ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 Hershey Lodge ▪ Hershey, Pennsylvania
Using the Power of Predictive
Analytics for Case Outcomes
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Participants
Presenter – Edward V. Lehman, Jr.
Director, Case Processing & Data Management
Philadelphia Family Court – Domestic Relations
Division
Presenter – Steven J. Golightly, Ph.D.
Los Angeles County Child Support
Moderator – Joyce Match
Business Analyst Manager
Pennsylvania Bureau of Child Support
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30
Hershey Lodge ▪ Hershey, Pennsylvania
Predictive
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Access to the right information is extremely important
What is the requirement?
Increase
Visible
Results
Reduce
Information
Overload
Work the
Right Cases
Effective
Case Worker
Management
Determine Next
Appropriate
Action
Proactively
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Understanding Past, Measuring Present,
Predicting the Future
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Predictive Analytics in Child Support
•
Better estimates of delinquencies, child support collections
•
Fewer child support cases in arrears
•
Model results can be used to quantify historical process inefficiencies
•
Significant marketing value – “We Know Our Citizens”
•
More reliable payments for children
•
Shift from reactive enforcement to early intervention
•
Learning component for new case management approaches
•
Assign high risk cases to case workers sooner
•
Different approaches for different regions and different case types
•
Automate certain research processes
•
Reduce user guesswork and “cherry picking”
•
Prioritize workload based on high impact
•
Incorporate historical experience to drive future activities
•
Eliminate a one size fits all approach
•
Efficiency of customer service interactions
•
Over time reduce future workload
Improved
Workforce
Effectiveness
Increased
Resource
Allocation
Efficiency
Improved
Outcomes
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Predictive Modeling for Child Support
o
Child support enforcement has traditionally been a reactive process.
o
What if we had a tool that could help us predict which NCPs are
most likely to become in-arrears in the near future?
o
We could use such a tool to:
o
Prevent arrears
o
Decrease custodial parent complaints
o
Take the right action on a case at the right time
o
Assign the right case workers to the right cases
o
Gather information for potential policy changes
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
How do Models Work?
Statistical models just refine what we do naturally all
the time.
For example: which of these NCP’s is most/least
likely to pay next month?
Gene:
35 years old
$2000 in arrears
No other children on case
No Salary attachment
History of family violence
Case is a IV-A assistance
Tom:
28 years old
$100 in arrears
1 other child on case
Salary attachment
No history of violence
Case is not an
assistance case
Rick:
39 years old
$8000 in arrears
No other children on case
No salary attachment
No history of violence
NCP has other child support
cases
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Pennsylvania’s Predictive Analytics solution included
updates to the existing Performance Improvement Module
(PIM) solution and a new application to calculate a predictive
analytics “score.”
•
Allows a worker to calculate a score for a case based on 20
variables
•
Score is the likelihood of the defendant to pay 80% towards
current support obligation in the next three months
•
Information required to generate the score is easily accessed
from the system at the time the support order is created or
modified
•
Provides a list of upcoming child support establishment
conferences with the cases assigned to the worker to allow the
score creation prior to the conference
.
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
PIM/Predictive Analytics
o
Targeted case lists
o
Suggested case actions
o
Predictive score and
reasons
o
Performance metrics
o
Projects for targeted,
custom outreach including
text messages
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Payment Score Calculator Objectives
• Establish a good
payment pattern:
Increased quantity
and frequency of
collections
• More effective
meetings with
defendants
• Make available new
methods of reaching
out
• Identifying
opportunities for
proactive
enforcement activities
• Maximize
performance metrics
• Minimize costs
related to
enforcement
• Improve
cost/effectiveness
ratios
• Effective case
assignment based on
scores
• Establishing consistent
payment patterns
based on successful
business process
actions for various
scores
• Provide the right
services at the right
time to encourage
compliance with the
order
• Let the defendant know
the case is being
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Variable Selection
Final model contains
20
variables
36
variables considered for
modeling after Exploratory Data
Analysis [EDA] Phase
64
candidate variables
created during data
scrubbing / brainstorming
phase
Over
400
data elements
collected and considered in
variable creation phase
The case for which a score is being calculated is compared against the
historical behavior of thousands of cases with similar characteristics
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Example Predictive Variables
Number
Predictive Variables
1
Collection Indicator
2
High Number of Enforcement Activities Indicator
3
Number of Cases
4
Number of Enforcement Activities
5
Balance of Arrears
6
Defendant Net Income
7
Active Income Attachment Indicator
8
Number of Defendant Member Addresses on MADD
9
Number of Defendant Employers
10
Distance between the Defendant and Plaintiff
These are just a few examples of predictive variables used in
Pennsylvania. Variables used in each State are different.
