Life With Big Data and the Internet of Things
Jim Fister
Lead Strategist, Director of Business Development
[email protected]
www.linkedin.com/pub/jim-fister/0/3/aa/
Preston Walters
Director, Business Development IBM Internet of Things
[email protected]
www.linkedin.com/in/prestonwalters
Legal Disclaimer
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Things Change: Evolution of Music
1. Source: Wall Street Journal, http://online.wsj.com/article/SB10000872396390443684104578066811794775602.html Other names and brands may be claimed as the property of others.
How does business adapt to changes in their environment?
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Computer-Centric Network-Centric Human-Centric
Focused on
Productivity
through automation
Focused on
Cost Reduction
through connectivity
Focused on
Rapid Service Delivery
through cloud & devices
IT: Another Period of Transformation
4
Catalyzed by a Virtuous Business/Computing Cycle
Other brands and names are the property of their respective owners.
Devices
Services
Datacenter
Devices
…and so on
5
Business Imperatives to Innovate
6
Innovate or fall behind The migration from
CapEx to OpEx in
IT spending
Am I building for an
Intelligent Economy?
What if our business
questions could be
answered in 1 second?
Macro factors affecting Big Data business value…
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Data
Exploding volume, variety, velocity and
variability of data
Economics—business models/conditions
that are creating, leveraging, and/or
monetizing data
Technology
Advances in open source software and
commodity hardware for storing,
managing and analyzing data
Technology vendors/products extending
related capabilities (and/or marketing)
Culture
Spread of traditional business intelligence
and analytic applications and skills
(“competing on analytics”)
Emerging roles, practices and
organizations devoted to “data science”
Why does Intel Care about Big Data?
Source: https://amplab.cs.berkeley.edu/2013/02/07/for-big-data-moores-law-means-better-decisions/ 8
Data is Growing Faster than Moore’s Law
1 2 3 4 5
Series1 Series2 Series3
Virtuous Cycle of Data… Inside and Outside the Box
Transform / Analyze
Compute
Networking
Move Persist
Storage
Compute Bound
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Storage Bound
Human
Business
Network Bound
Machine
Data-Driven discoveries and decisions depend on analytics
Consumer Behavior Security &
Risk Management
Operational
Efficiency
Location Aware
Ad Placement
Buyer Protection
Program
Personalized
Preventive Care
Claim Fraud
Reduction
Traffic
Optimization
Smart Energy
Grid
Different approaches for fast diverse big data
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Scale Up
Compute Bound
Business Intelligence
(BI)
Scale Out
Storage Bound
Social, Mobile,
Cloud-Scalable
Scale to Edge
Network Bound
Internet of Things (IoT)
Machine
Human
Business
Intel®
Quark Intel®
Xeon® E5 Processor Family Intel®
Xeon® E7 v2 Processor Family
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The Internet of Things is…
Intelligence Everywhere
2x
COST OF
SENSORS
PAST 10 YEARS
40x
COST OF
BANDWIDTH
PAST 10 YEARS
60x
COST OF
PROCESSING
PAST 10 YEARS
* IDC ** IMC/EDC: The Digital Universe of Opportunities *** Goldman Sachs
DEVICES 50B
*44
ZETABYTES
*****
Security, Privacy, and Compliance
Fragmentation of Vertical Markets
IT/OT and Legacy Infrastructure Integration
Connectivity
Underutilized Data
Challenges That Could Slow IoT Growth
Interoperability and Standards
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Services/API’s
Intel building blocks delivering Trust and Intelligence
11100101110111001100010011001001111010101 Network
Infrastructure
INDUSTRIAL
HOME
MOBILE
Things Gateways Network Data Center
Connect, Secure, Manage, and Analyze Data from Billions of Devices
With Intelligent Solutions based on Trusted Platforms
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Gateways may: • Reduce the cost of the backend cloud
• Reduce latency to react
• Increase trust
Services to Monetize HW, SW, and Data Management
Customer Value Visualized by Actionable Analytics from Edge to Cloud
Data Ingestion, Compute Processing, and Device Management from Edge to Cloud
Edge Devices and Gateways Securely Provisioned by Cloud in Seconds
Edge Devices and Gateways Discovery from Box to Cloud in Minutes
Security as the Foundation with Embedded HW and SW-Level Protection
1001000100100 10010010011
Tenets of Edge to Cloud IoT Solutions
Intel Confidential
16
Logical Definition of Intel® IoT Platform
17
Intel Confidential – Do Not Forward
Sensor
Actuator Sensor Actuator Sensor Sensor
MCU
WiFi + LP WiFi Bluetooth + BTLE 2G/3G/4G/LTE (GPRS) ZigBee
Zwave 6LoWPAN WiHART RFID Satellite Ethernet
Gateway
I/O
I/O
Data as a Service (DaaS) Data Ingestion &
Processing
Load Balancer
Services Orchestration Data Transport
Broker
Query
Storage
Compute Metadata
Catalogue TCP/IP
Security & Edge Management Systems MQTT,
HTTPS, CoAP, REST, XMPP,
DDS, etc.
