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Abstract:

   The  ability  to  visualize  a  network  as  it   varies   over   time   has   become   a   challenge   for   researchers  despite  the  rapid  growth  of  visualization   techniques.     Node-­link   approaches   are   no   more   attempted   than   matrix,   plotting   or   graphing   methods.     The   ability   to   classify   and   visualize   the   difference   between   ties,   especially   reciprocity,   has   become   an   increasingly   interesting   topic   in   recent   years.     Very   few   attempts   have   bridged   the   visualization  of  the  evolution  of  ties  over  time.    In  this   paper  we  present  a  Tie  Visualization  extension  to  the   Node-­Link   visualization   tool   NodeXL.     The   Tie   Visualization   extension   classifies   reciprocated   and   non-­reciprocated  ties  between  nodes  in  a  network.    It   then   uses   color   to   distinguish   between   the   different   relationships,   producing   a   single   node-­link   representation   of   the   network   that   captures   the   evolution  over  a  set  period  of  time.  

 

I.  Introduction  

 

In  recent  years,  visualization  techniques  for   the   analysis   of   network   evolution   have   lagged   behind   the   rapid   growth   of   social   media   and   electronic   databases.     Attempts   vary   in   approach   from  graphs,  matrices  and  even  node-­‐link  diagrams.   Node-­‐Link   diagrams   typically   portray   evolution   through   the   use   of   multiple   images,   either   juxtaposed  or  shown  in  sequence  through  the  use  of   a   slider.     Matrix   or   graph   approaches   benefit   from   the   fact   that   they   are   able   to   show   this   evolution   through  one  single  image.    The  advantage  is  that  the   end  user  does  not  have  to  reply  on  memory  to  piece   together   the   different   images   to   comprehend   what   changed   over   the   temporal   period.     Few   node-­‐link   approaches   have   captured   the   evolution   through   a   single  image.  

Almost   equally   behind   in   progress   is   the   classification,  identification  and  visualization  of  the   difference  between  the  different  ties  within  a  social  

network.     Researchers   are   interested   in   the   identification   of   different   relationships   between   nodes  within  a  network  as  this  can  help  identify  the   dynamics   between   the   actors   within   the   network.     Few   attempts   take   into   consideration   time   or   how   the   relationship   may   vary   over   time.     Increased   interest   in   recent   years   has   been   the   identification   of  reciprocated  relationships.    

In   this   paper   we   present   a   method   to   classify   relationships   based   on   how   the   level   of   general   interaction   and   reciprocity   changes   over   time.    This  dimension  of  evolution  is  then  visualized   with   node-­‐link   diagrams.     The   necessary   calculations   to   classify   and   visualize   are   accomplished   using   NodeXL.     Color   is   used   as   the   distinguishing   factor   after   relationships   have   been   classified.     Using   this   technique,   one   single   image   portrays   the   evolution   of   the   network   over   a   predefined   time   period   rather   than   multiple   over.     The   purpose   of   this   method   is   to   distinguish   between   different   types   of   relationships   and   help   identify   which   relationships   are   flourishing   or   fading  over  a  period  of  time.    This  technique  it  then   applied  to  existing  and  new  datasets  in  an  effort  to   show   the   validity   of   such   classification   and   visualization  methods.  

The   rest   of   the   paper   proceeds   as   follows:     Section   2   will   provide   a   related   works   section   and   compare   previous   approaches   with   the   one   introduced  in  this  paper.    Section  3  will  outline  the   approach   and   methods   used.     The   integration   with   NodeXL   to   make   the   calculation   and   visualization   possible   is   discussed   in   section   4.     Analysis   and   sample  networks  will  be  discussed  in  section  5.    We   conclude   with   section   6   where   we   discuss   challenges  with  this  work  and  future  plans.      

 

II.  Related  Work  

 

Tie  Visualization  in  NodeXL  

 

Nick  Gramsky  

ngramsky  at  cs.umd.edu  

 

CMSC  838C  –  Social  Computing  

 

University  of  Maryland  

College  Park  

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“The   Strength   of   Ties”   [4]   is   arguably   the   most  influential  work  regarding  social  ties  between   people  in  a  social  network.    Since  the  publication  of   this   work,   researchers   have   sought   to   further   this   research   in   many   ways.     An   indication   of   the   strength   of   this   work   may   be   found   in   the   almost   19,000   citations   of   this   work   (according   to   Google   Scholar)   since   it’s   publication   in   1973.     While   the   work  in  this  paper  does  not  identify  strong  or  weak   ties,  one  of  the  main  motivations  of  this  work  is  the   desire   to   classify   the   difference   between   a   strengthening  or  weakening  tie  and  then  visualize  it   in  the  context  of  the  network  structure.      

