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Feeling the Pressure Yet?

Solutions for Physician Independence and Integration

Join the Greater Houston Healthcare Alliancefor a lively Happy Hour dis-cussion featuring informa on for doctors, prac ce administrators, ancillary providers, independent hospitals and ASC’s to thrive in today’s healthcare environment. Take the opportunity for a “quick consult” with GHHA Members (over 15 professional healthcare service organiza ons and locally-based lead-ing healthcare academicians) to give you insight immediately.

Seating is limited

Please Register at www.ghhalliance.org

GHHA Fall Happy Hour Conference

GHHA Fall Happy Hour Conference

Norris Conference Centre @ City Centre

816 Town & Country Blvd., Suite 210 | Houston, Texas 77024

Thursday, October 16, 2014

4:00 pm to 7:00 pm

Cocktails & Hors d'oeuvres Provided |

Free Parking

Your Healthcare Think Tank

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Agenda

4:00 PM

Registration and Networking

Sign up for 15 minute “Quick Consults” - See Page 8

4:30 PM

Roundtable 1

Innovative Physician Organization Models

Maximizing Reimbursement in Today’s New

Pay-ment System Models

Dr. Dianne Love: Clinical Integration, ACOs and PHOs

Stuart Miller: Clinical Integration & Antitrust

Dorma Kohler: Group Practices Without Walls

Wes Spears: Systems & Clinical Integration

Kim Dunn, M.D.: Medical Home, Telemedicine and

Pa-tient Engagement Services

Moderator:

Trina Fowlkes

5:40 PM

Bridges to Excellence Recognition

Put some extra $$ in your pocket NOW!

Dawn Wang, Harris County Medical Society

6:00 PM

Roundtable 2

Value Based Reimbursement

Navigating the Transition from a Fee for Service

to a Value Based Reimbursement Model

John Adams: IPA’s, Bundled Pricing

Catherine Lightfoot: Accruing for Risk

John Going: Impact on Financial Position

Jeff Levy: Limiting Risk for Capitation

Lori Ramirez: The Impact of Narrow Networks on

Ancil-lary Providers

Moderator:

Mark Worthen

7:00 PM

Microsoft Surface Pro 3 Drawing

** Must be Present to Win

Woody Moore

Master of Ceremonies

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Innovative Physician Organizations

Dianne B. Love, MBA, PhD

Roundtable Leader

Dr. Dianne B. Love is an educator and

healthcare consultant, based in Houston, Tex-as. She is an associate professor of

healthcare administration at the University of Houston – Clear Lake where she instructs advanced degree students in managed care, strategic planning, group practice manage-ment and the financial aspects of the

healthcare business. She is also the founder, and served as the director of, the MBA for Physicians program. at the University of Hou-ston – Clear Lake. She is an adjunct

profes-sor in the Auburn University Physician Executive MBA program. She was a co-developer of the American Society of Anesthesiologists and South-ern Medical Association Certificate in Business Administration programs and currently serves a faculty member in both programs.

Value Based Reimbursement

John W. Adams, Jr.

Roundtable Leader

John W. Adams, Jr. joined Global Healthcare Alliance (Global) as a founding director, president and chief executive officer in 1997. Under his leadership, Global has grown from a modest service organization to an award-winning, industry leader providing revenue cycle management services to healthcare providers. Mr. Adams has more than 30 years of diversified experience in the healthcare industry. He served in executive positions for The Methodist Hospital in Hou-ston and Texas Children’s Hospital, and held positions with National Heritage Insurance

Company; American Medical, International, and Hospital Affiliates, In-ternational. Mr. Adams is a Fellow of American College of Healthcare Executives and a member of the Medical Group Management Associa-tion. He earned his Bachelor of Business Administration from the Uni-versity of Texas at Austin and his Master of Science in Healthcare Ad-ministration from the University of Houston—Clear Lake.

[email protected] [email protected]

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Trina Fowlkes

[email protected] Moderator

Trina Fowlkes is the Healthcare Services Manager at Amegy Bank. Her team provides comprehensive banking services includ-ing start-up prac ce financing, personal loans, mortgages and lines of credit. Clients will also benefit from our best in class treas-ury management services such as receipt processing and manage-ment with imaging and indexing, merchant card processing, credit cards, fraud protec on, and check recovery. At Amegy, we have the flexibility to customize our products for each

of our clients, knowing that banking is not a “one size fits all” environment. Speak with an Amegy Banker today by calling 713-235-8825 or visit us online at www.amegyhealthcare.com.

Kim Dunn, M.D.

[email protected]

Medical Home, Telemedicine & Patient Engagement Services Dr. Kim Dunn is a recognized interna onal leader in telemedicine, medical home, and physician leadership development for quality. She established KDunn and Associates, PA, dba The HealthQuilt Network, which is an interdisciplinary Independent Prac ce Asso-cia on commi ed to value based care contrac ng for a new mod-el of care that is pa ent centered, tmod-elemedicine based, and driven to improve quality and

ser-vice at the best cost for the pa ent. Prac oners that are members of The HealthQuilt Network ad-here to verifiable standards to meet The Physician Quality Standard TM.

