The Magazine of Distinction in Radiology

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ABOUT US

Th e Magazine of Distinction in Radiology

A trusted resource for industry professionals for well over a decade,

Radiology Today reports on the latest news and information affecting

radiologists, radiology administrators, and technologists. The magazine

and its associated media properties uniquely address industry

professionals’ concerns, challenges, and common interests.

Advertisers and recruiters seeking to educate and inform inﬂ uential

professionals have a powerful and reliable partner in

Radiology Today.

Our media network offers a range of channels proven effective for

delivering key messages, information, and career opportunities to the

nation’s community of radiology professionals.

Anchored by our ﬂ agship monthly print publication, the

Radiology

Today media network can showcase your product, program, service, or

professional opportunity via our mobile-ready digital edition, which is

posted on our highly targeted website, www.RadiologyToday.net.

Our monthly e-Newsletter delivers timely news, research and

information, as well as banner ads, directly to the inboxes of

professionals who subscribe. We continue to build engaged and

growing social media audiences on Facebook and Twitter, where

we deliver content and drive traffi c via direct links back to our digital

edition and website.

Our partnerships are also assisting hundreds of facilities and recruiters

with fi nding the best professional talent across the country through print

display ads and online job postings on our highly regarded job boards,

the Physician Recruitment Center and AlliedHealthCareers.com.

PUBLISHED SINCE:

2000

FREQUENCY:

Monthly

PRINT SUBSCRIBERS:

35,000

E-NEWSLETTER SUBSCRIBERS:

19,811

MONTHLY WEBSITE USERS:

29,978*

AUDIENCE:

• Diagnostic and interventional radiologists

• Radiology directors, managers,

and administrators

• PACS/RIS administrators

• Chief technologists/technologists

• Nuclear medicine physicians

• Radiation oncologists

• Cardiologists

• Medical dosimetrists

• Physicists

• Radiology educators

DISTRIBUTION:

Professionals’ homes,

hospitals, educational facilities, medical

imaging centers. Bonus distribution at major

industry events.

*Source: Google Analytics

@RadiologyToday

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EDITORIAL CALENDAR*

January

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March

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May

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September

October

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Features

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CT

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Image

Management

MRI

Technology

Breast Density

Interventional

Radiology

C-Arm

Technology

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ICD-10 Update

Pediatric

Imaging

CT Technology

Dose Reduction

Radiology

Reporting

Radioembol-ization

VNA

Ultrasound

PET

Technology

Workflow Tools

Contrast Media

DR Technology

Disaster

Recovery

Radiology

Management

CR Technology

Equipment

Purchasing

CT

Oncology

Imaging

Women’s

Imaging

Cardiac

Imaging

Reading Room

Design

Archiving

Mobile Imaging

Ultrasound

Neuroimaging

MRI

Workflow

Management

Departments

Imaging IT

Billing &

Coding

Molecular

Imaging

Radiology

Management

Imaging IT

CT Slice

Imaging IT

Interventional

News

Billing &

Coding

Radiology

Management

MRI Monitor

Imaging IT

Oncology

Imaging

Ultrasound

News

Billing &

Coding

Imaging IT

CT Slice

Billing &

Coding

Interventional

News

Radiology

Management

Imaging IT

MRI Monitor

CT Slice

Billing &

Coding

Interventional

Update

Radiology

Management

Imaging IT

Group Practice

MRI Monitor

Billing &

Coding

Imaging IT

CT Slice

Interventional

News

MRI Monitor

Ultrasound

News

Oncology

Imaging

Space

Deadline

December 7

January 11

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April 4

May 2

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June 27

August 1

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September 26

October 24

Material

Deadline

December 23

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February 26

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June 17

July 15

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October 14

November 11

Recruitment

Deadline

January 7

February 4

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October 20

November 17

Bonus

Distribution

HIMSS

SIR

AIUM

NCBC

RBMA

SIIM

SNMMI

AHRA

ASTRO

RBMA Fall

RSNA

SPECIAL

Winter Product

_Showcase

Imaging IT

Buyers’ Guide

Conference

Issue

Interventional

Showcase

Conference

Issue

Spring

Showcase

Conference

Issue

Conference

Issue

Summer

Product

Showcase

Conference

Issue

Conference

Issue

AHRA Product

Showcase

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Annual Buyers’

Guide

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RSNA Planner

2015

Conference

Issue

RSNA

Showcase

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* Subject to change

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INSIDE

AHRA Product &

Service Showcase

AHRA CONFERENCE ISSUE

When Was Your Last

Marketing Assessment?

Still Rolling

Mobile Imaging’s Evolution

News From

SIIM & SNMMI

THE MAGAZINE OF DISTINCTION IN RADIOLOGY

JULY 2015

VOL. 16 NO. 7

What does taking the archive out of the PACS mean?

