www.
thesunchronicle
.com
R
e
t
a
il
a
d
v
e
R
t
is
in
g
R
a
t
e
s
34 South Main St., P.o. Box 600, attleBoro, Ma 02703-0600
508-222-7000
2
0
1
5
2
0
1
6
•
Your Source for
and
Digital Advertising
MEDIA
s
e
P
Publisher:...Jeffrey Peterson [email protected]
Advertising.Director:...Lynda Vallatini [email protected]
Advertising.Sales.Manager:...Jeffrey Cambridge [email protected]
Digital.Media.Sales:...Michelle Lamarre [email protected]
Classified.Advertising.Supervisor:...Donna Bronsdon [email protected]
Graphics/Contract.Printing.Supervisor:...Michael Garlick [email protected]
Major.Accounts:...Carrie Freeman [email protected]
r e t a i L a D V e r t i s i n G r a t e s
E F F E C T I V E . S E P T E M B E R . 1 , . 2 0 1 5 . T H R O U G H . A U G U S T . 3 1 , . 2 0 1 6COMMISSIONS
GENERAL.RATE.POLICIES
DIGITAL.ADVERTISING
Retail.advertising.rates.apply.only.to.the.advertising.of.a.single.firm.or.individual. See.Contract and Copy regulations.for.further.information.PERSONNEL
Jeff.Cambridge
Michael.Garlick
Donna.Bronsdon
Lynda.Vallatini
We.can.accept.ads.done.in.InDesign.CS2.or.earlier..We.also.accept.ads.via.e-mail.in.PDFformat only
to.ads@thesunchronicle.com..We.accept.Web.based.transmission.from.AP.AdSEND.and.AdTransit..Fonts.and.hi-res.art.files.must.be.submitted.with.all.advertising. not.in.PDF.format..We.reserve.the.right.to.substitute.closest.available.fonts.for.any.electronic. PDF.that.does.not.have.fonts.properly.embedded..Material.can.be.sent.on.a.CD,.DVD.or. Flash.Drive..All.ads.must.be.sent.in.CMYK.format..All.non-standard.colors.or.Pantone.colors.
are.created.using.process.color.mixing.
nOte: non-compatible ads may be subject to a surcharge.
Retail.rates.are.not.commissionable..All.bills.for.advertising.are.due.upon.receipt.
the sun ChrOniCLe
34.South.Main.Street,.P.O..Box.600,.Attleboro,.MA.02703-0600 Telephone.. (508).222-7000 From.Rhode.Island. (401).761-8600 From.Seekonk. ...(508).336-3531 From.Foxboro-Wrentham. (508).384-2119 FAX.(Retail.Advertising). (508).236-0461 FAX.(Classified.Advertising). (508).236-0463 Information.contained.in.this.rate.card.is.presented.in.accordance. with.the.prescribed.format.of.the.Standard.Rate.&.Data.Service.(SRDS)..
AT TL EB O R O . - . N O R TH . AT TL EB O R O, . M A S S ACH U S E T TS
www.
