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ALPMA Digital Advertising Media Kit. Cost-effective strategies to reach legal decision-makers online

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ALPMA Digital

Advertising Media Kit

Cost-effective strategies to reach legal

decision-makers online

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ALPMA.

Adding Value

to the Business of Law.

3 Why Advertise with ALPMA 4 Quarterly e-Newsletter 5 Website Banner Advertising 6 ALPMA Blog Advertising 7 Member-Only Deal Listing 8 Business Directory & Job Bank 9 Becoming an ALPMA Advetiser

Contents

The Australasian Legal Practice Management Association is the peak Australasian body representing managers and lawyers with a legal practice management and leadership role. Advertising with ALPMA is a proven, cost-effective strategy to reach more than 6,000 senior decision makers within legal firms and legal departments across Australasia.

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ALPMA members are senior legal decision-makers with management and leadership responsibilities within law firms and legal departments in Australasia.

Our members include:

Senior leaders at law firms, including Practice Managers, Managing Directors, CEOs, COOs, CFOs and General Managers

Lawyers with a management role, including partners, sole practitioners and in-house corporate and government legal counsel

Domain specialist managers including Human Resource Managers, Finance Managers, Marketing & Business Development Managers, IT Managers, Business and Office Managers.

As at 31 December, 2015, ALPMA had 858 members, and

an opted-in subscriber base of more than 6,000 legal management professionals. Our membership is growing at a rapid rate and we expect this growth to continue as we introduce innovative new services and programs for the legal management community.

Reach

Legal Industry Decision-Makers

43% 14% 10% 9% 8% 8% 5% 3% Membership by Role Partner/Lawyer Practice Manager/CEO/GM Admin/Office/Operations Manager Human Resources Manager Finance Manager

Managing Partner Marketing/BD Manager Other

Why Advertise with ALPMA

Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank Becoming an ALPMA Advertiser FY17

1% TAS Membership by Geography VIC24% 22% QLD 20% NSW 7% SA 8% WA 2% ACT 16% NZ

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ALPMA

Quarterly e-Newsletter

The ALPMA quarterly e-newsletter provides a comprehensive

round up of ALPMA activities and thought-leadership articles. The e-newsletter is distributed to more than 6,000 ALPMA members and subscribers across Australasia via email, and is featured in the News section on the ALPMA website.

Each edition of the e-newsletter is also promoted across ALPMA's social media channels.

Publication Dates:

First week in March, September, December, June. Bookings:

Advertisements must be booked and paid for at least 10 working days prior to distribution of the email campaign.

Advertisement Specifications:

468 pixels wide by 60 pixels high jpeg image

Sample e-Newsletter

Investment (Inclusive of 10% GST)

$605 Per advertisement per issue

Sample Advertising

Why Advertise with ALPMA

Quarterly e-Newsletter

Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank Becoming an ALPMA Advertiser FY17

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Website Banner Advertising

Advertising on the ALPMA website is a cost- effective strategy to build your profile amongst ALPMA members and the broader legal community in Australasia.

Website Banner Advertising Benefits

Home page exposure and site rotation ensures you cost effectively reach ALPMA members and the broader legal practice management community.

Hyperlink to the landing page of your choice. Bookings:

Advertisements must be booked and paid for at least 10 working days prior to placement.

Advertisement Specifications:

468 pixels wide by 60 pixels high jpeg image or swg (Flash) file.

Investment (Inclusive of 10% GST)

$605 Per banner per month

$550 Per advertisement per month for bookings of 6 months

Why Advertise with ALPMA Quarterly e-Newsletter

Website Banner Advertising

ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank Becoming an ALPMA Advertiser FY17

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ALPMA Blog Advertising

ALPMA’s blog “The Survival Guide for Legal Practice Managers” is a widely respected source of practical advice for leaders and managers at law firms and legal departments.

Posts are written by legal industry experts, law firm managers and leaders, ALPMA members and market-leading vendors, and promoted strongly across ALPMA’s social media platforms each week.

Publications:

Posts are published each Tuesday, and distributed via email to more than 1,250 subscribers.

Blog Advertising benefits:

Prominent placement of your advertisement in each post on the website and in the email to blog subscribers.

Opportunity to associate your company with legal industry thought leadership.

Bookings:

ALPMA offers a monthly blog advertising package, which includes placement of your advertisement in each blog post for the nominated calendar month.

Investment (Inclusive of 10% GST)

$605 One month advertising placement

Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising

ALPMA Blog Advertising

Member-Only Deal Listing Business Directory & Job Bank Becoming an ALPMA Advertiser FY17

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Member-Only Deal Listing

Investment (Inclusive of 10% GST)

$605 Annual participation fee ALPMA’s Member-Only Deal advertising provides genuine

discounts and exclusive offers on products and services of benefit to ALPMA members.

Becoming an ALPMA Member Only-Deal provider delivers a cost effective strategy to promote your goods and services to the ALPMA community. These deals are listed across the ALPMA website and promoted in ALPMA’s LinkedIn Group and e-newsletter.

ALPMA Member-Only Deal Listing benefits

Listing of your product/service offer on the Member-Only Deal page and on relevant pages across the ALPMA website with a hyperlink to the web landing page of your choice and the opportunity to include a pdf document for download.

Placement of one item of information about the related product/service in the ALPMA Knowledge Bank.

