Novembre/Décembre 2015 Vol. 12 – No 6
L’ABOLITION
DES EMP
Les bilans de santé seront-ils bientôt illégaux au Québec?
DERRIÈRE LE SARRAU L’hémato à moto VOTRE ARGENT Nouvelles règles d’exonération en assurance vie RÉCIT DE VOYAGE Zanzibar, mon amour
Convention de Poste-publications 41387051 Convention de Poste-publications 41387051 Convention de Poste-publications 41387051 Juillet/Août 2015 Vol. 12 – N o 4
BUDGETS ET INCORPORATION
Les impacts potentiels des récents budgets sur l’incorporation médicale
UN ADJOINT POUR LE MÉDECIN
Le Québec est-il prêt ?
MÉDECINS ET CONTRAT SOCIAL
Médecin : profession ou métier ?
EN CROISIÈRE SUR LE DANUBE
Récit de voyage HÔPITAL cover-santeinc-july15.indd 1 2015-06-23 3:27 PM Janvier/Février 2016 Vol. 13 – No 1
POUR UN
RENOUVEAU
SYNDICAL
Plaidoyer pour une transformation du syndicalisme médical québécois
DES GARDES ANGOISSANTES
Quand c’est au tour du médecin de se faire du mauvais sang...
MÉDISECOURS
L’organisme qui vient au secours des médecins
À VÉLO SUR LA COSTA BRAVA
Récit de voyage
Convention de Poste-publications 41387051
cover-santeinc-jan16.indd 1
2015-12-18 4:34 PM
2016 PRINT AND ONLINE
MEDIA KIT
2016 MEDIA KIT SANTÉ INC.
Published 6 times per year.
The largest journal circulation
to all GP/FMs, specialists and
residents in Quebec.
Medical publications remain one
of the most valuable information
sources for prescription products
and patient treatment.
The value of traditional media
continues to outrank online
media and other sources
of medical information.
Santé inc
offers excellent
value by reaching more
GPs and more Specialists
than any other French
publication
*
Santé inc.
is highly acclaimed by doctors in
Quebec for its unique and unbiased editorial
focus. The mandate of the magazine is to
provide articles of interest for Quebec physicians.
Content includes financial management, practice
and business management strategies and
lifestyle and personal matters.
Main features — an independent and objective
analysis of the Quebec medical environment that provides varying viewpoints. Often featured on the cover as the lead article, this feature provides unbiased coverage of union and association activities, politics, or practice stakes relevant to Quebec physicians.
Perspectives — written by doctors for doctors —
this section offers perspective and balanced opinions on health care matters specific to Quebec.
Practice profiles — features a doctor’s practice,
demonstrating various possibilities to colleagues — why some doctors have chosen to work in different practice settings.
Legal — articles written by medical lawyers focusing
on doctors’ rights, duties and obligations.
Quality of life — helps physicians experience
the best in life as it may or may not relate to their profession.
Clinical bonus — an educational practice-based
section translated from the pages of the CMAJ.
Editorial calendar
* Print Measurement Bureau, Medical Media Study, 2013
Chaque omnipraticien devra tôt ou tard se lever.
DOSSIER
Le pouvoir des médecins a-t-il des limites?
DROIT ET DÉONTOLOGIE Télémédecine et obligations DERRIÈRE LE SARRAU Le psychiatre musicien Convention de Poste-publications 41387051
PRINT CIRCULATION
Santé inc.
has the highest verified circulation among Quebec medical publications, reaching 22,230 doctors and medical residents.Distributed to physicians’
preferred address
A unique advantage of the magazine due to our association with the Collège des médecins du Québec.
CIRCULATION COMPARISON FOR QUEBEC PUBLICATIONS-SEPT 2015
Journal GP/FM Specialists Residents Total
Santé inc. 9527 9330 3279 22136
Le Medecin 8605 0 843 9448
Profession Santé 9809 6086 0 15895
*Source: CAMP website
Financial — of keen interest to all physicians,
this section addresses:
income statistics for Quebec physicians billing tips on proper procedures tax-saving tips
medical law financial planning
Doctors’ health — an in-depth examination of the
well-being of physicians, coping skills and work–life balance and an exclusive “from doctor to doctors” column written by Quebec Physicians’ Health Program (QPHP).
Medical fiction stories
Stock watch — a complete listing of all mutual funds
available to Quebec physicians through the FMOQ, FMSQ and MD Management. This is very popular with physician investors and is a quick and easy reference guide.
2016 MEDIA KIT SANTÉ INC.
Preferred positions
No cancellations. Four-colour process included. Price per issue for 6 issues.
