Bernice M. Purcell
bpurcell@holyfamily.eduSkype: bernice.purcell Twitter: BernicePurcell Education:
Doctor of Business Administration, 2013 Northcentral University
Prescott, Arizona
Concentration in Management Information Systems Golden Key International Honour Society, inducted 2010
Certification – NSTISSI-4011 National Training Standard for Information Systems Security (INFOSEC) Professionals
Master of Business Administration, 1992 LaSalle University
Philadelphia, Pennsylvania Concentration in Management
Bachelor of Arts in Management Information Systems, 1985 Holy Family College
Philadelphia, Pennsylvania Summa Cum Laude GPA: 3.92
Departmental Graduation Honors Delta Epsilon Sigma Honor Society
Who’s Who in American Colleges and Universities Experience:
Associate Dean, School of Business Administration Holy Family University
July 2012 – present
Assists the Dean in the administrative and curricular activities associated with the business of the School on the undergraduate and graduate levels. These activities include course scheduling; faculty hiring, development, and evaluation, curriculum development and review; program review, assessment and accreditation; student advising.
Department Chair, Management, Marketing, and Information Systems Holy Family University
July 2010 – July 2012
Responsibilities for programs in Management/Marketing, Computer Management Information Systems, and Sport Marketing Management include scheduling and staffing courses,
interviewing adjunct faculty and participating in search processes for fulltime faculty, handling student course and advising problems, and general management duties.
Assistant Professor Holy Family University July 1995 – present Instructor
Holy Family University July 1991 – July 1995
Courses taught: Management Information Systems, Introduction to Computers, Computer Applications, Structured Programming, Web Design and E-Commerce, IT Hardware and
Software, Project Management, Systems Analysis and Design, Database Management, Audit and Control of Information Systems, Senior Seminar, Freshman Orientation, Senior Ethics (guest lecturer on Computer Ethics)
Programming Languages taught: BASIC, COBOL, C/C++, Pascal, Java, Visual Basic, Visual C++
Faculty Workshops conducted: Word processing, Spreadsheets, Database, PC Basics, Web Page Development, BlackBoard
Non-credit Division workshops (1988 – 1991): Word processing, Spreadsheets, Database Management, PC Basics
Other Experience: Holy Family College
Computer Resources Coordinator August 1988 – July 1991
Computer Lab Assistant August 1987 – August 1988
Managed computer labs, purchased hardware and software for lab use; installed software; repaired/outsourced repairs for hardware; assisted faculty and students in labs
Free Library of Philadelphia, Fox Chase Branch Workshop Facilitator, 2000 - 2004
Workshops conducted: PC Basics, Internet Basics, Health Care on the Internet, Tax Help on the Internet, Government Internet Resources, Finances on the Internet, Internet Shopping, Travel Resources on the Internet
Educational Tutoring and Training Center Frankford Hospital, Torresdale Campus
Consultant 1988 – 1994
Conducted training workshops and individual training in word processing; database management, and spreadsheets; developed database management programs performed troubleshooting of hardware and software
Northeastern Hospital School of Nursing Financial Aid Counselor
February 1987 – August 1987
Managed financial aid office and programs
Research
Papers (in press):
- Purcell, Bernice, and Dickinson, J. Barry. (2012). “A CRM deployment dilemma at Charger Electronics.” Journal of Case Research in Business and Economics, 5. http://aabri.com/manuscripts/121232.pdf
- Purcell, Bernice. (2012). “The emergence of “big data” technology and analytics.”
