How would you like to team up with one of the most respected industry leaders on a project that is
both good for business but more importantly GREAT for society?
Each year, the nationwide network of Paul Mitchell Schools spends several months “FUNraising” for incredible non-profit
groups including Children's Miracle Network Hospitals, Andrew Gomez Dream Foundation, Food4Africa, Fran Drescher's
Cancer Schmancer Foundation, and Morris Animal Foundation, represented by Betty White.
In 2012, the schools raised
$2.5 million, bringing their nine-year total to more than $8.5 million
. Rather than seeking huge corporate donations,
most of the money for FUNraising comes from grassroots events like cut-a-thons, hair shows, car washes, bake sales, and
“Casual for a Cause” days, with donations averaging $5 to $10.
Where does Supercuts come in?
Last year Supercuts salons in Southern California decided that FUNraising sounded like a great idea and their
combined
efforts, introduced by salon management but made possible by stylist enthusiasm, lead to an $18,000 donation to
the campaign and Supercuts became the first corporate entity outside of JPMS Schools to ever participate
! Paul
Mitchell Schools Dean and Cofounder Winn Claybaugh publicly recognized Supercuts at the annual FUNraising Gala that
was co hosted by Marie Osmond and attended by Betty White, Fran Drescher, Kristin Bauer, Kathy Buckley, and Grammy
nominee Natasha Bedingfield.
What is the plan for 2013?
This year, it is your turn to get involved. We are hoping what was a modest contribution last year will turn out to be a much
larger and collaborative effort this year.
Last year Joel Conner, Chairman of the Board of Regis Corporation attended the
Gala and helped celebrate the incredible contributions made by JPMS Schools from across the United States.
Joel Conner
was so impressed with the spirit and enthusiasm of the campaign that he agreed, through the Regis Foundation, to
match the money raised by the #1 Paul Mitchell School in 2013, in Supercuts’ name
. That gives us an incredible
springboard to further strengthen the relationship between our companies.
Where do we start?
Here is an example of the FUNraising efforts that Sapphire Ventures’ Supercuts salons will be carrying out. Use these
suggestions as a template for your efforts, but do note that watching stylists use their creativity to bring philanthropy to the
forefront in our salons is part of the fun.
Monetary Incentives
$5 a day allows you to wear blue jeans as long as you still look professional
$1 a day penalty for having $0 retail sales
$ .25 for leaving sanex on the floor
$ .25 for forgetting to offer a customer The Refresher
Gift Baskets
Consider a raffle for a Tea Tree or Awapuhi Wild Ginger basket. Have the basket made by a team of 2-3
employees. Give them a budget for product and decorations. Give out the basket on February 1. Raffle tickets are sold
for $1-2 each. Each month have your raffle basket made by another team of employees. Make their goal to beat the
number of entries from the month before.
January
Service Spotlight on Treatments!
The shop will donate $2 for every Paul Mitchell treatment this month including both Tea Tree and Awapuhi Wild Ginger
Treatments.
February
Focus on Retail!
JPMS Duos are in-store and the shop will donate $1 from every duo sold during February.
March
Color – everyone should be a pro now at foiling. We will donate $2 for each color service.
April
Pick the best ideas from the ones from the previous month or huddle with your shop to think up something that is a
reflection of your shop.
Paul Mitchell Schools Raise $2.5 Million for Nine Charities
Glittering with gorgeous gowns and glamorous hairdos, the legendary Beverly Hilton, home of the Golden Globe Awards, rolled out the red carpet on May 7, 2012, for the Paul Mitchell Schools’ ninth annual FUNraising Gala. The event celebrates students and staff from the nationwide network’s 100-plus cosmetology schools, who spend three months a year raising money for selected charities. Generating $5–10 at a time with grassroots activities like cut-a-thons, hair shows, car washes, and casual days, the schools topped the $2.5 million mark this year, bringing their nine-year total to more than $8.5 million. Hosted by Paul Mitchell
Schools Dean and Cofounder Winn Claybaugh and singer/ performer Marie Osmond, with Paul Mitchell Co-owners
John Paul DeJoria and
Angus Mitchell, this year’s Gala featured a galaxy of superstars representing their charities.