Front cover tip-on (supplied) $11,420 Inside front cover: $5,770 Inside back cover: $4,975 Outside back cover: $5,970 Half cover: $5,950 Bellyband: $15,000 Inside front cover gatefold (3 pgs.) $17,300
Supplied advertising inserts
Quantity to be supplied: contact rep. 2 pages $4,990 Full circulation 4 pages $9,975 Full circulation GP Splits
2 pages $3,940 4 pages $7,875
Polybag outserts available upon request
Technical specification
Display Advertising: www.cmaj.ca/pdfs/display-e.pdf
PDF Export Settings: www.cmaj.ca/pdfs/export-e.pdf
Ad sizes
Bootlug Trim 7” x 1 5/8” Bleed No Bleed Live 7” x 1 5/8” 1/3 page horizontal Trim 8 1/8” x 3 5/8” Bleed 8 3/8” x 3 7/8” Live 7” x 3” 1/3 page vertical Trim 2 5/8” x 10 7/8” Bleed 2 7/8” x 11 1/8” Live 2 1/4” x 9 1/2” 1/2 page horizontal Trim 8 1/8” x 5 7/16” Bleed 8 3/8” x 5 11/16” Live 7” x 4 5/8” 1/2 page vertical Trim 4 1/16” x 10 7/8” Bleed 4 5/16” x 11 1/8” Live 3 3/8” x 9 1/2” 2/3 page vertical Trim 5 3/8” x 10 7/8” Bleed 5 5/8” x 11 1/8” Live 4 5/8” x 9 1/2” Full Page Trim 8 1/8” x 10 7/8” Bleed 8 3/8” x 11 1/8” Live 7” x 9 1/2” Double-page Spread Trim 16 1/4” x 10 7/8” Bleed 16 1/2” x 11 1/8” Live 7” x 9 1/2”(on each full page) Binding: Saddle stitch
SIZE 1X 6 X 12 X 24 X B/W FAIR BALANCE
1 page $4,305 $4,120 $3,940 $3,585 $1,140 2/3 page $3,675 $3,525 $3,370 $3,065 $1,080 1/2 page $3,200 $3,065 $2,935 $2,670 $800 1/3 page $2,800 $2,678 $2,560 $2,330 $700 DPS $8,275 $7,940 $7,590 $6,900 TOC bootlug $2,050
Four-colour advertising rates
ISSUE ADVERTISING/ MATERIAL DEADINE
Jan/Feb 2016 Dec 9/2015 Mar/Apr Feb 8/2015 May/Jun Apr 11 Jul/Aug Jun 13 Sep/Oct Aug 15 Nov/Dec Oct 17
Closing dates
“ I always choose to read your magazine first when I decide to attack my magazine pile... I keep every issue.”
Santeinc.com
Santé inc.com
is an independent open access site showcasing full content of every issue of Santé
inc. (since 2011)
The site consistently delivers over 6000 unique visitors with average page views reaching close to
10,000 monthly.
The vast majority of our page views are from Canadian physicians.
Web advertising rates are based on ad impressions (as measured by Google analytics and our internal
tracking system.) Direct to consumer ad PAAB rules apply for pharmaceutical advertisers.
All banner advertising is subject to approval by Santé inc.’s publication department. All rates in NET $.
Banner ad sizes available
Leaderboard
728 x 90 IMU
$100 cost per thousand ad impressions
Big Box
300 x 300 IMU
$100 cost per thousand ad impressions
Santé inc. eTOC
Delivered bi monthly to approximately 1200 Quebec physicians
Top banner $1000
PNG, JPEG, GIF accepted (animated GIFs accepted) No flash.
Resolution 72 dpi No third party ad serving
Banner ad must be submitted with a URL and/or PDF for linking
Note
Some email programs do not support animated GIFs. Static ads on all email alerts are recommended.
All advertising is due 3 working days prior to posting date.
editorial environment for
advertisers to reach all
physicians and Quebec
2016 MEDIA KIT SANTÉ INC.
“Your magazine is unique. It helps us in important aspects of our careers. Congratulations!”
— Dr. Reynald Gilbert
Trademarks of the Canadian Medical Association used under licence
Material submission
Please send your advertising material on an electronic file storage device along with your colour print to:
Santé inc.
Coordinator, David Bertrand Publications Department 1867 Alta Vista Drive Ottawa ON K1G 5W8 Tel: 800 663-7336 or 613 731-8610 x2159 david.bertrand@cma.ca
Payment information
CommissionAgency commission of 15% allowed to recognized agencies only.
Payment
All invoices are payable to 8872147 Canada Inc., a wholly owned subsidiary of the Canadian Medical Association. Advertising agencies and advertisers are jointly and severally responsible for payment of invoices. The publisher reserves the right to charge interest at 1.5% per month (18% per annum) on accounts unpaid after 30 days.
Cancellation
Cancellation requests will not be accepted past the advertising deadline.
Advertising Sales
Blair Graham
Director, Media Sales blair.graham@cma.ca Cell: 416-850-1485 Tel: 416-560-0202 or
Trish Sullivan
Sr. Advertising Sales Rep. trish.sullivan@cma.ca Tel: 905-333-3318 Cell: 905-330-8770