Other   attempts   have   worked   to   quantify   ties  in  social  networks.    [2]  defined  a  framework  to   quantify   the   different   levels   of   strengths   of   relationships.    This  was  accomplished  by  classifying   Facebook   relationships   on   70   different   numerical   indicators.    Time  between  interactions  was  used  in   a   few   of   these   dimensions,   though   it   was   never   taken  into  account  over  the  entire  life  span  or  a  set   period   of   time.   [5]   succeeded   in   quantifying   the   change   in   the   interactions   of   people   as   well   as   the   entire   network   in   general   by   evaluating   an   email   network   of   a   large   university   over   the   course   of   a   year.     Neither   of   these,   however,   provided   any   visualization  techniques.  

Very   few   attempts   have   been   made   to   quantify   reciprocity   and   ever   fewer   have   made   attempts   to   visualize   the   ties   based   on   reciprocity.     [9]   was   able   to   assign   reciprocity   indices   to   individuals   based   on   the   amount   of   time   between   interactions.    This  was  accomplished  by  aggregating   the   behaviors   of   every   relationship   for   each   node.     This   index   does   not,   however,   provide   any   indication  if  the  level  of  reciprocity  is  increasing  or   decreasing   nor   does   it   distinguish   one   relationship   from   another.     [1]   studied   patterns   of   reciprocity   and   actually   visualized   these   patterns   but   did   so   with   bar   charts.     For   her   Master’s   Thesis,   [Sankaranarayanan]   used   reciprocity   as   the   means   to  visualize  the  ties  within  a  blogging  site.    Different   shades   of   color   were   used   to   distinguish   between   reciprocated   and   non-­‐reciprocated   edges.     This   work   used   novel   approaches   to   show   network   structure  by  using  flower  petals  instead  of  node-­‐link   diagrams,  however  the  basis  of  the  coloring  scheme   was   based   on   an   index   showing   how   much   two   nodes   reciprocated   one   another,   not   how   reciprocity  varied  over  time.  

Attempts   to   show   network   evolution   over   time   vary   in   approach.   [3]   used   matrices   to   show   how   degree   and   other   network   traits   vary   over   time,  however  interactions  between  nodes  required   a   second   view   and   were   limited   to   one   slice   at   a  

time.   [7]   visualized   the   differing   levels   of   general   interaction  in  the  Ben  Shneiderman  email  collection   through   the   use   of   bar   graphs   and   hierarchial   clustering   techniques   and   was   effective   in   showing   how  relationships  vary  over  time  based  on  general   interaction.    Both  of  these  methods,  however,  do  not   portray   the   structure   of   the   social   network,   requiring  one  to  visualize  the  network  in  a  separate   utility  if  insight  to  the  network  structure  is  needed.       [6]   succeeded   in   showing   the   evolution   of   a   social   network   over   time   in   a   node-­‐link   diagram   using   NodeXL.     This   approach   however,   merely   showed   the   emergence   and   vacation   of   nodes   and   edges   over  discrete  periods  of  time  and  did  not  take  into   account  varying  attributes  of  relationships  between   the  nodes.  

 

III.  Methods  

 

The   aim   of   this   work   is   to   accomplish   two   goals:     1)   Classify   ties   between   nodes   and   2)   visualize  them  in  a  single  node-­‐link  diagram  over  a   pre-­‐defined   temporal   period.     Two   types   of   classification  methods  are  sought  after  in  this  work:     classifying   ties   based   on   the   variance   of   general   interaction   and   the   variance   of   reciprocity.     We   define   variance   as   the   identification   of   a   relationship   increasing,   decreasing,   or   remaining   stable  in  one  of  the  two  categories  over  a  period  of   time.     Indices   will   be   calculated   for   each   variance   and  will  be  used  as  the  basis  for  the  coloring  of  the   edges   in   the   node-­‐link   diagram.     As   two   nodes   can   both   vary   in   the   amount   of   general   interactions   and/or   reciprocity   between   one   another,   we   are   only  able  to  visualize  one  dimension  at  a  time  in  the   node-­‐link   diagram.     We   now   briefly   discuss   the   methods  to  calculate  each  index.  

