_
2015
winter
edition
“by attending kleine fabriek, participants and visitors can tune-in for two days on the developments in the whole industry” ___
kleine fabriek
amsterdam international children’s trade fair
Twice a year international children’s fashion and accessories professionals gather in Amsterdam for kleine fabriek. A mix of selected international brands and young designer labels present a high quality selection for visiting buyers, with all kinds of brands from mid-priced to high-priced articles. Kleine fabriek offers a unique combination of fashion (clothing, underwear, swimwear, shoes, socks, hats, bags) and objects (toys, interior accessories, furniture, bed linen). The carefully selected range of mid-range and high-end labels is typical for the show.
The selection of labels clearly reflects the current and trendsetting fashion scene in all its manifestations. Always with a strong focus on quality, creativity and innovation. That is what kleine fabriek represents. In order to warrant consistent quality of the brands offered, kleine fabriek maintains an application and admission process for all brands signing up.
welcome
introduction
FACTS
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next edition: 18 & 19 january 2015 __
biannual trade fair __
children’s fashion, shoes and accessories, objects and toys __
almost 250 brands from over 18 different countries
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11.000 sqm trade floor with 4.000 sqm stands
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unique combination of fashion and home & gift products __
national and international visitors from over 28 countries __
76% of visitors is owner, head of purchasing, or leads the
company __
honourable speakers to inform and inspire the industry
product
categories
baby clothing children’s clothing teen clothing accessories home & gift conscious___
Kleine fabriek and the participating brands are promoted internationally;
•
website kleine fabriek•
social media: facebook, twitter, instagram and•
regular newsletters to all potential visitors andexhibitors
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press releases•
press invitations for national and internationaljournalists
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personal invitations for noted boutiques andstores from all over Europe
Kleine fabriek cooperates with the leading national and international media, such as Kid’s Wear, Vogue Bambini, Collezioni Bambini, Luna, Milk, Milk B, Milk Decoration, Naif Magazine, CBW, Ninsmoda, WGSN, Papier Mache, KidX, Kids Magazine, FashionUnited, Textilia, Bengels, Babywereld, K-Boetiek, Kindermode, Jij & je Kinderen, Ouders van nu and Kek Mama.
And the kleine fabriek experience continues online. We cooperate with national and international blogs such as Prêt à Pregnant and Prêt à Mama, Kindermodeblog, Kid’s Wear Department, Pirouette blog, Urban Moms, Just by Manon, Mother book, City Mom and more.
media
___ www.kleinefabriek.nl www.facebook.com/kleinefabriek www.twitter.com/kleinefabriek www.instagram.com/kleinefabriek www.pinterest.com/kleinefabriek___
Kleine fabriek offers two concepts:
all-in concept and space only.
all-in concept
Kleine fabriek offers participants complete stands including walls, racks, furniture, lighting and the brand name on the stand. Stands are offered in a wide variety of sizes. Space, visibility and the overall feeling are taken into consideration when designing the layout of the fair.
space only
Exhibitors can also order space only at kleine fabriek, so without walls, furniture and racks. This as opposed to the all-in concept. In this way, kleine fabriek offers exhibitors the possibility to create their own environment and presentation to visitors. How to do so is free for the exhibitor, within certain conditions. It can range for example from a product presentation, an own stand construction or a performance. You can create your own world.
all-in
concept
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including
• amount of sqm on fair floor as indicated
• standard lighting • stand cleaning
• lunch for 2 persons or more depending on stand size • brand name and contact details on website, listed 3 weeks before, up until 4 months after fair
• national and international promotion
• exhibitor passes • free wifi
• electricity (300W) • brand name on stand • walls
• shelves & bars • table & chairs
space
only
____including
• amount of sqm on fair floor as indicated
• standard lighting • stand cleaning
• lunch for 2 persons or more depending on stand size • brand name and contact details on website, listed 3 weeks before, up until 4 months after fair • national and international promotion
• exhibitor passes • free wifi
___
If you are interested in exhibiting at kleine fabriek, you can contact our sales manager:
Mylène Fluri +31 (0)20 4421960 [email protected] www.kleinefabriek.nl
For any other inquiries, you can contact our office on + 31 (0)20 4421960 or send an e-mail to [email protected].
Kleine fabriek is part of Modefabriek BV. Modefabriek BV, located in Amsterdam, organises Modefabriek and kleine fabriek. These high quality business to business events, where business meets creativity, are the biggest fashion fairs in the Netherlands and are wellknown for their unique design. Every year, a total number of 50.000 international professionals visit our fairs.
contact
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Available space is allocated to those brands that:
1. match the concept of kleine fabriek through type of product, quality, style and individuality.
2. Add to the existing mix of labels.
application
amsterdam
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Amsterdam is known for its pioneering approach towards forward-thinking concept stores, especially in the children’s wear market. It also serves as a fashion hub in line with Milan, Paris and London. Travelling to kleine fabriek is convenient: Schiphol International Airport is only 10 minutes away from the event location and (international) trains stop close by.
2 h flight 1,5 h flight 1 h flight lisbon porto bilbao valencia barcelona toulouse lyon paris brussels strasbourg tallinn helsinki stockholm prague oslo berlin athena vienna budapest warsaw milan rome zurich dublin london copenhagen cologne amsterdam lyon paris 3h 25m strasbourg prague berlin 6h 30m milan zurich dublin london 4 h 30m copenhagen cologne 2h 40m brussels 1h 50mantwerp 1h 10m düsseldorf 2h 15m
frankfurt 3h 45m amsterdam