Along with the schools’ nonprofit Andrew Gomez Dream Foundation, this year’s partners included Betty White (Morris Animal Foundation), Marie Osmond (Children’s Miracle Network Hospitals), The Nanny and Happily Divorced star
Fran Drescher (Cancer Schmancer), comedian and motivational speaker
Kathy Buckley (No Limits), actress
Kristin Bauer (Best Friends Animal Society), and Paul Mitchell Chairman and Cofounder John Paul DeJoria
(Food 4 Africa). The Gary Sinise Foundation and Magic Johnson Foundation were also selected, with Gary Sinise recording a special video for the schools, and Magic Johnson paying a surprise visit to their two-day Las Vegas Caper event in February, where he thanked the audience of 2,500 students for their support. Even rapper and recording artist Snoop Dogg loaned his support to the campaign, recording a special message of encouragement for students and staff.
INDUSTRY NEWS
Throughout the evening, the Top 10 FUNraising schools were revealed and the winners of the “First 100” contest were acknowledged for being the first to raise $3,000 individually. One hundred Future Professionals and staff members won the opportunity to attend the FUNraising Gala plus a hands-on training the following day with leading artists and educators including Paul Mitchell co-owner and salon owner Angus Mitchell, NAHA winner Vivienne Mackinder, Paul Mitchell Artistic Director and Vice President of Education Stephanie Kocielski, school owner George Morales, and platform artist and educator Takashi Kitamura.
The first-ever Andrew Gomez Dream Foundation Compassionate Service Award was given to longtime volunteers John Turnage, Michaeline Re, Bill Waite, and Gail Fink. Citing their years of service, Winn said, “When we started the Andrew Gomez Dream Foundation back in 2001 … we made the decision to run this foundation without spending any money. No rent. No salaries. No phone bill. Everything would need to be donated, including time, talents, and resources … But do not for one minute believe that the support and services we receive are not the very best, because they absolutely are … We work with the absolute best talents and professionals.”
“Not one celebrity was paid to be here,” Winn added, “including
Natasha Bedingfield.” The Grammy nominee performed at the Gala, courtesy of Children’s Miracle Network Hospitals. “And, thanks to our sponsors and ticket sales, the Gala itself was a FUNraiser, generating an additional $33,739 for the charities.”
An unexpected $18,000 donation from Supercuts added even more to the total. “They weren’t part of our campaign, but they wanted to support us,” Winn said.
FUNraising Gala Videos
Visit the Paul Mitchell Schools YouTube channel for more videos from the FUNraising Gala, including Betty White, Marie Osmond, Fran Drescher, John Paul DeJoria, Kathy Buckley, and more songs performed by Natasha Bedingfield:
http://www.youtube.com/paulmitchellschools
Gala Highlights
http://youtu.be/7VGfAf5dumU
Natasha Bedingfield sings
http://youtu.be/hwpgrHrKMFQ
Winn Claybaugh and Marie
Osmond sing
http://youtu.be/pf7slLPqL8g
Behind the Scenes
https://vimeo.com/43440546
Top FUNraising Schools
Throughout the evening, Marie Osmond, Betty White,
Fran Drescher, Kathy Buckley, John Paul DeJoria, and
Winn Claybaugh announced the amounts raised by the top 10 schools (award style, of course … “May I have the envelope, please?”) When they heard that the school in the tenth spot raised over $50,000, the audience knew the grand total would be huge – and it was! As an emotional Winn Claybaugh announced the final number and revealed the giant check, the audience screamed, cheered, and leaped to their feet for a standing ovation.
Nearly every school exceeded their goal of $15,000 this year, and most surpassed their previous records. Congratulations to this year’s top 10:
1. Paul Mitchell The School Chicago 2. Paul Mitchell The School Salt Lake City 3. Paul Mitchell The School North Haven 4. Paul Mitchell The School Dallas 5. Paul Mitchell The School Arlington 6. Paul Mitchell The School Michigan 7. Paul Mitchell The School Jacksonville
8. Parisian Beauty Academy, A Paul Mitchell Partner School 9. Paul Mitchell The School St. George
10. The Temple, A Paul Mitchell Partner School
Our Generous Sponsors
Paul Mitchell Schools extend a giant thank you to the generous event sponsors who underwrote the 2012 FUNraising Gala. Because of their donations, the proceeds from ticket sales resulted in an additional $33,739 for the charities.
