Winning With Microsoft
ISV Partner Manager
Developer and Platform Evangelism Microsoft India
Founded by William H. Gates along with Paul Allen “A computer on every desktop in every home” Altair BASIC created for MITS Altair 8800 Microcompu ter (Intel 8080 CPU)
1975
Fortran 80„77
Steve Ballmer joins. XENIS OS, 16-bit Unix OS released„80
Teams up with IBM to release MS DOS 1.0„81
First official International subsidiary – Microsoft U.K incorporated„82 „83
Word for MS DOS 1.0 released„85
First Windows - Windows 1.0 released Microsoft stock goes public at $21 per share„86 „87
MS Excel for Windows released„88
Office for Macintosh SQL Server 1.0 released„90
Windows 3.0„93
More than 25M Windows users worldwide Win NT & Win NT Advanced Server released„95
Windows 95 Internet Explorer„97
Office 97 Microsoft Site Server Hotmail acquisition„00
Windows CE Windows Mobile (Pocket PC)„01
Windows XP SharePoint„09
Windows 7„10
Windows Phone 7 Windows Azure “Enabling businesses and people achieve their full potential”Microsoft portfolio
CONSUMERS ENTERPRISES IT Professionals
Windows Desktop Microsoft Office Microsoft Forefront Internet Explorer Lync Windows Phone Skype Xbox + Kinect Windows Live Bing Skydrive… Windows Server Hyper-V Windows Azure System Center Windows Intune Microsoft Forefront Microsoft Surface Dynamics SQL Server Sharepoint Office 365 … Microsoft Visio Visual Studio Exchange Server System Center Windows Intune Microsoft Forefront SQL Server Sharepoint Hyper-V Technet MSDN …
The FUTURE…
http://www.bing.com/videos/search?q=windows+8&qs=ds&form=VBREQY# http://www.buildwindows.com/
Microsoft and Its partners
Value added Resellers System Integrators Ind Software Vendors HostersDistributor Service Cloud
Vendors OEMs Reseller Partners Web Designers • Microsoft Partner Network -
Industry‟s largest, most active and diverse partner community
•
More than 640,000
partners worldwide
• Facilitates connections with other Microsoft partners around the whole world!
•
For every $ Microsoft
makes, partners make
$8.70!
Each with varying degrees of commitment & benefits
The Microsoft Par tner Network
Variety of Membership Opportunities
Support at every stage of the business cycle
Benefits To Support You
The Microsoft Partner Network helps you:
A Simple Vision
Strengthen your
Capabilities
Serve Customers better
Connect through
Communities
Join the
Microsoft Partner Network
Participate in a COMMUNITY Qualify for a SUBSCRIPTION Earn a COMPETENCY Cloud Accelerate Network Member
Ar ticulate your strengths with our competencies
Application Platform Application Integration Application Lifecycle Management Software Development Data Platform Business Intelligence Web Development Business Productivity ContentManagement Collaboration Portals and
Search Project and Portfolio Management Unified Communications Core Infrastructure
Desktop Identity and Security Systems Management Server Platform Virtualization CRM & ERP Customer Relationship Management Enterprise Resource Planning
Small & Midmarket Business Customers Midmarket Solution Provider Cloud Offering Cloud Accelerate Cross-Platform Solutions
Digital Marketing Distributor
OEM Hardware Learning Software Asset Management Hosting Platform Mobility Volume Licensing Independent Software Vendor (ISV)
ISV Engagement Philosophy
Field Nominated + strategic > $2M SW High Potential All Others Field Engaged Self-service Global Tele-Engaged 15 36 50 ~2500 > $100M SW 25% global rev + strategicCriteria # ISVs Microsoft Resource
G-PAM ISV-DE PAM ISV-DE T-PAM T-DE Self Serviced
Our ISV engagement strategy is to continuously work with our ISV partners to help them
perform consistently and move up the Microsoft engagement pyramid.
Unique Expectations of Product Companies (ISVs)
Technical Marketing Sales
Free Software Architecture Support Technical Support Training Certifications Showcase Opportunities Event sponsorship Demand generation Brand Awards Relationship Leverage Connect with MS Sales
Door Openers Pre-sales & proposals
Pricing
Post sale support Connect with MS
channels Sales certifications Simple Engagement Methodology
Consistent Partner Experience
Multi-faceted Needs Point-of-Contact
Write in with your queries, suggestions, requests!
