• No results found

SDL LANGUAGE PLATFORM: TECHNOLOGY OVERVIEW. Karimulla Shaikh SVP Product Development, Language Technologies

N/A
N/A
Protected

Academic year: 2021

Share "SDL LANGUAGE PLATFORM: TECHNOLOGY OVERVIEW. Karimulla Shaikh SVP Product Development, Language Technologies"

Copied!
19
0
0

Loading.... (view fulltext now)

Full text

(1)

Karimulla Shaikh

SVP Product Development, Language Technologies

June 14, 2013

SDL LANGUAGE PLATFORM:

TECHNOLOGY OVERVIEW

(2)

Language in Insights

2 SMS E-Commerce Stores Social Networks Mobile Apps .com & Campaign Sites TV Ads Print Ads Email In-store Video Web & Search Ad‟s Review Sites Call Center Documentation Pre-Purchase Post-Purchase Customer Journey Customers Social Coversations Geographic & Demographics data Transactional Data Email and SMS Analytics Web Analytics App Analytics CRM Data Multimedia video data Insights Orchestration Content Systems Integration Localization Governance Workflow Customer Service Research & Development Marketing & Sales CX centric Organizations Digital Touchpoints Interactive Touchpoints Traditional Touchpoints

Data in multiple languages

can be brought together to

provide a “Global”

understanding of your

audience‟s interests and

(3)

Language in Orchestration

3 Content Systems Integration Localization Governance Workflow Customer Service Research & Development Marketing & Sales

CX centric

Organizations

Contextual Experience Recommendations SMS Email Web Content Facebook Pages & Apps Orchestration

Your ability to align

your organization

across Languages

(4)

Language in Contextual Experiences

4 Contextual Experiences Touchpoints SMS E-Commerce Stores Social Networks Mobile Apps .com & Campaign Sites TV Ads Print Ads Email In-store Video Web & Search Ad‟s Review Sites Call Center Documentation Customers Japanese Russian Portuguese English French German Spanish

Creating relevant

experiences for your

customers regardless

of language and

geography

(5)
(6)

The SDL Language Platform helps with Big Language

(7)

Managing

Localization

Cost

Quality

Speed

Key Considerations

7

Transparency & Visibility

Ability to articulate ROI

Automation & Process

Cater to business

variability

(8)

Translation

Productivity

Translation

Management

Machine

Translation

Core Platform Technologies

8

Scale Human Translator Productivity

Scale your ability to control and Manage

your Translation Projects

Scale to Real-time and High-volume

(9)

• Reduce manual tasks

• Repeatable and reliable

processes

Automate

Collaborate

• The supply chain

• Business systems

Linguistic

Centralize and standardize translation assets

Content

Process and translate wide range of content types

Process

Automate and customize workflows

Business

Reporting, estimate, resource management

(10)

Translation Productivity / SDL Trados Studio

Translation memory:

never have to translate the same sentence twice

Terminology Management:

build glossaries and use correct terms every time

Dedicated translation environment: focus on translation not formatting

Project Management:

automate manual tasks, easily distribute work

Integrated

Productive

Open

Translate up to 60%

faster

Improve quality and

consistency

Maximize translation

efficiency, virtually

eliminate DTP

Save time

Grow revenue

(11)

Sharing

Share assets within and outside your organization

Translation Productivity / SDL Studio GroupShare

Collaboration

Everyone everywhere can work on the same project

Centralization

Ensure all the valuable assets are stored and maintained in one place

Security

Control, manage users and store data in enterprise class

environment

Productive

Scalable

Secure

Maximise leverage

Raise it by 10%+

Increase speed

Further increase

consistency among

dispersed teams

Reduce manual tasks,

share workload and

increase productivity

Protect your assets

through secure

environment

(12)

Speed

Deliver content on shorter publishing cycles

Machine Translation – SDL BeGlobal

Volume

Increase the amount of content available across languages and channels

Accuracy

Deliver usable content with trained systems and automatic quality prediction

Security

Multi-tenanted system with flexible role based

permissions

Trusted quality

Domain trained

Integrated

Scalable

Secure

Communicate in real-time across languages

Expand business with growth in new

markets

Publish all content with confidence

Improve customer satisfaction and engagement

(13)