John Paul Mitchell Systems Ratner Companies
Wadsworth Design Knutte & Associates
Powell Dudley Frith Architects PM The Source
John Paul Pet
Transglobal Technologies, Inc. Rozes, Gouveia & Company, LLP M. Andersen & Associates, LLC Newmark Knight Frank
Blind Acre FAME Dermalogica Paragon Press
International Site Alliance Pantheon Student Solutions Ultimate Face Cosmetics Fusion Graphics
Skyline Flower Growers Studio JPMS $88,008 $84,096 $75,025 $73,950 $73,644 $65,223 $56,391 $54,830 $54,115 $52,170
Special Thanks
Paul Mitchell Schools have a radical, unique, and inspiring approach to raising money for charity. When they started the Andrew Gomez Dream Foundation, its founders decided to run it without spending any money. No rent. No salaries. No phone bill. Everything would be donated, including time, talents, and resources. The foundation has stayed that way for over ten years, and to date, while some charitable foundations spend as much as 25% of their revenues for overhead, the Andrew Gomez Dream Foundation has spent less than 4%. “We don’t employ college kids who are humbly trying to get their foot in the door,” Winn Claybaugh says. “We work with the absolute best talents and professionals to run our nonprofit organization. Our heartfelt thanks go to the brilliant and dedicated people who donated thousands of hours behind the scenes to prepare this year’s FUNraising launch, conference calls,
posters, flyers, Idea Book, support materials, Web site, and Gala celebration.”
• Brett Jarvis, meeting planner and event coordinator for our FUNraising Gala
• Bill Waite and his video and show production team, including Director Joel Swenson
• Stephanie Goldberg for her spectacular flower arrangements
• John Turnage for donating all of his accounting expertise for ten years to the Andrew Gomez Dream Foundation
• Michaeline Re for donating all of her time for ten years as legal counsel for the Andrew Gomez Dream Foundation
• Gail Fink for her hundreds of hours of writing and editing
• Nanette Bercu and her team at Studio JPMS for this year’s beautiful posters and graphics
• Molly Quirk for designing this year’s FUNraising Idea Book • Liz VanScoy, Elizabeth Valenzuela, and Joe McInerny
• Blind Acre Media for developing our Paul Mitchell Schools FUNraising Web site
Where the Money Goes
Because the schools exceeded their $2 million goal, each charity will receive even more than originally pledged.
Andrew Gomez Dream Foundation Children’s Miracle Network Hospitals Morris Animal Foundation
Cancer Schmancer
Magic Johnson Foundation Gary Sinise Foundation Food 4 Africa
No Limits
Best Friends Animal Society
Sister Bonnie’s Franciscan Haircuts from the Heart
$1,228,552 $250,000 $170,000 $130,000 $130,000 $130,000 $130,000 $130,000 $55,000 $35,000 Continued
An additional $100,000 will be donated to organizations that serve beauty industry-related causes. “I am so grateful for the vision and compassion of the leaders who teach ‘magnified giving’ that reaches beyond the local area and out into so many communities! As one who has received $195,000 to date from Paul Mitchell Schools, I am truly grateful. As a result I can concentrate my time and efforts in actually providing the services to thousands of poor and homeless who come to our walk-in salon, rather than going around begging for donations. Also, the money helps us to continue our voucher program that provides hair care for children and the elderly who cannot come to our salon.”
— Sister Bonnie Steinlage, Franciscan Haircuts from the Heart
Funds raised by Paul Mitchell Schools in 2012 will . . .
• Feed over 10,400 orphaned children for a year through Food 4 Africa • Support Children’s Miracle Network Hospitals programs,
including Extra Life, Miracle Jeans Day, Dance Marathon, Telethons, and Radiothons, which are projected to raise $65 million for Children’s Hospitals this year alone.
• Enable wildlife researchers and veterinarians worldwide to respond quickly to urgent, devastating wildlife health issues through Morris Animal Foundation.