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Predictive Modeling Scores
Probability of NCP paying 80 percent on current support in
the three months after support order issued/modified.
0 – 30%
31 – 50%
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Confidence in the Score
Payment
Score
Average Percent of Current
Support
1
51%
2
66%
3
77%
4
87%
To validate the accuracy of the payment score, a study of 5,000 PACSES cases was completed
For each payment score, the average FYTD percent of current support collected was calculated.
A direct relationship between payment score and percent of current paid was found (i.e., the
higher the payment score the higher the percent of current paid.
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Planned enhancements to the existing functionality of the
Payment Score Calculator
•
Development of a mechanism for calculating a Payment
Score for all open cases
•
Quarterly refresh the Payment Score Calculations on all
open cases
•
Allow worker to complete a guideline calculation if the
PSC has been updated within the last three months
•
Modification of PIM to add several pre-defined filters
which use the Payment Score as one of the factors for
consideration
•
Implementation planned for June, 2015
PSC Enhancements
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
After PIM was implemented, Pennsylvania became the first State to achieve
above 80% in both percent of current and percent of arrears
PIM/Predictive Analytics Effect in Pennsylvania
PA has been ranked #1 in the United States for both percent of current
and percent of arrears, both of which have increased significantly since
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Revenue Impact: Exceeding 80% of collections targets
Accuracy: “Likely payers” 4x more likely to be above 50% paid than “very unlikely payers”
Timeliness: Allows taking action at time of support order, before payments are missed
Actionability: Caseworker gets clear guidance on recommended steps
Policy Insights: Ability to better segment NCPs to better understand policy impacts
Workforce effectiveness:
•
Shift from reactive enforcement to pro-active education
•Ability to prioritize workload based on high impact
Efficiency: Increased effectiveness of retention outreach campaign, audits
Time to production: Scored 17,000 cases within first three months
Transparency: Unified view across all regions and business processes
Marketing value: Helps build positive relationships with our clients. Everyone wins when
payments are made
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Edward V. Lehmann, Jr.
Director, Case Processing and Data Management
Philadelphia Family Court
Domestic Relations Section
[email protected]
Feel free to contact us.
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 Hershey Lodge ▪ Hershey, Pennsylvania
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
WHERE DO WE START?
Starting with the Why
Simon Sinek’s Golden Circle
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
WHY
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
TAILORING SERVICES USING
PREDICTIVE ANALYTICS
4
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
PREDICTIVE ANALYTICS – CLASSIFICATION MODEL
Forecast (predict) an outcome using multiple predictors
TARGET: Predict which cases we can expect a payment of at
least 70% of Current Support Amount in subsequent month
Built a Classification Model
• started with 100+ programmatic, demographic, and economic
variables
• narrowed down to 20 statistically significant variables
5
Model accurately
predicts target
variable for
90% of cases.
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
CASE SCORING
6
0%
10%
20%
30%
40%
50%
0
1
2
3
4
5
6
7
8
9
Payment Status (Prior Month) Prediction(Next Month) Confidence Score
Score (Propensity Score)
1
Non-Payer
Non-Payer
.91
1
2
Non-Payer
Non-Payer
.73
3
3
Payer
Payer
.91
9
4
Payer
Payer
.73
7
5
Payer
Non-Payer
.55
5
6
Non-Payer
Payer
.55
5
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
PREDICTIVE ANALYTICS - SEGMENTATION
Built a Segmentation Model
• Started with same
variables as in
classification model
• Clustering Analysis
identified natural groupings
based on payment history
Group cases using one or more input fields
7
TARGET: Create cluster of cases based on case variables to
identify natural grouping of cases
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
EARLY SUCCESSES
Arrears Only Project - January 2014
9,486 cases with an Arrears balance, no minor children, no current
support, and no payment within last federal fiscal year
Strategy – Focused Caseload, Locate Experts
Results – $2 million in 12 months!