T
HE
S
UN
C
HRONICLE
.com
&
suPer
4-WaY
Attleboro. 02703. North.Attleboro. 02760/63. Mansfield. 02048. Norton. 02766. Plainville. 02762. Wrentham. 02093. Foxboro. 02035. Seekonk. 02771. Rehoboth. 02769. Norfolk. 02056. Pawtucket,.RI.. 02860/61. Taunton... 02780 Cumberland,.RI.. 02864. Franklin... 02038. Misc..Zips. .tOtaL
13,638
113,800
28,550
33,250
439,238
sun Chronicle Home.Delivery &.Single.Copy north attleboro Chronicle (U.S..Mail) Foxboro reporter (Mail/Stores) total Zip Codes (1).Average.distribution.based.on.Sunday.May,.2015.press.orders. (2)..Ads.appearing.in.The.Attleboro.Sun,.in.combination.with.The.Sun.Chronicle,.achieve.complete.coverage.of.the.city.. of.Attleboro..Approximately.13,800.copies.of.The.Attleboro.Sun.are.delivered.by.U.S..Mail.on.Friday.or.Saturday. (3)..Ads.appearing.in.The.North.Attleboro.Chronicle,.in.combination.with.The.Sun.Chronicle,.achieve.complete.coverage.. of.the.town.of.North.Attleboro..Approximately.8,550.copies.of.The.North.Attleboro.Chronicle.are.delivered.by.U.S.. Mail.on.Friday.or.Saturday. (4)..The.Foxboro.Reporter.with.a.total.circulation.of.3,250.is.distributed.by.U.S..Mail.for.Saturday.delivery.and.can.be.. purchased.in.stores.throughout.the.Foxboro.area.GeneraL inFOrMatiOn
.A)..The.Sun.Chronicle.is.published.seven.days.a.week.
.
B)..Single.copy.price.$1.00.-.Sunday.$2.50
...Home.delivery.$5.00.for.seven.days.
C)...The.Sun.Chronicle.is.not.published.on.
Thanksgiving.Day.and.Christmas.Day.
D)....Circulation.per.most.recent.audit.by.A.B.C.:*.
.
.Average.Daily.Circulation.for.year.ended..
.
6/30/2014:.12,784
.
Average.Sunday.Net.Paid.Circulation.for.year.ended..
.
6/30/2014:.13,581
Recent.Distributions..(May.2015)
Daily:.13,199...Sunday:.13,638
E)...Member:.Audit.Bureau.of.Circulation.(ABC),.Advertising.
Checking.Bureau,.New.England.Newspaper.and.Press.
Association,.Massachusetts.Newspaper.Publisher’s.
Association,.Inland.Newspaper.Association,.Free.Community.
Papers.of.New.England,.Associated.Press.
F)...The.Attleboro.Sun,.North.Attleboro.Chronicle.and.Foxboro.
Reporter.are.weekly.publications.delivered.to.the.Post.Office.
Thursday.for.delivery.to.approximately.25,000.households.
*.Note.that.The.Sun.Chronicle.is.currently.on.a.two-year.audit.cycle... The.2014.figures.are.the.most.recent.figures.available.$
35
Combo Best Buys
P.C.I.
We Deliver Customers
February
Valentines.Dining.&.Gifts
Bridal.Magazine
Presidents'.Week.Auto
March
Coupons.&.More.Glossy.Magazine
Easter.Dining
april
Readers’.Choice.Awards.Ballot
Beautiful.Homes.&.Gardens
May
Mother's.Day.Dining
Summertime/Golf.Guide
Dining.Guide.Glossy.Booklet
Readers’.Choice.Winners
June
Parenting.&.More
Coupons.&.More.Glossy.Magazine
Annual.Church.Directory
July
Frequent.Flyer
"Golf.9".Day.
august
Back.to.School
School.Bus.Routes
Tax-free.Weekend
2015-2016 sPeCiaL seCtiOns & eVents
september
High.School.Football
Fall.Home.Improvement
Beat.Fearless.(Pro.Football)
Keep.It.Local!
Bridal.Expo
October
Frequent.Flyer
Pink.October
Dining.Guide.glossy.booklet
.
november
Holiday.Gift.Guide
Holiday.Viewers.Guide
December
Last.Minute.Gift.Guide
Hoop.(Basketball.Preview)
New.Year's.Dining
.
January
Health.&.Fitness
Your.Home
NFL.Playoffs
Super.Bowl
Preschool,.Kindergarten,..
&.Childcare
The Attleboro Sun
the attleboro sun
(U.S..Mail)
anY 2-WaY COMBO
P.C.I.
