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(1)

Introduction

When you have completed your

study of this introduction session, you will be able to

1 Define economics and explain the kinds of questions that economists try to answer.

2 Explain the ideas that define the economic way of thinking.

(2)

DEFINITION AND QUESTIONS

All economic questions and problems arise because human wants exceed the resources available to satisfy them.

Scarcity

Scarcity is the condition that arises because wants exceeds the ability of resources to satisfy them.

Faced with scarcity, we must make choices—we must

choose among the available alternatives.

(3)

DEFINITION AND QUESTIONS

All economic questions and problems arise because human wants exceed the resources available to satisfy them.

Scale of preference

Scale of preference is the list of all available alternatives in order of importance.

(4)

DEFINITION AND QUESTIONS

Economics Defined

Economics is the social science that studies the choices that individuals, businesses, governments, and entire societies make as they cope with scarcity, the incentives that influence those choices, and the arrangements that coordinate them.

(5)

DEFINITION AND QUESTIONS

Economics divides into two parts:

Microeconomics

: The study of the choices that individuals and businesses make and the way these choices interact and are influenced by governments.
(6)

DEFINITION AND QUESTIONS

Two big economic questions:

• How do choices determine what, how, and for whom goods and services get produced?

(7)

DEFINITION AND QUESTIONS

What, How, and For Whom?

Goods and services

are the

objects (goods) and actions (services) that people value and produce to satisfy human wants.

What goods and services get produced and in what quantities?

How are goods and services produced?

(8)

DEFINITION AND QUESTIONS

Can the Pursuit of Self-Interest Be in the

Social Interest?

The choices that are best for the individual who

makes them are choices made in the pursuit of

self-interest

.

(9)

DEFINITION AND QUESTIONS

Can choices made in self-interest also serve the

social interest?

Let’s illustrate with four topics:

1

Globalization

Globalization—the expansion of international trade and the production of components and services by firms in other countries—has been going on for

(10)

DEFINITION AND QUESTIONS

But in recent years, its pace accelerated.

Microchips, satellites, and fiber-optic cables have lowered the cost of communication.

This explosion of communication has globalized production decisions.

For example, Nike produces shoes in Malaysia; Toyota produces cars in the United States.

(11)

DEFINITION AND QUESTIONS

2 The “Information Age”

Makers of computer chips and programs

developed products in their self-interest, but did

they develop their products in the social

interest?

3 Climate Change

The choices we make concerning how to

(12)

self-DEFINITION AND QUESTIONS

4 Government Budget Deficit and Debt

Every year since the late 60s, government has run a budget deficit.

The government’s debt has increased each day. This large deficit and debt is just the beginning of an

(13)

DEFINITION AND QUESTIONS

With no changes in tax or benefit rates, the budget deficit will increase and the debt will swell ever higher.

Debts must be repaid. Who will repay them?

When we make our voter choices, we pursue our self-interest. Do our choices serve the social interest?

(14)

THE ECONOMIC WAY OF THINKING

Economic Ideas:

Six ideas define the economic way of thinking:

• Choice is a tradeoff

• Cost is what you must give up to get something

• Benefit is what you gain from something

• People make rational choices by comparing benefits and costs

• Most choices are “how much” choices made at the margin

(15)

THE ECONOMIC WAY OF THINKING

A Choice Is a Tradeoff

Because we face scarcity we must make choices. To make a choice we select from alternatives.

Whatever choice you make, you could have chosen something else.

You can think about your choices as tradeoffs.

(16)

THE ECONOMIC WAY OF THINKING

Cost: What You

Must

Give Up

Opportunity cost

is the best thing that you must

give up to get something—the highest-valued alternative forgone.

Benefit: What You Gain

Benefit

is the gain or pleasure that something brings.
(17)

THE ECONOMIC WAY OF THINKING

Rational Choice

A

rational choice

is a choice that uses the available resources to best achieve the objective of the person making the choice.

We make rational choices by comparing costs and

(18)

THE ECONOMIC WAY OF THINKING

How Much? Choosing at the Margin

(19)

THE ECONOMIC WAY OF THINKING

Marginal Cost

Marginal cost is the opportunity cost of a one-unit increase in an activity.

The marginal cost of something is what you must give up to get one additional unit of it.

Marginal Benefit

(20)

THE ECONOMIC WAY OF THINKING

Making a Rational Choice

You make a rational choice when you take those actions for which marginal benefit exceeds or equals marginal cost.

Choices Respond to Incentives

(21)

THE ECONOMIC WAY OF THINKING

Economics as Social Science

Economists try to understand and predict the effects of economic forces by using the scientific method first

developed by physicists.

The scientific method is a common sense way of

systematically checking what works and what doesn’t work.

(22)

THE ECONOMIC WAY OF THINKING

Economic Models

An economist’s second step is to build a model that provides a possible answer to the question of interest.