8
47.96%
55.99%
Department
Arrears Only
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
PREDICTIVE ANALYTICS FINDINGS
Arrears Only Project Success
• Personalized the client’s experience
• Case Worker a subject matter expert for
case type
9
• Predictive Analytic Model identifies cases that
perform similarly
• PA Model predicts, with a high level of confidence,
how a case will perform
• PA Model identifies characteristics and motivations
of different customer types
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
HOW
CREATE NEW BUSINESS MODEL
Case Ownership
Case Segmentation
EST Zero Order Non-Paying Occasion al Paying Arrears Only Other Estab. Zero Order Paying Occasional Non-Paying Arrears Only IGR
10
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
SEGMENTATION MODEL
Intake
Establishment
Arrears Only
IGR
Customer
Response
11
ENFORCEMENT
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
ENFORCEMENT CASELOAD
Definition –
Case has an order for $0
OR
Case has a reserved or
pending supplemental
order
OR
Case has a Medical Only
order
OR
Case does not have an
active order, but case
has an arrears balance
and child is a minor
Occasional
Paying
Zero Order
Non-Paying
12
ZERO ORDER
QUADRANT
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
ENFORCEMENT CASELOAD
Definition –
Case has an order
AND
Current Support Amount
is a dollar amount greater
than $0
AND
NCP pays regularly
AND
NCP pays over 70% of
CS amount
Occasional
Paying
Zero Order
Non-Paying
13
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
ENFORCEMENT CASELOAD
Definition –
Case has an order
AND
Current Support
Amount is a dollar
amount greater than
$0
AND
NCP pays
irregularly
OR
NCP pays less than
70% of CS amount
Occasional
Paying
Zero Order
Non-Paying
14
OCCASIONAL PAY
QUADRANT
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
ENFORCEMENT CASELOAD
Definition –
Case has an order
AND
Current Support
Amount is a dollar
amount greater than
$0
AND
NCP has not made a
payment during the
current Federal Fiscal
Year
Occasional
Paying
Zero Order
Non-Paying
15
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
Occasional
Send letters of Introduction to new case manager
UIB/DIB/ Mod review (CMT Sort)
Review for SLMS suspension – Manual submission for NCP’s with valid license
Incarcerated Special Mod/closing Project
CMT High TMSO paying less than 90% sort
Review EFO case function cases for order for subsequent child
Work LC005 task for IWOs
Review CMT for SSI benefits
Paying
Send letters of Introduction to new case manager
Low Order with reported Earnings Mod Project
Admin IWO Project
Incarcerated Special Mod Project
CMT High TMSO paying less than 90% sort
UIB/DIB Mod review (CMT Sort)
Review EFO case function cases for order for subsequent child
New Order clerical contact of NCP (EI)
Work LC005 task for IWOs
Zero
Order
Send letters of Introduction to new case manager
Zero Mod Project
Review EFO case function cases for order for subsequent child
Review Paid in Full cases to confirm emancipated DP’s updated for auto closures.
Non-Paying
Send letters of Introduction to new case
manager
Review for SLMS suspension – Manual
submission for NCP’s with valid license
Incarcerated Special Mod Project
Review EFO case function cases for order
for subsequent child
Work LC005 task for IWOs
Review CMT for SSI benefits
STRATEGIES BY QUADRANT
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
NEW CSTATS
17
Old CSTATS:
• Performance across the
division
• Compares branch-to-branch
New CSTATS:
• Performance across
the division
•
And
performance by
quadrants
• Compares branches
by quad
• Month, YTD
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania
IMPLEMENTATION
18
Phased Roll-Out
Roadshows
Feedback/Workgroups
New Performance Measures
Reset every FFY
ERICSA 52nd Annual Training Conference & Exposition ▪ April 26 – 30 ▪ Hershey Lodge ▪ Hershey, Pennsylvania