Journal of Technology Research, 4. http://aabri.com/manuscripts/121219.pdf
- Purcell, Bernice M. (2013). “Big data using cloud computing.” Journal of Technology
Research, 5. http://aabri.com/manuscripts/131457.pdf
Papers (unpublished)
- Purcell, Bernice M. (2009-2010). “Iconic, Analog, and Mathematical Models in Operations Research,” Journal of Management and Marketing Research. Presentations:
- “Classroom Assessment Techniques in a Project Management Course,” delivered on June 23, 2013 at the ACBSP Annual National Conference, Salt Lake City, Utah
- “Big Data and the Cloud,” delivered on , January 3, 2013 at the Academic and Business Research Institute (AABRI) Conference, Orlando, FL
- “Quality and the Cooperative Education Program” delivered on November 12, 2011 at ECBSP Conference, Latrobe, PA
- “Webcasting: Using PowerPoint and Video through a LMS to research students with different learning styles” delivered in May, 2009 at the Poster session at SEPCHE Conference
- “Iconic, Analog, and Mathematical Models in Operations Research” delivered on March 25, 2009 at Boyer Scholarship Conference, Holy Family University, Philadelphia, PA - “Case Study: Web Portal Project at Holy Family University” delivered June 8 2008 at
- “Case Study: Web Portal Project at Holy Family University” delivered on April 9, 2008 at Boyer Scholarship Conference, Holy Family University, Philadelphia, PA
Conferences and Workshops attended:
- ACBSP Annual Conference, Salt Lake City, UT, June 21 – 24, 2013 - Delta Mu Delta Board Meeting, Salt Lake City, UT, June 19 – 20, 2013
- Drexel University Business Professor Teaching Summit, Philadelphia, PA, May 17, 2013 - “Blended Learning” Presentation by Roseanne Wright and Brian Berry, Holy Family
University, April 30, 2013
- 2nd Annual Philly Women in Technology Summit, Philadelphia University, Philadelphia, PA, April 20, 2013
- Scholar’s Forum, Holy Family University, Philadelphia, PA, April 19, 2013
- Metacognition Discussion, Teaching Circle, Holy Family University, April 12, 2013 - Blackboard Portfolios, Holy Family University (sponsored by OIRA), April 11, 2013 - “Learner Centered Assessment: The Complete Assessment Package.” (Webinar
sponsored by Chronicle of Higher Education), viewed at Holy Family University, Philadelphia, PA, March 28, 2013
- “Learner Centered Assessment: Do Rubrics Enhance the Learning Experience? “with Heidi Andrade, University at Albany—State University of New York (Webinar
sponsored by Turn It In, and Chronicle of Higher Education, recorded March 14, 2013), viewed at Holy Family University, Philadelphia, PA, March 27, 2013
- Shared Governance Workshop/ Faculty Development Day, Holy Family University, Philadelphia, PA, March 20, 2013
- Scholar’s Forum, Holy Family University, Philadelphia, PA, March 15, 2013 - Blackboard Spring 2013 Digital Content Cohort (on-line course), Philadelphia, PA,
March 6 – April 10, 2013
- Capstone Webinar, Holy Family University (sponsored by OIRA), February 28, 2013 - "MISing the Perfect Solution for Your MIS Course? The Updated MIS3 Story" (Cengage
On-line Webinar), viewed at Holy Family University, Philadelphia, PA, February 19, 2013
- Best Practices from the 2012 Presidential Campaign (Big Data; On-line webinar),viewed at Holy Family University, Philadelphia, PA, January 24, 2013
- ECBSP Conference, Philadelphia, PA, November 2 – 3, 2012 - ACBSP Annual Conference, Baltimore, MD, June 15 – 18, 2012 - ACBSP Leadership Institute, Baltimore, MD, June 14 – 15, 2012
- Drexel University Business Professor Teaching Summit, Philadelphia, PA, May 18, 2012 - Eastern Academy of Management Conference, Philadelphia, PA, May 10 – 12, 2012 - 5th Annual Healthcare Informatics Symposium, Philadelphia, PA, April 27, 2012 - ECBSP Conference, Latrobe, PA, November 11 – 12, 2011
- ECBSP Maintenance of ACBSP Accreditation Pre-conference Workshop, November 10, 2011
- ACBSP Annual Conference, Indianapolis, IN, June 23 – 27, 2011
