.M. S5.00.;

DID

YOU

EVER

CYCLE

(31)

THE

BILLBOARD

31

-IT(

127

E.

Eighth

St.

ii

1

I :

OUR

SAMPLES

OF

POSTERS, COURIERS,DODGERS, NOVELTIES,i ETC,

FOR

p*^JJ^5

WILL

SOON

BE

READY

^MiMMW

IF

YOU

WANT

TO

ADVERTISE

YOUR

FAIR

THOROUGHLY

WITH

UP-TO-DATE POSTERS,

WAIT FOR

THEM.j*j*j>ijfj*j*Ji*Ji

Hennegan

&

Co.

ORIGINATORS

AND PRODUCERS OF CATCHY

ADVERTISING

HATTER

*************************************

YOU

WILLSAVE

MONEY

AND GET THE

BEST RESULTS

BY

USING

OUR

ADVERTISING

MATTER.

|wMuUM«MM

SECRETARIES,

SEND

IN,

YOUR

ADDRESS.

***

SAMPLES FREE.

..Cincinnati,

©...

1

"ItWV

ADVERTISER

who

would not

give

a

mem-+

^

*

bcr of the International

Association

of

Dis-tributorsthe preference

over a

freelanceis a..

*^

fossil.

That's

right.

He

is just that,

and no

other appellationfits

him.

Theserviceofeach individualmemberofI iociationof Dislribntors isguaranteedbyalltherestofthemembers.Theassociationsaystotheadvertiser, "Patronize our members."

We

have selected with great care, the bestand most deserving manhieach city.

We

have fundsonhand in our treasury.

We

"guaranteeVoii-gcodser -vicefrom each of ourmembers.Shoulditwotprove good,wewillmakeitgood with our -good money.Youcannotloseindealingwithus.We. holdyou safe.

We

insureyou absolutelyand entirely againstallloss.

,R3T«

OM

-I-1sa.3:>

WA

T-*

n

9

-4

'W

(32)

32-Nothing

Nothing

But

P©stin|I

If-.youbrew beer, ormakebicycles,oranything that sellsalltheyear round, .the;next eightmonths are the best ofalltheyear forbiHpostiug. -T FIRST,getyour posters^get good posters, the best- posters' thatVan J

bemade.I jvant tptnakeyour posters.Themanager of theMemphis Bill-posting Co-, writesmeonMarch8, asfollows:"Ourforeman,whohashad manyyears'experience, saysithatthe posterswehad from you during the falland winter^arfcthe-most lasting posters he has eve*! handled, anfi^bat they staid bad weather-better thin any paper be hasevc'r'poMt.l.'A

^

§ -Tfaattswhat a good judge of inters, from a.ipractical standpoint 8 ofmyposters.That's thekind of posters I propose tomakefor you.

TbeabovebiireimjaiitiowUii'lS^^.W'^sbe nesilv gy:feetWh.a.ulnriirlv 14 feetwide.I willdesign.engraYe.lithograph,:and printfor .ymi,a16-slieetposterin r«ur colors, insmall c|tiantiu«.alabout 65 ceoIseach.-anilinorders ofSiooo, at40 cents each. Ialsomake wood block and type postersatlowestprices. -1

rvn\

My EVERLASTING-OilClothand:

Muslin Posters aremadef in-one-piece) as large as 5 feethigh by 44 inches wide, at a cost of about 26 cents each.Small ."'snipe" sizes as low asone cent each.- 'Nail-therii-onto yotir -customers' stores, or nailthemontobarnsandfei tothe nailingifyou wish. :...

-BUT

WHAT

I

MOST

STRONGLY

SOLICITIS

YOUR

BILL-POSTING—ALL

YOUR

BILLPOSTING.Iplacebillpostingwith the best billpostersinevery city,town and village in America, at their regular rates, and saveyonalltheannoyance of correspondence and shipping.

nrfto

"ttllphcr !

PLACE

YOUR

ENTIRE

ORDER

WITH

THE LONG-DISTANCE BILLPOSTER

V

A

W

M

-

251 Fil«h

Avenue

(28th St.)

References

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