$
25
anY 3-WaY
COMBO
$
32
P.C.I. ChOOse FrOM: •.The.Sun.Chronicle •.The.Attleboro.Sun •.The.No..Attleboro.Chonicle •.The.Foxboro.Reporter TMC TMC WEEKLY DAILY 4,842 2,988 1,270 1,147 852 605 618 452 337 187 62 95 27 60 96 18,642 11,538 1,270 1,147 852 605 3,868 452 337 187 62 95 27 60 96 13,800 8,550 3,250t.O.M.a. rates
Create.
top of Mind awareness.for.your.business.or.service.company.and.be..
recognized!.Attractive.R.O.P..rates.are.available.for.3,.5,.or.7.days.per.week,.1-.or..
2-.year.programs..Ask.your.sales.rep.for.details...
as low as $10.27 per column inch
(by.annual.contract)..Extend your
REACH!
with
Over 8,500 copies distributed
each week to North Attleboro
households & stores!
BuLK rate
COntraCts are aVaiLaBLe
uPOn reQuest
nOte:.Bills.are.due.upon.receipt..1.5% service charge on unpaid balances over 30 days.
CO-OP BiLL serViCe:.Duplicate.billing.and.proof.of.publication.are.
available.upon.request..All.cooperative.advertising.bills.reflect.the. advertiser’s.earned rate.at.time.of.publication..This.rate.may.vary.
according.to.advertising.volume.
Sports.page.advertising.
CaLLinG aLL
sPOrts
MOnDaYs are sPeCiaL
Small.Business.special.(Minimum.size.10.inches).
$10.75
Political advertising rate.(Earned.rate.discount.applies)...$20.85.per.column.inch
COLOr rates
sMaLL sPaCe
(10-30.Inches)
.
COLOr aDVertisinG
BeLOW: available 7 days a week, minimum of 50 column inches
standard Colors • Cyan, Magenta, Yellow
1.color*.and.black.$170.•.2.colors*.and.black.$285.•.Process.color.$395
*Non-Standard.colors.are.billed.at.the.2-color.rate.
1)..Deadline.for.spot.color.and.process.color.reservations.is.three.working.days..
prior.to.publication.
2)..Double.truck;.(2.facing.pages.plus.gutter.width,.22”.wide),.billed.for.one..
page.of.color.only.
$
11
25
Only
per col. inch
*See your Advertising Representative for details.
COntraCt CustOMers earn LOWer rates!
size
25.Inch.monthly.minimum..
.
$18.40.
. $18.25.
.
$17.99
50.Inch.monthly.minimum..
.
$17.48.
. $17.31.
.
$17.03.
100.Inch.monthly.minimum.
.
$16.85.
. $16.74.
.
$16.45
175.Inch.monthly.minimum.
.
$16.38.
. $16.17.
.
$15.85
250.Inch.monthly.minimum.
.
$15.86.
. $15.67.
.
$15.41
3 months
6 months
12 months
400.to.less.than.500.
.
21%.
$15.92
500.to.less.than.750.
.
23%.
$15.50
750.to.less.than.1,000.
.
25%.
$15.12
1,000.to.less.than.1,250. .
27%.
$14.70
1,250.to.less.than.1,500. .
28%.
$14.51.
1,500.to.less.than.2,000. .
30%.
$14.11
2,000.or.more.
.
31%.
$13.90
earned
discount
Column inches
per month
effective
rate
rOP MOnthLY earneD rates
Less.than.50.
.
.
$20.15
50.to.less.than.100.
. 6%.
$18.94
100.to.less.than.150.
. 9%.
$18.33
150.to.less.than.200.
. 12%.
$17.72
200.to.less.than.250.
. 15%.
$17.12
250.to.less.than.300.
. 17%.
$16.73
300.to.less.than.400.
. 19%.
$16.30
earned
discount
effective
rate
Column inches
per month
3,250 Copies distributed weekly
to households & stores!
The Attleboro Sun
13,800 copies distributed each
week to Attleboro households!
• The Sun Chronicle
• The Attleboro Sun
• North Attleboro Chronicle
• Foxboro Reporter
REachEs MoRE Than
90,000
REAdERs!