 

A.  General  Activity  Index  

 

The   general   activity   index   is   used   to   quantify   how   the   general   interaction   between   two   nodes   varies   over   time.     General   activity   is   defined   as   any   interaction   between   two   nodes   and   is   independent   of   who   initiates   the   interaction.     Interactions   could   be   an   email   being   sent   in   an   email   network,   a   reply   or   comment   in   a   blog   site,   Twitter   mention   or   re-­‐tweet   in   a   Twitter   network,   etc.    The  general  activity  Index  is  designed  to  show   if   these   interactions   are   flourishing,   remaining   stable  or  dying  in  nature.    Such  classification  could   be   used   to   infer   a   change   in   relationship   status   between  the  two  nodes.    For  example  a  decrease  in   Facebook   activity   over   a   long   period   of   time   could  

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be   a   possible   indication   of   a   failing   friendship.    An  increase  in  activity  between   one   node   and   another   node   of   high   betweenness   centrality   might   be   an   indication   of   a   node   becoming   more   powerful   in   a   terrorist   or   workplace   network.  

The   index   is   a   simple   calculation   computed  as  follows:    For  each  relationship   all   interactions   between   both   nodes   that   compose   the   tie   are   gathered   in   a   list   and   ordered   by   time.     The   delta   between   each   interaction   is   calculated   resulting   in   N-­‐1  

deltas   for   N   interactions.     The   deltas   are   plotted   sequentially   as   Cartesian   points   with   each   interaction  plotted  along  the  X-­‐axis  and  the  value  of   the  delta  as  the  y-­‐value.      

from   the   first   interaction   between   the   two   nodes  until  the  very  last  interaction  of  every  node  in   the   entire   network.     This   assumes   the   relationship   remains   in   existence   from   the   start   of   the   relationship  until  the  last  known  time  period  of  the   network.    In  an  effort  not  to  bias  the  amount  of  time   between  the  last  interaction  and  the  end  of  the  total   time   for   the   network,   if   the   time   between   the   last   interaction   and   the   end   of   the   network   is   greater   than  the  average  of  all  deltas,  the  value  is  used.    If  it   is   less   than   the   average,   it   is   discarded.     The   reasoning   is   as   follows:     If   two   people   email   each   other   every   day   at   8AM   and   the   network   sample   goes   from   7AM   Mon   –   9AM   Sun,   the   last   delta   between   each   node   will   still   be   24   hours   but   the   time  between  the  last  interaction  and  the  end  of  the   network  will  be  one  hour.    If  that  one-­‐hour  period  is   used   in   the   calculation   the   slope   will   indicate   a   slight   increase   in   activity.     However,   if   the   two   nodes   emailed   every   day   except   for   the   weekends,   the  last  delta  would  be  24  hours  but  the  tail  would   show   an   interaction   lapse   of   49   hours.     In   the   former   example   we   use   this   long   tail   as   the   relationship   has   faded   in   the   time   period   of   the   network   as   it   is   entered.     We   account   for   issues   of   this   nature   without   incorrectly   biasing   potential   short  interactions.  

The   index   for   the   relationship   is   the   slope   of   the   trend   line   for   the   plotted   data.     A   simple   linear   regression   using   least   squares   is   used   to   calculate  the  slope  of  the  trend  line  for  the  series  of   deltas.    Slopes  positive  in  nature  indicate  a  decrease   in  activity,  negative  in  nature  indicates  an  increase   in   activity   and   those   around   0indicate   a   stable   relationship.     As   we   calculate   a   slope   using   least   squares,   at   least   3   interactions   (or   2   deltas)   are   needed  in  order  to  classify  a  tie.    Figure  1  provides  a   visualization  of  this  calculation.  

