Presented
to
Prof. Riaz Ahmad Mian
Muhammad Faisal Rauf
MBA - 048
Najam Mushtaq
MBA-055
Mehmood Ahmed
MBA-029
BARCLAYS HISTORY
Early Years in UK
.
Post War:
Sale of South African Business:
New Millennium:
Planned Merger with ABN AMRO:
Financing:
Lehman Brothers acquisition:
Recent Developments:
BARCLAYS PAKISTAN
Brief History:
The State Bank of Pakistan granted a
banking license to Barclays Bank PLC on
December 19, 2007.
The entry of Barclays in Pakistan
reflects the confidence of foreign banks
in Pakistan’s banking
system.
“
Our execution priorities are capital,
returns, income growth and standard
citizenship.
”
MISSION
“
our mission is to be an innovative,
customer-focused group that delivers superb products
and services, ensures excellent career for our
people and contributes positively to the
communities in which we live and work.
”
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VISION
THE PRODUCT OF OUR EXPRIENCE
AND YOUR DREAMS
BARLAYS PREMIER LIFE
A UNIQUE APPROACH
GOING BEYOND BANKING
STANDARDS
GET MORE FROM BANKING
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THE HIGH LIFE AWAITS
UPGRADE YOUR LIFE STYLE
BROADEN YOUR HORIOZENS
EXCLUSIVE EVENTS
A TIMELESS PROPOSITION
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Differentiator Values
Our Passion: Our Worth
Our Innovation: Our Strength
Our Responsiveness: Our Distinguisher
Our Compassion: Our Gift
Board of directors
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Product
&services
prodocts services
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Deposit products
Deposit products
Lending products
Lending products Retail Banking Retail Banking
Corporate Banking
Corporate Banking
Investment Banking
DEPOSIT PRODUCTS
Deposit Products
Barclays Classic
Barclays Time
Daily Saver Account
Child Education Plan
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Lending products
Barclays Debit cards
1. Classic VISA Debit Card 2. Premier VISA Debit Card
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Services
Services
Services
Retail Banking
Retail Banking Corporate BankingCorporate Banking Investment Banking Investment Banking
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Barclays bank offers different types of services to their
Consumers.These are:
1. Retail banking
Retail Banking Services
Barclays Atm card Barclays Lockers Sms Alert Service Transfer of Funds Internet Banking Non-Stop Banking
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Corporate Banking Services
Corporate Financing
SME Financing
Trade Financing
Treasury & Capital Markets
Investment Banking
Cash Management
Financial Institutions
INVESTMENT BANKING
Project and structured finance
Agency and trustee
Debt capital markets
Treasury and capital market
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BANCASSURANCE
Summary of financial
statements
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Balance Sheet
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Income Statement
Analysis
On the basis of financial and non-financial
information we have made the following
analysis:
SWOT Analysis
PEST Analysis
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STRENGTHS
SWOT Analysis
WEAKNESS
OPPORTUNITIES
Strengths
Barclays has a widespread global presence, allowing it to
spread risk and enjoy economies of scale.
The Barclays brand is well-established historically and
continually promoted, for example through sponsorship of Premier League football.
Barclays is particularly associated with innovation. It
brought out the first credit card in 1966, and has continued to develop cards, most recently the One Pulse card
combing Oyster, cashless and credit functions for London-based customers.
weakness
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Services provided in Zimbabwe to individuals
connected with Zanu PF have generated
controversy and raised questions
about
Barclays
’ ethical position: investors are
increasingly concerned about ethics.
Plans to expand in Asia were limited
when
Barclays
were outbid for ABN Amro in
2006, and alternative expansion plans have had
to be adopted.
The bank does not plan to pay dividends on its
Opportunities
Opportunities
The bank’s strategy is to offer a full portfolio of services
worldwide, providing a wide range of cross-selling opportunities.
Asia is still considered an opportunity for Barclays’
expansion, and operations are being set up in a number of locations.
Welfare provision has decreased in many countries because
of the cost to governments, and Barclays sees self-provision as an increasing trend that it can utilise.
The court recently found that Barclays banking charges,
which had been challenged legally, were enforceable, thus repayment is not necessary and charges can continue to be enforced.
Threats
If the economic downturn is prolonged, acquisition of
Lehman’s assets could prove to be a mistake.
Barclays acquired a reputation for closing branches
because of a high incidence of this in 2000, and
competitors have been able to position themselves as more consumer-friendly through a strategy of keeping branches open.
The Asia expansion is seen as risky given
that Barclays are in a less strong position than banking industry leaders regarding capitalisation, and this may detract investors.
PEST ANALYSIS
POLITICAL
ECONOMICAL
SOCIAL
TECHNOLOGICAL
Inconsistent government policies Political instability
Bureaucracy Corruption
Wars and disputes
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POLITICAL ANALYSIS
POLITICAL ANALYSIS
ECONOMICAL ANALYSIS
ECONOMICAL ANALYSIS
ECONOMICAL ANALYSIS
ECONOMICAL ANALYSIS
POLITICAL ANALYSIS
POLITICAL ANALYSIS
• Barclays enable to broaden their focus on corporate responsibility
• High inflation
• Increase In Exports and Foreign Exchange Reserves
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• Inadequate quality human resources. • Cultural strain to savings.
• The sustainability strategy
• Focusing of their global
performance
SOCIAL ANALYSIS
SOCIAL ANALYSIS
TECNOLOGICAL ANALYSIS
TECNOLOGICAL ANALYSIS
• Computer and IT Technologies • Technology legislation
• Technology for business
Keeping in view all the above research work it is
recommended that Management of Barclays Bank should
Increase the sales and marketing force in order to
increase their market share
Increase the advertisement budget to attract new
customers
Further and quick expansion in branch network is
required in order to compete in the market
Minimize the administrative expenses to improve
profitability
Introduction of new products and services
Cut down the charges on various services to attract new
client and increase their market share with respect to its competitors
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At the end it’s concluded that Barclays bank has
vast opportunities in front of it.
Barclays already experiencing the air of
success and still aiming for more, This is
possible through ongoing views for
sustainability. With the help of traditional
strategy, Barclays will set a leadership in
standard model for the other firms and
organizations.
If there is any query in
your minds related to
Barclays you may ask…….
Mr. RIAZ AHMED MIAN
(PRO. OF BANKING & FINANCE)
Mr. Shahab
(Customer services officer)
Miss Neha Mehmood
(Operational Manager)