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A Breakthrough in Digital Content
Management and Workflow
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Perform Overview
ABOUT PERFORM MEDIA
PERFORM commercializes multimedia sports content across internet-enabled digital platforms, driving revenues through a mix of Content Distribution, Advertising &
Sponsorship and developing Subscription Platforms Key Facts:
• 26 Global Offices
• 1,400+ Staff
• 4.5Bn+ Videos streamed
• 65,000+ Live events fast-scored
• 1,800+ Distribution partners
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Aspera Overview
Software technology company innovating new data transfer solutions Founded in 2004, now part of IBM Software
Creators of the FASP™ protocol
• Innovative, patented, highly efficient bulk data transport technology
• Unique and core to Aspera’s high-performance file transfer software suite
• Outperforms software and hardware WAN acceleration solutions
• Ranked first in every WAN transfer throughput benchmark
Patents: FASP Bulk Data and Dynamic Bandwidth Control issued in USA and 30 other countries, others pending in over 32 countries
Markets Served: Media and Entertainment, Federal Government, Life Sciences, Healthcare, Cloud Computing, Software and Gaming, Financial Services, Legal, eDiscovery, Engineering, Technology, Telecommunications, Service Providers, Architecture and Design, Enterprise IT
Global 24x7 Support: Support and sales offices in US, Europe, Asia
Maximum transfer speed
• Optimal end-to-end throughput efficiency
• Transfer performance scales with bandwidth independent of
transfer distance and resilient to packet loss
Congestion Avoidance and Policy Control
• Automatic, full utilization of available bandwidth • On-the-fly prioritization and bandwidth allocation
Uncompromising security and reliability
• Secure, user/endpoint authentication
• AES-128 cryptography in transit and at-rest
Scalable management, monitoring and control
• Real-time progress, performance and bandwidth utilization
• Detailed transfer history, logging, and manifest
Low Overhead
• Less than 0.1% overhead on 30% packet loss
• High performance with large files or large sets of small files
Resulting in
• Transfers up to thousands of times faster than FTP with precise and predictable transfer times • Extreme scalability (concurrency and throughput)
FASP™ — HIGH-PERFORMANCE DATA
TRANSPORT
TRANSFER CLIENTS WEB APPLICATIONS MANAGEMENT &
AUTOMATION
SYNCHRONIZATION
TRANSFER SERVERS
FASP™ PATENTED HIGH-‐SPEED TRANSPORT
ASPERA PRODUCT PORTFOLIO
Web, Desktop, Email, Mobile, Embedded
Private On Premise
Distribu9on, sharing,
collabora9on and exchange monitoring and automa9on Transfer management, synchroniza9on and replica9on Scalable, high-‐performance
Any Data Size, Any Distance, Any Network Condi9ons Any Infrastructure: Block, Object, On Premise, Cloud
Key Features and Benefits
• Intuitive web graphical workflow designer • Real-time monitoring of active workflows • Unattended and interactive workflows
• Integrated AD and LDAP support
• Role-based access control • Highly scalable
• Supports the most demanding
on premise, on cloud, or hybrid workflows
Applications and Use Cases
• Advanced contribution and automation • High volume processing and transformation
• Ad ingest and insertion for video-on-demand • End-to-end content preparation and distribution
GROWING OPEN PLATFORM 3
RDPARTY
LIBRARY
FREE TO ORCHESTRATOR USERS
Database / Stores An9virus
Image Manipula9on
ImageMagik
Media Management IT Management
Encryp9on / Virus Scanning
Watermarking
Ad Inser9on & Media Management
Video Quality Control
MediaInfo
Transcoding
File Transfer
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Aspera and Perform
Explosive growth in size and volume of digital content Proliferation of multiple video formats
Insatiable appetite of audiences to consume more media, more quickly on more devices
Support growing demand for video content
¨ Improved workflow management
¨ Greater scale and efficiency
¨ Increased file delivery capacity
Improve ability to support SLAs
¨ Support sudden spikes in demand
¨ Monitor and automate queues
¨ Optimize content routing – match target formats to transcoder
Reduce support burden and costs
¨ Proactive monitoring of system health
¨ Automatic problem resolution
Aspera Transfer Platform
• Aspera Connect Server Cluster to receive and deliver content at maximum speed from and to anywhere
• Aspera Faspex Server with Cargo automatic download for content replication and distribution to remote sites
Aspera Orchestrator Workflow Platform
ü On ingestion or on demand: content transcoding to MULTIPLE delivery format based on customer profile
ü Directs the right content to the correct transcoding farm (Flip Factory, Pro-Carbon etc.) ü Manage transcoders via a WAIT QUEUE based on duration, content priority, target format
ü The platform automatically produces, verifies and delivers transcoded assets (up to XX different
formats)
ü If the content does not match supported format, an operator is informed and can manually route the
content to the right transcoding process
ü If a transcoding fail, the failure is analyzed and automatically retried, only if it makes sense. Otherwise the submitter or a support team is informed of the failure with a detailed error message
ü ALTERNATIVE: if the queue is too busy and would not allow to respect the SLA for the content, an on the cloud transcoding service is used
AUTOMATED END-TO-END WORKFLOW
ACROSS HYBRID ACROSS PUBLIC & PRIVATE CLOUDS"
INGEST ON PREMISE TRANSFORM CLOUD TRANSFORM DISTRIBUTE 3 AUTOMATE Transcoding Aspera Orchestrator Aspera Node Aspera Console THE SOLUTION
1. Content is ingested to an on-premise Aspera server
2. Aspera Orchestrator manages consolidate the content and prioritize the queue
3. Multiple parallel transcoding jobs
4. If the transcoding queue is too busy, use CLOUD transcoding
services
5. Final assets are created, sent and downloaded by the customer
1
2
4 5
Transcoding Service
RESULTS
“With Aspera Orchestrator, Perform now have the management layer controlling and managing all aspects of complex workflows which works seamlessly with Performs’ own Content Management System and is able to ingest and transcode over 20,000 media files every day with over 1000 different transcode combinations.”