Dorma L. Kohler, MBA, CMPE

[email protected]

Group Practices without Walls

Dorma Kohler, MBA, CMPE is the President of AlteraMed Group, a full service Prac ce Management Services Organiza on. As a sea-soned team of professionals, AlteraMed Group provides a wealth of prac ce management services and consul ng exper se that support physician prac ces of all special es and size. Helping physicians achieve financial

success while managing the day-to-day administra ve burdens of their prac ces remains the sole focus of the AlteraMed team.

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Stuart Miller

[email protected]

Clinical Integration & Antitrust

Stuart Miller is an experienced healthcare transac onal and regulatory lawyer. Stuart represents all types of healthcare providers from the individual physician to hospital sys-tems. Stuart is also a professor at UHCL where he teaches a graduate level course on

Healthcare Law. Stuart gradu-ated from Columbia University and The University of Texas School of Law.

Wes Spears

[email protected]

IT Systems & Clinical Integration

The Weston Group is a provider of solu ons in informa on tech-nologies including adap ve systems based on the Unicist Logical Approach. Historically, the value proposal of TWG includes all aspects IT for physicians groups, suppor ng their opera ons. This includes system selec on, implementa on, support and

integra-on, hardware and so ware maintenance and applica on devel-opment and customiza on. The Weston Group provides services to single physicians through groups of more than 50 physicians and can provide services in an outsourced, turnkey fashion or in coordina on

with exis ng resources. Mr. Spears role is in ensur-ing that the systems and people are in place to remain reliable and responsive to client needs.

Woody Moore

[email protected]

Master of Ceremonies

Woodrow M. Moore, as The Physician's Advocate, is an inde-pendent and unbiased resource to assist progressive physi-cians, private equity sources and health systems develop and operate physician-ventured healthcare services. Services in-clude development and opera on of start up and opera onal Ambulatory Surgery Centers (ASC), Freestanding ER Centers, hospital interim C-suite management as well as regulatory-compliance turnaround engagements for

trou-bled facili es. Mr. Moore is also Founder of the "United Voice of the Texas ASC Industry", the Texas ASC Society.

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Mark S. Worthen, CPA, FHFMA

[email protected]

Moderator

Mark Worthen is a CPA, licensed in Texas and Louisiana, a Cer fied Healthcare Financial Professional, and a Fellow of the Healthcare Financial Management Associa on. Mark is President of the Texas Gulf Coast Chapter of the Healthcare Financial Management Associa on. He also serves on the Healthcare Commi ee for the Houston CPA Society and is on the Board of the Texas Chapter of the Risk

Man-agement Associa on. Mark is the Healthcare Bank-ing Manager for Trustmark Na onal Bank in Hou-ston.

John Going, CFP

[email protected]

Impact on Financial Position

A specialist in asset protec on, financial planning & employ-ee benefits for physicians, their families and their prac ces, John Going has been showing physicians how to make smart choices with their money since

1999 as the founder of Going Financial. It’s this specializa-on that allows him to provide the best available wealth management solu ons while keeping on the cu ng edge of opportuni es in financial planning.

Jeff Levy

jeff[email protected]

Limiting Risk for Capitation

Specializing in Medical Professional Liability Insurance, Jeff Levy has built his career helping Physicians and Healthcare Facili es design solu ons to

their insurance needs. His prac ce is focused on deliv-ering innova ve and cost-effec ve insurance programs, and providing val-uable consul ng advice to new and exis ng clients .

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Catherine Lightfoot, CPA, CHBC

catherine.ligh [email protected]

Accruing for Risk

Healthcare CPAs and Accountants, EEPB is a leading Healthcare Advisory Firm commi ed to doctors specific needs. We solve and secure cash-flow and profitability enhancements, minimizing taxes and securing reserves for re rement to ensure your lifestyle. New technology like EEPB’s Doctor Dashboard allows doctors to do what they do best by taking away the

head-aches, and the worry… by serving up the data you need when you need it. EEPB is Your Trusted Advisor con nuously serving doctor's needs for nearly 30 years.

Lori Ramirez

lramirez@elitesurgicalaffiliates.com

The Impact of Narrow Networks on Ancillary Providers The benefits for physicians and pa ents alike from Elite's business model are countless.

"For our physicians, we provide a niche opportunity, we offer ma-jority ownership, and we provide higher returns than others in the industry," "The bo om line is our physicians are aligned with us... and they have a vested interest in

providing the best quality and consisten-cy of care - thereby ul mately benefi ng our pa ents. Lori has successfully part-nered with hundreds of surgeons and credits the success of her company by living by Elite's corporate mo o: "What's good for our pa ents and physicians is good for us."