• Support individuals and organizations that benefit
hairdressers through the Andrew Gomez Dream Foundation
• Help salon professionals rebuild their salons and professional lives following the devastation of natural disasters through the NCA Disaster Relief Fund
• Provide basic hair care for 1,000 low-income and homeless children and adults and pay rent for Sister Bonnie’s Franciscan Haircuts from the Heart salon for a year
• Sponsor deaf children for one year in the No Limits National Theatre program, providing the services they need to thrive in the hearing world and helping them improve their communication skills and confidence while educating the community about hearing loss • Support Cancer Schmancer’s new “Trash Cancer” program, which will launch 10,000
educational living room parties to teach people how to live healthier lives
• Help build custom-designed Smart Homes for our nation’s most severely wounded warriors while supporting active duty service members, veterans, first responders, and children and families of our fallen through the Gary Sinise Foundation
• Provide leadership development and training for scholarship recipients, improve health and wellness through HIV efforts for high school students, and enhance entrepreneurship training in Community Empowerment Centers through the Magic Johnson Foundation • Help provide care and rehabilitation for the 1,700 animals at Best Friends Animal
Sanctuary, to help them find their forever home.
Top Beneficiaries to Date
Leeza Gibbons Memory Foundation Children’s Miracle Network Hospitals Food 4 Africa
Morris Animal Foundation Larry King Cardiac Foundation Cancer Schmancer
No Limits
Franciscan Haircuts from the Heart Habitat for Humanity
NCA Disaster Relief Fund
Dolly Parton’s Imagination Library Magic Johnson Foundation
Gary Sinise Foundation City of Hope
Pancreatic Cancer Action Network
Children’s Miracle Network Hospitals
Children’s Miracle Network
Hospitals creates miracles by funding medical care, research, and education that saves and improves the lives of 17 million children each year and helps sick and injured kids at the 170 Children’s Miracle Network Hospitals. Learn more at www.cmnhospitals.org “Leave it to the Paul Mitchell
schools to exceed their FUNraising
expectations on behalf of Children’s Miracle Network. Big standing ovation to all of the Paul Mitchell Future Professionals, and thanks so much.”
— Donny Osmond, Children’s Miracle Network Hospitals
“I had so much fun co-hosting the FUNraising event at the Beverly Hilton. The enthusiasm of the Future Professionals in the room was huge, but not quite as big as the heart they put into raising $2.5 million this year. Except for Betty White calling me ‘pushy’ (lol, I love her!), I was so happy to be a part of it. Thank you so much for the $250,000 for Children’s Miracle Network Hospitals. So, I think I’ll continue being ‘pushy.’ Keep it going, Paul Mitchell Schools. We love you!”
— Marie Osmond, Cofounder, Children’s Miracle Network Hospitals $1,002,987 $650,000 $480,000 $320,000 $300,000 $280,000 $256,250 $195,000 $170,000 $169,000 $150,000 $130,000 $130,000 $87,000 $50,000
Morris Animal Foundation
Morris Animal Foundation helps animals enjoy longer, healthier lives. They advance health and welfare research that protects, treats, and cures companion animals, horses, and wildlife worldwide. Learn more at www. morrisanimalfoundation.org
“When asked the secret to my longevity, I have often said that it’s because I live a life of gratitude. What the Paul Mitchell Schools have given to Morris Animal Foundation in the last two years makes it extremely easy for me to live that grateful life. How do we say thank you enough? I thank you, and the animals whose lives you’re saving thank you, too.”
— Betty White, President Emeritus, Morris Animal Foundation
Cancer Schmancer Movement
Cancer Schmancer Movement, founded by Fran Drescher, is an educational advocacy organization dedicated to saving lives through prevention and early detection of cancer. Learn more at www.cancerschmancer.org “Paul Mitchell Schools are
a shining beacon of what a responsible 21st-century company should exemplify. Their commitment toward philanthropy and the greater good is unsurpassed. As the founder and president of the Cancer Schmancer Movement, I am honored to be recognized as a recipient of their most altruistic ‘FUNraising’ effort. To be an attendee at their annual event and bear witness to these enthusiastic students who are not only being taught the skillsets for a career in cosmetology, but also the life lesson in the rewards of the gift of giving, is a breathtaking experience that I will long remember.”