A COMBINATION BUY OF...
Add.process.color.$5.00.p.c.i..•.Add.1.color.$3.00.p.c.i.
Foxboro.Reporter.and.TMCs:.add.$3.00.p.c.i..for.process.color
7 DaYs
a WeeK
non-Profit/Charitable rate
. . . .
$15.00
The.more.advertising.that.you.
commit.to,.the.better.your.rate!
DAILY TMC TMC A.PAID.WEEKLY $9.83 pci $6.40 pci $9.40 pci"GO" entertainment special
$10
p.c.i..PrePrint ZOninG ChOiCes..-..
With.Expanded.Coverage
..(The.Sun.Chronicle,.The.Attleboro.Sun,.. North.Attleboro.Chronicle.and.Foxboro.Reporter)PREPRINT. R ATES
INSERT. REGUL ATION
SPECIAL. FEATURES
•.
•.
Living Well, travel, Business:.All.published.Sundays..•.Pet Day:.Monday..
Your home:.Tuesday..•.Food:.Wednesday..•.GO!.(Entertainment.Section).Thursday..
• Movie reviews:.Friday..•.real estate:.Saturday..•.religion:.Saturday.
A.separate.fee.will.be.charged.for.inserts.with.outside.wraps.(spadia).smaller.than.the.size.of.the.
finished.piece.
1)..Advertisers.purchasing.500.inches.of.display.advertising.a.month.are.entitled.to.a.preprint.contract.rate..
of.$48.65.per.thousand.in.The.Sun.Chronicle..Advertisers.contracting.for.250.inches.of.display.advertising.
a.month.are.entitled.to.a.preprint.contract.rate.of.$51.75.per.thousand..
2)...Preprint.inserts.are.accepted.for.a.
sunday.press.run.of.14,500.billed.at.14,000...
Daily press.run.of.14,000.is.billed.at.13,500..
3)..Shipping.Instructions:.Deliver.to.The.Sun.Chronicle,.34.South.Main.Street,.Attleboro,.(Rear.of.building.on.
Railroad.Avenue).between.8.a.m..and.4:15.p.m..Monday.through.Friday,.7.days.prior.to.insertion..Late.
inserts.for.the.mail.program.may.require.a.separate.mailing.at.a.higher.rate..
*.Zone.1-A.includes.home-delivered.circulation.in.Northern.Seekonk.and.Northern.Rehoboth.
8-N.
Norton.
1,147
9-F..
Foxboro.
3,868
10-WNF.
Wrentham,.Norfolk,.Franklin.
852
Misc..Zips. (Including.Rhode.Island).
280
Zone Community average inserts
with.store.sales
COntraCt rates.-.Price.Per.Thousand
up to 1.5 ounces the sun
Chronicle 1.6 to 2.0ounces 2.1 to 2.5ounces 2.6 to 3.0ounces
Over.3.0.million.pieces..
$35.60...
$63.27...
$65.18...
$67.15...
$69.07
Over.2.0.million.pieces..
$37.70...
$65.18...
$67.15...
$69.09...
$70.98
Over.1.5.million.pieces..
$39.90...
$69.07...
$71.08...
$72.94...
$74.97
Over.1.0.million.pieces..
$42.20...
$72.94...
$74.97...
$76.87...
$78.84
Over.500,000.pieces..
$44.60...
$76.87...
$78.84...
$79.87...
$83.26
Over.250,000.pieces..
$47.00...
$80.75...
$82.72...
$84.62...
$86.59
Over.125,000.pieces..
$50.00...
$81.02...
$84.08...
$87.35...
$89.10
Under.125,000.pieces..
$60.00...
$83.53...
$90.19...
$93.52...