- Drexel University Business Professor Teaching Summit, Philadelphia, PA, May 20, 2011 - Transformative Learning for Effective Transition Management, SEPCHE Faculty
Development Conference, Lafayette Hills, PA, May 11, 2011
- Excel Workshop, Knowledge Solutions International/MSIT Academy, Holy Family University, Philadelphia, PA, April 15, 2011
- Pacific Rim Business, Holy Family University, Philadelphia, PA, April 8, 2011
- Celebration of Accomplishments and Building New Accomplishments in Understanding Student Learning; Holy Family University, Philadelphia, PA, March 16, 2011
- Beyond the Basics – Adobe Connect (eSeminar), Holy Family University, Philadelphia, PA, November 30, 2010
- Getting Started with Adobe Connect (eSeminar), Holy Family University, Philadelphia, PA, November 22, 2010
- Creating Effective eLearning Multimedia with Adobe Captivate 5, (teleconference), Holy Family University, Philadelphia, PA, November 10, 2010
- Writing and Publishing Case Studies by Erika Matulich, Holy Family University, Philadelphia, PA November 5, 2010
- Hybrid Course Technology: Tools for the Future, Holy Family University, Philadelphia, PA October 19, 2010
- ACE Department Chair Workshop, June 2010
- 3rd Annual Healthcare Informatics Symposium (National meeting), April 2010 - Course Technology Forum, March 26, 2010
- Assessment of Student Learning: How to Improve Instruction and Satisfy Accreditation Demands (Webinar), March 19, 2010
- National Cancer Institute/NIH Online Tutorial and Certification in Research Methodology http://phrp.nihtraining.com/users/login.php, March 2010 - Campus Technology Virtual Conference, December 3, 2009
- Eastern Council of Business Schools and Program, November 13 – 14, 2009 - FETC Virtual Conference, October 22, 2009
- Quality Matters – “Building Your On-Line Course” Workshop, October 2009 - Innovative Educator Service Learning Webinar, October 14, 2009
- Social Networking Around the Classroom (webinar), September 24, 2009
- “Creative Leadership with Limited Resources” CIC Department and Division Chair Workshop May 27-29, 2009
- “Ethical Uses of Information in an Online World,” SEPCHE Conference May 13, 2009 - 2nd Annual Healthcare Informatics Symposium, April 2009
- “Getting Your Research Published (presented by Russell Baker),” School of Business Faculty Development Conference, April 3, 2009
- Boyer Scholarship Conference at Holy Family University, March 2009 - “Portal 2008” Conference at Gettysburg, PA, June 2008
- Boyer Scholarship Conference at Holy Family University, April 2008
- “Writing Across the Curriculum,” Holy Family University, October 22, 2008
- “Assessment: Enhancing Techniques – Enhancing Learning,” SEPCHE Conference, May 2007
- “Teaching Students for whom English is a Second Language,” Holy Family University, October 24, 2007
- Boyer Scholarship Conference at Holy Family University, March 21, 2007
- “Research: Teaching, Technology, & Integrity,” SEPCHE Conference January 8, 2007 - Faculty Development Workshop, Holy Family University, October, 2006
- Faculty Development Workshop, Holy Family University, October, 2005 - Faculty Development Workshop, Holy Family University, March, 2005
Other Training:
- “Hadoop and the Amazon Cloud” Online Workshop. Big Data University. Completed June 6, 2012
- “Big Data Analytics – Demos” Online Workshop. Big Data University. Completed June 1, 2012
Professional Meetings:
- Data Management Association Meeting, Philadelphia, PA, January 11, 2012
- HTCIA meeting- Presentations on Seizures and Searches of Computers and Theft or trade secrets/confidential information, April 14, 2011
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Professional Memberships and Associations:
- Delta Mu Delta (DMD) International Honor Society in Business, Region 2 representative (March 2013 – present)
- ACBSP Region 2 Teaching Excellence Award Committee (2011 – 2012) - ACBSP Member Relations Committee, Chair (June 2013 – present)