ARCHIVING ENTERPRISE

and

the

WWW.RADIOLOGYTODAY.NET

( Sample Belly Band )

High-Impact Placements

High-impact placements include belly bands, cover

stickers, french gates, etc. Contact your account

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INSERTS, POLYBAGS, OR SPECIAL REQUESTS

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BUYERS’ GUIDES

Radiology Today Buyers’ Guides are advertising vehicles that combine power with longevity. These

cost-effective entries are hyper-targeted, which adds to their potency. Listings maintain their value because

they are utilized by professionals year-round as reference tools when they’re looking for the industry’s

most reliable companies, product lines, brands, and services. Our Resource Guides deliver key product

information to assist and inform professionals making purchasing decisions, along with the direct contact

information that can start mutually benefi cial business relationships.

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Contact information and logo (300 dpi)

Up to 40 words of copy

Added exposure in the interactive digital edition

A 12-month online listing on our website, with direct links to any website or webpage

All for only $925

2016 Resource Guide Issues

FEBRUARY:

Imaging IT Buyers’ Guide

SEPTEMBER:

Annual Buyers’ Guide

2015

BUYERS’ GUIDE

www.cvexcel.org

Visit our website

202.657.6859

Call our office

IF THE ISSUE IS

QUALITY,

ACE

THE SOLUTION IS

RADIOLOGY BUSINESS

MANAGEMENT SOLUTIONS

ahsrcm.com 877 501 1611

CODING, BILLING, COMPLIANCE

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RADIOLOGY & ERGONOMICS

a perfect match

RADIOLOGY & ERGONOMICS

a perfect match

800.663.3412 • www.afcindustries.com

Electronic Adjustment of Surface

Height and Tilt, Monitor Height and

Focal Length.

The Whitestone

Radiology Workstation

AliMed

®

FULL PROTECTION

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• Aprons

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Radiation

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AliMed.com

Amphion offers a partnership, delivering the highest

level of client satisfaction as promised. We are

dedicated to helping facilities improve efficiency and

their bottom line.

• ICD-10 mastery via Coding Library, Competency

Ex-ams, Advanced PCS & Selene Coding Review software

• Coding and transcription backlog to total outsource

• Triton Cloud is the right-sized transcription

work-flow solution—pay for only what you use

• Core measure, registry and PQRS abstraction services

Amphion offers flexibility—what you need,

when you need it

Amphion

Phone: 888-830-2644

E-mail: HIM.info@amphionmedical.com

http://amphionmedical.com

AHIMA Booth 1321

Personalizing TeleRadiology

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14.7 minutes

minutes

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Visit us at RSNA Booth #2776

ASPYRA’s

not your

ordinary

PACS

provider.

Innovative solutions fi t YOUR

workfl ow and needs to help set

you apart. Work with a company

you can reach, get more for

your money, and learn how we

can help you.

Call now.

ASPYRA, LLC

888-731-0731 ext. 120

www.aspyra.com/imaging-solutions

The only

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888-STAT KIT

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Learn more at

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Products for:

Aromatherapy

CT-Scan

Mammography

MRI

Radiation

Oncology

Specimen

Radiography

X-Ray

800-722-5742

• Nashville, TN

www.

CardiacServicesInc.com

Cardiac Services Mobile, Inc.

The premier provider of mobile and

modular cardiovascular labs.

MOBILE / MODULAR LEASING

IR - ANGIOGRAPHY - CATH

Is ICD-10-CM Causing Panic?

www.codingstrategies.com • 877.626.3464

EXPLORE. EDUCATE. EMPOWER

Complete PACS with

integrated VR reporting

Productivity Tools to solve

issues with any PACS

•Ourindividualmoduleswork

withanyDICOMPACS.

www.connectimaging.com

www.cxmed.com

800-777-9729

sales@cxmed.com

Booth #2504

Hall 10 C78

X-ray tubes, grids, collimators and other

components & accessories



Flexible configurations / competitive pricing



Auto-tracking/positioning, full body X-ray



Flat panel DR and conventional radiography



Small animal & equine veterinary X-ray systems



Hospital-grade medical X-ray systems



Manufacturer and international distributor of:

www.deltamedicalsystems.com

G

UIDING

Y

OU TO

IMAGING E

XCELLENCE

sales | project management | service

Headquartered in Dallas, TX, DiagnosTemps

is a specialized staffing agency that is

committed to providing the highest quality of

trusted, on-demand personnel solutions to

hospitals, outpatient facilities, surgery centers

and physician offices. Established in 1993,

DiagnosTemps excels at meeting the temporary

staffing needs of healthcare offices throughout

the Dallas-Fort Worth area and Nationwide!

Stephen Garza

888-687-3606

stepheng@diagnostemps.com

www.diagnostemps.com

EverBank Commercial Finance, Inc. is a

subsidiary of EverBank and is not itself

a bank or a member of the FDIC.