Our technology vision – SaaS strategy

13

We believe the future

of all products is in

the cloud

On premise

5-8 years

(14)

Our Cloud strategy - we continue to

serve large scale enterprises

14

On premise with

SaaS capabilities

SaaS

product/solution

„Right-now‟ SaaS

solutions

Optimized to handle complexity and customization

Single products and packaged solutions

(pre-configured environments)

IT-free self-service

(No installation, fast configuration, fully hosted, fully supported)

Corporate IT

Corporate IT /

(15)

Integrated Human Translation

• Customer can access HT as part of the eco system

• Can be used for ALL work, or to handle spikes

• Multiple work types and seamless access to linguistic assets

• Control Cost, Speed and Quality instantly

Online Translation Management

• Workflow and linguistic tools built into the online platform

• WorldServer, TMS and Studio can

connect to new platform to leverage the online capabilities

• Standards based API integration • Better transparency and visibility

Online Translation Productivity

• Online Editing/Review/Post-Editing Tools • Online Project/Job management

• Collaboration and sharing of linguistic assets

• Visibility into progress and risk management

Flexible Deployment & Upgrade

Options

• Cloud-delivered multi-tenant solution • Private cloud single-tenant solution

• Unified platform underlying all capabilities • On-premise options

• Seamless experience

Evolution of the Language Platform

(16)

The Next SDL Language Platform

16

Online MT, Trans. Mgmt and Trans. Productivity

(17)

• First version of Human Translation capability has been

released

• Showcased and being validated on

http://www.freetranslation.com

• Going forward

• API for Human Translation (and Machine Translation)

• Evolve/improve this capability

• Address Online Translation Management and Online

Translation Productivity

Where we are

(18)

On-premise

options

WorldServer/TMS have several customers who

find them indispensable for their business.

We will continue to develop and innovate on

WorldServer and TMS as on-premise options for

customers that purchase these products

Upgrade

Opportunity

As SDL BeGlobal evolves, there will be a choice

for existing customers to migrate to the

cloud-based offering.

Our commitment is to make the upgrade process

as painless as possible by providing tools and

services for this purposes

Optional Upgrade Path for Current WorldServer/ TMS

Customers

(19)

BeGlobal Enterprise Advisory Board

• Participate in validating and advising on decisions made in our product management organization

• Customers of our current enterprise solutions are invited to join

Please Contact

• Steve Sanoff

Director of Product Management, BeGlobal Enterprise ([email protected])

• Denise Thibaut

Senior Director of Customer Loyalty Programs ([email protected])

BeGlobal Enterprise Advisory Board

19

Enterprise Translation

Roadmap

• Steve Sanoff

• 11:45 am

• Right here

Getting Started with SDL

Trados Studio in the

Enterprise

• Paul Filkin

• 1:30 pm and 2:30 pm

Ongoing demos at the

Pavilion

• Meet Product Managers

• In “Language

Technologies” solutions

area

References

Related documents

To that end, an investigation was conducted into the role that engagement, motivation (both extrinsic and intrinsic), professional development, work related stress, talent

The rate of discharge from the pump is controlled by the angle the swash plate is permitted to incline. This maximum angle is limited by the length of the adjusting screw. Turning

Yang manakah kaedah yang paling sesuai untuk meningkatkan kitar semula plastik sampah.. Offer gift for people that recycle/Penawaran hadiah untuk orang-orang yang

Company Website Facebook Email Sideline / Banner Ads Twitter Mobile Application Mobile Loyalty & Coupons Mobile Ad Social Media Optimization Bloggers Video Ads Pinterest

• Online Marketing activities (website, mobile web, SMS, Email, Social Media, Pay per click, Online ads, Online PR, Search Engine Optimisation, Blogging, Vlogging, etc).. •

People Use Digital Channels Differently @KatrinaKlier TV IP TV Social Rating sites Video IP TV Website Widgets Paid search Blogs Call center Store Email Mobile Print Organic

The memorandum states that “Incentive programs that discourage employees from reporting their injuries are problematic because, under section 11(c), an employer may not “in any

First record of human myiasis caused by association of the species Chrysomya megacephala (Diptera: Calliphoridae), Sarcophaga (Liopygia) ruficornis (Diptera: Sarcophagidae), and