TCP/IP TCP/IP
Gateway
API Library & API Mgmt
Device Attestation
Persistence &
Concurrency
Cloud Management System (Monitoring, Auto-scaling, Logging, Eventing)
Device Attestation Analytics
MCU
MCU & Gateway: Identity Protection + Secure Boot Rev 2.1
I/O
UP A L
U PA L
U P A L = Protocol Abstraction Layer
Example Reference Architecture: Wind River
Intelligent Device Platform
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CONNECTIVITY
ZigBee Bluetooth WWAN VPN MQTT ConnectorCloud
API
OpenJDK Lua VM SQLite OSGi
WIND RIVER OPERATING ENVIRONMENTS Trusted Secure Boot
SECURITY TCG Standards
Integrity Monitoring
Role Based Access Control Signed Software
Wind River Operating Environment
Base Intelligent
Device Platform
Feature TOOLS
Application Signing Tool
Wind River Integrated Development Environment Tools
MANAGEMENT Secure Updates
Device Authentication
OMA DM, TR-069 Web Interface
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McAfee Embedded Control (MEC)
Included in Wind River Intelligent Device Platform (IDP) distribution
White listing protection
• Only files in the whitelist can execute
• Denied operations are logged
Key Features:
• Application Control: Deny Execution of programs not on the whitelist
• Change Control (Tamper Proofing): Protects data files. Monitor and deny read and/or write,
delete, rename, change attributes, etc.
• Dynamic listing: Provides control mechanism to securely update files and manage the whitelist
Enforce
Intel® TXT
Concern addressed:
Visibility and control points into
virtual and cloud infrastructures
Encrypt
Intel
®AES-NI
Concern addressed:
Efficiently meet growing data
protection mandates
Isolate
Intel® VT
Concern addressed:
Separation in multi-tenant
environments
Server Security Technologies
Intel ® Technologies: Server Security
Establishing the Foundation for More Visibility and Control
Trusted pools of resources – Visibility,
Control and Compliance in cloud Protect data in motion, data at
rest and data in process
Foundation capabilities enable critical new business values, examples:
Continuing ecosystem enabling investments to allow automated, policy-
driven, auditable scale for cloud and virtual datacenter orchestration
Features / Capabilities
Example of Intel and IBM IoT E2E Opportunity
21 Commercial Buildings, Hospitals, Offices, Factories,
Hotels, Residential Intel® Gateway Solutions for IoT
Respond faster and make better
decisions
Increase governance and reduce operational risk
Improve asset utilization with proactive
asset management Asset
Management
IBM Maximo
Customer Portal
IBM PMQ IoT Foundations
On Bluemix
Intel Trusted Execution Technology
Internet of Things Conclusions
The Internet of Things provides opportunities to deliver real value today
Many of the challenges and considerations in IoT solution deployment can be
addressed today
A vibrant ecosystem working in concert is needed to be successful
Technology enables, focus on real business value
IBM and Intel have the capabilities needed to deliver IoT
solutions in your business
Summary: Your Opportunities
Big Data is real, it’s today, and it’s transformative
Data analytics can make fundamental changes in how businesses operate
You have an opportunity to deliver more value to your customers by
understanding what data analytics can do for them
Deliver a robust end-to-end solution that benefits the business
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