© 2015 EverBank.

All rights reserved.

15ECF0097

INNOVATIVE HEALTHCARE

FINANCING STARTS HERE

Call 1.866.879.8795

biomorph

® ergonomic PACS furniture

Improve your Health,

Increase your Comfort,

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Call

888 302 3375 or view full line at BIOMORPH.COM

Sit Stand

Only Biomorph offers a full line of

high quality furniture for all reading

applications, including standing tables,

task seating, lighting and more.

Plus Series Tables, dual motorized surfaces

Highest adjustment range: 22.1”- 48.6” See us at RSNA15

Healthcare Administrative Partners has

been helping radiology practices minimize

compliance risks and maximize

revenues since 1995.

Contact us today and let’s discuss your

toughest billing, coding, and practice

management challenges.

info@hapusa.com • 1-888-755-0733

26 radiology today september 2015

september 2015 www.radiologytoday.net 27

( Sample Buyers’ Guide Spread )

Increase your

exposure within the

Radiology Today Buyers’

Guides with a larger display ad

placement to appear within the

editorial pages of the

same issue. Contact your

account executive for

special packages.

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PRODUCT & SERVICE SHOWCASES

2016 Showcase Issues

JANUARY:

Winter Showcase

MARCH:

Interventional Showcase

APRIL:

Spring Showcase

JUNE:

Summer Showcase

AUGUST:

AHRA Showcase

OCTOBER:

Fall Showcase

DECEMBER:

RSNA Showcase

Radiology Today Product & Service Showcases help our audience of radiologists, administrators,

and technologists learn about what’s available in the marketplace while enhancing advertising

campaigns. This cost-effective, high-profi le opportunity positions the advertiser’s product

information, service offerings, and company messaging directly in front of these inﬂ uential

professionals in an appealing and unique format.

Product & Service Showcases Include:

Space approximately the size of a quarter-page ad

70-word product description displayed in news release format

Accompanying four-color image

Company contact information and URL

No additional design elements needed or accepted

All for only $2,045

COMING SOON

September Issue

2015 Annual

Buyers’ Guide!

800-278-4400

sales@gvpub.com

Showcase

AHRA Product & Service

MRIequip.com has a diverse

line of nonmagnetic and

PVC products for your MRI

environment.

Introducing

the fi rst nonferromagnetic

wheelchair with 24” wheels

and a folding stretcher that

will pass ferromagnetic

detection systems

. We

offer over 1,300 products,

including MRI wheelchairs,

MRI stretchers, MRI laryngoscopes, MRI pulse oximeters,

MRI safety, MRI stools, MRI furniture, MRI anesthesia

equipment, MRI carts, and more. Also including products

for stereotactic, ultrasound, and CT imaging. Keep your MRI

suite safe with our nonmagnetic equipment. Call

or visit us online to request your

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Contact us at

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Old habits—whether good or bad—die hard. Studies are mounting,

showing that as radiologists diagnose patients’ injuries, many are

incurring their own, with poor designs and confi gurations that can

strain the eyes as well as other parts of the body.

The Ergo Tier TS is an electronic height adjustable workstation with an

independent height adjustable monitor shelf that supports free-standing

or permanently attached monitors for your optimum viewing comfort.

AHRA 2015 Booth #1732

Making work productive and comfortable

800.663.3412

www.afcindustries.com/radiology-workstation-with-monitor-platform-p969

The Rayence RU-3000 U-arm

features a compact design

with dual telescoping arm

movement that permits

installation in settings having

ceiling heights of just eight

(8) feet. Its fully motorized

movements for SID, arm

rotation, height, and detector

angle can be automatically

programmed to user-specifi c

radiographic positions utilizing

the intuitive touch-screen

located tube side, a handheld

remote control, or by using

the technologist workstation.

T •

201-585-0290

E •

information@rayenceusa.com

W •

www.rayenceusa.com

Through built-in ergonomics, Biomorph improves effi ciency and well-being in

PACS reading rooms, utilizing multi-level, fully adjustable sit-to-standing surfaces,

creating an optimal rock-solid PACS reading experience. Available in multiple

confi gurations to suit the most demanding users and facilities, including single

surface, dual surface, linear and corner designs with monitor capacities up 8

or more, and with nation-wide installation and fast delivery, Biomorph PACS

Furniture is the most economical and effective solution for your reading rooms.

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and Gain Productivity

CONTACT US TODAY AT 888-302-DESK FOR A

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Email us for a free quote:

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biomorph

®

ergonomic PACS furniture

See us at RSNA15

Drive Patient Drinking Compliance in CTE

or MRE with Breeza™ fl avored beverage

for neutral abdominal/pelvic imaging

New Breeza fl avored beverage for neutral

abdominal/pelvic imaging’s light, refreshing,

lemon-lime fl avor and appealing bottle

help encourage drinking compliance and

improve satisfaction for patients undergoing

enterography exams in CT (CTE) or MR (MRE)

to drink the full amount.