Monica de la Cerda, MBA

[email protected]

GHHA Officer & Producer

Ms. de la Cerda currently serves as the Opera ons Manager of The Weston Group, a reliable provider of solu ons in informa on tech-nologies for the healthcare industry. She serves as the Vice-President on the board for ZCH of Zonta Interna onal and as a current officer for the Greater Houston Healthcare Alliance. She was part of the original team that executed INeedaDoc.com, the first ever na onally localized doctor search engine and partner with Clear Channel Communica ons. Her background includes Director of Web Services at IP2M and Healthcare Dialog, a New York City based ad agency that specializes in na onal hospital systems and FDA cleared pharmaceu cal marke ng. Monica later formed Calls Work, LLC, a Healthcare marke ng and consul ng

firm which provides solu ons for hospitals and physician prac ces.

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C. Sco Nichols counsels health care providers regard-ing development of strategies

to maximize reimbursement and compliance with applica-ble state and federal laws. Sco advises providers regard-ing development of processes to handle RAC/CMS/ Medicare audits and appeals and represent them throughout the appeal process. Sco also represents health care providers, including physicians and hospitals, in connec on with medical staff creden aling and peer review ma ers. He represents providers who are the subject of fraud inves ga ons in-cluding by the OIG, state and federal, and insurance company special inves ga on units.

Mr. Tobin Lassen, co-founder and vice president of business development of Global Healthcare Alliance, has more than 20 years in the healthcare

industry with specific experience in revenue cycle man-agement and bundled healthcare payment and admin-istra on.

Boyd credits the "stellar" Elite team and the company's "winning philos-ophy" as keys to why the

organiza-on has come out organiza-on top. "We're certainly not the biggest company of our kind out there - but we defi

-nitely strive to be the best. If we have two surgery cen-ters or 20 surgery cencen-ters... we want them to be the best two or 20 surgery centers in the country."

Beck-Ford is a Commercial General Contractor, who specializes in the construc on of shopping centers, medical facili es, hospitals, sur-gery centers, health care, imaging centers, dental offices, private

educa onal facili es, churches, banks, offices, fitness centers and retail buildings.

Spotlight - GHHA Members to Know

C. Scott Nichols

Sco [email protected]

Boyd Yarbrough

byarbrough@elitesurgicalaffiliates.com

Tobin Lassen

[email protected]

Robert Becktell

[email protected]
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Con

Ɵ

nuing Medical Educa

Ɵ

on (CME) Credit

Participating in the conference will be 15 leading professional healthcare service organizations including academicians from the healthcare field. This is your opportunity to sign up for as many 15 mi-nute quick consults as time permits live at the conference. These con-sults will take place at the member tables. Plan accordingly to take ad-vantage of these no obligation sessions to assess how GHHA may help your organization thrive. Suggested topics:

A Cer fied Medical Prac ce Execu ve and ac ve adminis-trator, Ms. Po er is Past President of Gulf Coast Medical Group Management Associa on and Texas MGMA, Past Legisla ve Chair for TMGMA and President Elect of the Texas Gulf Coast Chapter HFMA. She is a professor at UHCL teaching Medical Reimbursement and a Fellow of both HFMA and ACHE. Her clinical background is in medi-cal technology and radiology, receiving her undergradu-ate degree in Medical Technology from Texas Tech Uni-versity. She obtained her MBA in Health Care

Administra-on from Our Lady of the Lake University

This program is approved for educational credit by an accredited CME provider and designates this educational activity for a maximum of 3 hours in AMA PRA Category 1 credits.

Please register online www.ghhalliance.org to attend and then

check in at the event to claim the hours of credit for this

pro-gram’s educational activity.

Informa on Technology Financial Planning Banking Services ACOs and PHOs Legal Services

Managed Care Consul ng ASC Managed Services Insurance

Bundled Pricing Medical Billing

Revenue Cycle Management Healthcare Consul ng IPAs

Healthcare Staffing Group Prac ce w/o Walls EMR

Meaningful Use HIPAA Compliance Security Risk Analysis Telemedicine MSOs

Quick Consult

” Overview

Sign up at the registration table early or directly

at the GHHA Members table during the conference.

Pam Potter, MBA, CMPE, FHFMA, FACHE

pam.po [email protected]

Medical Professional “MalpracƟce” Construc on Financing

Treasury Management Services Asset Protec on for Physicians Wealth Management /Protec on Interim C-Suite Roles

Appeal & Denial Management Adjudica on of Claims Syndica on

Facility Design

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The Greater Houston Healthcare Alliance,

“GHHA”, was formed in 2010 with the idea of

helping independent physicians remain

inde-pendent by aggregating the best organizations

serving the physician market. All GHHA

mem-bers specialize in healthcare and operate in the

Houston area.

Currently, GHHA has over 15 members and

works hand-in-hand to provide various services

ranging from assistance in or outsourcing of

basic practice operations, to advanced

consult-ing on cuttconsult-ing edge healthcare organizations

models and processes for physicians to thrive in

today’s market.

Please contact GHHA regarding any services or

questions and we will find the right solutions for

you and your practice.

Your Healthcare Think Tank

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Direc

Ɵ

ons

The Norris Conference Center is located at City Center off of the Sam Houston Tollway West at I-10 West. A parking garage may be accessed (to the right) from the beltway service road while heading north from Memorial Drive.

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