- ACBSP Member Relations Committee, Vice Chair (June 2012 – June 2013) - American Medical Informatics Association
- American Association of University Women - Association for Computing Machinery - Data Management Association
- National Association for Female Executives Service:
Committees/Service to Holy Family University: July 2012 – present Member, IT Committee
April 2012 – present Member, SBA Assessment Committee Spring 2012 Chair, CMIS Search Committee
Member, MNMK Search Committee November 2011 – present Chair, SBA Curriculum Committee
October 2011 – present Moderator, Mu Delta Chapter, Delta Mu Delta Honor Society
August 2011 – May 2012 New faculty mentor, Dr. C. M. Fender June 2011 – November 2011 SBA Dean Search Committee
August 2010 – May 2012 Academic Review Committee Committees/Service to Holy Family University:
July 2012 – present Member, IT Committee
April 2012 – present Member, SBA Assessment Committee Spring 2012 Chair, CMIS Search Committee Spring 2012 Member, MNMK Search Committee November 2011 – present Chair, SBA Curriculum Committee
October 2011 – present Moderator, Mu Delta Chapter, Delta Mu Delta Honor Society
August 2011 – May 2012 New faculty mentor, Dr. C. M. Fender June 2011 – November 2011 SBA Dean Search Committee
August 2010 – May 2012 Academic Review Committee August 2010 – present Co-champion, ACBSP accreditation August 2010 – May 2011 New faculty mentor, Dr. J. B. Dickinson July 2009 – July 2010 Chair, Faculty Senate Nominations Committee July 2009 – present Co-Chair, Taylor Award Committee
March 2009 –July 2010 Member, Strategic Plan Underprepared Student Subcommittee
September 2008 – June 2010 Member, MSHEP Subcommittee on Faculty September 2008 – June 2010 Alumni Board-SBA liaison
September 2007 –August 2010
Chair, School of Business Administration Peer Evaluation Committee
July 2007 – July 2009 President, Faculty Senate July 2006 – June 2007 President-Elect, Faculty Senate July 2007 – June 2009 Co-chair, Taylor Award Committee January 2008 – present Co-operative Education Advisory Board
Fall 2007 –July 2010 Member, Center for Academic Enhancement Advisory Committee
Fall 2007 – June 2010 Member, Strategic Plan IT Support Team
Fall 2005 – Fall 2006 Chair, School of Business Administration Curriculum Committee
Fall 2005 – July 2009 Member, Faculty Senate Nominations Committee July 2004 – July 2006 Treasurer, Faculty Senate
Fall 2004 – Fall 2005 Member, Graduate Council
2001- 2003 Member, Core Curriculum Committee Fall 2000 – July 2007 Member, Taylor Award Committee
1999- 2003 Member, Alpha House Nursery School Advisory Board 1999 – 2003 Member, Cooperative Education Advisory Board
1999 – 2001 Member, Taskforce for Acquisition of Learning Resources 1999 – 2000 Member, Web Page Committee
1999 – 2000 Member, Y2K Readiness Committee 1999 – 2000 Statistical Consultant, Nursing Division 1998 – 2000 Senator-at-Large, Faculty Senate
1998 – 1999 Member, Computer and Technology Taskforce 1996 – 1997 Co-chair, Computer Literacy Taskforce
1996 – 1999 Proposal Researcher, Master’s Program in MIS 1996 – 1999 Member, Faculty Senate Development Committee 1995 – October 2011 Moderator, Sigma Beta Delta Honor Society 1996 – 1999 Chair, Faculty Senate Nominations Committee 1993 – 1996 Member, Faculty Senate Nominations Committee 1992 – present School of Business Administration Sunshine Person 1991 – 1995 Moderator, National Business Honor Society
1989 – 1991 Co-moderator, National Business Honor Society
Volunteer regularly for Who’s Who Committee, Open Houses, Honors Convocation, and Commencement
Listed in the following:
- Great Minds of the 21st Century (2007) - Madison’s Who’s Who (2007)
- Who’s Who of American Women, 25th edition (2007) - Who’s Who in Science and Engineering, 8th edition (2006) - Contemporary Who’s Who of Professionals (2004, 2005) - Contemporary Who’s Who (2002, 2003)
- Who’s Who in America (2002) - Who’s Who in Technology (2001)