Sugar-free and gluten-free, Breeza™ fl avored

beverage for neutral abdominal/pelvic imaging

is sold in cases of twenty-four 500mL bottles.

Each case comes with straws and patient

labels for the convenience of your staff and

your patients.

Visit Booth #1530 at the AHRA annual meeting in Las Vegas

to learn more or contact Beekley Medical at

1-800-233-5539

or

www.beekley.com

Richardson Healthcare

provides high-quality

diagnostic imaging

components and superior

technical support to

healthcare facilities. With

the Thales ArtPix EZ2GO

DR System, an existing

X-ray room can be easily

upgraded from CR to DR

with no equipment to

replace. This wireless fl at

panel detector and tablet

also make it possible to convert any brand portable x-ray machine

to DR. The ArtPix EZ2GO provides maximum productivity and faster

clinical diagnosis at a lower cost to own and operate.

AHRA Booth #321

www.rellhealthcare.com

Shared Imaging provides fl exible options for obtaining &

servicing

CT, MRI, PET/CT, and DR systems from all major

OEM’s including

GE, Siemens, Toshiba, and Philips.

(800) 606-0266

info@sharedimaging.com

www.sharedimaging.com

latest technology or proven workhorse

system(s) for several weeks or years

technology with or without clinical support

in-house, mobile, or modular

multi-vendor service program or unplanned maintenance

Visit us at AHRA Booth #326

Asset Management

What. When. Where.

Flexible Deal Structures

Personalized to your budget

and timeline

Clinical Support

Certifi ed Technologists

3M Health Information SystemsPhone: 800-367-2447 E-mail: 3MhisSales@mmm.comwww.3Mhis.com

Designed by a radiologist for radiologists, 3M™ ChartScriptMD™ Software allows physicians to quickly and accurately create reports, edit, sign and distribute them in one session. For the billing and coding teams, 3MSM CodeRyteSM CodeAssistSM protects the physicians’ narratives and translates the power of their documentation into quality computer-assisted coding and appropriate reimbursement.

Accreditation, & Quality Review all in one Learn how Accreditation will differentiate you from the competition and position you with your payers.

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RADIOLOGY BUSINESS MANAGEMENT SOLUTIONS

ahsrcm.com 877 501 1611 CODING, BILLING, COMPLIANCE PRACTICE MANAGEMENT BUSINESS INTELLIGENCE

800.663.3412 • www.afcindustries.com ERGONOMIC PRODUCTSfor a complete facility

Station and monitors are height and tilt adjustable for optimum focal lengths and user comfort

Deluxe Ergo Tier™ Ad_RadToday_Sep2014.indd 28/27/2014 4:58:58 PM

Triton CloudTM takes a major leap forward in increasing radiologist efﬁ ciency and speeding delivery of reports to referring physicians. With Triton, radiologists can dictate, review, and electronically sign reports all in one session. Providing services and technology for every size radiology group, you have the ability to customize what YOUR facility needs for: • Transcription • Coding • ICD-10 Training (AHIMA Approved) • Pre-bill coding reviewE-mail: HIM.info@amphionmedical.comPhone: 888-830-2644www.amphionmedical.comAmphion

2014Annual Buyers’ Guide

EIZO Inc. ... 27

EverBank Commercial Finance ... 27

Supertech ... 29

Volcano Corp. ... 29

LEASING/FINANCING BC Technical ... 26

Cardiac Services Mobile, Inc. ... 26

MRI Equip ... 29

MRI Advanced Mobility Specialty Vehicle ... 25

ANDA Medical ... 26

BC Technical ... 26

Beekley Medical... 26

CIRS ... 26

Delta Medical Systems, Inc. ... 27

ETS-Lindgren ... 27

FerrAlert™ by Kopp Development Inc. ... 27

iCAD ... 28

Independence Cryogenic Engineering (ICE) ... 28

Metrasens Inc. ... 28

MRI Equip ... 29

Supertech ... 29

MAMMOGRAPHY/BREAST IMAGING Advanced Mobility Specialty Vehicle ... 25

Advanced Ultrasound Electronics ... 25

ANDA Medical ... 26

Beekley Medical... 26

CIRS ... 26

Connect Imaging Inc. ... 27

DOME by NDSSI ... 27

EIZO Inc. ... 27

iCAD ... 28

Konica Minolta Medical Imaging ... 28

MRI Equip ... 29 NHD, Inc. ... 29 Novarad Corporation ... 29 Sony ... 29 Supertech ... 29 MEDICAL IMAGING FACILITY CONSTRUCTION Cardiac Services Mobile, Inc. ... 26