High-volume processing
• Orchestrator scales fluidly and reliably for the extreme processing required by PERFORM during peak demand Fast transfers
• With Aspera, PERFORM receives and distributes large media files around the world at maximum speed
Priority management
• Aspera Orchestrator prioritizes workflows based on customer-defined characteristics, pushing the most important projects to the front of the completion queue so that high priority work is completed first
Scale out to the cloud
• Aspera Orchestrator intelligently moves workloads to the cloud using Aspera On Demand when its on-premise systems reach specific user-defined processing thresholds.
• This ensures that even when processing demands spike to their highest levels, PERFORM can always meet obligations to its customers on time.
Reliability:
• Aspera helps PERFORM eliminate human error by automating key decisions and setting business rules in a
variety of configurations to reduce time cycles and guarantee delivery to its customers
Efficiency
• Aspera automatically invokes the right application, manages the processing, and
handles the conditional decision making as dictated by the customers’ service level agreement 18
The new system marks an industry first for heterogeneous file transcoding management Ability to ingest and transcode over 20,000 diverse media files per day into 1,000 different transcode combinations
Integrated monitoring and performance management
• Aspera Orchestrator provides full tracking and reporting
• PERFORM monitors the entire lifecycle of the content at any time or point in the workflow
Faster problem resolution with reduced support costs
• Aspera Orchestrator monitors overall system health and the job status of every single workflow
• If any supporting applications becomes unavailable, Orchestrator quarantines the application, notifies the team, and re-routes the workflow to alternate systems
• Processing errors are automatically reported and users are notified and provided with a recommended
resolution.
Support growing demand for video content
þ Improved workflow management
þ Greater scale and efficiency
þ Increased file delivery capacity
Improve ability to support SLAs
þ Support sudden spikes in demand
þ Monitor and automate queues
þ Optimize content routing – match target formats to transcoder
Reduce support burden and costs
þ Proactive monitoring of system health
þ Automatic problem resolution
AND BACK TO THE USER
-‐-‐-‐-‐-‐ Message from Aspera Orchestrator <orchestrator@ptv.com> on Wed, 3 Sep 2014 17:58:24 +0000 -‐-‐-‐-‐-‐ To: xxxx
cc: #Orchestrator workflow support no9fica9on
Subject: Invalid QuickTime reference submission BestSteal-‐SLOvANG-‐GPD-‐FBWC2014-‐20140903-‐3_1409770457557
Dear XXXX XXXXX,
There has been an invalid QuickTime reference file submiged for transcode BestSteal-‐SLOvANG-‐GPD-‐FBWC2014-‐20140903-‐3_1409770457557.
Media Type: LBTV VOD
The expected source file path was:
\xxxxxxxxx.ptv.com\export\edit02\felflip_input\ACID\BestSteal_SLOvANG_GPD_FBWC2014_20140903.mov
Orchestrator Advice:
The QuickTime reference file has been exported with audio that does not match the general dura9on of the media. The video and audio dura9ons should match when being exported. You need to make sure there are no parts of the exported audio tracks with no audio; this can be fixed by making an audio mixdown so that there is actual audio throughout the dura9on of the sequence. Regards, Orchestrator Transcode Manager
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What really matters
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TESTIMONIALS
“Since its introduction at the end of 2013, Orchestrator has provided OMNISPORT’s video news desk team with a smooth and trouble-free ingest management solution. Working closely with Dalet, the system alerts a member of the news team to a failure meet the required technical requirements or an error in transcode.
This has helped to increase productivity on the planning desk as they are now afforded the time to focus on other areas of their work.
In a news environment where the demand for high-quality footage continues to rise, the ability to filter footage and be notified when supplier-delivered footage falls outside the minimum technical parameters is of GREAT BENEFIT to the team."
“The ability to identify the source of the problem makes for easier and clear
communication when addressing the issue with the supplier and has benefited the overall quality of our high-definition service.
Orchestrator automatically decides on the best encoding profile to suit the source media; automatically invoking frame rate and field order conversion as well as aspect ratio. This has ensured that the ready to edit files are always processed correctly regardless of the specification of the source.”
Richard Canham - Newsdesk Editor
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“Before we had this system in place, ingesting footage from various cameras and media cards was time consuming for both editors and editing equipment.
For rushes filmed in the afternoon, to be ready for a morning edit, we would have to allocate several edit suites, for the different ingest procedures, and book in someone to work with this overnight.
Now it's as simple as dragging and dropping all video files into one place, and we know they will all be ingested onto the system correctly.
It means we can spend our edit time actually editing, rather than ingesting, which has been fantastic! “
Charlotte Mann - Senior Staff Editor
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“The Orchestrator process of flagging files that are not to spec before they enter our system also gives us a heads up as to whether to not use footage from certain sources. This gives us more time to make informed decisions about how to proceed, and in an edit suite, anything that gives you more time is INVALUABLE.”
Charlotte Mann - Senior Staff Editor
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Behind the scene
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Thank you
For more information on any Aspera product, please contact sales@asperasoft.com