 

B.  Reciprocity  Index    

Similar   to   the   general   activity   index,   the   reciprocity  index  is  calculated  using  a  simple  linear   regression   but   the   data   used   for   the   plots   is   substantially   different.     As   we   are   dealing   with   reciprocal   relationships,   these   relationships   must   be   ones   where   the   nodes   reciprocate   interactions   between   one   another.     Thus   it   is   not   as   simple   as   one  node  emailing  another  in  an  email  network,  the   other  node  must  return  the  email  or  reciprocate  the   interaction   in   some   form.     Similar   to   the   general   activity   index   we   will   use   deltas   between   interactions   but   here   we   will   use   the   difference   in   the  number  of  unreciprocated  interactions  between   each  reciprocation  as  the  value.    We  will  simply  look   at   the   number   of   one-­‐sided   interactions   between   a   reciprocated   interaction.     That   number   will   be   the   delta  we  will  use  in  the  least  squares  calculation.    3   interactions   will   not   necessarily   guarantee   we   can   calculate   an   index   unlike   the   previous   index.     Here   we   need   3   reciprocated   interactions.     One   should   note  that  the  length  of  time  between  interactions  is   not   taken   in   account   as   the   index   is   calculated.     Figure  2  visualizes  how  this  index  is  calculated.  

As   NodeXL   is   used   to   implement   these   methods,  we  now  turn  to  a  discussion  of  how  this  is   accomplished.        

IV.    Implementation  

 

  The   calculation   of   the   indices   and   the   coloring  methods  were  accomplishing  by  extending   NodeXL.     NodeXL   is   a   free   add-­‐on   to   the   Microsoft   Excel  program.    It  provides  templates  that  visualize  

Fig.  1  –  Visualization  of  the  calculation  of  the  General   Activity  Index.  

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network   data   into   node-­‐link   diagrams.     Index   calculation  is  made  possible  through  the  addition  of   a  time-­‐series  tab,  a  calculation  method  and  classifier   dialogue   for   users   to   navigate   as   they   classify   and   visualize   the   ties   in   their   network   data.     Figure   3   shows  the  enhanced  NodeXL  ribbon  with  buttons  to   navigate  new  features.  

Users   must   walk   through   a   3-­‐step   process   to   obtain   the   visualization:     Input,   calculation   and   visualization.     Upon   opening   the   new   version   of   NodeXL  users  select  the  “Create  Time  Series”  button   and  are  presented  with  a  tab  to  enter  a  time  series   for   the   network.     Data   is   to   be   entered   as   a   list   of   edges  with  timestamps  for  each  edge.    Timestamps   are  interactions  between  the  nodes  themselves.    For   an   example   in   a   Twitter   dataset   we   could   enter   Tweets   where   a   user   mentions   or   Re-­‐Tweets   another   Tweet.     Each   pair   of   users   listed   in   the   tweet   would   create   an   edge   between   the   tweeter  

and   the   user   mentioned   in   the   tweet   and   the   timestamp  would  be  the  time  the  tweet  was  created.     After  creating  the  time  series  the  user  would  select   ‘Create   Indices’   and   the   General   Activity   Index,   Reciprocity   Index   and   weight   (number   of   interactions)   of   each   edge   is   calculated.     The  

program  assumes  the  data  is  from  a  directed  graph   and   thus   like   edges   (reversed   in   nature)   share   values.     Thus   the   edge   A-­‐B   which   indicates   edge   A   initiated   an   interaction   with   B   will   share   the   same   values  as  B-­‐A.    

  After   calculating   the   indices   the   user   then   has  the  option  to  color  the  edges  according  to  their   classification.    The  ‘Color  Ties’  button  brings  up  the   dialogue  seen  in  Figure  4.    The  user  has  the  option   of   assigning   colors   to   edges   based   on   Reciprocity   Index   or   General   Activity   Index.     For   each   index,   color   is   assigned   to   one   of   3   classifications:     Increasing,   Stable   or   Decreasing.     Assignments   to   each   classification   are   accomplished   via   the   range   slider   at   the   bottom.     Users   can   ignore   the   stable   entity   and   color   the   graph   with   a   binary   representation   by   ignoring   the   stable   label   and   coloring   everything   as   increasing   or   decreasing   by   setting  both  range  sliders  to  0.  

 

   

V.    Results  

  Several   datasets   were   visualized   with   the   Tie  Visualization  extension  during  the  testing  phase   of   the   software.     Figure   5   presents   a   view   of   the   NON  dataset  from  November  2005  through  August   2010.    In  this  visualization  blue  indicates  edges  that   are   decreasing   in   general   activity   where   red   edges   are  those  that  are  increasing  inactivity  and  grey  are   those   considered   to   be   stable.     Initial   glances  

Fig.  2  –  Visualization  of  the  calculation  of  the  Reciprocity   Index.  