ETS-Lindgren ... 27

Hergo Ergonomic Support Systems, Inc. ... 28

MRI Equip ... 29

MOBILE IMAGING Advanced Mobility Specialty Vehicle ... 25

Advanced Ultrasound Electronics ... 25

AFC Industries, Inc. ... 25

ANDA Medical ... 26

ASAN Solutions ... 26

BC Technical ... 26

iCAD ... 28

MinXRay ... 28

MRI Equip ... 29

MOLECULAR IMAGING Advanced Mobility Specialty Vehicle ... 25

BC Technical ... 26

CIRS ... 26

MONITORS/DISPLAY TECHNOLOGY Advanced Ultrasound Electronics ... 25

ANDA Medical ... 26

EIZO Inc. ... 27

IMSI-Integrated Modular Systems Inc. ... 28

NUCLEAR MEDICINE Advanced Mobility Specialty Vehicle ... 25

BC Technical ... 26

Supertech ... 29

PACS & DICOM SOLUTIONS Advanced Data Systems (ADS) ... 25

Aspyra, LLC ... 26

BC Technical ... 26

CoActiv Medical ... 27

EIZO Inc. ... 27

NHD, Inc. ... 29

Novarad Corporation ... 29

Sony ... 29

PATIENT/EXAM TRACKING Advanced Data Systems (ADS) ... 25

PET Advanced Mobility Specialty Vehicle ... 25

BC Technical ... 26

CIRS ... 26

EIZO Inc. ... 27

NHD, Inc. ... 29 Supertech ... 29 PHANTOMS CIRS ... 26 MRI Equip ... 29 Supertech ... 29 POWER GENERATORS Control-X Medical, Inc. ... 27

PRACTICE MANAGEMENT/SERVICES Advanced Data Systems (ADS) ... 25

AdvantEdge Healthcare Solutions ... 25

PROTECTIVE APPAREL/ EYEWEAR/SHIELDS MRI Equip ... 29 NHD, Inc. ... 29 Supertech ... 29 QUALITY ASSURANCE/QUALITY CONTROL/SAFETY Accrediation for Cardiovascular Excellence ... 25

BC Technical ... 26

CIRS ... 26

MRI Equip ... 29 Supertech ... 29 RADIATION PROTECTION Mirion Technologies ... 28 NHD, Inc. ... 29 Supertech ... 29 RIS Advanced Data Systems (ADS) ... 25

EIZO Inc. ... 27

NHD, Inc. ... 29 Novarad Corporation ... 29 RADIATION THERAPY/ RADIATION ONCOLOGY ASAN Solutions ... 26 BC Technical ... 26 Beekley Medical... 26 CIRS ... 26

iCAD ... 28

NHD, Inc. ... 29

Supertech ... 29

RADIOGRAPHY/X-RAY ANDA Medical ... 26

Bracco Diagnostics Inc. ... 26

CIRS ... 26

Control-X Medical, Inc. ... 27

EIZO Inc. ... 27

MinXRay ... 28

NHD, Inc. ... 29

Sony ... 29

Supertech ... 29

REPLACEMENT PARTS/SERVICES Advanced Ultrasound Electronics ... 25

BC Technical ... 26

MRI Equip ... 29

NHD, Inc. ... 29

SCHEDULING SOFTWARE Advanced Data Systems (ADS) ... 25

SPEECH RECOGNITION 3M... 25

Advanced Data Systems (ADS) ... 25

Amphion ... 25

SPECT Advanced Mobility Specialty Vehicle ... 25

BC Technical ... 26

Supertech ... 29

TELERADIOLOGY/TELEMEDICINE AdvantEdge Healthcare Solutions ... 25

Biomorph PACS Furniture ... 26

EIZO Inc. ... 27

ULTRASOUND Advanced Ultrasound Electronics ... 25

ANDA Medical ... 26

CIRS ... 26

MRI Equip ... 29

NHD, Inc. ... 29

Sony ... 29

Supertech ... 29

USED/REFURBISHED EQUIPMENT Advanced Ultrasound Electronics ... 25

ANDA Medical ... 26

BC Technical ... 26

NHD, Inc. ... 29

VASCULAR Advanced Ultrasound Electronics ... 25

Bracco Diagnostics Inc. ... 26

CIRS ... 26

Volcano Corp. ... 29

VISUALIZATION SOFTWARE/ WORKSTATIONS ASAN Solutions ... 26

iCAD ... 28

september 2014 www.radiologytoday.net 25

24 radiology today september 2014

28 radiology today july 2015

july 2015 www.radiologytoday.net 29

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MEDIA

KIT

WEBSITE ADVERTISING

Leaderboard*

(728 × 90 pixels)

Open

$3,120

3x

$3,065

6x

$3,000

9x

$2,930

12x

$2,840

Wide Skyscraper*

(160 × 600 pixels)

Open

$3,530

3x

$3,460

6x

$3,390

9x

$3,330

12x

$3,235

Button*

(120 × 60 pixels)

Open

$1,175

3x

$1,140

6x

$1,095

9x

$1,050

12x

$1,005

Full Banner (Top)

(468 × 60 pixels)

Open

$2,350

3x

$2,300

6x

$2,235

9x

$2,180

12x

$2,105

All ads are sitewide unless otherwise noted. Our website is compliant with the Interactive Advertising Board

(IAB) Universal Ad Package standard, providing our advertisers with a choice of banner ad units that provide

advertisers the ability to reach our audience of professionals.