An economic model is a description of some feature of the economic world that includes only those features

assumed necessary to explain the observed facts.

Check Models Against Facts

(23)

THE ECONOMIC WAY OF THINKING

To check an economic model against the facts, economists use

• Natural experiments

• Statistical investigations

• Economic experiments

Natural experiments: A situation that arises in the

(24)

THE ECONOMIC WAY OF THINKING

A statistical investigation looks for a correlation.

Correlation

is the tendency for the values of two

variables to move together in a predictable and related way.

An economic experiment puts people in a

(25)

THE ECONOMIC WAY OF THINKING

Disagreement: Normative versus Positive

Economists sometimes disagree about assumptions and models and also about what policy to use.

Some disagreements can be settled by appealing to further facts, but others cannot.

Disagreements that can’t be settled by facts are normative statements—statements about what ought to be.

(26)

THE ECONOMIC WAY OF THINKING

Economics as Policy Tool

Economics provides a way of approaching problems in all aspects of our lives:

•Personal

•Business

•Government

Should you take a student loan?

(27)

When you have completed your

study of this session, you will be able to

1 Explain and illustrate the concepts of scarcity, production efficiency, and tradeoff using the production possibilities

frontier.

2 Calculate opportunity cost.

CHECKLIST

(28)

PRODUCTION POSSIBILITIES

Production Possibilities Frontier

Production possibilities frontier

The boundary between the combinations of goods and services that can be produced and the combinations that cannot be produced, given the available factors of production and the state of technology.

(29)

Figure 3.1 shows the

PPF for cell phones and DVDs.

Each point on the graph represents a column of the table.

The line through the points is the PPF.

(30)

PRODUCTION POSSIBILITIES

The PPF puts three features of production possibilities in sharp focus:

• Attainable and unattainable combinations

• Efficient and inefficient production

(31)

PRODUCTION POSSIBILITIES

Attainable and Unattainable Combinations

Because the PPF shows the limits to production, it separates attainable combinations from unattainable ones.

(32)

The PPF separates

attainable combinations from unattainable

combinations.

We cannot produce at any point outside the PPF such as point G.

We can produce at any point inside the PPF or on the frontier.

(33)

PRODUCTION POSSIBILITIES

Efficient and Inefficient Production

Production efficiency

is a situation in which we

cannot produce more of one good or service without producing less of something else.

(34)

1. When production is on the

PPF, such as at point E or

D, production is efficient.

2. If production were inside

the PPF, such as at point

H, more could be

produced of both goods without forgoing either good.

Production is inefficient.

(35)

PRODUCTION POSSIBILITIES

Tradeoffs and Free Lunches

A

tradeoff

is an exchange—giving up one thing to get

something else.

A free lunch is a gift—getting something without giving up something else.

(36)

3. When production is on the

PPF, we face a tradeoff.

4. If production were inside

the PPF, there would be a free lunch.

Moving from point H to

point D does not involve a tradeoff.

(37)

OPPORTUNITY COST

The Opportunity Cost of a Cell Phone

The opportunity cost of a cell phone is the decrease in the quantity of DVDs divided by the increase in the

number of cell phones as we move along the PPF.

(38)
(39)

Moving from B to C, 1 cell phone costs 2

DVDs.

(40)

Moving from C to D, 1 cell phone costs 3

DVDs.

(41)

Moving from D to E, 1 cell phone costs 4

DVDs.

(42)

Moving from E to F, 1 cell phone costs 5

DVDs.

(43)

OPPORTUNITY COST

(44)

OPPORTUNITY COST

Opportunity Cost and the Slope of the

PPF

The magnitude of the slope of the PPF measures opportunity cost.

The slope of the PPF in Figure 3.4 measures the opportunity cost of a cell phone.

The PPF is bowed outward. As more cell phones are produced, the PPF becomes steeper and the

(45)

OPPORTUNITY COST

Opportunity Cost Is a Ratio

The opportunity cost of a cell phone is the quantity of DVDs forgone divided by the increase in the quantity of cell phones gained.

The opportunity cost of a DVD is the quantity of cell phones forgone divided by the increase in the quantity of DVDs gained.

(46)

OPPORTUNITY COST

Increasing Opportunity Costs Are

Everywhere

(47)

ECONOMIC GROWTH

Economic growth is the sustained expansion of production possibilities.

An economy grows when it develops better technology, improves the quality of labor, or increases the quantity of capital.

When an economy’s resources increase, its production possibilities expand and its PPF shifts outward.

(48)

If we produce at point

J, we produce only

cell-phone factories and no

cell phones.

If we produce at point

L, we produce cell

phones and no

cell-phone factories.

At L, consumption

(49)

1. But if we cut production of cell phones to 3 million this year, we can produce 2 cell-phone factories at point K.

2. Then next year, our PPF

shifts outward because we have more capital.

We can consume at a point

Figure

Figure 3.1 shows the

References

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