Small Business Website in 1 Hour. Starts at 8pm EST (New York time) (Turn on your speakers and enjoy the music) Experiment with your screen


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Small Business Website in 1 Hour

Starts at 8pm EST (New York


(Turn on your speakers and enjoy the music)

Try chatting “Hi Marc!”

“Zoom 100%” to Center Viewport


Today’s Program (~ 75 min. + Q&A)

• About the webinar system (1 min)

• About Marc Beneteau (1 min)

• About the free training (3 min)

• What is WordPress? (~ 5 min)

• Building “W


Web Solutions” website! (~50 min)

• WP Academy “Sales presentation” (~15 min)


WP Academy / Marc Beneteau

• Software engineer, entrepreneur,

instructional designer, internet


• Ran a successful website design &

development company for 3 years

• Started WP Academy from a desire

to share the wonders of WordPress

and what it can do for your

business 

• Four full-time staff in the next

teaching cycle


About the free training

Tue April 17, 8pm EST & Tue April 24, 2pm EST

Small Business WordPress Website in 1 Hour (beginner-intermediate)

Wed April 18, 2pm EST StudioPress theme family styling tutorial (intermediate) Thu April 19, 8pm EST Thesis Theme, inside and out (intermediate-advanced) Fri April 20, 2pm EST Get more traffic: high-leverage PR, SEO and PPC for your

small- or medium-sized business (all levels)

Mon. April 23, 8pm EST Define, Find, and Capture Your Ideal Target Market, Once and for All (all levels)

Wed. April 25, 8pm EST WordPress eCommerce & Membership Systems (all levels)

Thur. April 26, 2pm EST WordPress Webmaster Tools: develop & design like a pro, on a budget (intermediate-advanced)

Fri. April 27, 2pm EST How to become a highly-paid WordPress web designer and social media consultant (all levels)


WordPress – What and Why

• WordPress is an Open-Source Software, written in PHP and mySQL

• Runs on inexpensive hosting accounts ($7-10/mth)

• Is a type of Content Management System (CMS) – maintain your website through a web browser (PC, Mac, Linux)

• Use “Self-hosted WordPress” ( rather than (hosted service)

• Thousands of Themes (“look-and-feel”) are available, many of them free, and Plugins (“add-on applications”)

• WordPress is optimized for search-engines “out of the box” • WordPress is easily converted into a Membership site, Forum,

Store, etc

• WordPress is the new “Shangri-la” of website development for small-business – “Power to the people!”(No other CMS comes close)

• WordPress is addictive – put up as many websites as you want, for personal or professional use, and watch the traffic arrive!


The “WordPress for Business” Course - Who

the course is for

• Small-business, self-employed… anyone who wants an

attractive website that generates leads and/or sells.

• WordPress “Professionals” – Virtual Assistants, Social Media

Consultants, Traditional Webmasters, etc.


• Fastest way to wealth generation on the planet (and to a nice quality of life) • Marc’s summary of “Millionaire Messenger”:

1. Work from your passion

2. Create a product or service that is valuable to somebody

3. Create a (cheap) web sales and marketing platform 4. “Find your tribe” (Affiliate)


WP Academy Training in 5 minutes

• “Beginner’s Week” Starts Monday April 30, 7-9pm EST for 9 Weeks • Official start Monday May 7, 7-9pm

• Lecture Monday nights (7-9pm) + 15-20 hours weekly of drop-in Group Practice sessions

All Sessions recorded & Downloadable

Student/Instructor ratio < 6:1 on coaching calls

Works for all time zones (sessions morning, afternoon and night) • Course for business people, not developers

• No other WordPress or Web Technology course on the web covers the range of subject matter, or provides this level of support - “The information you need, when you need it” – nothing more and

nothing less

• Direct access to the instructors in small-group coaching sessions, plus ticket support, plus theme downloads, plus stock photos


Why Pay for a WordPress Course?

Your time is valuable (there is simply too much

information out there)

You need more than a “pretty website”, you need to

understand the foundations of email marketing, SEO,

payment systems, membership systems, video production,

social media, etc

27-day money-back guarantee from April 30 (attend 4

classes at no risk)

“If you can’t do it for yourself, we’ll do it for you” – no



Weeks 1-5: WordPress Web Design

• Week 1:

WordPress What and Why; Domains & Hosting; WordPress user-interface & basic layouts; Configuring static site, “mixed” sites, & permalinks; WordPress Data Elements: Posts, Pages and Links; Using the Visual Editor; Sidebar Widgets; Installing plugins

• Week 2

: Image management / Banner design with; WordPress menus and navigation bars; Links; Using the media library, posting images; Advanced

Visual Editor (TinyMCE), entering tables, and heading levels; The all-important Text Widget: posting forms and images to your sidebar; Windows Live Writer; File

Transfer Protocol (FTP): downloadable pdf’s etc;

• Week 3:

Themes & Theme frameworks; Styling a Weaver site; Styling a StudioPress site; Image sliders; Sales-letter style themes

• Week 4

: Styling an ElegantThemes theme; Styling a WooTheme; styling Thesis theme; Embedding audio & video; Commenting & moderation; Backup and security;

• Week 5:

Social media integration; Facebook comments; Facebook fan pages

inside iFrames; HTML and CSS introduction (the 5-6 HTML and CSS commands that do 90% of the work)


Weeks 6-8: WordPress in Business

• Week 6

: Search-engine optimization: traffic sources; meta tags; keyword analysis (using free Market Samurai); Google analytics

• Week 7:

Newsletter/autoresponder systems; RSS-to-email systems; Payment systems & Shopping carts; Membership systems

• Week 8:

Online video; equipment choices; shooting & lighting; editing; publishing


Course Registration and Cost

Course starts Monday April 30, at 7pm EST x 9 Weeks (or

Monday May 7 if you have some previous experience)

Just $497! (or 3 payments of $179)


• Live webinars (16 hours) + 135 hours coached individual & group practice + Lifetime access to all our content with no additional fees + the new WordPress LMS

• 90 days of ticket & live support, renewable after 90 days for just $10/mth (includes hosting!), free hosting for 90 days

• $200+ worth of commercial theme downloads

• 10 Million+ Professional stock photos on demand (some restrictions)


Bonus! Chris Wise “Credit Line Millionaire” (Only if

you register on the live webinars)

• Learn how to access

$50-100k or more unsecured

business lines of credit

• Complimentary funding

strategy session to

determine fastest path to

getting funded

• Includes “Fast cash training”

video vault

Real World Value $1000

Chris Wise the Credit Line Millionaire


WordPress Learning Management System

• The World’s first true WordPress & Web Technology Help System

• Contains all of the content of the WordPress for Business Course

(and more), for do-it-yourselfers

• No support, no theme downloads, no stock photos

• Launches on May 8 – just $97 before May 7 (and then $147)

• Purchase from


The End (or maybe the beginning?)



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