* IAB-approved sizes

WEB CANCELLATION POLICY:

Cancellations of any type of digital media platform (online units, website

advertising, e-Newsletters, e-blasts, webinars, etc.) will be charged a 30% cancellation fee. NO CANCELLATIONS

of digital media units are accepted less than 30 days before the live or deployment date.

Medium Rectangle*

(300 × 250 pixels)

Open

$2,895

3x

$2,840

6x

$2,780

9x

$2,710

12x

$2,630

Full Banner

(468 × 60 pixels)

Homepage Only

Open

$1,525

3x

$1,470

6x

$1,425

9x

$1,350

12x

$1,290

3:1 Rectangle*

(300 × 100 pixels)

Open

$2,060

3x

$2,020

6x

$1,965

9x

$1,920

12x

$1,870

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MEDIA

KIT

HIGH-IMPACT DIGITAL AD PLACEMENTS

Interstitial Ad

This high-profi le placement allows the advertiser to “take over”

the popular

Radiology Today website when someone visits.

Providing an exclusive and prominent forum for product and

branding images and messaging, as well as a direct link to any

webpage or website, this large, powerful ad appears in front of

our homepage until it is closed manually by the visitor.

MONTHLY PRICE:

$6,740

Digital Ad Packages

Combining the consistency of a website banner,

the direct delivery of a banner in our monthly

e-Newsletter, and the power of our subscriber list

and your brand message, these packages deliver

a multichannel punch that is certain to reach the

inﬂ uential professionals in our audience. Standard

and Premium packages are available to fi t your

budget and timing needs.

Premium Package

• HTML custom e-blast to full e-subscriber list

• Full banner (468 × 60) within content in our e-Newsletter

• 30-day sitewide wide skyscraper (160 × 600)

banner on the magazine’s website

PRICE:

$9,840

Standard Package

• HTML custom e-blast to full e-subscriber list

• Rectangle (180 × 150) within content

in our e-Newsletter

• 30-day sitewide 3:1 Rectangle (300 × 100)

on the magazine’s website

PRICE:

$8,625

For information on additional high-impact digital

opportunities, such as online advertorials, custom

digital supplements, white papers, webinars, and

more, call your account executive.

Intro Page Ad on Digital Editions

Every issue of the print publication is digitized and posted

on our website. Interactive digital editions draw a signifi cant,

growing audience, as well as an increase in mobile users and

international subscribers.

Each digital issue has an introduction page opposite the cover

where advertisers can place their messages. The benefi ts of

this high-impact placement are:

• It’s certain to be seen by

all digital edition readers.

• Space is

exclusive to one advertiser per issue.

• It‘s an

interactive ad that includes direct links to

the webpage or website chosen by the advertiser.

• It’s one of the most

effective stand-alone placements

available for product and branding messaging.

PRICE:

$2,995 per issue

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MEDIA

KIT

HIGH-IMPACT DIGITAL ADVERTISING

Ask your account executive about options and pricing for these great additions to your marketing plan.

Custom Digital Supplements

Our custom digital supplements are standalone editorial pieces

that deliver your message in a style and format that are certain to

be read.

By allowing us to take your white paper, news release, brochure,

or informational packet and enhance it with rich media such as

audio, video, or Flash animation, you instantly initiate greater reader

engagement and response. That, coupled with targeting your

custom digital supplement to our responsive group of inﬂ uential

professionals, ensures successful delivery of your message.

These custom digital supplements make great sales tools that

have a never-ending shelf life and are easily distributed via

e-mail, websites, and social media channels.

With packages starting at just $9,990, you will receive full

marketing support to our entire audience, plus many options for

editorial support and expanded pages.

For the full range of options regarding this high-impact

advertising opportunity, please call your account executive.

White Papers and Press Releases

Post your white paper or press release on our website

exclusively for 30 days. A link to your content will be

prominently placed on our homepage and reside in its own

section of the website.*

*Contact your Account Executive for more information.

Website Sponsored Content

Sponsor receives content control of native advertising

posted on our magazine’s website for 30 days that

includes 800 to 900 words of text, images, and

various links to your company’s website. Company

also provides title of navigation link on our homepage.