Magic Johnson Foundation
Since 1991, the Magic Johnson Foundation has served and enriched urban communities nationwide. The foundation has evolved from an HIV grant-making organization to one that advocates for community-based organizations and supports educational empowerment through HIV/AIDS education, testing, and awareness work; minority college access; and digital
literacy. Additionally, the foundation provides inner city youth access to social activities and outings such as professional sports events and holiday parties otherwise unavailable to them. Learn more at www.magicjohnson.org
“Community is what I believe in; it is what the Magic Johnson Foundation stands for. Partnering with Paul Mitchell Schools on their FUNraising campaign shows what can happen when people truly work together and believe. There were so many amazing causes to support – we are humbled to have been a part. The Paul Mitchell Future Professionals are true leaders. They came together in the name of giving back and the results were out of this world!”
— Earvin “Magic” Johnson, Founder, Magic Johnson Foundation
Gary Sinise Foundation
The Gary Sinise Foundation serves our nation by honoring our defenders, veterans, first responders, their families, and those in need. They do this by creating and supporting unique programs designed to entertain, educate, inspire, strengthen, and build communities. “Serving Honor and Need” is the cornerstone of the foundation, which is built upon its founder’s lifelong principles and longstanding commitment to be a citizen of action and to help the people who serve our country. Learn more at www.garysinisefoundation.org
“I am truly impressed and deeply moved by the outcome of Paul Mitchell Schools’ FUNraising program. You’ve exceeded expectations not only by raising over $130,000 for the Gary Sinise Foundation, but an incredible $2.5 million for worthy causes across the world. Congratulations to each and every one of the students and staff for a job well done. I send you my deepest, sincerest thank you for your commitment to helping us honor and serve our nation’s defenders. God bless you all.”
Food 4 Africa
Food 4 Africa strives to supply at least one vitamin- and mineral-enriched meal each day to the children of South Africa, where the HIV/AIDS epidemic has left countless numbers of orphaned children and where more than a million preschool children do not receive sufficient food. Visit www.food4africa.org to learn more.
“When Paul Mitchell and I started this company thirty-some years ago, giving back was important to us. Even though we didn’t have much to give at the beginning, we practiced that philosophy and our corporate giving grew from year to year. Who knew that once the Paul Mitchell Schools came on board, they would open up a whole new realm and involve thousands and thousands of student philanthropists? Our Paul Mitchell Schools and Future Professionals exemplify exactly what Paul and I dreamed of many years ago.”
— John Paul DeJoria, Cofounder and Chairman, John Paul Mitchell Systems
No Limits
No Limits offers a one-of-a-kind national theatre group and an after-school educational program that enhance confidence and communication skills for low-income deaf children and provide underserved deaf teens with the leadership and academic skills to be college-ready. Learn more at www.kidswithnolimits.org
“WOW!, WOW!, and WOW! (and that’s without a speech impediment). Future Professionals, you are AMAZING!!! Over $2.5 million! The Paul
Mitchell family has made a huge difference with your FUNraising in blessing the lives of others. Here at No Limits, you’re giving low-income families and their deaf children hope, dreams to come true, and the confidence to have the determination to thrive for a better life. These kids work hard and it is people like you who give them the support to succeed. We cannot thank you enough, and we wish the same blessings and gratitude of love to you all. Yes, Michelle and I are still crying. What can I say? You’ve touched our hearts.”
Best Friends Animal Society
Best Friends Animal Society is a nonprofit organization building no-kill programs and partnerships that will bring about a day when there are No More Homeless Pets. The society’s leading initiatives in animal care and community programs are coordinated from its Kanab, Utah, headquarters, the country’s largest no-kill sanctuary. Visit www.bestfriends.org to learn more.
“The core spirit of your organization is based on inspiring kindness and caring, and I’m very proud that Best Friends is part of the FUNraiser. Your generosity to us and the other charities is heartwarming and really humbling. Thank you for bothering to take the lead in affecting so many lives – those of your students as well as through all the charities.”