Microsoft Partner Network Microsoft Platform Ready
[email protected] India ISV Portal
How can ISVs leverage the Microsoft Partner Network
Participate in a community to help stimulate new ideas
Bounce your ideas with trusted peers in the partner community Discuss business ideas with Microsoft account managers
BUSINESS IDEA DESIGN & DEVELOP MARKET SELL SUPPORT & RETAIN
Free internal-use software Partner Learning Center MSDN Subscriptions Technet Subscriptions Students to Business Microsoft Branded Logos Partner Marketing Center Microsoft Marketplaces (Pinpoint, Azure MP, Windows Phone MP etc.) Demand Generation support
Support for proposals Demo Showcase Microsoft Partner Incentives (Royalty, SIP etc.)
Sales connects where feasible Partner Sales Resources Technical support on MS products Online support through communities (MSDN, Technet etc.) Customer satisfaction index survey
MICROSOFT PLATFORM READY PROGRAM
www.microsoftplatformready.com
ISV Royalty Program
Product companies that develop software solutions –
interested in
embedding
Microsoft
products within
their own value-added business solution (s)
Embed the Microsoft product into the ISV’s
application code
Include the Microsoft product along with the ISV’s
application on the installation media
Pre-install the Microsoft product on
a computer system that is part of the
unified solution
Benefits
Reduce Costs
Increase Revenue
Deliver a Total Solution
Worldwide Distribution
Earn Partner Points
Write to us today!
Microsoft Platform Ready (MPR) provides tools and resources for software companies to streamline
their development efforts using the latest Microsoft technologies.
Participating companies get access to free software testing and customizable marketing templates to promote their compatible solutions.
Microsoft Platform Ready
microsoftplatformready.com
@MSPlatformReady /MicrosoftPlatformReady
MPR helps software companies get to market faster. Sign up today and get great technical benefits to help you develop and test your app:
The latest software development kits and early access to beta and release candidate software
Top rated training resources, developer support & access to Microsoft testing tools
Completed software tests can be used to fulfill Silver & Gold competency requirements in the Microsoft Partner Network
Available now for Windows Server® 2008 R2, Windows® Azure™, SQL Server® 2008 R2, and Windows® 7
Once your app is compatible MPR helps you get to market quickly by offering the following marketing resources:
Access to self-service marketing materials including: a press release template featuring a quote from a Microsoft Executive, and ready to go email, web banner, postcard and business letter templates.
Automated syndication into customer facing product catalogs
MPR Technical Resources MPR Marketing Benefits
Microsoft Platform Ready Testing Framework
Fully automated self service/no fee Validates your application is current “Works with” quality check
Remediation support
Microsoft Partner Network Integration
When you register, your MPR record links to MPN through Live ID
MPR tests can be used to qualify for Silver & Gold level of competencies
Integrated with MPN requirements automatically
Powered by Windows Azure Logo
Passed Azure Platform Ready Test automatically qualifies for Powered by Windows Azure logo
Cloud Essentials and Cloud Accelerate www.microsoftcloudpartner.com Registering an Azure App qualifies you for
Internal use right of Microsoft Online Services
• BPOS – up to 250 licenses
• CRM Online – up to 250 licenses • Intune – 10 devices
Worldwide,
24,500+
companies haveregistered
30,000+
solutionsThousands of companies have already sped their time to market
“ Without MPR, we wouldn’t have considered releasing this technology as a commercial
product. It sped development and expanded our potential market”
“ With MPR, we created a user interface that met the specific needs of a new market—and we’re getting Microsoft’s help in reaching that market ”
1
Sign up2
Develop3
Test4
MarketRegister for the technologies your solution supports
Speed your development with support from Microsoft
Test if your solution is compatible
Promote your compatible solution with support from Microsoft
Technology Experts Solve specific Business issues Software Applications Business Customers Professional
Services Support Long Term Goals
Whether you‟re searching for expert help or offering it, Pinpoint helps you create business opportunities that contribute to your success
The Microsoft Partner Network can take you to new heights.
Happy to help!