PRICE:

$2,995

( Sample Custom Digital Supplement )

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MEDIA

KIT

E-NEWSLETTERS AND CUSTOM E-BLASTS

E-Mail Marketing

Advertisers can utilize the power of our subscriber lists

by using custom-designed e-blasts to deliver a specifi c

product message, technological benefi t, or positioning

statement directly to the inboxes of inﬂ uential radiology

professionals. This targeted and cost-effective method

of reaching

Radiology Today’s audience uses your

company’s own words, terminology, and images. Our

in-house team can create the artwork to match your

message or we can simply take your design and deliver

it to our double opt-in list of professional subscribers.

FULL LIST E-BLAST:

$6,820

$395 per 1,000 names for quantities under 18,000

Size

Open

3x

6x

9x

12x

**Leaderboard* (728 × 90 pixels)**

$3,370

$3,310

$3,235

$3,165

$3,065

**Wide Skyscraper* (160 × 600 pixels)**

$3,810

$3,730

$3,655

$3,590

$3,490

**Medium Rectangle* (300 × 250 pixels)**

$3,120

$3,060

$2,995

$2,925

$2,835

**3:1 Rectangle* (300 × 100 pixels)**

$2,230

$2,175

$2,120

$2,065

$2,020

Full Banner (468 × 60 pixels)

$1,650

$1,585

$1,535

$1,460

$1,400

**Rectangle* (180 × 150 pixels)**

$1,270

$1,230

$1,180

$1,135

$1,085

* IAB-approved sizes

E-Newsletters

Placing a banner on the

Radiology Today monthly

e-Newsletter delivers your product or brand message

directly to the desktops of our subscriber base of inﬂ uential

professionals. This direct reach builds brand awareness

while driving traffi c to your website. Each e-Newsletter

features timely content as well as other relevant topics.

Monthly Features

JANUARY:

MRI

FEBRUARY:

Imaging IT

MARCH:

Ultrasound

APRIL:

DR

MAY:

Molecular Imaging

JUNE:

VNA

JULY:

CT

AUGUST:

AHRA Notes

SEPTEMBER:

Interventional Radiology

OCTOBER:

Women’s Imaging

NOVEMBER:

RSNA Preview

DECEMBER:

Imaging IT

Digital advertising packages that include e-Newsletters,

custom e-blasts, and website banners are available. See

the High-Impact Digital Ad Placements page for special

package pricing and high-visibility placements.

Banner positions not fi xed, but based on content distribution.

( Sample e-Newsletter )

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MEDIA

KIT

PRINT MEDIA SPECIFICATIONS

Print Material Specifications

PREFERRED FILE FORMAT:

PDF and PDF/X1a only. Files must conform to

SWOP standards. All marks (trim, bleed, center) should be included and must

be 0.1875" outside the trim of the magazine.

COLORS:

CMYK (no pantone or spot colors, RGB, LAB, ICC color profiles, or

4-color black type)

TOTAL AREA COVERAGE:

Maximum ink density is 300%

LINE SCREEN:

133 lpi

MINIMUM IMAGE RESOLUTION:

300 dpi

No native applications accepted

PRODUCTION COSTS:

Original ad creation will be charged at a rate

of $250 per hour. Revisions to artwork will be charged at a rate of $95 per hour.

Hard-Copy Proofs

A hi-res offset color contract proof made to SWOP specifications can be

mailed at the time of submission.

Radiology Today cannot guarantee accurate

reproduction without a hard-copy proof. Proof must be received by the

Material Deadline for the issue in which it will run (see Editorial Calendar).

Send to address under File Submission.

File Submission

E-MAIL:

ads@gvpub.com

For files under 10 MB

FTP:

Available for larger files. Please contact your

account executive for more information.

MAIL:

3801 Schuylkill Road

Spring City, PA 19475

Trim Size

8" × 10.5"

Bleed Size

8.5" × 11"

Type Safety

7.25" × 10"

(keep all copy within

this area on bleed ads)

NOTE:

All dimensions

are width × height

Trim

Type Safety

Bleed

Full Page (Bleed)

8.5" × 11"

Spread (Bleed)

16.5" × 11"

Full Page (Border)

7" × 9.5"

4.5" × 9.535"

2/3

1/2 (Bleed)

_{8.5" × 5.5"}

1/2 Horizontal

7" × 4.237"

3.415" × 9.535"

1/2 Vertical

2.22" × 9.535"

1/3

1/4 Horizontal

7" × 2.25"

3.415" × 4.237"

1/4 Vertical

Print Banner

7" × 1.125"

Great Valley Publishing Company will not be responsible

for reproduction quality of supplied artwork that does not

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MEDIA

KIT

DIGITAL MEDIA SPECIFICATIONS

E-Mail Marketing Specifications

PREFERRED FILE FORMAT:

HTML documents ONLY. Images in JPG or

GIF formats. (Animated GIFs may not display correctly for all recipients.)