Fig.  3  –  Additional  Controls  added  to  NodeXL  Ribbon   (highlighted  in  red  box)  

Fig.  4–  Coloring  dialogue  added  to  NodeXL  to  allow  the  user   to  classify  and  color  nodes  after  indices  are  calculated.  

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indicate   that   the   network   as   a   whole   is   slowing   fizzling   out   as   almost   half   of   the   relationships     appear   to   be   slowly   dying.     The   exception   lies   in   a   single  relationship  that  is  thriving.  

  Perhaps  a  more  intriguing  visualization  can   be  found  using  date  from  the  VAST  

2008   Cell   Phone   [10]   mini-­‐ challenge.     Figure   6   has   a   binary   coloring  of  that  dataset.    Edges  are   filtered   such   that   only   edges   of   weight  3  or  more  are  shown.    This   filtering,   in   essence,   not   only   removes   relationships   with   low   frequency   but   also   provides   a   list   of   edges   that   guarantee   a   general   activity   index.     Again   black   edges   are   fading   and   lime   edges   are   flourishing.     What   is   interesting   to   note   in   this   visualization   are   the   hub  nodes,  or  the  ones  with  a  high   betweenness  centrality.    The  edges   emanating  from  these  edges  are  all   black,   indicating   that   the   characters   that   were   essentially   the   glue   in   this   network   have   allowed   their   relationships   with   others   to   fade.     Previous   analyses   of  this  network  show  that  key  roles   of  actors  were  switched  to  nodes  of   different  identities  to  throw  off  the   authorities.  

  More   recent   data  

visualized   with   this   approach   includes  the  social  network  behind  

the  Occupy  Wall  Street  movement.    For  the  month  of   November   all   Tweets   that   contained   the   #occupywallstreet   hashtag   on   Twitter   were   gathered  and  archived  in  a  database.    At  1:30AM  on   November  15  the  New  York  City  Police  Department     conducted   a   raid   on   Liberty   Square   in   an   effort   to   clean   the   park,   thereby   disrupting   the   movement   and   its   populous.     Figures   6   and   7   are   the   Twitter   social   networks   behind   the   OWS   movement   from   10PM  November  14  –  4AM  November  15.    Figure  7   visualizes   the   general   activity   index   and   figure   8   visualizes  the  reciprocity  index.  

  The   graph   is   again   filtered   much   like   the   VAST   network   to   only   show   edges   of   weight   3   or   higher.     One   should   note   that   the   daily   volume   of   Tweets   increased   1000%   from   the   previous   week   during   the   24-­‐hour   period   starting   at   the   point   of   the   raid.     It   is   interesting   to   note   how   activity   declined   over   this   period.     Investigation   into   the   political  nature  of  the  hub  nodes  indicate  they  are  in   favor  of  the  OWS  movement.    Perhaps  the  timing  of   early   morning   hours   police   activity   is   the   cause   behind  a  weakened  social  network  despite  one  of  its   more  critical  periods.    Clearly  people  were  tweeting   as   indicated   by   the   volume   of   tweets,   but   the   interactions   between   key   figures   is   not   flourishing  

Fig.  5  –  NON  network  of  blog  replies.    Blue  indicate  fading   relationships  between  users,  grey  are  stable  relationships   and  the  single  red  tie  is  the  only  considered  to  be   flourishing.  

Fig.  6  –  2008  VAST  Cell  Phone  Challenge.    Hub  nodes  are  all  fading.    This  is  a  relic  of   key  figures  of  the  network  changing  identities  near  the  end  of  a  10-­day  activity.  

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in  general  through  this  time.  

  Reciprocity   is,   however,   increasing   where   calculations  are  possible.    Only  a  few  ties  are  subject   to   the   calculation   (as   figure   7   would   suggest),   yet   those  who  are  talking  to/mentioning  each  are  doing   so,   they   are   do   so   more   often.     Further   research   could  look  at  these  traits  and  see  if  similar  patterns   are  found  in  protesting  movements  as  well  as  seeing   if  successful  movements  contain  different  behaviors   compared  to  unsuccessful  movements.  

