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Protecting IPR When Conducting R&D in China. 26 April 2012

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(1)

Protecting IPR When Conducting

R&D in China

(2)

Welcome to the webinar

Philippe Healey

(3)

Webinar interaction tools

Hide control panel here Turn on full screen here

Raise your hand here

Send the IP expert a question here

Webinar 24 hour technical support number: http://support.gotomeeting.com

(4)

The China IPR SME Helpdesk

@iprchina

Fan page: “China IPR SME Helpdesk”

"China IPR"

The China IPR SME Helpdesk provides free, confidential, business-focused advice relating to China IPR to European Small and Medium Enterprises (SMEs).

Helpdesk Enquiry Service – question@china-iprhelpdesk.eu

Training & Events Materials

(5)

Today’s Speaker

• He Jing

• ZY Partners Law Firm

• E-mail:

jing.he@zypartners.com

• Direct Dial: +86 10 5879 0066 ext. 273

Place photo here

(6)

Agenda

• Introduction to R&D

• Develop your R&D strategy

• Ownership of IP

• IP Licensing

• Building valuable IP portfolios

• SME case study

(7)

Introduction to R&D

• What counts as R&D?

• You do not really need a lab or a team

on the ground.

(8)

Develop an IP Strategy

Where is your market in your current

business model?

Who will be the inventors?

Is the technology going to be useful for other

areas?

Are you willing to give away your IPR in

exchange for equity?

(9)

Ownership

• Sole ownership of all the IPR by the

European SME.

• Sole ownership of all the IPR by the Chinese

business partners.

• Co-ownership, shared between the

European SME and the Chinese business

partner. Terms of the co-ownership can be

largely defined by contracts.

(10)

IP Licensing

• What is licensing?

– Where, when, and how is the IP

exploited?

(11)

Key Terms

• Territory of the Licence:

– Does the licence cover China or is it applicable

worldwide?

– Is it better to have a licence that covers a certain

specified geographical area in China?

• Duration of the Licence:

– When does the licence expire? How should it be

renewed?

– Can the licence be terminated under certain,

defined, circumstances?

(12)

Terms of License

• Licensed IP:

– Categories of IP (patent, copyrights and trade marks).

– Graphic user interface, sensitive client information, special skills.

• Licensed products covered by the Licence

– The scope of product or service depends on the business model

• Royalties:

– Lump-sum payment. – Running royalties.

– Even operate royalty-free for a certain period of time and then start charging.

(13)

Poll

Which of the following statements are false?

A. IP license is the same as IP ownership. B. IP license must define licensed IP and

licensed products/services.

C. A royalty-free license is never good for the licensor.

D. I can not license my know-how to others.

(14)

Special Issue on

Joint Development

• Chinese laws do not allow foreign companies

to obtain ownership of improvements for

free that are made by Chinese parties.

• Chinese parties must be remunerated in

some way for these inventions.

• This remuneration could be in the form of

cash, shared profits, equity interest, or other

types of property rights.

(15)

Check-List for Building an IP

Portfolio in R&D

• Quality patent drafting

• Foreign filing licence

• Filing entity

• Transfer of patents

• Registration of IP licence

• Employee remuneration

(16)

Quality Patent Drafting

• Invention patent v. utility model

• Translation issues

(17)

Foreign filing license

• What is it?

• If your inventor is a Chinese citizen, you must

get a foreign filing license if you want to file

first outside China

• Is it difficult to get the foreign license from the

State Intellectual Property Office?

(18)

Transfer of patents

• Transfer of Chinese patents to an overseas entity

need to go through extra approvals

• The way China regulates technology transfer (from

China to overseas)

– Freely tradable technology

– Catalogue of Export Restricted Technologies

– Catalogue of Export Prohibition Technologies

• For example manufacture of traditional Chinese medicine, land surveying, breeding of livestock, encryption, and computer

(19)

Remuneration for Employees

• A touchy issue for employers

• If the employer fails to specify this in a

contract with its employee, the employee may

come back to claim profits out of the

invention

• What could be said in the contract or

employment manual?

(20)

Poll

Which of the following statements

are correct?

A. I can file patents in China in English language.

B. If my Chinese engineers come up with an invention in Beijing, I can file it first in Germany.

C. If I do not pay any remuneration to my Chinese employees for their patents, I may be sued.

D. I licensed my patents to a Beijing company. I should register the licence with the government before I can transfer the royalty out of China.

(21)

Case Study

• A European SME has come up with a very unique algorithm

and prototype software in the video searching field.

• The SME has identified a promising business partner in China

with whom to conduct joint R&D.

• The purpose of the joint R&D is to launch a software product

suitable for Chinese search engines. The Chinese business

partner has a R&D team and impressive marketing capability

in China.

• The Chinese business partner is offering equity in its current

company in exchange for the IP rights to the future R&D.

• How should the IPR issues be handled?

(22)

Advice

• IP ownership

– A joint ownership in China and full ownership outside China?

• Licensing

– Potential applications other than search engines?

– Exclusive licence to the Chinese business partners for the search engine sector.

– Retain the right to use the technologies for other business applications.

• IP Portfolio

– Enter into a contract with the business partner to dictate how the patents are going to be filed.

– Define how to manage the non-patented technologies, source codes, etc.

(23)

Key Messages for SMEs

• Effective planning of your IP strategy.

• Structure IP ownership and IP

licensing.

• Implement key aspects of building IP

portfolio.

(24)

• He Jing

• ZY Partners

• E-mail:

jing.he@zypartners.com

• Direct Dial: +86 10 5879 0066 ext. 273

Place photo here

(25)

Helpdesk Guide:

Guide to R&D in China for European SMEs (new!)

http://www.china-iprhelpdesk.eu/docs/publications/EN_RnD_April-2012.pdf

(26)

Upcoming Helpdesk Events and

Webinars

Save the dates of our upcoming events and webinars

•How to Enforce

your Intellectual Property Rights in China: 15

May,

Wuxi

•How to Enforce your Intellectual Property Rights in China: 16

May,

Suzhou

•Crossing the Great Wall: Doing Business in Chinese second-tier

Cities: 17 May,

Dublin

•FinNode China Annual Conference 2012: 23 May,

Helsinki

•Business Opportunities in China: Protecting IP when

Conducting Technology Transfers to China: 24 May,

Budapest

(27)

Thank you

The China IPR SME Helpdesk provides free, confidential, business-focused advice relating to China IPR to European Small and Medium Enterprises (SMEs).

Helpdesk Enquiry Service – question@china-iprhelpdesk.eu

Training & Events Materials

Online Services - www.china-iprhelpdesk.eu

For more information please contact the Helpdesk:

Room 900, Beijing Sunflower Tower No. 37 Maizidian Street

Chaoyang District

Beijing 100125, P.R. China

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