— Silva Battista, Cofounder, Best Friends Animal Society
“It is truly inspiring and heartwarming to see what a company can do for good. We see so many corporations not caring about the little guy, and Paul Mitchell Schools are a shining example of so much caring. Thank you for the example you set and the lives you save!”
— Kristin Bauer, Actress and Animal Activist
The Andrew Gomez Dream Foundation
The Andrew Gomez Dream Foundation honors a graduate whose struggle against mental illness ended tragically in suicide. The foundation helps cosmetology students, graduates, their families, and related organizations. Funds have provided educational opportunities, hurricane relief, and support in the fights against breast cancer, domestic violence, and other destroyers of self-esteem. Funds have also helped hairdressers and Future Professionals affected by natural disasters including Hurricane Katrina, the 2007 San Diego wildfires, and the 2011 tornadoes. The foundation also provides new salon professionals with educational experiences they probably would not otherwise have for many years to come, such as tuition
and transportation to haircutting classes, a chance to assist backstage at a major fashion show, or a weekend educational retreat. Learn more at http://paulmitchell.edu/andrew-gomez
“In our entire history, the Andrew Gomez Dream Foundation has not paid one penny in rent, utilities, accounting, attorney’s fees, or salaries. All services, resources, and talent are donated by the best of the best in their fields. Through their generosity, all of our funds can be used to help Future Professionals, graduates, and the organizations we support, including Habitat for Humanity, the NCA Disaster Relief Fund, CUT IT OUT, Look Good Feel Better, Sister Bonnie’s Franciscan Haircuts from the Heart, and many other individuals and groups.”
FUNraising Success Stories
With nine years of FUNraising experience, the 16,000 Future Professionals and staff members from Paul Mitchell Schools really know what they’re doing! Using their 2012 FUNraising Idea Book and their incomparable creativity, they came up with thousands of events to raise money and awareness for this year’s supported charities.
Within the first few weeks, 100 Future Professionals and school staff members earned their way to the FUNraising Gala by raising $3,000 each, quickly bringing the FUNraising total to over $300,000. Paul Mitchell Schools’ Advanced Academy educators and Success Coaches traveled to countless schools to present incredible classes, collectively raising $226,789. Makeup specialist Debra Dietrich
led the way, raising $90,148 by taking her “Trending Tour” hair and makeup class to 20 different schools during the three-month campaign.
Many schools held highly successful “ONE Events.” Similar to TV telethons, they involve Future Professionals and staff members tapping into their address books and social networks to ask family, friends, and associates to help them raise $1,000 in one hour. Last-minute ONE Events in the final days of the FUNraising campaign raised over $75,000, with some schools going way over their $1,000 goal. Paul Mitchell The School Atlanta raised $8,491 and The Temple, A Paul Mitchell Partner School raised $7,000 – in just one hour! This year’s top FUNraiser, Paul Mitchell The School Chicago, made it to first place by holding lots of successful events, including team competitions, bake sales, and their annual walk-a-thon. Chicago Future Professional and “First 100” winner Danny McEvoy said he was inspired by the connection to this year’s causes. After hearing fellow Future
Professionals describe their experiences with cancer, childhood illnesses, and other related issues, Danny said, “I could picture them in my head and it was one more person I wanted to fight for personally.”
Many school owners and directors went “above and beyond” to encourage their teams. Vanguard College of Cosmetology (Baton Rouge) Director Megan Babin attended the FUNraising Gala in a Swan Lake costume after promising to dress up if her school raised $40,000. JZ Trend Academy owners Jodi and Arnie Zahn sported freshly shaved heads because their school rose to the challenge and raised over $30,000. Other owners and staff members did everything from hosting surprise lunches and auctioning themselves off for a day to letting Future Professionals duct tape them to walls, throw pies in their faces, and lock them in “jail” until they raised bail for the cause.
All together, the hundreds of fashion shows for people and pets, prince and princess days, ONE Events, bowling parties, karaoke nights, bake sales, garage sales, cut-a-thons, casual days, lunch sales, holiday events, car washes, pet washes, and other fun ideas made this year’s FUNraising campaign the most successful yet!