     

VI.    Challenges  /  Future  work  

 

  Despite   the   ability   to   visualize   networks   and  calculate  the  different  indices  for  networks  with   ease   this   effort   has   room   for   improvement.     Most   noticeably   with   this   extension   to   NodeXL   is   the   performance.    Calculating  the  indices  for  a  network   with   thousands   of   entries   in   a   time   series   is   computationally   challenging.     Representing   a   network   through   a   time   series   expands   the   size   of   the  network  and  space  needed.    Where  NodeXL  can   easily   work   with   a   hundred   or   so   nodes   with   ease  

doing  so  over  time  can  be  a  challenge.    If  every  link   of   a   network   has   10   distinct   time   points   or   interactions,   the   space   is   now   10   times   the   size   of   the   same   static   network.     Calculation   of   large   networks   such   as   the   #occupywallstreet   network   took   well   over   30   minutes.     Efforts   to   filter   out   nodes  that  do   not   factor  into   the   calculations  prior   to   computation   or   parallel   processing   can   be   explored.      

  Aside   from   technical   issues   that   can   make   the  tool  unbearable  at  times  there  exist  other  areas   where   NodeXL   can   be   enhanced   to   further   the   tie   visualization  capabilities.    Currently  the  time  series   of  the  network  defines  the  temporal  period  that  the   network   is   visualized   over.     A   time   slider   that   re-­‐ calculates   the   indices   and   re-­‐colors   the   edges   as   a   user   navigates   with   the   slider   could   help   better   identify   critical   moments   within   the   network.     Currently  one  must  chose  a  time  period  and  explore   the  network  as  it  is  entered.    This  feature,  however,   greatly   depends   on   the   ability   to   quickly   calculate   the  indices  for  each  edge.  

Fig.  8  –  Social  network  showing  evolution  of  general  activity  from  #occupywallstreet  hashtag  on  Twitter  from  10PM  11/14  –   4AM  11/15.    Black  edges  are  those  that  are  fading  and  lime  edges  are  the  few  that  are  thriving.        

(7)

  The   current   method   to   color   the   ties   upon   calculations  is  in  need  of  tuning.      The  slider  present   should  be  accompanied  with  a  histogram  to  aid  the   user   in   defining   the   breaking   point   between   increasing,   stable   and   decreasing   points.     Additionally   NodeXL   has   the   ability   to   vary   color   over  a  range  of  values  for  edges  or  nodes.    The  built-­‐ in   feature   does   not   work   with   general   activity   or   reciprocity   indices   as   the   indices   can   be   skewed   towards   one   side   or   the   other,   providing   false   coloring  schemes.    The  ability  to  refine  the  gradual   transition   of   color   form   increasing   <-­‐>   decreasing   might   remove   the   need   to   distinctly   classify   relationships.  

  Though  accurate  in  the  ability  to  identify  a   change   in   reciprocity   between   two   nodes,   it   is   unclear  how  valuable  such  a  metric  or  visualization   method   is.     No   clear   insights   were   gained   as   the   datasets   presented   in   this   paper   were   analyzed.     Further  investigation  into  other  datasets  are  needed   before  a  determination  can  be  made.    Furthermore   the   results   presented   in   this   paper   were   made   solely  by  the  author  of  the  paper.      

  Additionally  this  work  could  benefit  from  a   user  study  to  effectively  evaluate  the  value  of  these   methods.    Such  a  user  study  should  investigate  the   usability   of   the   additional   dialogues   and   methods   added   as   well   as   the   ability   for   users   to   provide   insights   to   datasets   through   a   controlled   experiment.    This  approach  and  methods  discussed   in   this   paper   were   shared   with   a   leading   expert   in   the  field  of  information  visualization.    He  confirmed   the   academic   field   has   an   increased   interested   in   investigating   and   visualizing   reciprocity   and   this   attempt,  though  limited  does  offer  merit.  

Lastly  this  paper  discusses  ways  to  classify   and   visualize   edges   in   a   link-­‐node   diagram   in   an   effort   to   identify   varying   relationships.     Similar   index   calculations   and   coloring   techniques   could   extend   to   nodes   as   well.     [9]’s   reciprocity   index   could  possibly  be  used  to  classify  and  color  different   nodes  in  a  network.      