$94.67
1... Preprints.for.The.Sun.Chronicle.accepted.for.distribution.seven.days.a.week. 2.... .The.Attleboro.Sun.and.North.Attleboro.Chronicle.preprints.are.distributed.to.non-subscribers.by. U.S..Mail.by.Saturday..(All.rates.subject.to.change.if.U.S..Postal.rates.change.) 3.... .All.preprints,.whether.in.The.Sun.Chronicle,.The.Attleboro.Sun,.North.Attleboro.Chronicle.or. Foxboro.Reporter,.count.towards.contract. 4.... .Preprints.weighing.more.than.3.ounces.are.subject.to.surcharge.depending.on.the.individual. weights.of.the.total.Attleboro.Sun.and.North.Attleboro.Chronicle.packages. 5.... .Preprints.weighing.more.than.3.ounces.on.Sunday.are.subject.to.surcharge.or.can.be.rescheduled. for.another.day. 6.... .No.duplication.when.using.Sun.Chronicle.mail.programs.in.combination..Store.copies. . automatically.omitted.when.specified. 7.... .Contract.considered.fufilled.when.90%.of.total.contract..is.ordered..(i.e..3.million.piece. . contract.fulfilled.when.2.7.million.pieces.are.ordered) 8.... .Preprints.may.be.zoned.Monday.through.Saturday,.subject.to.limitations..Advertiser.may.select.a. minimum.of.3.zones.or.a.maximum.of.10.zones. 9... No.Single.Sheets.on.Sundays 10...Maximum.size:.12”.x.11” 11.. Polybag.advertising:.Only.$98/m..Advertiser.supplies.the.printed.bags.. 12...Zoning.premium.10%.surcharge.on.insert.advertising.in.The.Sun.Chronicle,.The.Attleboro.Sun,. North.Attleboro.Chronicle,..and.Foxboro.Reporter..Contract.minimum.125,000.pieces.total 39,238
1-A..
Seekonk.&.Rehoboth.
789
2-3A.
Attleboro.
18,642
4-5NA..
North.Attleboro.
11,538
6-P.
Plainville.
852
7-M.
Mansfield..
1,270
Zone Community average inserts
with.store.sales
the attleboro sun, north attleboro Chronicle & the Foxboro reporter (mailed products)
COPY. AND. PRICE
CONDITIONS
AD. DEADLINES
REPEAT. R ATES
SPECIAL.
CL ASSIFICATIONS
aDVertisinG GeneraL COnDitiOns
Placement.of.advertising.in.The.Sun.Chronicle.or.any.of.its.publications.shall.be.
subject.to.the.following.general.conditions:
1).The.Sun.Chronicle.reserves.the.right.to.edit.or.reject.any.and.all.advertising.copy.submitted.
for.publication.
2).The.Sun.Chronicle.shall.not.be.liable.by.reason.of.any.error.for.which.it.may.be.responsible.
except.for.the.cost.of.the.actual.space.occupied.by.the.item.in.which.the.error.occurs..
Notice.of.any.errors.must.be.given.in.time.for.correction.before.the.second.insertion;.oth-erwise,.no.claim.for.make-good.can.be.allowed.
3).Every.effort.will.be.made.to.meet.reasonable.position.requests..Failure.to.meet.prior-ity.requests.will.not.constitute.cause.for.adjustment..Special.position.requests.can.be.
secured.for.a.25%.extra.charge.
4).All.bills.for.advertising.are.due.and.payable.upon.receipt..A.1.5%.per.month.service.fee.
will.be.charged.on.unpaid.balances.over.30.days.
5).All.rates.subject.to.change.
Monday. Friday.1.p.m. Tuesday. Friday.5.p.m. Wednesday. Monday.5.p.m. Thursday. Tuesday.5.p.m. GO.(Entertainment.Section). Tuesday..NoonPLaCeMent Page.2. . . per.col..inch. $29.89 Page.2.commissionable.agency.rate . . . per.col..inch. $32.93.. GO.(Thursday.Entertainment.Section). . . per.col..inch. $20.15 Entertainment/Amusement.pages.. . . per.col..inch. $20.40 Church.Services.. . . per.col..inch. $9.05...
