C.K. Prahalad & The New Age of Innovation

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n

From crisis comes innovation – Innovation is the

best investment through crisis

n

How to unleash the hidden power of co-creating

business in today’s global ecosystem

n

Learn all about the N = 1, R = G model that will

make you rethink your business

n

Emerging driving forces of innovation alters

existing value creation processes

C.K. Prahalad &

The New Age of Innovation

12

MAY 2009 · TEKNOLOGISK INSTITUT · TAASTRUP

Media Partners

Editorial reviews in Denmark



[…] fyldt med gode råd, formaninger og tjeklister, så De umiddelbart efter læsningen kan gå i gang med Deres forandringsproces.

6 ud af 6 stjerner, Berlingske Tidende



…en anderledes strategibog end de sædvanlige, hvor der er fokus på overordnede strategier.

5 af 6 stjerner, JyllandsPosten



Forfatterne formår at sætte ord på en række elementer af innovation.

6 ud af 6 stjerner, Ingeniøren KKKKKK

[…] en fremragende bog, som enhver leder, der ønsker at forstå fremtidens nye konkurrencestrukturer, bør læse.

6 ud af 6 hatte, Dagbladet Børsen

Named one of the “Best Books on Innovation, 2008” by BusinessWeek magazine.

At this seminar, you will receive a copy of C.K. Prahalad and M.S. Krishnan’s book

“The New Age of Innovation”.

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Join one of the greatest thought pioneers in the field of innovation,

best-selling author and world renowned business thinker Professor Prahalad for

a day of rethinking business fundamentals as the new age of innovation is

setting the agenda for the future’s value creating processes.

In today’s highly competitive, constantly changing and global marketplace,

innovation has become more important than ever. To successfully compet e

on the battlefields of 21st-century business, companies must reinvent

their processes and culture in order to sustain innovative solutions.

Professor Prahalad will give you an exciting insight into the opportunities

of achieving a business transformation that meet the needs of the end

consumer of the future.

Partner with your customer. Optimize your supply chain. Innovate by

connec ting the two. On this exclusive one day seminar C.K. Prahalad will

introduce you to the N = 1 and R = G model of value creation and tells why

this is the model for business, and how to succeed at it.

This seminar is aimed at CEO’s, senior executives, and managers at every

level and in all businesses who face an imperative to understand that

to form strategy and execute it, they must focus on their knowledge of

busines s processes, information technology, and data analysis.

The focus of the seminar is the changing nature of innovation – its focus,

sources and processes. The changes in the competitive landscape and the

emerging driving forces of innovation such as ubiquitous connectivity,

convergence of technology and industry boundaries, dramatic reduction in

the cost of digital technologies and the growth of social networks, coupled

with globalization will dramatically alter the value creation processes in

firms. Add to the list the opportunities provided for growth by 4 billion

new consumers at the Bottom of the Pyramid. We have an explosive mix

of opportunities if we can redirect managerial attention.

Join us for an exclusive day with Professor Prahalad & You…

Sanne Juul

Marianne Ruben Eikers

Director

Project Manager

Teknologisk Institut

C.K.

Prahalad

The New

Age of

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© Teknologisk Institut 2008 – Center for Uddannelse · Der tages forbehold for trykfejl og ændringer i programmet Eventuelle programændringer kan ses på vores hjemmeside: www.teknologisk.dk/uddannelser · Grafisk produktion: on e2 one · 66 121 121 1365525 - 01

Time and location

Tuesday 12May in Taastrup, Denmark

Teknologisk Institut, Taastrup Gregersensvej, DK-2630 Taastrup Main Entrance, Conference Hall Denmark Telephone (+45) 72 20 20 00 How to register n Telephone (+45) 72 20 30 00 n www.teknologisk.dk/uddannelser n konferencer@teknologisk.dk

n Send the registration slip

NB! Registration is binding

Early registration is recommended - limited number of seats

Fee

DKK 8.990,- per person (excl. 25 % VAT). The fee covers speaker handouts, lunch and refreshments. Invoice and confirmation will be sent upon receipt of registration.

Discounts

Group booking: By 4 or more simultaneous registrations from the same company you will get a 10 % discount on the total invoice. Members/students of the following organizations obtain a 15 % discount: E*MBA Alumni Association Aarhus School of Business and University of Southern Denmark, Henley Alumni Association or the book club at Børsens Forlag (DKK 7,641.50 excl. 25 % VAT). These discounts cannot be combined with one another.