Promotion of your deal in ALPMA’s LinkedIn Discussion Group, boasting 1,900+ members.

Promotion of your deal in ALPMA’s quarterly e-newsletter, distributed to more than 6,000 subscribers.

Opportunity to update your deal quarterly.

Bookings:

Member-Only Deal listings must be booked and paid for at least 10 working days prior to listing on the ALPMA website.

Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising

Member-Only Deal Listing

Business Directory & Job Bank Becoming an ALPMA Advertiser FY17

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Business Directory Listing & Job Bank

Business Directory Listing

Listing your business on the ALPMA Business Directory means legal practice managers can quickly find you when they need you!

Your listing includes:

Company name, address, telephone, facsimile, email address and contact details.

Hyperlink to your website.

One information sheet (.pdf file) outlining your services to members.

Bookings:

Business Directory listings must be booked and paid for at least 10 working days prior to listing on the ALPMA website.

Job Bank Listing

Advertising vacancies on ALPMA’s Job Bank is a cost effective way to find outstanding legal practice

management professionals. Job advertisements are also promoted to 1,900+ ALPMA's LinkedIn Group members. Bookings:

Job Advertisement listings must be booked and paid for at least 10 working days prior to listing on the ALPMA website.

Investment (Inclusive of 10% GST)

$275 Per listing per annum

Investment (Inclusive of 10% GST)

$125 for 30 days One job advertisement listing $2,000 per year Unlimited job advertisement listing ALPMA Members Free of charge

Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing

Business Directory & Job Bank

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Advertising Booking Form

Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank

Becoming an ALPMA Advertiser FY17

To become an ALPMA advertiser, simply complete the booking form and return to Nicki Hauser, Marketing & Business Development Manager, [email protected], Fax: +61 3 86447056 Address: PO Box 556, Burwood, VIC 3125, DX 32509 Burwood VIC.

Web Banner Advertising

Please nominate desired months:

E-Newsletter Advertising

March June September December

Please select desired placement:

Blog Advertising

Please nominate desired months:

ALPMA Web Banner Advertising

Please nominate desired months:

Annual Business Directory Listing

Annual Member Only-Deal Listing Job Bank Advertising

Single Annual Company Full name Job title Address Phone Mobile Email Website

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Booking Terms & Conditions

Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank

Becoming an ALPMA Advertiser FY17

The booking form, Booking Terms and Conditions, the ALPMA Digital Media Kit, ALPMA Partner Code of Conduct and the ALPMA Digital Media Advertising Terms & Conditions (“Documents”) govern the relationship between ALPMA and the Applicant.

By ticking this box the Applicant:

agrees that the Applicant has read the Documents and that the Applicant is bound by the terms of the Documents from the time that this booking is submitted to ALPMA;

acknowledges that ALPMA is not bound by these Documents until such that as the Documents have been fully completed by the Applicant and ALPMA has accepted the booking (such acceptance to be communicated in writing to the Applicant); and

represents and warrants to ALPMA that the representative who completed this Application on behalf of ALPMA is duly authorised to submit this Application and bind the Applicant.

1. The Australasian Legal Practice Management Association Limited (‘the Association’) reserves the right to accept or reject any booking of advertising. The following terms and conditions will apply to each advertising booking submitted by an Applicant:

1.1 The Association has a policy not to grant exclusivity to any particular applicant for any product/service category or industry. We see it as beneficial to the members of the Association to have the opportunity to compare products and services available in the legal industry services market. In some cases, undertakings may be given not to allow direct competitors to co-partner events.

1.2 Decisions of the Association’s National Board in regard to all partnership and advertising opportunities will be final and no correspondence will be entered into with unsuccessful Applicants. 1.3 The entitlements set out under each of the advertising benefits are

detailed in the Digital Media Kit to which these terms are annexed and constitute the total commitment by the Association to partners, advertisers and exhibitors. Any additional requirements may incur additional charges. Partnerships are not transferrable.

All prices are quoted inclusive of GST (unless otherwise stated). The Association is registered for GST purposes.

Advertisers are bound by ALPMA's Digital Media Advertising Terms & Conditions.

Privacy

The Documents that the Applicant completes may contain personal information. Such personal information will be managed in accordance with ALPMA’s privacy policy. ALPMA’s privacy policy contains important information about how ALPMA manages the personal and credit information provided by the Applicant, including the purposes of collection, its complaint procedures and how the Applicant may access or seek correction of information held by ALPMA. Please refer to our privacy policy for further information.

Signature Date

READ

Digital Media Advertising Terms and Conditions

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Why Advertise with ALPMA Quarterly e-Newsletter Website Banner Advertising ALPMA Blog Advertising Member-Only Deal Listing Business Directory & Job Bank

Becoming an ALPMA Advertiser FY17

Find Out More

There are many other ways you can partner with ALPMA to build strong relationships with the legal management community.

DOWNLOAD

FY17 ALPMA Australian Partnership Prospectus

DOWNLOAD

2016 ALPMA SUMMIT Partnership Prospectus

DOWNLOAD

FY17 ALPMA NZ Corporate Partnership Prospectus

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www.alpma.com.au

To find out more about the benefits of partnering with ALPMA, please contact:

Nicki Hauser, ALPMA National Marketing & Business Development Manager M: 0410 439276 E: [email protected]

References

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