Weather PaGe - 2 sPOts aVaiLaBLe (PROCESS.COLOR.MOST.DAYS)
3.42”W.x.3.75”H.block.beside.color.weather.maps
Buy.the.whole.month. . . .$1,500.per.month. 1st.Insertion.. . . per.col..inch...$20.15 2nd.Insertion.(20%.Off). . . per.col..inch...$16.14* 3rd.Insertion..(35%.Off). . . per.col..inch...$13.10* sPaCe anD COPY DeaDLines
*.In.order.to.earn.discount,.same.ad.must.run.within.7-day.period.
Run.3.times.in
7.days.and
average.just
$16.46.per
column.inch!
COLUMN. WIDTHS
retaiL aDVertisinG siZes1.Column.. . . 1.65.inches 2.Column. . . .3.42.inches 3.Column. . . .5.19.inches 4.Column. . . .6.96.inches 5.Column. . . .8.73.inches 6.Column. . . .10.5.inches
ROP. REQUIREMENTS
Friday. Wednesday.5.p.m. Saturday.. Thursday.5.p.m. Sunday. Thursday.5.p.m. Living.Well.(Sunday). Tuesday.5.p.m.1).Advertisements.20.inches.deep.will.be.charged.at.21.25.inches
2).Double-truck.advertisements:.minimum.11.columns.(18.5”.wide)..x.21.25.inches; ...maximum.13.columns.(22”.wide).x.21.25.inches.
Advertisements.for.Page.2.accepted.until.11.a.m..the.day.prior.to.publication. Sunday.Page.2.ads.accepted.until.Friday.at.3.p.m.
(Health, Weddings, Travel)
sPeCiaL seCtiOns DeaDLine:.7.working.days.prior.to.publication.
the attLeBOrO sun:.4.p.m..Friday
nOrth attLeBOrO ChrOniCLe:.4.p.m..Friday
FOXBOrO rePOrter DeaDLine:.4.p.m..Monday
Reach Your Digital Audience...
Explore.a.
new.business.
approach...
•.Web.
•.Mobile..
•.eReader.
•.Mobile.App..
7.Million.Visits.last.Year!
Over.1,744,000.Pageviews.per.month!
Over.600,000.Visits.per.month!
Michelle.Lamarre
Digital.Sales
Looking.for.a.perfect.marriage?
www.local-i-dos.com
.will.help.you..
target.Brides.and.Grooms.directly.from..
our.Weddings.and.Engagements.link.or..
by.directly.going.to.our.website
Extend Your Reach with
thesunchronicle.com
Contact Michelle Lamarre at 508-236-0309 or email: [email protected]
Visit
thesunchronicle.com,.
foxbororeporter.com,.
&
.local-i-dos.com.
We offer:
•.Ad.Design
•.Statistics.Reports
•..Pop-in.and.Pop-under.Ads
•.Video..•.Events
•.Site.Takeovers
Let us assist you with being creative with your budget and specific business needs.
FOR AddItIONAL INFORMAtION, CONtACt:
Kathy Powell at 508-236-0437 or email: [email protected]
EVENTS - Live Shows, Expos & Seminars
Looking for a partner to host a special event, seminar or expo? the Sun Chronicle can help. don't miss out on unique ways to reach your target audience and connect with potential customers personally. Partner with the Sun Chronicle to leverage new, exciting and entertaining ways to grow your business. Enhance your existing print and online campaigns by sponsoring events. Sponsorship packages will offer unlimited marketing opportunities including:
• Exhibit space with sales opportunity
• Access to attendee list
• Mentioned in all print and online promotional ads
• Strong pre-event promotion
• On-site marketing
• Company branding
• Product Sampling/Showcasing
• Promotional give-aways/Raffles
• Publicity for event charities
• Gift bag enclosures
• On-stage mentions by dJ's/Emcees