Text sent in a Microsoft Word document. Embed all graphics or include

with HTML document.

FILE SIZE:

HTML file size should not exceed 150 KB and be within 500 to

700 pixels wide.

No “image-only designs.” Use HTML to create design, 40/60

image-to-text ratio. Inline CSS (cascading style sheets). No MS Word HTML, Flash,

or JavaScript allowed.

PRODUCTION COSTS:

E-blast creation will be charged at a rate of $350

per hour. E-blast corrections will be charged at a rate of $125 per hour.

Website Banners

ACCEPTED FORMATS:

JPG, GIF, PNG, Flash SWF (requires

clickTAG), third-party ad tags. (Note: Files without extensions will

not be accepted.)

MAX FILE SIZE:

100 KB

PRODUCTION COSTS:

Banner creation will be charged at a rate of

$200 per hour. Revisions will be charged at a rate of $75 per hour.

E-Newsletter Banners

ACCEPTED FORMATS:

JPG, GIF. Animated GIFs may not display

correctly for all recipients. (Note: Flash, custom scripts, and files

without extensions will not be accepted.)

MAX FILE SIZE:

40 KB

PRODUCTION COSTS:

Banner creation will be charged at a rate of

$200 per hour. Revisions will be charged at a rate of $75 per hour.

Digital Magazine Specifications

PREFERRED FILE FORMAT:

PDF and PDF/X1a only

COLORS:

RGB

VIDEO AND AUDIO SPECIFICATIONS:

Your video or audio file should

not exceed 25 MB. The media link system is made to show small formats

such as commercials and spots. The media link system can handle most

common media file types. We recommend that you create the video as a

FLV file. If that is not possible, the media system also supports common

formats such as AVI, MPG, WMV, and MOV.

FLASH REQUIREMENTS:

All programming must be Actionscript 3 (AS3)

compatible. Simple animations can use AS2, but any complex events

such as button events must be AS3. (In general, Zmags doesn’t support

AS2.) All AS3 movies should target Flash Player version 9. Use a frame

rate of 30 fps, as this is what the viewer uses. Animations should be kept

in individual movie clips and placed on the root timeline. Consider having

only one frame on the root timeline, as this makes controlling the movie

clips much easier.

SYSTEM REQUIREMENTS:

Zmags is cross-browser compatible and

works on both Mac OS and Windows. The Zmags platform requires

Flash for reading, and the minimum Flash version required is 9.0.115.

If the reader does not have Flash installed or runs an older version, the

reader is redirected to a page where Flash Player can be installed or the

Zmags can be viewed in HTML. The Zmags digital magazine platform

scales to fit the screen resolution of the reader. It is optimized for 1280

× 1024 and 1024 × 768. Readers with higher screen resolutions will

still see the Zmags, although it may not utilize the entire screen. For

readers with lower screen resolutions, the content will scale to fit the

actual screen size.

Great Valley Publishing Company will not be responsible

for reproduction quality of supplied artwork that does not

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MEDIA

KIT

RECRUITMENT ADVERTISING

Recruiting With Radiology Today

A trusted resource for radiologists, radiology administrators, and technologists,

Radiology Today has been connecting recruiters with the most qualifi ed industry

professionals for more than a decade.

Offering an unmatched track record of attracting both active and passive job

seekers,

Radiology Today magazine and its associated digital media properties

connect recruiters with our audience of dedicated professionals through a variety

of different channels that comprise the

Radiology Today media brand.

When you choose one of the ad sizes offered, your open position will be

immediately posted on one of our active job boards, AlliedHealthCareers.com or

The Physician Recruitment Center, be included in the

Radiology Today monthly

e-Newsletter, appear in the next print edition, be deployed digitally to the

desktops of our subscribers in our digital edition, and be included in our monthly

recruitment e-blast—all for one low price! Select your size and ensure your

positions are seen today.

Size

Price

1/8 (2.292" × 3.948")

$1,050

1/6 Vertical (2.292" × 4.78") or 1/6 Horizontal (4.708" × 2.292")

$1,225

2/9 Vertical (2.292" × 6.444") or 2/9 Horizontal (4.708" × 3.125")

$1,630

5/18 Vertical (2.292" × 8.094") or 5/18 Horizontal (4.708" × 3.948")

$1,950

1/3 Vertical (2.292" × 9.75") or 1/3 Horizontal (4.708" × 4.78")

$2,405

4/9 (4.708" × 6.444")

$3,245

Half Page (7.125" × 4.78")

$3,935

Full Page (7.125" × 9.75")

$6,995

*All rates are net.

For additional digital options, which include e-blasts and Web banners, call your account executive.