Management Information Systems 2011
Introduction &
Business Value of Information Systems
ETH Zürich
University St. Gallen (HSG)
Information & Technology Management
Focus: Economic impact and architecture of the
Internet of Things - Design the merge between
computers and things for the benefit of society
Research Labs
Auto-ID Lab (www.autoidlabs.org)
Bits-to-Energy Lab (www.bitstoenergy.ch)
Insurance Lab (
www.i-lab.ch
)
Ubiquitous Banking Lab
Spin-offs
Intellion (2000)
Amphiro (2009)
Synesix (2005)
42matters (2011)
Coguan (2008)
BEN Energy (2011)
Dacuda (2009)
Agenda
Introduction
Business Value of Information Systems
Industry effects of IT
IT as an Amplifier
Productivity paradox
Comparing physical with digital world
Root cause media break
From automation to transformation
Concept of business engineering (top-down and bottom-up)
Lecture objectives
The student obtains the basics for
managerial decisions
in which IT plays a direct or indirect role
Therefore, the student needs to understand the most important concepts
that explain the relationship between business and IT
Information management is an interdisciplinary art
Enterprise
Computing
Computer
Science
Economics
Business
Admini-stration
Lecture Time Table
1
20.09.2011
Lecture
2
27.09.2011
Lecture
3
04.10.2011
Lecture
4
11.10.2011
-5
18.10.2011
Lecture
6
25.10.2011
Lecture
7
01.11.2011
Lecture
8
08.11.2011
Lecture
9
15.11.2011
Lecture
10
22.11.2011
Lecture
11
29.11.2011
Lecture
12
06.12.2011
Lecture
13
13.12.2011
Lecture
14
20.12.2011
Lecture
10.1.2012
Examination
Emerging IT relevant to business:
IOT / M2M, Mobile Phone,
Persuasive Computing, Cloud
Computing, Robotics, Web 2.0, Big
Data
Selected managerial topics:
CIO, BPR, Business value of IT,
ERP, Business networks, EM
Applying acquired knowledge – The Report
Form 1- max. 3 person team
Pic lecture topic(s)
Identify case / business idea
Deliver team, topic, and
abstract by November 15
(hand in via email to Vojkan)
Deliver final report by
December 20
(hand in via email to Vojkan)
70% Examination
30% Report
Outline
1.
As-is process
2.
Pain points
3.
State of the art
4.
To-be vision and process
5.
Technical feasibility
6.
Business case
7.
Hurdle
10 to max. 15 pages
Must stick to outline
Must deal with topic discussed
Lecture & Report Time Table
1
20.09.2011
Lecture
2
27.09.2011
Lecture
3
04.10.2011
Lecture
4
11.10.2011
-5
18.10.2011
Lecture
6
25.10.2011
Lecture
7
01.11.2011
Lecture
8
08.11.2011
Lecture
9
15.11.2011
Lecture
Hand in team, topic, and abstract
10
22.11.2011
Lecture
11
29.11.2011
Lecture
12
06.12.2011
Lecture
13
13.12.2011
Lecture
14
20.12.2011
Lecture
Hand in final report
10.1.2012
Examination
Lecture content, examination, and learning materials
Please see
http://www.im.ethz.ch/education/HS11/mis.htm
Questions?
See lecture homepage at:
http://www.im.ethz.ch/education/HS11/mis.htm
Industry effects of IT
The IT Surge
Industry effects of IT
Competitive Dynamics: Several Ways to Slice IT
Low-IT Industries
High-IT Industries
Industry
concentration
Turbulence
Performance
spread
Industry effects of IT
Competing on digital processes
Deploy
Experiment
Roll-out
Industry effects of IT
Example
Productivity paradox
IT does not matter
ROI calculation
Your questions
Take a pen and a piece of paper
Write the 1-3 MIS-related questions your are most
interested in (those you want, if possible, to be covered by
this lecture)
Literature
Porter / Millar: How Information Gives You Competitive
Advantage. HBR 1985
Brynjolfsson / Hitt: Beyond the Productivity Paradox.
CACM 1998
Carr: IT Doesn’t Matter. HBR 2003
McAfee / Brynjolfsson: Investing in the IT Makes
Competitive Difference, HBR 2008