For further information, please contact

Project Manager Marianne Ruben Eikers marianne.ruben.eikers@teknologisk.dk

Cancellation

Please note that cancellation must be advised in writing. If cancelling up to 2 weeks prior to the event your fee will be refunded less 15 %.

From 2 weeks prior to the event no refund will be issued. If you are not able to attend, you are welcome to send a substitute.

Restrictions

Teknologisk Institut in Denmark reserve the right to changes in programme, time and seminar location if needed.

12

MAY 2009

· TEKNOLOGISK

INSTITUT ·

TAASTRUP

n

From crisis

comes innovation

– Innovation

is the

through crisis

best investment

n

How to

unleash the

hidden power

of co-creating

ecosystem

today’s global

business in

n

Emerging driving

forces of

innovation alters

creation processes

existing value

C.K. Prahalad

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12

MAY 2009 · TEKNOLOGISK INSTITUT · TAASTRUP

AGENDA

The transformation of business

n Innovation is a topic with a broad scope

n Why the nature of strategy and competitiveness is changing n Rethinking business fundamentals

n N = 1 (market = 1 unique customer) and R = G (resources

are global)

n From impersonal to customized, and from vertical to

horizontal

Unleash the hidden power of co-creating business

n Generating value through innovative customer experiences n How to unleash the hidden power of co-creating business in

today’s global ecosystem

n The development of an integrated business model: The key

to anticipate the needs of customers and markets in a constantly changing world

n Measuring individual behavior through smart analytics

The enablers of innovation

n Focus on sources and processes

n Emerging driving forces of innovation that alters existing

value creation processes

n Redirect the managerial attention to get the advantages of

the explosive mix of opportunities

n Capabilities needed in the new emerging environment of

innovation

Agenda for managers

n Focus on the essence of innovation – what and how?

n How to enable unique and contextual customer experiences

and leverage resources, ideas and talent globally

n From cost arbitrage to talent arbitrage: The essence of

global networks

The entire session will be richly illustrated with live examples and with adequate opportunities for questions and answers.

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Named one of the “Best Books on Innovation, 2008” by BusinessWeek magazine.

From the greatest minds in business today comes a groundbreaking new blueprint for executing the next stage of customer-created value. C.K. Prahalad, the world’s premier business thinker, and IT scholar M.S. Krishnan unveil the critical missing link in connecting strategy to execution – building organizational capa-bilities that allow companies to achieve and sustain continuous change and innovation.

The New Age of Innovation reveals that the key to creating value and the future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers, one at a time. To achieve this, CEOs, executives, and managers at every level must trans-form their business processes, technical systems, and supply chain management, implementin g key social and technological infrastructure require-ments to create an ongoing innovation advantage.

12

MAY 2009 · TEKNOLOGISK INSTITUT · TAASTRUP

The New Age of Innovation

– a groundbreaking blueprint

C.K. Prahalad is one of the most influential experts in corporat e strategy. Globally well known for his contribution to strate-gic thinking and considered one of the 10 best gurus on administratio n and business. He is a distinguished professor at the Ross School of Business, University of Michigan. A pro-minent world-class figure, Prahalad is a consultant and also a member of the Board of Directors of world-class companies. AT&T, Citigroup, Colgate Palmolive, Cargill, Motorola, Whirlpool, Honeywell, and Unilever are among his clients.

Professor Prahalad is co-author, with Gary Hamel, of the best-seller, Competing for the Future, which has been considered one of the best business books of the ‘90s. He is the author of The Multinational Vision, The Fortune at the Bottom of the Pyramid, and now, The New Age of Innovation. A prolific writer, he is also the author of numerous award-winning articles. Prahalad was a member of the UN Blue Ribbon Commission on Private Sector and Development, and has received several honorary doctorates.

Prahalad was named:

n The World’s Most Influential Management Thinker in 2007 by the Times of London

n The most influential thinker on business strategy today by BusinessWeek

C.K.

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The New Age of Innovation

– a groundbreaking blueprint

Schedule

08:30

Registration and breakfast

09:00

Opening by the chairman and host,

David Tveit, Director

Teknologisk Institut