 

   

VII.    Conclusion  

Fig.  6  –  Social  network  showing  evolution  of  general  activity  from  #occupywallstreet  hashtag  on  Twitter  from  10PM  11/14  –   4AM  11/15.    Black  edges  are  those  that  are  fading  and  lime  edges  are  the  few  that  are  thriving.        

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  This   paper   presents   a   method   for  

classifying   and   visualizing   tie   in   a   social   network   through  NodeXL.    We  extended  the  current  NodeXL   software   by   allowing   the   entry   of   a   time   series   network.    From  there  we  classified  if  networks  were   increasing,  remaining  stable  or  decreasing  in  either   general  activity  or  reciprocity.    Using  NodeXL  users   can  color  the  edges  to  gain  a  further  insight  of  how   the   network   has   evolved   over   time   through   one   static  image.  

 

References  

 

[1]  Garlaschelli,  D.,  and  Loffredo,  M.,  Patterns  of  link   reciprocity  in  directed  networks.  Physics  Review   Letters,  93,  2004.  

 

[2]  Gilbert,  E.  and  Karahalios,  K.,  Predicting  Tie   Strength  With  Social  Media.  In  Proc.  of  CHI,  2009.    

[3]  Gove,  R.,  Gramsky,  N.,  Kirby,  R.,  Sefer,  E.,  Sopan,   A.,  Dunne,  C.,  Shneiderman,  B.  and  Taieb-­‐Maimon,   M.,  NetVisia:  Heat  map  &  matrix  visualization  of   dynamic  social  network  statistics  &  content,  Proc.   IEEE  Conference  on  Social  Computing,  IEEE  Press,   Piscataway,  NJ  (October  2011).  

 

[4]  Granovetter,  M.  S.,  The  strength  of  weak  ties.   American  Journal  of  Sociology,  78:1360–1380,   1973.  

 

[5]  Kossinets,  G.,  Watts,  D.,  Empirical  analysis  of  an   evolving  social  network.  Science,  311:88  –  90,  2006.    

[6]  Khurana,  U.,  Nguyen,  V.,  Cheng,  H.,  Ahn,  J.,  Chen,   X.,  Shneiderman,  B.,  Visual  analysis  of  temporal   trends  in  social  networks  using  edge  color  coding   and  metric  timelines,  Proc.  IEEE  Conference  on   Social  Computing,  IEEE  Press,  Piscataway,  NJ   (October  2011).  

 

[7]  Perer,  A.,  Shneiderman,  B.,  and  Oard,  D.  W.,  Using   rhythms  of  relationships  to  understand  e-­‐mail   archives.  J.  Am.  Soc.  Inf.  

Sci.  Technol.,  57(14):1936–1948,  2006.    

[8]  Sankaranarayanan,  K.  Visualizing  Reciprocity  In   an  Online  Community  To  Motivate  Participation.     Masters  Thesis,  University  of  Saskatchewan,   Saskatoon.    141  p.  

[9]  Zhang,  H.;  Dantu,  R.;  Cangussu,  J.  W.    Quantifying   Reciprocity  in  Social  Networks.  CSE  (4).  [S.l.]:  IEEE   Computer  Society.  2009.  p.  1031-­‐1035.  

  [10]  

http://www.cs.umd.edu/hcil/VASTchallenge08/  

Figure

Figure	
  2	
  visualizes	
  how	
  this	
  index	
  is	
  calculated.	
  
Fig.	
  4–	
  Coloring	
  dialogue	
  added	
  to	
  NodeXL	
  to	
  allow	
  the	
  user	
   to	
  classify	
  and	
  color	
  nodes	
  after	
  indices	
  are	
  calculated.	
  
Fig.	
  5	
  –	
  NON	
  network	
  of	
  blog	
  replies.	
  	
  Blue	
  indicate	
  fading	
   relationships	
  between	
  users,	
  grey	
  are	
  stable	
  relationships	
   and	
  the	
  single	
  red	
  tie	
  is	
  the	
  only	
  considered	
  to
Fig.	
  8	
  –	
  Social	
  network	
  showing	
  evolution	
  of	
  general	
  activity	
  from	
  #occupywallstreet	
  hashtag	
  on	
  Twitter	
  from	
  10PM	
  11/14	
  –	
   4AM	
  11/15.	
  	
  Black	
  edges	
  are	
  those	
  that	
  are	
  fading
+2

References

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